2. From this poster we can
see that it is pop/rock in a
number of ways. There are
aspects of both genres
which means that they
merge together to form
pop/rock. For example, the
colours are quite bright and
outgoing which brings out
natural pop conventions.
However, the rock is seen
through the simple
locations and casual
costume of a day dress.
I would say that
from this poster the
target audience is
for teenage boys
and girls. The
colours are very uni-
sex which means
that it would attract
both genders but the
font is not vey
formal, meaning that
the older generation
might not
necessarily be as
interested or keen to
find out more.
The composition is
extremely effective
within the poster.
The colours,
location and
costumes all go well
together and match.
This means that it is
not confusing or
unattractive. It also
shows that the
producers of this
poster took time
and effort into it and
this will appeal to
the audience.
The font is of the same colour
throughout the poster which
makes it consistent and more
eye-catching. The font style of
Kate Nash’s name could
represent her personality and
music style; she is a pop rock
artist but the style is quite witty
and informal, perhaps like her
music.
The main focus of this poster
is the house. This could be
seen as a connotation
because the reason behind it
could be that her music is
about her personal life. The
image shows her walking into
the house so perhaps this
represents her letting her
fans in and opening up to her
life.
Kate Nash- Foundations Album Advertisement Poster

3. The colours on this
poster really help
distinguish the
pop/rock genre of
the album. The
shiny, bright pink
and blue
contrasting with the
dark black is the
same as the
contrast between
the pop/rock
genres. This is how
you can tell the
genre and it works
really well.
The target audience is
clearly teenage girls.
The band members act
as eye candy in the
picture which would
attract nearly every
teenage girl. Plus, the
bright pink colours
blasting out also are
very feminine.
The composition is quite
simple but the edited effects
make it look much more
outgoing. The image included
fits in well with the album
which is based on the 3D
concert experience movie they
made. The font is also clear
and visible and the colours go
well together. The contrast
between dark and bright
colours is extremely effetive as
it is eye catching and
appealing.
The image represents
what the album is about
and gives the
fans/audience an insight
of what the atmosphere is
like at an actual Jonas
Brothers concert. This
would make them more
eager to find out more and
be influenced by the
poster. It also fits in well
with the rock part of the
genre because the vast
majority of rock songs
involve a life performance
from the band itself.
Jonas Brothers- 3D Concert
Experience Album Advertisement
The font is much more of a pop type genre
because of the bright pink colour and shaded
background. This is perhaps to make the
poster stand out more and make it more
visible. It catches the eye immediately which
makes it more memorable.
This would bring in more fans
from other artists like Taylor
Swift and Demi Lovato
because they feature in the
album.

4. Reflection
 This task has been beneficial because it has helped me
gain a better understanding of what to put in my own
advertisement poster for the album I am going to produce.
It has shown me that the genre of the music video is
extremely important and it is important to keep up with this
theme in the digipak and the analysis because it makes it
more memorable and recognisable to the audience.
In both of the rock/pop genre posters I analysed, they used
either a simple location or a live performance snap shot.
These are the natural conventions of a rock/pop genre and
so it is important that I do the same. The colours are
contrasting to represent the contrast between pop and rock
but also how this contrast works well together and it is this
that makes the music so good and a unique selling point.
All in all, I am now much more confident about what to and
what not to include in my poster.