This presentation explores the basic dos and donts of presenting and guides us through a training on designing the 20-minute template, pushing presentation software beyond slides and getting the most out of Prezi.
*Prepared for the Boulder Technology Summit.
2. Bethany Auck, SlideRabbit |
BETHANY AUCK
Founder, SlideRabbit
2
ABOUT ME
! Bethany has 8 years of experience in the presentation design
and argumentation consulting industry. After graduating from
Northwestern University, Bethany joined a small litigation
consultancy where she consulted on major trials helping her
clients build persuasive narratives and poignant demonstratives.
! During her time in litigation presentation consulting, Bethany
assisted clients including:
! Bethany founded SlideRabbit in 2012 to bring high-quality
design to all industries at low-cost levels.
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014
3. Bethany Auck, SlideRabbit |
! Here at SlideRabbit we specialize in informational
design, particularly presentation design. We pride
ourselves on going above and beyond to exceed our
clients’ expectations. As a result, we’ve prepared
presentations for some pretty amazing companies.
! Whether it’s PowerPoint, Keynote, or Prezi you’re after,
we can help.
!
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014 3
Professional Design
for Killer Presentations.
Bethany Auck, SlideRabbit |
773.672.7219
5. Bethany Auck, SlideRabbit | 5
DO USE
VISUAL
AIDS
People retain much
more of what they
are told when they
are learning both
visually and verbally.
*Percentage Of Information Retained
Source: OSHA – Department of Labor
10%
35%
65%
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014
Maximize Information Retention
Using Visual Communication
Read More…
6. Bethany Auck, SlideRabbit |
! Language, both spoken & written, is processed in the
AUDITORY CORTEX of the brain.
! Images are processed in the VISUAL CORTEX.
! A presentation accompanied by text slides overwhelms the
AUDITORY CORTEX and allows the VISUAL CORTEX to
go dormant, hindering comprehension.
6BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014
DON'T USE
BULLET
POINTS
Text on your slides
distracts your
audience. People retain
less when they are both
reading and listening.
visual cortex
auditory
cortex
Bethany Auck, SlideRabbit |
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7. Bethany Auck, SlideRabbit |
! When we feel fear, relief, happiness, or sadness these
CARNAL FEELINGS AWAKEN PRIMAL PARTS OF
OUR BRAINS.
! The occurrence or information that caused the emotion,
then, is BURNED INTO OUR MEMORIES right along
with the reaction.
7
DO APPEAL
TO EMOTION
“Content alone is never
sufficient. We need an
emotional connection.”
- GARR REYNOLDS
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014 Bethany Auck, SlideRabbit |
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8. Bethany Auck, SlideRabbit |
Slides and handouts
should not be the same.
Simplify the slides
destined for the
projector.
! During a learning session, new information is kept in the
working memory.
! Ideas in the working memory are subject to persuasion
and reasoning.
! Space is limited. The working memory can only hold
between 5 AND 9 PIECES OF INFORMATION at once –
referred to as cognitive load.
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014 8
DON’T
MAKE YOUR
SLIDES DO
DOUBLE
DUTY
Bethany Auck, SlideRabbit |
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10. Bethany Auck, SlideRabbit | 10
BRAND
YOUR
SLIDES
Why is branding
a presentation
important?
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014
Today’s Quality Standard
Good design is every where we look
these days. With the constant barrage
of visual communication, bad design is
more obvious and distracting than ever.
Company Identity
“Branding is fundamental. Branding
is basic. Branding is essential. Building
brands builds incredible value for
companies and corporations.”
- FORBES
Presentation Quality
Show your audience that you value
their time and attention. Great
looking slides reflect positively on
the content and your organization.
!
Bethany Auck, SlideRabbit |
11. Bethany Auck, SlideRabbit | 11
TRAINING
AGENDA
Setting
Your Palette
An Intro to
Master Slides
Creating a
Simple Template
Aa
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014
13. Bethany Auck, SlideRabbit |
PUSHING
POWERPOINT
Hands On: Using Presentation Software Outside of Slides
14. Bethany Auck, SlideRabbit | 14
POWERPOINT
TO THE
RESCUE
How can
presentation
software help
your company?
BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014 Bethany Auck, SlideRabbit |
Look Professional
Create branded documents, visually
interesting communications and
simple marketing pieces easily.
Save Money
Use PowerPoint to communicate
more visually without purchasing
expensive design software or paying
a professional designer.
Communicate Visually
Presentation software is an accessible
resource for the everyday employee,
empowering even those without a
design skillset to begin to
communicate more visually.
15. Bethany Auck, SlideRabbit |BOULDER TECHNOLOGY SUMMIT, MAY 8, 2014 15
TRAINING
AGENDA
Branded
Documents
Marketing
Piece