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For Government Employees
Social Media
Guidelines 2019
1
Mamun Sharif
Sadia Akter
Jobaida Sultana
Rakin Mashrur Khan
Shahadat Hossain Khan
Easin Sadek
Prepared By
2
Introduction
01
3
Popularity of Social Media
Government services
People Friendly Administration
Spurious Information
Social Medial Guideline 2016
Refined Social Media Guideline 2019
4
5
02
Goals and Jurisdiction
Digital Device
Government Institute
Social Media
6
Definition
Goals and Jurisdiction
03
7
Goal
Ensuring
Security and
Confidentiality
Effective use
of social
media in
govt.
institute
Do’s and
Don’ts
01 03
02
8
Jurisdiction
Civil
Servants
Field Office, Educational
Inst. and Training Center
Ministry and
Department
9
10
04
Selection of Social Media
11
Use of Social Media in
Govt. Institution
05
12
Consciousness and
Publicity
Networking and
Exchange of Views
New way of Offering
Citizen Service
Inclusion of Citizen in
Policy and Decision
making
Facilitation and
Innovation of Service
Ensuring People
Friendly
Administration
Use of Social Media in Govt. Institution
13
14
06
Management
of Account
Guidance Related to Official Account
Use of Related
Official Name
instead of
Person’s name
In case of
Necessity of
Person’s Name
Official name and
Logo should be
attached
15
Annotations in Main Banner Regarding...
Goals
Audience
Users
16
Admin/Moderator (3/5 Members; Team)
17
Use of Strong Password and Alter Time to Time
18
Relevance of Content, Member, Privacy, Access
19
Strict Following of Rules and Regulation of Platform
20
Attachment of Social Media Link in Official Website
21
Coordination of GRS in Social Media Account
22
Use of Social Media Link In Official Letter Head
23
Management of Personal Account
Responsible Attitude
Following Rules
Cautious about
friends and content
Avoidance of
unnecessary tags
and reference
Related Officer
will be responsible
Necessary actions
as per Act and
Rules
Guidelines
24
Content Management of Social Media
07
25
Content Should Be…..
Related
Authentic
Not Personal
26
No use of Personal or Family Image in Official Account
27
Content should not tarnish
the image of the state
Tarnishing the image of State...
28
Archive, Repost, Sharing of Important Contents
Archive
Repost
Share
29
30
08
Update and Response
Update
Response
Involvement
31
Applicability of Govt.
Act, Rules, and Regulations
09
32
Related Act, Rules, Regulations
will be applicable in social
media
33
Strict Following of Rules and Regulation of Platform
34
35
10
Topics to be Avoided
Contents that Instigates National Unity...
36
Content against national
unity and spirit should be
avoided
Content that Promotes Religious Instigation...
37
Against
Religious Sentiment
Should Be Avoided
Political Contents should be Omitted...
38
Information regarding
Political views
Should not be shared
Discriminatory and Disregarding Contents….
39
Discriminatory and
Disregarding contents
towards ethnic people
should be avoided...
Disrespecting state, institute, and Person….
40
Contents that disregard
Person, institute, and
state
Should be avoided...
Contents that Instigates Mass People….
41
Text, audio, and videos
That could create
Dissatisfaction in mass
people must be omitted
Regarding Gender Discriminatory Contents...
42
Informations that are
sexist or gender
discriminatory must be
omitted
Self Promotional Contents….
43
Contents containing
Self promotional
activities
Should not be published
Regarding Baseless, Spurious, Vulgar Contents….
44
Baseless
Spurious
Vulgar
Content should be omitted
Monitoring Activities
11
45
Activities regarding Social Media
should be monitored in every 3
months
Awareness program related to social
media should be taken on regular
basis
46
47
শষ হইয়াও হইল না শষ……...
48
49
Any Question?

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Social media guideline 2019