SlideShare une entreprise Scribd logo
1  sur  8
Branding you in SoMed
Dress4Success
CPRS Ottawa
30 May 2012
Recruiters use social media
In 2012, companies will use social media to recruit 80% of vacancies

•      98 % use LinkedIn
•      42% use Twitter
•      33% use Facebook

Recruiters use social media mainly in two ways:
• Sourcing applicants
• Posting vacancies
* Source: Ventana Research 2011
Standing out

Design your profile for impact
• Job title and profile pics are key (5.7 seconds)
• Key words, following, tweets & updates
• Get a referral (LinkedIn & Twitter)
How I got my job!
Found on Pinterest
What my community said…
Remember!

• The ‘R’ in both PR and HR stands for
  relationships.
• Use social media to strengthen them.
• There’s no substitute for REAL LIFE contact.
Using Social Media  to find a job

Contenu connexe

Tendances

Career networking using social media slides
Career networking using social media slidesCareer networking using social media slides
Career networking using social media slidesBecky Livingston
 
Maximizing Your Job Search with Social Media
Maximizing Your Job Search with Social MediaMaximizing Your Job Search with Social Media
Maximizing Your Job Search with Social MediaSatta Sarmah Hightower
 
Now Accepting Applications...
Now Accepting Applications...Now Accepting Applications...
Now Accepting Applications...Darryl Heron
 
Social Media and the Job Hunt
Social Media and the Job HuntSocial Media and the Job Hunt
Social Media and the Job HuntAmy Vernon
 
Using Social Media In Your Job Search
Using Social Media In Your Job SearchUsing Social Media In Your Job Search
Using Social Media In Your Job SearchStephen Wycoff
 
Linkedin "link to professionals"
Linkedin "link to professionals"Linkedin "link to professionals"
Linkedin "link to professionals"Medhat Kilany
 
LinkedIn Training and Best Practices - Sharrard, McGee & Co. CPA Firm
LinkedIn Training and Best Practices - Sharrard, McGee & Co. CPA FirmLinkedIn Training and Best Practices - Sharrard, McGee & Co. CPA Firm
LinkedIn Training and Best Practices - Sharrard, McGee & Co. CPA Firmmitch miles
 
Social Media and Recruitment - Caroline Bennett at JGA Group's #TeamForum 8 N...
Social Media and Recruitment - Caroline Bennett at JGA Group's #TeamForum 8 N...Social Media and Recruitment - Caroline Bennett at JGA Group's #TeamForum 8 N...
Social Media and Recruitment - Caroline Bennett at JGA Group's #TeamForum 8 N...jgagroup
 
Social media and your job search v2
Social media and your job search v2Social media and your job search v2
Social media and your job search v2Career Pivot
 
M2C Social Networks and Your Job Search
M2C Social Networks and Your Job SearchM2C Social Networks and Your Job Search
M2C Social Networks and Your Job SearchClearedJobs.Net
 
Go on, get social media search success (job seekers edition)
Go on, get social media search success (job seekers edition)Go on, get social media search success (job seekers edition)
Go on, get social media search success (job seekers edition)Adriana Llames
 
Career in social media marketing seminar in navi mumbai, Gurgaon
Career in social media marketing seminar in navi mumbai, Gurgaon Career in social media marketing seminar in navi mumbai, Gurgaon
Career in social media marketing seminar in navi mumbai, Gurgaon ipb_supriya
 
LinkedIn Marketing Basics
LinkedIn Marketing BasicsLinkedIn Marketing Basics
LinkedIn Marketing BasicsRoshan Joshi
 

Tendances (15)

Career networking using social media slides
Career networking using social media slidesCareer networking using social media slides
Career networking using social media slides
 
Maximizing Your Job Search with Social Media
Maximizing Your Job Search with Social MediaMaximizing Your Job Search with Social Media
Maximizing Your Job Search with Social Media
 
Now Accepting Applications...
Now Accepting Applications...Now Accepting Applications...
Now Accepting Applications...
 
Social Media and the Job Hunt
Social Media and the Job HuntSocial Media and the Job Hunt
Social Media and the Job Hunt
 
Using Social Media In Your Job Search
Using Social Media In Your Job SearchUsing Social Media In Your Job Search
Using Social Media In Your Job Search
 
Linkedin "link to professionals"
Linkedin "link to professionals"Linkedin "link to professionals"
Linkedin "link to professionals"
 
LinkedIn Training and Best Practices - Sharrard, McGee & Co. CPA Firm
LinkedIn Training and Best Practices - Sharrard, McGee & Co. CPA FirmLinkedIn Training and Best Practices - Sharrard, McGee & Co. CPA Firm
LinkedIn Training and Best Practices - Sharrard, McGee & Co. CPA Firm
 
Social Media and Recruitment - Caroline Bennett at JGA Group's #TeamForum 8 N...
Social Media and Recruitment - Caroline Bennett at JGA Group's #TeamForum 8 N...Social Media and Recruitment - Caroline Bennett at JGA Group's #TeamForum 8 N...
Social Media and Recruitment - Caroline Bennett at JGA Group's #TeamForum 8 N...
 
Social media and your job search v2
Social media and your job search v2Social media and your job search v2
Social media and your job search v2
 
LinkedIn Basics Presentation
LinkedIn Basics PresentationLinkedIn Basics Presentation
LinkedIn Basics Presentation
 
Social media in job search
Social media in job searchSocial media in job search
Social media in job search
 
M2C Social Networks and Your Job Search
M2C Social Networks and Your Job SearchM2C Social Networks and Your Job Search
M2C Social Networks and Your Job Search
 
Go on, get social media search success (job seekers edition)
Go on, get social media search success (job seekers edition)Go on, get social media search success (job seekers edition)
Go on, get social media search success (job seekers edition)
 
Career in social media marketing seminar in navi mumbai, Gurgaon
Career in social media marketing seminar in navi mumbai, Gurgaon Career in social media marketing seminar in navi mumbai, Gurgaon
Career in social media marketing seminar in navi mumbai, Gurgaon
 
LinkedIn Marketing Basics
LinkedIn Marketing BasicsLinkedIn Marketing Basics
LinkedIn Marketing Basics
 

Plus de Sherrilynne Starkie

1310News PowerLunch June 21, 2017
1310News PowerLunch June 21, 20171310News PowerLunch June 21, 2017
1310News PowerLunch June 21, 2017Sherrilynne Starkie
 
Content marketing program evaluation for plastic surgeon
Content marketing program evaluation for plastic surgeonContent marketing program evaluation for plastic surgeon
Content marketing program evaluation for plastic surgeonSherrilynne Starkie
 
Social media to boost sales for b2b
Social media to boost sales for b2bSocial media to boost sales for b2b
Social media to boost sales for b2bSherrilynne Starkie
 
2013: social media trends, metrics and benchmarks
2013: social media trends, metrics and benchmarks2013: social media trends, metrics and benchmarks
2013: social media trends, metrics and benchmarksSherrilynne Starkie
 
76insights - measuring what matters to content marketers
76insights - measuring what matters to content marketers76insights - measuring what matters to content marketers
76insights - measuring what matters to content marketersSherrilynne Starkie
 
Social media: how to handle feedback
Social media: how to handle feedback Social media: how to handle feedback
Social media: how to handle feedback Sherrilynne Starkie
 

Plus de Sherrilynne Starkie (11)

1310News PowerLunch June 21, 2017
1310News PowerLunch June 21, 20171310News PowerLunch June 21, 2017
1310News PowerLunch June 21, 2017
 
Content marketing program evaluation for plastic surgeon
Content marketing program evaluation for plastic surgeonContent marketing program evaluation for plastic surgeon
Content marketing program evaluation for plastic surgeon
 
Carrying the brand into social
Carrying the brand into socialCarrying the brand into social
Carrying the brand into social
 
Social media to boost sales for b2b
Social media to boost sales for b2bSocial media to boost sales for b2b
Social media to boost sales for b2b
 
2013: social media trends, metrics and benchmarks
2013: social media trends, metrics and benchmarks2013: social media trends, metrics and benchmarks
2013: social media trends, metrics and benchmarks
 
76insights - measuring what matters to content marketers
76insights - measuring what matters to content marketers76insights - measuring what matters to content marketers
76insights - measuring what matters to content marketers
 
Life in a PR agency
Life in a PR agencyLife in a PR agency
Life in a PR agency
 
The fuss with Google+
The fuss with Google+The fuss with Google+
The fuss with Google+
 
Social media: how to handle feedback
Social media: how to handle feedback Social media: how to handle feedback
Social media: how to handle feedback
 
Introduction to Social Media
Introduction to Social MediaIntroduction to Social Media
Introduction to Social Media
 
Social media ROI
Social media ROISocial media ROI
Social media ROI
 

Dernier

Hyderabad 💫✅💃 24×7 BEST GENUINE PERSON LOW PRICE CALL GIRL SERVICE FULL SATIS...
Hyderabad 💫✅💃 24×7 BEST GENUINE PERSON LOW PRICE CALL GIRL SERVICE FULL SATIS...Hyderabad 💫✅💃 24×7 BEST GENUINE PERSON LOW PRICE CALL GIRL SERVICE FULL SATIS...
Hyderabad 💫✅💃 24×7 BEST GENUINE PERSON LOW PRICE CALL GIRL SERVICE FULL SATIS...sonalitrivedi431
 
Gabriel_Carter_EXPOLRATIONpp.pptx........
Gabriel_Carter_EXPOLRATIONpp.pptx........Gabriel_Carter_EXPOLRATIONpp.pptx........
Gabriel_Carter_EXPOLRATIONpp.pptx........deejay178
 
➥🔝 7737669865 🔝▻ Bulandshahr Call-girls in Women Seeking Men 🔝Bulandshahr🔝 ...
➥🔝 7737669865 🔝▻ Bulandshahr Call-girls in Women Seeking Men  🔝Bulandshahr🔝  ...➥🔝 7737669865 🔝▻ Bulandshahr Call-girls in Women Seeking Men  🔝Bulandshahr🔝  ...
➥🔝 7737669865 🔝▻ Bulandshahr Call-girls in Women Seeking Men 🔝Bulandshahr🔝 ...amitlee9823
 
Joshua Minker Brand Exploration Sports Broadcaster .pptx
Joshua Minker Brand Exploration Sports Broadcaster .pptxJoshua Minker Brand Exploration Sports Broadcaster .pptx
Joshua Minker Brand Exploration Sports Broadcaster .pptxsportsworldproductio
 
Call Girls Hoodi Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hoodi Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hoodi Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hoodi Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangaloreamitlee9823
 
WhatsApp 📞 8448380779 ✅Call Girls In Salarpur Sector 81 ( Noida)
WhatsApp 📞 8448380779 ✅Call Girls In Salarpur Sector 81 ( Noida)WhatsApp 📞 8448380779 ✅Call Girls In Salarpur Sector 81 ( Noida)
WhatsApp 📞 8448380779 ✅Call Girls In Salarpur Sector 81 ( Noida)Delhi Call girls
 
Just Call Vip call girls fazilka Escorts ☎️9352988975 Two shot with one girl ...
Just Call Vip call girls fazilka Escorts ☎️9352988975 Two shot with one girl ...Just Call Vip call girls fazilka Escorts ☎️9352988975 Two shot with one girl ...
Just Call Vip call girls fazilka Escorts ☎️9352988975 Two shot with one girl ...gajnagarg
 
Personal Brand Exploration ppt.- Ronnie Jones
Personal Brand  Exploration ppt.- Ronnie JonesPersonal Brand  Exploration ppt.- Ronnie Jones
Personal Brand Exploration ppt.- Ronnie Jonesjonesyde302
 
Brand Analysis for reggaeton artist Jahzel.
Brand Analysis for reggaeton artist Jahzel.Brand Analysis for reggaeton artist Jahzel.
Brand Analysis for reggaeton artist Jahzel.GabrielaMiletti
 
Call Girls In Kengeri Satellite Town ☎ 7737669865 🥵 Book Your One night Stand
Call Girls In Kengeri Satellite Town ☎ 7737669865 🥵 Book Your One night StandCall Girls In Kengeri Satellite Town ☎ 7737669865 🥵 Book Your One night Stand
Call Girls In Kengeri Satellite Town ☎ 7737669865 🥵 Book Your One night Standamitlee9823
 
➥🔝 7737669865 🔝▻ bharuch Call-girls in Women Seeking Men 🔝bharuch🔝 Escorts...
➥🔝 7737669865 🔝▻ bharuch Call-girls in Women Seeking Men  🔝bharuch🔝   Escorts...➥🔝 7737669865 🔝▻ bharuch Call-girls in Women Seeking Men  🔝bharuch🔝   Escorts...
➥🔝 7737669865 🔝▻ bharuch Call-girls in Women Seeking Men 🔝bharuch🔝 Escorts...amitlee9823
 
➥🔝 7737669865 🔝▻ Tumkur Call-girls in Women Seeking Men 🔝Tumkur🔝 Escorts S...
➥🔝 7737669865 🔝▻ Tumkur Call-girls in Women Seeking Men  🔝Tumkur🔝   Escorts S...➥🔝 7737669865 🔝▻ Tumkur Call-girls in Women Seeking Men  🔝Tumkur🔝   Escorts S...
➥🔝 7737669865 🔝▻ Tumkur Call-girls in Women Seeking Men 🔝Tumkur🔝 Escorts S...amitlee9823
 
Guide to a Winning Interview May 2024 for MCWN
Guide to a Winning Interview May 2024 for MCWNGuide to a Winning Interview May 2024 for MCWN
Guide to a Winning Interview May 2024 for MCWNBruce Bennett
 
Call Girls Jayanagar Just Call 👗 9155563397 👗 Top Class Call Girl Service Ban...
Call Girls Jayanagar Just Call 👗 9155563397 👗 Top Class Call Girl Service Ban...Call Girls Jayanagar Just Call 👗 9155563397 👗 Top Class Call Girl Service Ban...
Call Girls Jayanagar Just Call 👗 9155563397 👗 Top Class Call Girl Service Ban...only4webmaster01
 
Just Call Vip call girls Firozabad Escorts ☎️9352988975 Two shot with one gir...
Just Call Vip call girls Firozabad Escorts ☎️9352988975 Two shot with one gir...Just Call Vip call girls Firozabad Escorts ☎️9352988975 Two shot with one gir...
Just Call Vip call girls Firozabad Escorts ☎️9352988975 Two shot with one gir...gajnagarg
 
Call Girls In Devanahalli ☎ 7737669865 🥵 Book Your One night Stand
Call Girls In Devanahalli ☎ 7737669865 🥵 Book Your One night StandCall Girls In Devanahalli ☎ 7737669865 🥵 Book Your One night Stand
Call Girls In Devanahalli ☎ 7737669865 🥵 Book Your One night Standamitlee9823
 
Kannada Call Girls Mira Bhayandar WhatsApp +91-9930687706, Best Service
Kannada Call Girls Mira Bhayandar WhatsApp +91-9930687706, Best ServiceKannada Call Girls Mira Bhayandar WhatsApp +91-9930687706, Best Service
Kannada Call Girls Mira Bhayandar WhatsApp +91-9930687706, Best Servicemeghakumariji156
 
➥🔝 7737669865 🔝▻ Tirupati Call-girls in Women Seeking Men 🔝Tirupati🔝 Escor...
➥🔝 7737669865 🔝▻ Tirupati Call-girls in Women Seeking Men  🔝Tirupati🔝   Escor...➥🔝 7737669865 🔝▻ Tirupati Call-girls in Women Seeking Men  🔝Tirupati🔝   Escor...
➥🔝 7737669865 🔝▻ Tirupati Call-girls in Women Seeking Men 🔝Tirupati🔝 Escor...amitlee9823
 
Call Girls Bidadi Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Bidadi Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Bidadi Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Bidadi Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangaloreamitlee9823
 

Dernier (20)

Hyderabad 💫✅💃 24×7 BEST GENUINE PERSON LOW PRICE CALL GIRL SERVICE FULL SATIS...
Hyderabad 💫✅💃 24×7 BEST GENUINE PERSON LOW PRICE CALL GIRL SERVICE FULL SATIS...Hyderabad 💫✅💃 24×7 BEST GENUINE PERSON LOW PRICE CALL GIRL SERVICE FULL SATIS...
Hyderabad 💫✅💃 24×7 BEST GENUINE PERSON LOW PRICE CALL GIRL SERVICE FULL SATIS...
 
Cara Gugurkan Kandungan Awal Kehamilan 1 bulan (087776558899)
Cara Gugurkan Kandungan Awal Kehamilan 1 bulan (087776558899)Cara Gugurkan Kandungan Awal Kehamilan 1 bulan (087776558899)
Cara Gugurkan Kandungan Awal Kehamilan 1 bulan (087776558899)
 
Gabriel_Carter_EXPOLRATIONpp.pptx........
Gabriel_Carter_EXPOLRATIONpp.pptx........Gabriel_Carter_EXPOLRATIONpp.pptx........
Gabriel_Carter_EXPOLRATIONpp.pptx........
 
➥🔝 7737669865 🔝▻ Bulandshahr Call-girls in Women Seeking Men 🔝Bulandshahr🔝 ...
➥🔝 7737669865 🔝▻ Bulandshahr Call-girls in Women Seeking Men  🔝Bulandshahr🔝  ...➥🔝 7737669865 🔝▻ Bulandshahr Call-girls in Women Seeking Men  🔝Bulandshahr🔝  ...
➥🔝 7737669865 🔝▻ Bulandshahr Call-girls in Women Seeking Men 🔝Bulandshahr🔝 ...
 
Joshua Minker Brand Exploration Sports Broadcaster .pptx
Joshua Minker Brand Exploration Sports Broadcaster .pptxJoshua Minker Brand Exploration Sports Broadcaster .pptx
Joshua Minker Brand Exploration Sports Broadcaster .pptx
 
Call Girls Hoodi Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hoodi Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hoodi Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hoodi Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
 
WhatsApp 📞 8448380779 ✅Call Girls In Salarpur Sector 81 ( Noida)
WhatsApp 📞 8448380779 ✅Call Girls In Salarpur Sector 81 ( Noida)WhatsApp 📞 8448380779 ✅Call Girls In Salarpur Sector 81 ( Noida)
WhatsApp 📞 8448380779 ✅Call Girls In Salarpur Sector 81 ( Noida)
 
Just Call Vip call girls fazilka Escorts ☎️9352988975 Two shot with one girl ...
Just Call Vip call girls fazilka Escorts ☎️9352988975 Two shot with one girl ...Just Call Vip call girls fazilka Escorts ☎️9352988975 Two shot with one girl ...
Just Call Vip call girls fazilka Escorts ☎️9352988975 Two shot with one girl ...
 
Personal Brand Exploration ppt.- Ronnie Jones
Personal Brand  Exploration ppt.- Ronnie JonesPersonal Brand  Exploration ppt.- Ronnie Jones
Personal Brand Exploration ppt.- Ronnie Jones
 
Brand Analysis for reggaeton artist Jahzel.
Brand Analysis for reggaeton artist Jahzel.Brand Analysis for reggaeton artist Jahzel.
Brand Analysis for reggaeton artist Jahzel.
 
Call Girls In Kengeri Satellite Town ☎ 7737669865 🥵 Book Your One night Stand
Call Girls In Kengeri Satellite Town ☎ 7737669865 🥵 Book Your One night StandCall Girls In Kengeri Satellite Town ☎ 7737669865 🥵 Book Your One night Stand
Call Girls In Kengeri Satellite Town ☎ 7737669865 🥵 Book Your One night Stand
 
➥🔝 7737669865 🔝▻ bharuch Call-girls in Women Seeking Men 🔝bharuch🔝 Escorts...
➥🔝 7737669865 🔝▻ bharuch Call-girls in Women Seeking Men  🔝bharuch🔝   Escorts...➥🔝 7737669865 🔝▻ bharuch Call-girls in Women Seeking Men  🔝bharuch🔝   Escorts...
➥🔝 7737669865 🔝▻ bharuch Call-girls in Women Seeking Men 🔝bharuch🔝 Escorts...
 
➥🔝 7737669865 🔝▻ Tumkur Call-girls in Women Seeking Men 🔝Tumkur🔝 Escorts S...
➥🔝 7737669865 🔝▻ Tumkur Call-girls in Women Seeking Men  🔝Tumkur🔝   Escorts S...➥🔝 7737669865 🔝▻ Tumkur Call-girls in Women Seeking Men  🔝Tumkur🔝   Escorts S...
➥🔝 7737669865 🔝▻ Tumkur Call-girls in Women Seeking Men 🔝Tumkur🔝 Escorts S...
 
Guide to a Winning Interview May 2024 for MCWN
Guide to a Winning Interview May 2024 for MCWNGuide to a Winning Interview May 2024 for MCWN
Guide to a Winning Interview May 2024 for MCWN
 
Call Girls Jayanagar Just Call 👗 9155563397 👗 Top Class Call Girl Service Ban...
Call Girls Jayanagar Just Call 👗 9155563397 👗 Top Class Call Girl Service Ban...Call Girls Jayanagar Just Call 👗 9155563397 👗 Top Class Call Girl Service Ban...
Call Girls Jayanagar Just Call 👗 9155563397 👗 Top Class Call Girl Service Ban...
 
Just Call Vip call girls Firozabad Escorts ☎️9352988975 Two shot with one gir...
Just Call Vip call girls Firozabad Escorts ☎️9352988975 Two shot with one gir...Just Call Vip call girls Firozabad Escorts ☎️9352988975 Two shot with one gir...
Just Call Vip call girls Firozabad Escorts ☎️9352988975 Two shot with one gir...
 
Call Girls In Devanahalli ☎ 7737669865 🥵 Book Your One night Stand
Call Girls In Devanahalli ☎ 7737669865 🥵 Book Your One night StandCall Girls In Devanahalli ☎ 7737669865 🥵 Book Your One night Stand
Call Girls In Devanahalli ☎ 7737669865 🥵 Book Your One night Stand
 
Kannada Call Girls Mira Bhayandar WhatsApp +91-9930687706, Best Service
Kannada Call Girls Mira Bhayandar WhatsApp +91-9930687706, Best ServiceKannada Call Girls Mira Bhayandar WhatsApp +91-9930687706, Best Service
Kannada Call Girls Mira Bhayandar WhatsApp +91-9930687706, Best Service
 
➥🔝 7737669865 🔝▻ Tirupati Call-girls in Women Seeking Men 🔝Tirupati🔝 Escor...
➥🔝 7737669865 🔝▻ Tirupati Call-girls in Women Seeking Men  🔝Tirupati🔝   Escor...➥🔝 7737669865 🔝▻ Tirupati Call-girls in Women Seeking Men  🔝Tirupati🔝   Escor...
➥🔝 7737669865 🔝▻ Tirupati Call-girls in Women Seeking Men 🔝Tirupati🔝 Escor...
 
Call Girls Bidadi Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Bidadi Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Bidadi Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Bidadi Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
 

Using Social Media to find a job

  • 1. Branding you in SoMed Dress4Success CPRS Ottawa 30 May 2012
  • 2. Recruiters use social media In 2012, companies will use social media to recruit 80% of vacancies • 98 % use LinkedIn • 42% use Twitter • 33% use Facebook Recruiters use social media mainly in two ways: • Sourcing applicants • Posting vacancies * Source: Ventana Research 2011
  • 3. Standing out Design your profile for impact • Job title and profile pics are key (5.7 seconds) • Key words, following, tweets & updates • Get a referral (LinkedIn & Twitter)
  • 4. How I got my job!
  • 7. Remember! • The ‘R’ in both PR and HR stands for relationships. • Use social media to strengthen them. • There’s no substitute for REAL LIFE contact.