9. Perceptual Process
The perceptual process consists of the following
elements:
Environmental stimuli
Observation
Perceptual selection
Perceptual organization
Interpretation
Response
10. Perception Process (Contd..)
Environmental Stimuli
People receive stimuli from the environment
through their senses when they observe their
environment
12. Which Circle is larger ???
Both Circles are of same diameter.
13. Perception Process (Contd..)
Perceptual organization
The process by which people group environmental
stimuli into recognizable patterns
It consists of :
Continuity
Closure
Proximity
Similarity
VIDEO
14. Perception Process (Contd..)
Interpretation
It is the process of assigning meaning to various
concepts, symbols or objects under several
considerations.
It may depend on
Status
Culture
Caste and many more…………..
15. Perception Process (Contd..)
Response
Shall indulge in some action in relation to the
perception.
It may depend upon the following things of the person :
Attitude
Feelings
Behavior
Motivations