SlideShare une entreprise Scribd logo
1  sur  10
Télécharger pour lire hors ligne
Semiotics
De Saussure – Signifier/Signified ,[object Object]
Signifier and Signified ,[object Object],[object Object],[object Object]
Look at these signs – write down the signifier (what it is) and the signified  ( what you think of when  you see this sign ) Saussure noticed that the link between the signifier (what you call or label a sign) and what it stands for, is a random or arbitrary thing. What is the link between these objects and their labels?
There is no concrete, tangible link between signs and their labels – the words we use for them.  ,[object Object],[object Object],[object Object],[object Object],What do these words stand for? What do you think of when you read or say these words?
Summing up signs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
C.S Peirce – Icon, Index, Symbol ,[object Object],[object Object],[object Object],[object Object]
Index ,[object Object],[object Object],[object Object],[object Object]
Look at the signs below – what are the indexes of? ,[object Object],[object Object],[object Object]
Symbol ,[object Object],[object Object],[object Object],[object Object],[object Object]

Contenu connexe

Tendances

Signs and codes semiotic analysis
Signs and codes semiotic analysisSigns and codes semiotic analysis
Signs and codes semiotic analysisRiyaztyagi21
 
Semiotics and semiology
Semiotics and semiologySemiotics and semiology
Semiotics and semiologyNancy Gómez
 
Semiotics and Logo Designs
Semiotics and Logo DesignsSemiotics and Logo Designs
Semiotics and Logo DesignsMs Walters
 
Basics of semiotics, a winning assignment
Basics of semiotics, a winning assignmentBasics of semiotics, a winning assignment
Basics of semiotics, a winning assignmentManasPpt
 
SIGN SYMBOL LOGO (Intro to GD, Wk 3)
SIGN SYMBOL LOGO (Intro to GD, Wk 3)SIGN SYMBOL LOGO (Intro to GD, Wk 3)
SIGN SYMBOL LOGO (Intro to GD, Wk 3)Shawn Calvert
 
Semiotics theory of visual communication
Semiotics theory of visual communicationSemiotics theory of visual communication
Semiotics theory of visual communicationXoya Nadeem
 
Introduction to semiotics
Introduction to semioticsIntroduction to semiotics
Introduction to semioticsGiel Vill
 
Intro to semiotics
Intro to semioticsIntro to semiotics
Intro to semioticsRajat Kumar
 
Roland Barthes - Semiotics
Roland Barthes - SemioticsRoland Barthes - Semiotics
Roland Barthes - SemioticsZahra Khan
 
Roland Barthes and Semiotics
Roland Barthes and SemioticsRoland Barthes and Semiotics
Roland Barthes and SemioticsElla Day
 

Tendances (20)

Semiotics
SemioticsSemiotics
Semiotics
 
Semiotics
SemioticsSemiotics
Semiotics
 
Signs and codes semiotic analysis
Signs and codes semiotic analysisSigns and codes semiotic analysis
Signs and codes semiotic analysis
 
Semiotics and semiology
Semiotics and semiologySemiotics and semiology
Semiotics and semiology
 
Semiotics and Logo Designs
Semiotics and Logo DesignsSemiotics and Logo Designs
Semiotics and Logo Designs
 
Basics of semiotics, a winning assignment
Basics of semiotics, a winning assignmentBasics of semiotics, a winning assignment
Basics of semiotics, a winning assignment
 
SIGN SYMBOL LOGO (Intro to GD, Wk 3)
SIGN SYMBOL LOGO (Intro to GD, Wk 3)SIGN SYMBOL LOGO (Intro to GD, Wk 3)
SIGN SYMBOL LOGO (Intro to GD, Wk 3)
 
Semiotics
SemioticsSemiotics
Semiotics
 
Semiotics
SemioticsSemiotics
Semiotics
 
Semiotics theory of visual communication
Semiotics theory of visual communicationSemiotics theory of visual communication
Semiotics theory of visual communication
 
Introduction to semiotics
Introduction to semioticsIntroduction to semiotics
Introduction to semiotics
 
Semiotics
SemioticsSemiotics
Semiotics
 
Intro to semiotics
Intro to semioticsIntro to semiotics
Intro to semiotics
 
Semiotics for beginners
Semiotics for beginnersSemiotics for beginners
Semiotics for beginners
 
Signs, symbols and visual codes
Signs, symbols and visual codesSigns, symbols and visual codes
Signs, symbols and visual codes
 
Roland Barthes - Semiotics
Roland Barthes - SemioticsRoland Barthes - Semiotics
Roland Barthes - Semiotics
 
Roland Barthes and Semiotics
Roland Barthes and SemioticsRoland Barthes and Semiotics
Roland Barthes and Semiotics
 
Visual Semiotics
Visual SemioticsVisual Semiotics
Visual Semiotics
 
Paradigm & Syntagm
Paradigm & SyntagmParadigm & Syntagm
Paradigm & Syntagm
 
Semiotics
SemioticsSemiotics
Semiotics
 

En vedette

Key to me profile - Process Communication Model
Key to me profile - Process Communication ModelKey to me profile - Process Communication Model
Key to me profile - Process Communication ModelPaul Olteanu
 
Comparative study of behavorial and self awareness approachesc
Comparative study of behavorial and self awareness approachescComparative study of behavorial and self awareness approachesc
Comparative study of behavorial and self awareness approachescPaul Olteanu
 
Charles s pierce presentation
Charles s pierce presentationCharles s pierce presentation
Charles s pierce presentationdrinkalladam7055
 
Charles Sanders Peirce
Charles Sanders PeirceCharles Sanders Peirce
Charles Sanders Peircehallidayhannah
 
PCM (Process Communication Model)
PCM (Process Communication Model)PCM (Process Communication Model)
PCM (Process Communication Model)Dejan Jeremic
 
Course in general linguistics
Course in general linguisticsCourse in general linguistics
Course in general linguisticsRima Muryantina
 
Denotation, connotation and anchorage
Denotation, connotation and anchorageDenotation, connotation and anchorage
Denotation, connotation and anchorageChiara Brambilla
 
Images - Anchorage, Connotations and Dentotations
Images - Anchorage, Connotations and DentotationsImages - Anchorage, Connotations and Dentotations
Images - Anchorage, Connotations and Dentotationswww.MrSedani.co.uk
 
C s peirces theory
C s peirces theory C s peirces theory
C s peirces theory chloebowen
 
Process Communication Model (Paul Olteanu)
Process Communication Model (Paul Olteanu)Process Communication Model (Paul Olteanu)
Process Communication Model (Paul Olteanu)Paul Olteanu
 
Semiotics in 10 minutes
Semiotics in 10 minutesSemiotics in 10 minutes
Semiotics in 10 minutesStephen Cox
 
Negotiation for meaning theory
Negotiation for meaning theoryNegotiation for meaning theory
Negotiation for meaning theoryFaby1705
 
Unit 3 Freud and Consciousness Power Point
Unit 3 Freud and Consciousness Power PointUnit 3 Freud and Consciousness Power Point
Unit 3 Freud and Consciousness Power PointMrTimBradley
 

En vedette (20)

The process model of communication
The process model of communicationThe process model of communication
The process model of communication
 
Semiotics
SemioticsSemiotics
Semiotics
 
Key to me profile - Process Communication Model
Key to me profile - Process Communication ModelKey to me profile - Process Communication Model
Key to me profile - Process Communication Model
 
Comparative study of behavorial and self awareness approachesc
Comparative study of behavorial and self awareness approachescComparative study of behavorial and self awareness approachesc
Comparative study of behavorial and self awareness approachesc
 
Charles s pierce presentation
Charles s pierce presentationCharles s pierce presentation
Charles s pierce presentation
 
Charles Sanders Peirce
Charles Sanders PeirceCharles Sanders Peirce
Charles Sanders Peirce
 
Tugas 1
Tugas 1Tugas 1
Tugas 1
 
PCM (Process Communication Model)
PCM (Process Communication Model)PCM (Process Communication Model)
PCM (Process Communication Model)
 
Data i paint with
Data i paint withData i paint with
Data i paint with
 
Course in general linguistics
Course in general linguisticsCourse in general linguistics
Course in general linguistics
 
Semiotics
SemioticsSemiotics
Semiotics
 
Denotation, connotation and anchorage
Denotation, connotation and anchorageDenotation, connotation and anchorage
Denotation, connotation and anchorage
 
Images - Anchorage, Connotations and Dentotations
Images - Anchorage, Connotations and DentotationsImages - Anchorage, Connotations and Dentotations
Images - Anchorage, Connotations and Dentotations
 
C s peirces theory
C s peirces theory C s peirces theory
C s peirces theory
 
Anchorage and Relay
Anchorage and RelayAnchorage and Relay
Anchorage and Relay
 
Process Communication Model (Paul Olteanu)
Process Communication Model (Paul Olteanu)Process Communication Model (Paul Olteanu)
Process Communication Model (Paul Olteanu)
 
Semiotics in 10 minutes
Semiotics in 10 minutesSemiotics in 10 minutes
Semiotics in 10 minutes
 
Negotiation for meaning theory
Negotiation for meaning theoryNegotiation for meaning theory
Negotiation for meaning theory
 
Negotiating Meaning
Negotiating MeaningNegotiating Meaning
Negotiating Meaning
 
Unit 3 Freud and Consciousness Power Point
Unit 3 Freud and Consciousness Power PointUnit 3 Freud and Consciousness Power Point
Unit 3 Freud and Consciousness Power Point
 

Similaire à Semiotics

Semiotics
SemioticsSemiotics
Semioticszanne59
 
Lesson 2 & 3 semiotics
Lesson 2 & 3   semioticsLesson 2 & 3   semiotics
Lesson 2 & 3 semioticslougwyther
 
Fundamentals of visual communication unit iv
Fundamentals of visual communication unit ivFundamentals of visual communication unit iv
Fundamentals of visual communication unit ivRangarajanN6
 
GCSE Lesson 2 Representation in media_Semiotics
GCSE Lesson 2 Representation in media_SemioticsGCSE Lesson 2 Representation in media_Semiotics
GCSE Lesson 2 Representation in media_SemioticsRafaelPerezOlivan
 
Signs and signals[1]
Signs and signals[1]Signs and signals[1]
Signs and signals[1]claudiacarter
 
Signifier And Icon - AS COMMS
Signifier And Icon  - AS COMMSSignifier And Icon  - AS COMMS
Signifier And Icon - AS COMMSSimon Gummer
 
1fa1e nonverbal communication visible code
1fa1e nonverbal communication visible code1fa1e nonverbal communication visible code
1fa1e nonverbal communication visible codeMayank Parashar
 
Signs Used In Film & Television
Signs Used In Film & TelevisionSigns Used In Film & Television
Signs Used In Film & TelevisionEmma Findlay
 
Media language semiotics lesson 2 & 3
Media language semiotics   lesson 2 & 3Media language semiotics   lesson 2 & 3
Media language semiotics lesson 2 & 3Luke Palmer
 

Similaire à Semiotics (20)

Semioticss
SemioticssSemioticss
Semioticss
 
Semiotics
SemioticsSemiotics
Semiotics
 
Semiotics
SemioticsSemiotics
Semiotics
 
Semiotics
SemioticsSemiotics
Semiotics
 
Semiotics
Semiotics Semiotics
Semiotics
 
Signified and signifier
Signified and signifier Signified and signifier
Signified and signifier
 
Lesson 2 & 3 semiotics
Lesson 2 & 3   semioticsLesson 2 & 3   semiotics
Lesson 2 & 3 semiotics
 
Fundamentals of visual communication unit iv
Fundamentals of visual communication unit ivFundamentals of visual communication unit iv
Fundamentals of visual communication unit iv
 
IVC - Lesson 09
IVC - Lesson 09IVC - Lesson 09
IVC - Lesson 09
 
GCSE Lesson 2 Representation in media_Semiotics
GCSE Lesson 2 Representation in media_SemioticsGCSE Lesson 2 Representation in media_Semiotics
GCSE Lesson 2 Representation in media_Semiotics
 
Signs and signals[1]
Signs and signals[1]Signs and signals[1]
Signs and signals[1]
 
Introduction to semiotics vsm
Introduction to semiotics vsmIntroduction to semiotics vsm
Introduction to semiotics vsm
 
"Kinesics"
 "Kinesics" "Kinesics"
"Kinesics"
 
Introduction to semiotics vsm
Introduction to semiotics vsmIntroduction to semiotics vsm
Introduction to semiotics vsm
 
Signifier And Icon - AS COMMS
Signifier And Icon  - AS COMMSSignifier And Icon  - AS COMMS
Signifier And Icon - AS COMMS
 
1fa1e nonverbal communication visible code
1fa1e nonverbal communication visible code1fa1e nonverbal communication visible code
1fa1e nonverbal communication visible code
 
Signs Used In Film & Television
Signs Used In Film & TelevisionSigns Used In Film & Television
Signs Used In Film & Television
 
Image analysis
Image analysisImage analysis
Image analysis
 
Media language semiotics lesson 2 & 3
Media language semiotics   lesson 2 & 3Media language semiotics   lesson 2 & 3
Media language semiotics lesson 2 & 3
 
Communication & signs
Communication & signsCommunication & signs
Communication & signs
 

Plus de Stuart Grenville-Price (20)

Identity and personal possessions (2)
Identity and personal possessions (2)Identity and personal possessions (2)
Identity and personal possessions (2)
 
Appearance power point
Appearance power pointAppearance power point
Appearance power point
 
Nvc presentation
Nvc presentationNvc presentation
Nvc presentation
 
Paralanguage a
Paralanguage aParalanguage a
Paralanguage a
 
Nvc engrish photos of foreign signs in english
Nvc engrish photos of foreign signs in englishNvc engrish photos of foreign signs in english
Nvc engrish photos of foreign signs in english
 
Nvc components of nvc
Nvc  components of nvcNvc  components of nvc
Nvc components of nvc
 
Group communication powerpoint
Group communication powerpointGroup communication powerpoint
Group communication powerpoint
 
Barriers to effective communication photos
Barriers to effective communication photosBarriers to effective communication photos
Barriers to effective communication photos
 
Inmyroom
InmyroomInmyroom
Inmyroom
 
Signs
SignsSigns
Signs
 
Signs and symbols
Signs and symbolsSigns and symbols
Signs and symbols
 
Tv and popular culture
Tv and popular cultureTv and popular culture
Tv and popular culture
 
Shopping
ShoppingShopping
Shopping
 
Queer theory
Queer theoryQueer theory
Queer theory
 
Popular music
Popular musicPopular music
Popular music
 
Music videos
Music videosMusic videos
Music videos
 
Market Liberalism part 2
Market Liberalism part 2Market Liberalism part 2
Market Liberalism part 2
 
Frankfurt School
Frankfurt SchoolFrankfurt School
Frankfurt School
 
Marxism
MarxismMarxism
Marxism
 
Postmodernism
PostmodernismPostmodernism
Postmodernism
 

Dernier

Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access
 
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfAMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfJohnCarloValencia4
 
Upgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking ApplicationsUpgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking ApplicationsIntellect Design Arena Ltd
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access
 
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBBPMedia1
 
Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Winbusinessin
 
Data skills for Agile Teams- Killing story points
Data skills for Agile Teams- Killing story pointsData skills for Agile Teams- Killing story points
Data skills for Agile Teams- Killing story pointsyasinnathani
 
Mihir Menda - Member of Supervisory Board at RMZ
Mihir Menda - Member of Supervisory Board at RMZMihir Menda - Member of Supervisory Board at RMZ
Mihir Menda - Member of Supervisory Board at RMZKanakChauhan5
 
Anyhr.io | Presentation HR&Recruiting agency
Anyhr.io | Presentation HR&Recruiting agencyAnyhr.io | Presentation HR&Recruiting agency
Anyhr.io | Presentation HR&Recruiting agencyHanna Klim
 
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...IMARC Group
 
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdfTalent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdfCharles Cotter, PhD
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access
 
A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.mcshagufta46
 
Cracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptxCracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptxWorkforce Group
 
Slicing Work on Business Agility Meetup Berlin
Slicing Work on Business Agility Meetup BerlinSlicing Work on Business Agility Meetup Berlin
Slicing Work on Business Agility Meetup BerlinAnton Skornyakov
 
Fabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and FestivalsFabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and FestivalsWristbands Ireland
 
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessQ2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessAPCO
 
NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023Steve Rader
 
Chicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdf
Chicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdfChicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdf
Chicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdfSourav Sikder
 
Project Brief & Information Architecture Report
Project Brief & Information Architecture ReportProject Brief & Information Architecture Report
Project Brief & Information Architecture Reportamberjiles31
 

Dernier (20)

Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024
 
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdfAMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
AMAZON SELLER VIRTUAL ASSISTANT PRODUCT RESEARCH .pdf
 
Upgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking ApplicationsUpgrade Your Banking Experience with Advanced Core Banking Applications
Upgrade Your Banking Experience with Advanced Core Banking Applications
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024
 
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
 
Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024
 
Data skills for Agile Teams- Killing story points
Data skills for Agile Teams- Killing story pointsData skills for Agile Teams- Killing story points
Data skills for Agile Teams- Killing story points
 
Mihir Menda - Member of Supervisory Board at RMZ
Mihir Menda - Member of Supervisory Board at RMZMihir Menda - Member of Supervisory Board at RMZ
Mihir Menda - Member of Supervisory Board at RMZ
 
Anyhr.io | Presentation HR&Recruiting agency
Anyhr.io | Presentation HR&Recruiting agencyAnyhr.io | Presentation HR&Recruiting agency
Anyhr.io | Presentation HR&Recruiting agency
 
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
 
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdfTalent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024
 
A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.
 
Cracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptxCracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptx
 
Slicing Work on Business Agility Meetup Berlin
Slicing Work on Business Agility Meetup BerlinSlicing Work on Business Agility Meetup Berlin
Slicing Work on Business Agility Meetup Berlin
 
Fabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and FestivalsFabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and Festivals
 
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessQ2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
 
NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023
 
Chicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdf
Chicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdfChicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdf
Chicago Medical Malpractice Lawyer Chicago Medical Malpractice Lawyer.pdf
 
Project Brief & Information Architecture Report
Project Brief & Information Architecture ReportProject Brief & Information Architecture Report
Project Brief & Information Architecture Report
 

Semiotics

  • 2.
  • 3.
  • 4. Look at these signs – write down the signifier (what it is) and the signified ( what you think of when you see this sign ) Saussure noticed that the link between the signifier (what you call or label a sign) and what it stands for, is a random or arbitrary thing. What is the link between these objects and their labels?
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.