2. Solution marketing Scorecard
Dimension Rating Comments
Completeness
• People/users, fit to needs
• Process
• Content/Information
• Technology: Hardware and software
• Services & support
Strategy
• Differentiated offering – unique in market
• Partners: includes tech, apps, and content
• Partner-friendly business model (win-win)
Total
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Notes de l'éditeur
Template updated 6-15-2011Steve RobinsIncludes blank slides (no logo) at end