The survey examined the state of the global insurance industry, with a focus on Europe, the Middle East, and Africa (EMEA). It found that adapting to regulation, particularly Solvency II, and quickly launching innovative products were the top challenges for EMEA insurers. The survey encompassed 307 senior insurance executives globally, with nearly half based in EMEA countries like the UK, Netherlands, and Germany. European insurers expressed concern about regulatory changes and reforms in the aftermath of the global financial crisis.