Why Social Media Visibility analysis & optimization
1. Why Social Visibility Analysis & Optimization Businesses refer to social media as user-generated content (UGC) or consumer-generated media (CGM). Social media sites and Community sites Unique step will help the promotion of your brand via word of mouth
8. Internet Usage in India Indian internet users use the internet for 3.5 hours a week on an average. This means every Indian uses the Internet for an average of 26 minutes a day. Indian women spend lesser time ~25 minutes, online as compared to men during weekdays and the time spent online on weekends is lower for both men ~22 minutes and women ~23 minutes. Activity of Indians on social networking sites increases gradually through the week and reaches the peak on Fridays. This overall increase from monday to friday was found to be over 12 per cent.
9. Orkut Vs Facebook A few more stats : India has the second largest user base for Orkut with 20 million Facebook attracted 18 mn unique visitors in India in May Orkut had 19.7 mn unique users in May Facebook grew 177 per cent last year Orkut grew 35 per cent last year
10. Twitter Led by Facebook, Twitter, Global Time Spent on Social Media Sites up 82% Year over Year Signups in India have increased nearly 100% since the beginning of 2010
13. How to reach customers??? Multi Channel Marketing - Social engagements through Social Networking Blog and Forums Video sharing through different Channels Slide-share, Press Release, Bookmarking etc.