2. We are working to disrupt the healthcare industry
through wearable technology .
CICLO by HUiNNO is a smart-watch that can
instantaneously detect blood pressure, heart rate, ECG,
and more for the health-conscious early adaptors and
people with blood pressure problems.
5. Hypertension (High BP) is a leading cause of stroke, heart attack, de
mentia, kidney failure, etc.
PROBLEM
406,351
deaths
(2007)
1
in every
1.3
minute
6. If you can continuously be aware of
Blood Pressure to manage and
control hypertension,
you can significantly reduce risk of
life-threatening complications
[1] Jeffrey J. Goldberger, Michael E. Cain, Stefan H. Hohnloser, Alan H. Kadish, Bradley P. Knight, Michael S. Lauer, Barry J. Maron, Richard L.
Page, Rod S. Passman, David Siscovick, William G. Stevenson, Douglas P. Zipes, “American Heart Association/American College of Cardiology
Foundation/Heart Rhythm Society Scientific Statement on Noninvasive Risk Stratification Techniques for Identifying Patients at Risk for Sudden
Cardiac Death”, Circulation 2008, pp. 1497-1518, 2009.
7. PROBLEM
Existing monitors cannot measure blood
pressure continuously and conveniently
This is a big problem for hypertension patients
8. BP Monitors are very difficult and inconvenient to use
PROBLEM
All current devices are
• PRESSURE & CUFF BASED
• VERY SLOW
• CAN’T USE CONTINUOUSLY
• UNCOMFORTABLE
• INACCURATE
9. Wearable devices can’t measure Blood Pressure
PROBLEM
All of the wearable devices are focusing more on healthcare,
but no device can measure the most vital sign:
BLOOD PRESSURE
10. Wearables Are Totally Failing
Wired News
As of September 30, there were 266
wearable devices on the market [1]
[1] http://www.wired.com/2014/11/where-fitness-trackers-fail/
11. Wearables Are Totally Failing
Wired News
Wearable medical devices are currently a $2.8b market and will
grow 25% p.a. by 2019 to $8.3b[1].
[1] http://www.wired.com/2014/11/where-fitness-trackers-fail/
$2.8 B
2014
$8.3 B
2019
14. INSTANT BLOOD PRESSURE
HIGHLY ACCURATE
CONVENIENT
1-seconds to measure BP
Provide up to 94% accuracy via
combining biometrics (ECG + PTT + SpO2 )
No cuffs or pressures to measure
continuous and accurate BP
CICLO by HUiNNO
15. No-Delay Blood Pressure Measurement Algorithm
(Patent in KR: 10-2014-0068122)
1 Second
to measure your BP every time
16. 50 subject clinic trial at Pusan National University hospital
Provide BP measurement up to
94% Accuracy
via combining biometrics ( ECG + PTT + SpO2 )
95%+ accuracy receives
Grade A
from BHS (British Hypertension Society)
19. HUiNNO vs Other BP Monitors
1) ECG - Electrocardiogram
2) SpO2 - Saturation of peripheral Oxygen
Developer Parameter Accurate Instant Continuous
Biofeedback
Platform
Visi Mobile Oscillation
Withings Oscillation
Bpro PPG
Samsung
Electronics
PTT
MIT
Prototype
PTT
OUR
DEVICE
ECG1)
+ PTT + SpO2
2)
21. $1.2
Billion
in 2015
55 Million
Users in 2015
1 out of 3
suffer from hypertension
Blood Pressure monitoring
market is projected to grow
to 1.2 Billion USD in 2015
(HIS Media Group 2013)
Smart Watch users to grow to
55 Million in 2015
(Business Insider 2014)
32.5% of adults in the U.S.
over 20 suffer from
hypertension
(M brain trend monitor 2014.02)
Blood Pressure Monitor + Smart Watch Market
MARKET
Increase in demand for blood pressure measurement in smart devices
22. DEVICE APP / SERVICE CLOUD PLATFORM
165
80
CUSTOMERS HEALTHCARE
Business Model
23. Business Development
Samsung
Hyundai
LG
LINA
OSCAR
In NYC
PNUH
NDA by Samsung Electronics
(Open Innovation Center in Palo-alto)
Strategy investor partnership Review
(Hyundai Motors Venture Investment Team)
KT
Licensing Review
(Future Convergence IT with Biometrics)
Proposed a New Product
(For hypertension patients)
Pilot Project with Korea gov.
(Tele-medicine or Tele-monitoring)
Partnership Review
(Alternative for Misfit)
Strategically Partnership Review
(About 500ea Ordering Review)