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Seeshow
a bajillion stories
waiting to be told
Got photos?
Got photos?
… now what?!?
Got photos? Got GUILT!
The Opportunity
380+ billion photos per year
•laptops
Why? NO TIME
• Women as archivist:
hope chests to scrapbooking
• 80% of women with children
ages 6 – 17 work full-time
Seeshow
= Shutterfly …for Kids
Seeshow
Themed
Template
Photos
Stickers
Paintbrus
h
Artwork
Having an awesome
summer!
Captions
Seeshow
Books
Movies
Cards
Seeshowa bajillion stories waiting to
be told …!
Slideshows CardsBooks
Kids
Our target market of users
55+ million elementary and secondary school
students in U.S.
Kids spend 5.5+ hours per day on their laptops,
cellphones and iPads
32+ million users per month for 8 of the most
popular kids sites
Core Values
Seeshow
KIDS
Fun + Creative =
EARN POINTS
SCHOOLS
Educational +
Turnkey =
FUNDRAISER
PARENTS
Safe + Easy =
KEEPSAKE
win-win for kids, parents &
schools
Revenue Model
Seeshow
= $25
million
company
by Year 5
Membership
$12,000,00
0
Merchandis
e
$7,000,000
Advertisin
g
$6,000,000 Membership
Merchandise
Advertising
465,000 memberships, representing 3.7% of total US market
Year 1 Year 2 Year 3 Year 4 Year 5
# Memberships 22,200 60,000 92,841 174,077 429,389
Price per Unit $40 $40 $40 $40 $40
$ Merchandise 22,200 60,000 92,841 174,077 429,389
Avg per Customer $20 $20 $20 $20 $20
Advertising $10,000 $25,000 $50,000 $75,000 $100,000
Net Revenue
$1,341,77
8
$3,624,40
0
$5,619,52
2 $10,517,855
$25,859,04
1
Year
1
Year
2
Year
3
Year
4
Year
5
Year 1
Florida
$1.34
Million
Year 2
Florida
$3.6 Million
Revenue Projections
Year 3
National
$5.6
Million
Year 4
National
$10.5 Million
Year 5
National
$25.8 Million
Seeshow Shutterfly
Photosharing & networking X X X X X X
Photo-related merchandise X X X X X
Slideshow Builder X X X
Creative templates to personalize X
Licensed music by recording artists X
COPPA compliant for kids X X X
Merchandise created by kids X
Partnership with schools & PTA's X
Donate money to schools & PTA's X
Kids earn points upon completion X X X
Our competitors
Adults = Photosharing &
Social Networking
Kids = Gaming
Our Launch
$200,000
Discovery &
Design
UI/UX
Development
& Beta Testing
Marketing &
Launch
How we get there
free profile converts to paid membership
Free
Member
$39.99
# Seeshows you can create 1 10
# photos you can use 5 unlimited
Seeshow length 30 seconds unlimited
# days Seeshow stored 14 days unlimited
Colors/effects/animation/stickers
basic
features
advanced
features
270,000 Dade/Broward
1,119,000 Florida
Incentivize
KIDS &
SCHOOLS
Product Design &
Platform Development firm
idea
Design, Branding &
User Interface
Our Team
City Theatre Summer Shorts:
SCALE to 15,000 annual attendees
100 employees
America’s Largest Short Play Festival
Entertainment Lawyer &
Commercial Litigator
Cahill Gordon & Reinhall
Boies Schiller & Flexner
Microsoft Corporation
Lazard Freres & Company
Utilicy Brand Cloud Servers
Stephanie Norman
CEO
Andy Peretz
President
John Langstaff
Head of Digital
Advisors & Partners
Advisors
Joanna Fogt-Sohn Cartoon Network, Director of Softlines Creative
Arthur Heller Principal at H.I.G. Capital
Robert Levitan CEO, Pando Networks, Co-Founder, iVillage
Leslie Linevsky Co-Founder, Catalogs.com
George Noriega Grammy Award Winning Artist for work with Gloria Estefan, Shakira, Ricky Martin
Lisa Palley Public Relations: Miami Book Fair International, Knight Foundation
Debbie Spiegelman CEO/Miami Children’s Museum
Glen Surnamer Co-Founder, Bookigee
Rhys Williams Co-Founder & CEO, New World Angels
Partners
Seeshow
a bajillion stories
waiting to be told
Stephanie Norman , CEO 305.793.4325 stephanie@seeshow.com

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Seeshow

  • 4. Got photos? Got GUILT! The Opportunity 380+ billion photos per year •laptops Why? NO TIME • Women as archivist: hope chests to scrapbooking • 80% of women with children ages 6 – 17 work full-time
  • 8. Seeshowa bajillion stories waiting to be told …! Slideshows CardsBooks
  • 9. Kids Our target market of users 55+ million elementary and secondary school students in U.S. Kids spend 5.5+ hours per day on their laptops, cellphones and iPads 32+ million users per month for 8 of the most popular kids sites
  • 10. Core Values Seeshow KIDS Fun + Creative = EARN POINTS SCHOOLS Educational + Turnkey = FUNDRAISER PARENTS Safe + Easy = KEEPSAKE win-win for kids, parents & schools
  • 11. Revenue Model Seeshow = $25 million company by Year 5 Membership $12,000,00 0 Merchandis e $7,000,000 Advertisin g $6,000,000 Membership Merchandise Advertising 465,000 memberships, representing 3.7% of total US market
  • 12. Year 1 Year 2 Year 3 Year 4 Year 5 # Memberships 22,200 60,000 92,841 174,077 429,389 Price per Unit $40 $40 $40 $40 $40 $ Merchandise 22,200 60,000 92,841 174,077 429,389 Avg per Customer $20 $20 $20 $20 $20 Advertising $10,000 $25,000 $50,000 $75,000 $100,000 Net Revenue $1,341,77 8 $3,624,40 0 $5,619,52 2 $10,517,855 $25,859,04 1 Year 1 Year 2 Year 3 Year 4 Year 5 Year 1 Florida $1.34 Million Year 2 Florida $3.6 Million Revenue Projections Year 3 National $5.6 Million Year 4 National $10.5 Million Year 5 National $25.8 Million
  • 13. Seeshow Shutterfly Photosharing & networking X X X X X X Photo-related merchandise X X X X X Slideshow Builder X X X Creative templates to personalize X Licensed music by recording artists X COPPA compliant for kids X X X Merchandise created by kids X Partnership with schools & PTA's X Donate money to schools & PTA's X Kids earn points upon completion X X X Our competitors Adults = Photosharing & Social Networking Kids = Gaming
  • 15. How we get there free profile converts to paid membership Free Member $39.99 # Seeshows you can create 1 10 # photos you can use 5 unlimited Seeshow length 30 seconds unlimited # days Seeshow stored 14 days unlimited Colors/effects/animation/stickers basic features advanced features 270,000 Dade/Broward 1,119,000 Florida Incentivize KIDS & SCHOOLS
  • 16. Product Design & Platform Development firm idea
  • 18. Our Team City Theatre Summer Shorts: SCALE to 15,000 annual attendees 100 employees America’s Largest Short Play Festival Entertainment Lawyer & Commercial Litigator Cahill Gordon & Reinhall Boies Schiller & Flexner Microsoft Corporation Lazard Freres & Company Utilicy Brand Cloud Servers Stephanie Norman CEO Andy Peretz President John Langstaff Head of Digital
  • 19. Advisors & Partners Advisors Joanna Fogt-Sohn Cartoon Network, Director of Softlines Creative Arthur Heller Principal at H.I.G. Capital Robert Levitan CEO, Pando Networks, Co-Founder, iVillage Leslie Linevsky Co-Founder, Catalogs.com George Noriega Grammy Award Winning Artist for work with Gloria Estefan, Shakira, Ricky Martin Lisa Palley Public Relations: Miami Book Fair International, Knight Foundation Debbie Spiegelman CEO/Miami Children’s Museum Glen Surnamer Co-Founder, Bookigee Rhys Williams Co-Founder & CEO, New World Angels Partners
  • 20. Seeshow a bajillion stories waiting to be told Stephanie Norman , CEO 305.793.4325 stephanie@seeshow.com