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Web 2.0 for Business Presented by Rhonda Kleiman Economic Development Manager Stephanie Zimmerman Training Coordinator and
Today’s presentation ,[object Object],[object Object],[object Object]
[object Object],[object Object]
Rich user interface (not!)
Rich user interface
Rich user interface The software tries to figure out what I want
Show me the Web2.0!
WOW!
Web 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Blogs ,[object Object],[object Object],[object Object],[object Object],[object Object]
Blog Software ,[object Object]
Blogs - Internal ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Corporate Blogging Book by Debbie Weil, Portfolio, c. 2006
IBM Internal Blogs http://www.ibm.com/developerworks/blogs/page/jasnell?entry=blogging_ibm  Monday May 16, 2005  IBM today is publishing an announcement on its Intranet site encouraging all 320,000+ employees world wide to consider engaging actively in the practice of "blogging"
IBM’s Main Blog Page http://www.ibm.com/blogs/zz/en/
Blogs - External ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Directory of small business blogs http://www.blogged.com/directory/business/small-business
Small business blogs on Bloglines http://www.bloglines.com
Fortune 500 company blogs http://www.socialtext.net/bizblogs/index.cgi
Sun blog guidelines page http://www.sun.com/aboutsun/media/blogs/policy.html
Starbuck’s Idea Blog-Internal and External http://mystarbucksidea.force.com/home/home.jsp
Local artist blog http://andysmithartist.blogspot.com/
Kodak blog http://1000words.kodak.com/
Dell blog http://direct2dell.com
Domaine547 blog & social network http://domaine547.com/
Wikis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Wiki Software ,[object Object],PhpWiki  – what Wikipedia uses Produces  Deki Wiki
Wikipedia http://en.wikipedia.org/wiki/Main_Page
HP Small & Medium Business Printing Wiki http://expressioncentersmb.wetpaint.com/?t=anon
Library System of Lancaster County Internal Wiki
RSS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
RSS Icons ,[object Object],[object Object]
Newsreaders ,[object Object],[object Object],[object Object],[object Object]
RSS Examples http://www.bloglines.com  Jerimiah Owyang of Forrester Research
RSS Examples – Entrepreneur.com http://www.entrepreneur.com/feeds/index.html
RSS Examples – McKinsey Quarterly http://www.mckinseyquarterly.com/rss
Podcasts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://en.wikipedia.org/wiki/Podcast
Business uses for podcasts ,[object Object],[object Object],[object Object]
Podcatching Software
Podcast Directories
Small Business Administration Podcasts http://www.sba.gov/tools/audiovideo/Podcasts/index.html
Dixie Products MommyCast  Podcast http://www.makeitadixieday.com/mommy.asp
Podcasts available through Business & Company Resource Center database
Business & Company Resource Center
Video Blogs ,[object Object],[object Object],[object Object],[object Object],[object Object],http://en.wikipedia.org/wiki/Video_blog
Video Hosting Services
Video Advertising ,[object Object],[object Object],[object Object],[object Object],[object Object]
Toyota Corolla Advertising on YouTube http://www.youtube.com/results?search_query=toyota+sketchies&search_type=
Toyota Corolla Commercial http://www.youtube.com/watch?v=ITiKSjdK-lg
Furniture Showroom Virtual Tour http://www.furnituretoday.com/info/CA6490793.html
Levi’s 501 Jeans – Stealth Video http://www.youtube.com/watch?v=pShf2VuAu_Q
Johnson & Johnson Baby Products Division http://www.touchingbond.com/
Viral Video http://www.willitblend.com/
Viral Video http://www.rjefurn.com/
Webcasts ,[object Object],[object Object],[object Object],[object Object],[object Object],http://en.wikipedia.org/wiki/Webcast
Investor Relations http://investor.dardenrestaurants.com/ir_ReleaseDetail.cfm?ReleaseID=292030
Seth Godin Marketing Webinar
Seth Godin Marketing Webinar
Seth Godin Marketing Webinar
Social Networking Services ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://en.wikipedia.org/wiki/Social_network_service
3 Big Players
Jeremiah Owyang  http://www.web-strategist.com/blog/
My LinkedIn http://www.linkedin.com
LinkedIn Feature on OneSource
Hoover’s Connect – Isaac’s Deli
Sales professionals social network http://www.salesconx.com/
Business Use of Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Duke Street Business Center Facebook Profile http://www.facebook.com/profile.php?id=6088http://www.facebook.com/pages/Lancaster-PA/Duke-Street-Business-Center-at-Lancaster-Public-Library/1028791399842054
Shopping social network http://www.slickdeals.net/
Get Buttoned Up http://www.getbuttonedup.com/
Get Buttoned Up on Facebook http://www.getbuttonedup.com/
Cartier MySpace page http://www.myspace.com/lovebycartier
Internal Social Network ,[object Object],[object Object],[object Object],[object Object],http://www.computerworld.com/action/article.do?command=viewArticleBasic&articleId=9030719
IBM’s Beehive http://domino.research.ibm.com/cambridge/research.nsf/ 99751d8eb5a20c1f852568db004efc90/8b6d4cd68fc12b52852573d1005cc0fc?OpenDocument
twitter ,[object Object],[object Object],[object Object],[object Object],http://twitter.com/
twitter Updates ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://twitter.com/
Possible uses of twitter for early business adopters ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Bookmarking/Tags ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Bookmark Networks
Stephanie’s delicious http://delicious.com/Slzimm1/bus2.0pres
Rhonda’s Tags in delicious http://delicious.com/tags/rhkbiz
Subscribe to Tags
Read in Aggregator
Business Week – Business Exchange http://bx.businessweek.com/
Business Week – Business Exchange http://bx.businessweek.com/web-20/
Find it ALL on delicious ,[object Object],[object Object],[object Object],[object Object]
Find it ALL on delicious http://delicious.com/Slzimm1/bus2.0pres
So what? ,[object Object]
So what? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
So what? ,[object Object],[object Object],[object Object],[object Object]
What does it take? ,[object Object],[object Object],[object Object],[object Object]
What does it take? ,[object Object]
What does it take? Employees  willing to try  new things
What does it take? And yes, a  curiosity about technology
What does it take? An organizational culture willing to  embrace constant change
[object Object]

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