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Top 10 Social Media
Infographics
6 Places To Display Your Ads On
Facebook
• Homepage: Shows ads on News Feed & right-
hand side on Homepage
• All Facebook: Places your ad everywhere
except Typehead
• News Feed: Displays ads on both desktop &
mobile newsfeed
• Typeahead: Targets searches
• Logout Page: Displays ad when user logs out
5 Things You Can Do With Google+ For
Your Brand
• Organize your fans into Groups
• Hangout with your fans
• Get recommended via +1 Button
• Visualize how your posts performs via Google+
Ripples
• Help customers connect with you directly via
Google+ Direct Connect
5 Social Media Mistakes A Brand
Should Avoid
• Avoid grammar mistakes. Proofread your
message!
• Don’t use a formal tone with your fans / followers
• Don’t talk too much. Limit your updates!
• Avoid promotional posts. Put your message
creatively
• Don’t lose control. Track your performance
regularly.
How To Use Foursquare For Business
• Claim your location as your own or add it
• Create a Foursquare Page for users to follow
• Offer Deals & Specials to create loyal customers &
drive traffic
• Add useful Tips about your company & nearby places
• Create theme based Lists centered around various
locations
• Provide existing or custom Foursquare Badges to
earn
• Understand your customer with free Analytics
4 Things That Brands Should Know
About Hashtags On Facebook
• Existing hashtags can be used in Facebook
advertising to amplify your campaigns
• Hashtags used on other platforms connected to
Facebook will be clickable & searchable
• With Hashtags, you can join & drive
conversations happening about your business
• Hashtags have no impact on your distribution &
engagement in Facebook newsfeed
4 Essential Social Media
Measurement Metrics To Track
• Engagement: How many comments or replies are
generated by the updates that you make?
• Number of shares: How many shares do your
updates & post receive?
• Reach: What is the size of your network & how
many people are you reaching with your
updates?
• Sentiment analysis: What are the emotions
expressed by your network in regards to your
updates and posts?
Amazing LinkedIn Facts That All
Brands Should Know
• 3 Million companies have created Company
Pages
• 225+ million are the total number of users on
this platform
• 27% of visitors access LinkedIn on mobile
• 1 billion are the total number of LinkedIn
endorsements
• 17 Minutes is the average time a user spends
on LinkedIn
7 Best Practices For Facebook Cover
Photos
• Don’t use elements that look like buttons or anything
clickable
• Integrate the cover photo design with your profile
picture
• Strategically place your text, keep it organized & catchy
• Include a simple Call To Action on the middle or right-
side of the cover photo
• Don’t have content hidden behind the profile image
• Avoid any sales/ promotion messages
• Use the same colors and style in the cover photo and
tab icon
What’s New In Facebook’s Graph
Search?
Speed: Graph Search is faster – both at suggesting
potential searches and displaying results
Query understanding: Graph Search understands
more ways of asking questions
Results: Graph Search does a better job at showing
the most relevant results first
Interface: The search box is easier to see and use
How To Use Embedded Facebook
Posts In Your Marketing
• Recaps of Facebook Chats: Embed the post where you held
the chat and pull out some of the main Q&A for your blog
readers
• Newsjack References: Grab the Facebook embed code of
the latest industry news on Facebook & add it to your blog
• Contest Winners: Announce the contest winners on your
website or blog by embedding the posts
• Best Practices and Examples: Instead of messy Facebook
post screenshots in your blog, you can just embed
interactive posts!
• Interactive Press Releases: Use embedded Facebook Posts
to announce your next product launch in place of a stodgy
press release
Top 10 Social Media Infographics

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Top 10 Social Media Infographics

  • 1. Top 10 Social Media Infographics
  • 2. 6 Places To Display Your Ads On Facebook • Homepage: Shows ads on News Feed & right- hand side on Homepage • All Facebook: Places your ad everywhere except Typehead • News Feed: Displays ads on both desktop & mobile newsfeed • Typeahead: Targets searches • Logout Page: Displays ad when user logs out
  • 3.
  • 4. 5 Things You Can Do With Google+ For Your Brand • Organize your fans into Groups • Hangout with your fans • Get recommended via +1 Button • Visualize how your posts performs via Google+ Ripples • Help customers connect with you directly via Google+ Direct Connect
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  • 6. 5 Social Media Mistakes A Brand Should Avoid • Avoid grammar mistakes. Proofread your message! • Don’t use a formal tone with your fans / followers • Don’t talk too much. Limit your updates! • Avoid promotional posts. Put your message creatively • Don’t lose control. Track your performance regularly.
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  • 8. How To Use Foursquare For Business • Claim your location as your own or add it • Create a Foursquare Page for users to follow • Offer Deals & Specials to create loyal customers & drive traffic • Add useful Tips about your company & nearby places • Create theme based Lists centered around various locations • Provide existing or custom Foursquare Badges to earn • Understand your customer with free Analytics
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  • 10. 4 Things That Brands Should Know About Hashtags On Facebook • Existing hashtags can be used in Facebook advertising to amplify your campaigns • Hashtags used on other platforms connected to Facebook will be clickable & searchable • With Hashtags, you can join & drive conversations happening about your business • Hashtags have no impact on your distribution & engagement in Facebook newsfeed
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  • 12. 4 Essential Social Media Measurement Metrics To Track • Engagement: How many comments or replies are generated by the updates that you make? • Number of shares: How many shares do your updates & post receive? • Reach: What is the size of your network & how many people are you reaching with your updates? • Sentiment analysis: What are the emotions expressed by your network in regards to your updates and posts?
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  • 14. Amazing LinkedIn Facts That All Brands Should Know • 3 Million companies have created Company Pages • 225+ million are the total number of users on this platform • 27% of visitors access LinkedIn on mobile • 1 billion are the total number of LinkedIn endorsements • 17 Minutes is the average time a user spends on LinkedIn
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  • 16. 7 Best Practices For Facebook Cover Photos • Don’t use elements that look like buttons or anything clickable • Integrate the cover photo design with your profile picture • Strategically place your text, keep it organized & catchy • Include a simple Call To Action on the middle or right- side of the cover photo • Don’t have content hidden behind the profile image • Avoid any sales/ promotion messages • Use the same colors and style in the cover photo and tab icon
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  • 18. What’s New In Facebook’s Graph Search? Speed: Graph Search is faster – both at suggesting potential searches and displaying results Query understanding: Graph Search understands more ways of asking questions Results: Graph Search does a better job at showing the most relevant results first Interface: The search box is easier to see and use
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  • 20. How To Use Embedded Facebook Posts In Your Marketing • Recaps of Facebook Chats: Embed the post where you held the chat and pull out some of the main Q&A for your blog readers • Newsjack References: Grab the Facebook embed code of the latest industry news on Facebook & add it to your blog • Contest Winners: Announce the contest winners on your website or blog by embedding the posts • Best Practices and Examples: Instead of messy Facebook post screenshots in your blog, you can just embed interactive posts! • Interactive Press Releases: Use embedded Facebook Posts to announce your next product launch in place of a stodgy press release