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Information Technology & Outsourcing
Migration to Central & Eastern Europe
Outsourcing Industry
Outsourcing will be a $483 billion global
industry by the end of 2013, with significant
emphasis on three broad areas:
Logistics, sourcing and distribution services;
Information technology services, including the
creation of software and the management of
computer centers;
Business process outsourcing (BPO) areas such as
call centers, financial transaction processing and
human resources management.
Source: Plunkett Research
Software and IT Outsourcing to Grow
▪ IT outsourcing and hardware
maintenance will grow by 7.3%, as
firms especially in Europe, Japan, and
other struggling economies turn to
outsourcing to save money.
▪ Elsewhere, software will be the growth
story, with global growth of 6.5%.
▪ Computer equipment will join
software as the fastest growing
categories at 7.0% and 8.8%
▪ IT consulting and systems integration
services at 6.8%.
Source: ITO News
KPMG 2013:
State of the Outsourcing Industry
▪ Key Findings:
– Efficiency & Effectiveness
▪ Cost Reduction (87%)
▪ Greater Scalability of Operations (82%)
▪ Process Standardization (74%)
– Strategic Focus
▪ Accessing Better Talent (70%)
▪ Accessing Better Technologies (62%)
▪ Improving Analytics Capabilities (62%)
Source: KPMG 2013 State of the Outsourcing Industry
The Tholons
2013 Top 100 Outsourcing Destinations
Southeast Asia South AmericaEastern Europe
“Dynamic shifts occurring across regional outsourcing landscapes. For this year, the
outsourcing landscapes of three particular regions have progressed significantly”
Source: Tholons
Trends Shaping the Outsourcing Market
Source: IT Business Edge
▪ Going Vertical
▪ Outcome-based pricing
▪ Shifting to managed
services
▪ More strategy less staff
augmentation
▪ Supporting an
empowered employee
▪ Restructuring of contracts
▪ Asking for help, expecting
solutions
▪ ITO trumping BPO
▪ Developing best-of-breed
strategies
▪ In the Cloud…now what?
Global Outsourcing Trends
 Global demand
is higher than
supply
 Eastern Europe
is target market
 Ukraine is the
target for
Western and
Eastern Europe
Czech
Romania Ukraine
Poland
Trends that Influence IT in Ukraine
IT & Outsourcing CEE
▪ Facts:
– Companies are increasingly
considering alternative locations to
India for services work, and one of
the leading choices is CEE.
– CEE has a strong talent pool and
strengths in sophisticated software
engineering.
– CEE’s core competency is high-
end, sophisticated custom software
development.
Source: Forrester
Ukraine – IT Specialists
▪ Approximately 25,000 IT specialists
graduate from Ukrainian universities
each year.
▪ The country holds the 4th position
globally for the number of IT
specialists.
▪ Ukraine holds leadership position
together with the USA, India and
Russia.
▪ Over the last 8 years the volume of
software development and IT
outsourcing services market has
grown by a factor ten or 30-40%
annually in average.
Source: ITO News
Ukraine – IT Specialists
▪ Geographical distribution of Ukrainian IT
specialists:
– 40% Kyiv
– 19% Kharkiv
– 16% Lviv
– 7% Dnepropetrovsk
– 4% Odessa
▪ More than 50% of the Ukrainian IT
market is exporting IT services or
software development outsourcing.
▪ Experts say that the most promising
areas of the industry from now on will
be services related to outsourcing and
system integration plus development of
cloud computing technologies.
Source: ITO News
Higher Education
▪ Ukraine’s higher
education systems
comprises:
– 81 Universities
– 48 Academies
– 149 Institutes
– 2 Conservatories
– 327 Technical schools
– 216 Vocational
schools
Kiev University
National University of
Kyiv-Mohyla Academy
Kiev University
Kharkiv Polytechnical
Institute
Lviv UniversityDonetsk National
University
Donetsk National
Technical University
Kiev Polytechnic
Institute Kharkiv University
Source: ITO News
Ukraine and Outsourcing Facts
▪ Ukraine was ranked the
first among 16 countries
of the CEE region by the
volume of IT outsourcing
services and the number
of IT outsourcing
companies.
▪ According to the 2010
Global Services 100 list,
Ukraine is 11th among 20
leading countries in the
area of IT Outsourcing
and High Tech Services.
Source: ITO News
IT & Outsourcing Ukraine
Source: Code Spring
IT & Outsourcing Ukraine
Source: ITO News
Top needs…
Analytics, Big Data, Mobility and Cloud
▪ In software, business
intelligence and analytics apps
will be the hot products, along
with mobile smart process apps
for collaborative business
processes.
▪ The latter, which are primarily
sold on a software-as-a-service
basis, will help SaaS
subscription revenues grow
two-to-three times faster than
combined license-and-
maintenance software.
Source: ITO News
Organization
Strategy
Service Offering
Organizational Capability
Enablers
Organizational
structure
KPIs and
Governance
Organization
Strategy
Execution
Strategy
• Depth of verticalisation in
organization structure
(sales, solution
design, delivery, support
functions) – aligned to
strategy and scale/scope
• Reporting relationships and
formal hierarchy (matrix etc.)
• Alignment of Organization strategy with evolving
client needs
• Clear articulation of horizontal and vertical strategy
• Investment strategy – Organic and M&A
• Leadership development
State of verticalisation in the OPD context has been assessed on six broad parameters
• Defining market and services based
on strategy
• Platform development
• Skill sets, knowledge and
competencies development
• Change in KPIs to
enable/implement
the change –
defining
accountabilities
and control
• Implementation of the change in mind set – Behavioral changes and policies
• Change management
• Alignment of training and hiring in accordance with strategy and organization structure
• Talent management
Verticalization by OPDs is defined as alignment of their strategy, offering and operating model to meet the
needs of specific industry verticals
Global OPDs Today
With the maturity of market, OP/AD organizations will increasingly need to redraw
their strategies to meet evolving client needs
StrategicLevelofclientneedTactical
Time
ClientneedImplicationsfor
OPDs
Cost reduction for
transactional scope
• Primary focus to reduce
cost of operations / LA
• Need to outsource non-
core functions
• Buyer (client): Example
SVP R&D
Core R&D support
• Need for value-added OPD
offerings
• Need for client-specific
solutions
• Proven track-record
• Buyer (client): CTO and
Functional Heads
Transformation Partner
• Buyer (client): CEO and
COO, CTO
• Adopt outcome – based
models
• Provide process
transformation in core
R&D processes
• Provide Eco-system
delivery for 360⁰
relationship and VAS
• Reliable, risk sharing,
financially stable
strategic partner
• Need for ideation or
TCO impact to support
growth
• High Value Services
PA, DA and UI/UX
• Move beyond basic QA
and R&D functions
• Develop vertical
experience in client focus
areas
• Customise for clients –
Example integrate custom
Product IP Support
• Offer outsourcing services
for non-core R&D
Functions
• Offer competitive pricing
to win contracts
• Develop standardised
services across clients
Global OPDs have focused on ‘Core-Technology Support’ but will increasingly need to focus on becoming transformation partner and
develop verticalized thinking for an industry relevant value proposition.
SoftServe
Transformation
• UI/UX
Consulting
• Product
Ideation
• Actionable
Analytics
• Mobility /
Security
Highly Risk Adverse Risk Acceptance
Abiliton Infusion
Systems of engagement guide
people in their physical world
Mobile is the new face of engagement
Systems of record host
transactions in the
virtual world
Systems of engagement empower people with
context-rich apps to take the next most likely
action
Source: November 16, 2012, “Great Mobile Experiences Are Built On Systems Of Engagement” Forrester Report
Context-rich experiences are the key to
successful systems of engagement
Ukraine… the Clear Choice for
Outsourcing
▪ IT outsourcing market
volume of US$ 1.1bn
▪ More than 1,000
outsourcing
companies operating
in the industry
▪ More than 25,000 IT
specialists involved in
outsourcing.
Source: ITO News
Ukraine is one of the most attractive nearshore
outsourcing destinations for both North American and
European businesses.
IT and Outsourcing: Migration to Central and Eastern Europe by alan harlan, ceo, soft serve

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IT and Outsourcing: Migration to Central and Eastern Europe by alan harlan, ceo, soft serve

  • 1. Information Technology & Outsourcing Migration to Central & Eastern Europe
  • 2. Outsourcing Industry Outsourcing will be a $483 billion global industry by the end of 2013, with significant emphasis on three broad areas: Logistics, sourcing and distribution services; Information technology services, including the creation of software and the management of computer centers; Business process outsourcing (BPO) areas such as call centers, financial transaction processing and human resources management. Source: Plunkett Research
  • 3. Software and IT Outsourcing to Grow ▪ IT outsourcing and hardware maintenance will grow by 7.3%, as firms especially in Europe, Japan, and other struggling economies turn to outsourcing to save money. ▪ Elsewhere, software will be the growth story, with global growth of 6.5%. ▪ Computer equipment will join software as the fastest growing categories at 7.0% and 8.8% ▪ IT consulting and systems integration services at 6.8%. Source: ITO News
  • 4. KPMG 2013: State of the Outsourcing Industry ▪ Key Findings: – Efficiency & Effectiveness ▪ Cost Reduction (87%) ▪ Greater Scalability of Operations (82%) ▪ Process Standardization (74%) – Strategic Focus ▪ Accessing Better Talent (70%) ▪ Accessing Better Technologies (62%) ▪ Improving Analytics Capabilities (62%) Source: KPMG 2013 State of the Outsourcing Industry
  • 5. The Tholons 2013 Top 100 Outsourcing Destinations Southeast Asia South AmericaEastern Europe “Dynamic shifts occurring across regional outsourcing landscapes. For this year, the outsourcing landscapes of three particular regions have progressed significantly” Source: Tholons
  • 6. Trends Shaping the Outsourcing Market Source: IT Business Edge ▪ Going Vertical ▪ Outcome-based pricing ▪ Shifting to managed services ▪ More strategy less staff augmentation ▪ Supporting an empowered employee ▪ Restructuring of contracts ▪ Asking for help, expecting solutions ▪ ITO trumping BPO ▪ Developing best-of-breed strategies ▪ In the Cloud…now what? Global Outsourcing Trends
  • 7.  Global demand is higher than supply  Eastern Europe is target market  Ukraine is the target for Western and Eastern Europe Czech Romania Ukraine Poland Trends that Influence IT in Ukraine
  • 8. IT & Outsourcing CEE ▪ Facts: – Companies are increasingly considering alternative locations to India for services work, and one of the leading choices is CEE. – CEE has a strong talent pool and strengths in sophisticated software engineering. – CEE’s core competency is high- end, sophisticated custom software development. Source: Forrester
  • 9. Ukraine – IT Specialists ▪ Approximately 25,000 IT specialists graduate from Ukrainian universities each year. ▪ The country holds the 4th position globally for the number of IT specialists. ▪ Ukraine holds leadership position together with the USA, India and Russia. ▪ Over the last 8 years the volume of software development and IT outsourcing services market has grown by a factor ten or 30-40% annually in average. Source: ITO News
  • 10. Ukraine – IT Specialists ▪ Geographical distribution of Ukrainian IT specialists: – 40% Kyiv – 19% Kharkiv – 16% Lviv – 7% Dnepropetrovsk – 4% Odessa ▪ More than 50% of the Ukrainian IT market is exporting IT services or software development outsourcing. ▪ Experts say that the most promising areas of the industry from now on will be services related to outsourcing and system integration plus development of cloud computing technologies. Source: ITO News
  • 11. Higher Education ▪ Ukraine’s higher education systems comprises: – 81 Universities – 48 Academies – 149 Institutes – 2 Conservatories – 327 Technical schools – 216 Vocational schools Kiev University National University of Kyiv-Mohyla Academy Kiev University Kharkiv Polytechnical Institute Lviv UniversityDonetsk National University Donetsk National Technical University Kiev Polytechnic Institute Kharkiv University Source: ITO News
  • 12. Ukraine and Outsourcing Facts ▪ Ukraine was ranked the first among 16 countries of the CEE region by the volume of IT outsourcing services and the number of IT outsourcing companies. ▪ According to the 2010 Global Services 100 list, Ukraine is 11th among 20 leading countries in the area of IT Outsourcing and High Tech Services. Source: ITO News
  • 13. IT & Outsourcing Ukraine Source: Code Spring
  • 14. IT & Outsourcing Ukraine Source: ITO News
  • 15. Top needs… Analytics, Big Data, Mobility and Cloud ▪ In software, business intelligence and analytics apps will be the hot products, along with mobile smart process apps for collaborative business processes. ▪ The latter, which are primarily sold on a software-as-a-service basis, will help SaaS subscription revenues grow two-to-three times faster than combined license-and- maintenance software. Source: ITO News
  • 16. Organization Strategy Service Offering Organizational Capability Enablers Organizational structure KPIs and Governance Organization Strategy Execution Strategy • Depth of verticalisation in organization structure (sales, solution design, delivery, support functions) – aligned to strategy and scale/scope • Reporting relationships and formal hierarchy (matrix etc.) • Alignment of Organization strategy with evolving client needs • Clear articulation of horizontal and vertical strategy • Investment strategy – Organic and M&A • Leadership development State of verticalisation in the OPD context has been assessed on six broad parameters • Defining market and services based on strategy • Platform development • Skill sets, knowledge and competencies development • Change in KPIs to enable/implement the change – defining accountabilities and control • Implementation of the change in mind set – Behavioral changes and policies • Change management • Alignment of training and hiring in accordance with strategy and organization structure • Talent management Verticalization by OPDs is defined as alignment of their strategy, offering and operating model to meet the needs of specific industry verticals
  • 17. Global OPDs Today With the maturity of market, OP/AD organizations will increasingly need to redraw their strategies to meet evolving client needs StrategicLevelofclientneedTactical Time ClientneedImplicationsfor OPDs Cost reduction for transactional scope • Primary focus to reduce cost of operations / LA • Need to outsource non- core functions • Buyer (client): Example SVP R&D Core R&D support • Need for value-added OPD offerings • Need for client-specific solutions • Proven track-record • Buyer (client): CTO and Functional Heads Transformation Partner • Buyer (client): CEO and COO, CTO • Adopt outcome – based models • Provide process transformation in core R&D processes • Provide Eco-system delivery for 360⁰ relationship and VAS • Reliable, risk sharing, financially stable strategic partner • Need for ideation or TCO impact to support growth • High Value Services PA, DA and UI/UX • Move beyond basic QA and R&D functions • Develop vertical experience in client focus areas • Customise for clients – Example integrate custom Product IP Support • Offer outsourcing services for non-core R&D Functions • Offer competitive pricing to win contracts • Develop standardised services across clients Global OPDs have focused on ‘Core-Technology Support’ but will increasingly need to focus on becoming transformation partner and develop verticalized thinking for an industry relevant value proposition. SoftServe Transformation • UI/UX Consulting • Product Ideation • Actionable Analytics • Mobility / Security Highly Risk Adverse Risk Acceptance Abiliton Infusion
  • 18. Systems of engagement guide people in their physical world Mobile is the new face of engagement Systems of record host transactions in the virtual world Systems of engagement empower people with context-rich apps to take the next most likely action Source: November 16, 2012, “Great Mobile Experiences Are Built On Systems Of Engagement” Forrester Report
  • 19. Context-rich experiences are the key to successful systems of engagement
  • 20. Ukraine… the Clear Choice for Outsourcing ▪ IT outsourcing market volume of US$ 1.1bn ▪ More than 1,000 outsourcing companies operating in the industry ▪ More than 25,000 IT specialists involved in outsourcing. Source: ITO News Ukraine is one of the most attractive nearshore outsourcing destinations for both North American and European businesses.

Notes de l'éditeur

  1. KPMG – State of the Outsourcing Industry ReportConducted December 2012 / February 2013The largest-ever quantitative industry study cover both IT and business process outsourcingRespondents included 1355 stakeholders across enterprise buyers, service providers and consultant/influencer organizationsThe aim of the survey was to understand their views, observations and intentions for 2013 and beyond, when it comes to outsourcing IT and business processes