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G l o b a l Wa te r P u r i f i e r s M a r ke t Fo re c a s t &
Opportunities, 2018
Market . Intelligence . Experts
G l o b a l Wa t e r P u r i f i e r s M a r k e t O ve r v i e w
Every 21 seconds a child and 3.4 Million
people globally dies every year due to water
related disease according to a report by World
Health Organization. Nearly all deaths, 99
percent,
Thus,

occur

growing

consequently

in

developing

water

borne

generating

world.

diseases

the

need

are
for

providing pure and hygienic water which in
turn

has

resulted

into

development

of

systems which could affordably purify the

water commonly known as water purifiers.
The demand for water purifiers has surged
radically over the last 5 year period attracting
giants like Panasonic and LG to launch their
own water purifiers.

2
© TechSci Research
Report Overview
According to “Global Water Purifiers Market Forecast & Opportunities, 2018”, the POU

(point-of-use) water purifiers market has emerged as one of the most attractive segments in
consumer electronics. The global water purifiers’ market revenues are anticipated to grow at the
compounded annual growth rate of around 10% during 2013-18 which is forecasted to double in
its revenue size by the end of 2018. The global water purifier industry is highly fragmented with
the presence of regional players, dominating in their respective regions. Asia Pacific is the
biggest market for water purifiers where China & India are the major contributors. The market
growth of water purifiers in these regions are supported by rising domestic production, low
penetration level of water purifiers, and growing awareness about water related health
concerns. Global Water Purifier Market Forecast & Opportunities, 2018’ discusses the
following aspects related to water purifiers’ market expansion globally:

Global Water Purifier Market Size, Share and Forecast
Top 10 Countries’ In-depth Market Analysis
Changing Market Trends & Emerging Opportunities
Pricing and Channel Sales Analysis
Competitive Landscape & Strategic Recommendations

3
© TechSci Research
Report Overview
Why You Should Buy This Report
To gain an in-depth understanding of water purifier market globally
To identify the on-going trends and anticipated growth in the next five years
To help industry consultants, specialty water purifier manufacturers and other stakeholders to
align their market-centric strategies
To obtain research based business decisions and add weight to presentations and marketing
materials
To avail 10% customization in the report without any extra charges and get the research data or
trends added in the report as per the buyer’s specific needs

Report Methodology
The information contained in this report is based upon both primary and secondary sources.
Primary research included interviews with water purifier manufacturers, distributors and industry
personnel. Secondary research included an exhaustive search of relevant publications like
company annual reports, financial reports, and proprietary databases.
4
© TechSci Research
Ta b l e o f C o n t e n t s
Page No.
1.

Analyst Briefing

20

2.

Global Water Purifiers Market Outlook

22

2.1

Market Size & Forecast

23

2.1.1

By Value

23

2.1.2

By Volume

24

2.2

By Technology

26

2.2.2

By Region

27

2.2.3

By Major Markets

28

2.2.4

3.

26

2.2.1

2.3

Market Share & Forecast

By Manufacturer Level

31

Global Water Purifier Market Trends & Developments

32

United States Water Purifiers Market Outlook

36

3.1

Market Size & Forecast

37

3.1.1

37

3.2

By Value

Market Share & Forecast

40

3.2.1

By Technology

40

3.2.2

By Company

42

3.2.3

By Sales Channel

44

3.3

United States Water Purifier Market Trends & Developments

45

3.4

United States Water Purifier Market Dynamics

55

3.4.1

Key Growth Drivers

55

3.4.2

Key Restraints

55

3.4.3

United States Water Purifier Tax Structure

58

5
© TechSci Research
Ta b l e o f C o n t e n t s
3.5
4.

United State Water Purifier Market Policy & Regulatory Landscape

59

Brazil Water Purifiers Market Outlook

60

4.1

Market Size & Forecast

63

4.1.1

63

4.2

By Value

Market Share & Forecast

66

4.2.1

By Technology

66

4.2.2

By Company

67

4.2.3

By Sales Channel

69

4.3

Brazil Water Purifier Market Trends & Developments

71

4.4

Brazil Water Purifier Market Dynamics

75

4.4.1

Key Growth Drivers

75

4.4.2

Key Restraints

75

4.4.3

Brazil Water Purifier Tax Structure

79

4.5
5.

Brazil Water Purifier Market Policy & Regulatory Landscape

80

Mexico Water Purifier Market Outlook

81

5.1

Market Size & Forecast

81

5.1.1

81

5.2

By Value

Market Share & Forecast

85

5.2.1

By Technology

85

5.2.2

By Sales Channel

87

5.3

Mexico Water Purifier Trends & Developments

88

5.4

Mexico Water Purifier Market Dynamics

91

5.4.1

91

Key Growth Drivers

6
© TechSci Research
Ta b l e o f C o n t e n t s
5.4.2

6.

91

5.4.3
5.5

Key Restraints
Mexico Water Purifier Tax Structure

94

Mexico Water Purifier Market Policy & Regulatory Landscape

China Water Purifier Market Outlook
6.1

95
96
101

6.1.1

6.2

Market Size & Forecast

101

By Value

Market Share & Forecast

109

6.2.1

By Technology

109

6.2.2

By Company

111

6.2.3

By Sales Channel

113

6.3

China Water Purifier Trends & Developments

115

6.4

China Water Purifier Market Dynamics

124

6.4.1

Key Growth Drivers

124

6.4.2

Key Restraints

124

6.4.3

China Water Purifier Tax structure

127

6.5
7.

China Water Purifier Market Policy & Regulatory Landscape

128

India Water Purifier Market Outlook

129

7.1

Market Size & Forecast

130

7.1.1

By Value

130

7.1.2

By Volume

130

7.2

Market Share & Forecast

132

7.2.1

By Technology

132

7.2.2

By Company

136

7
© TechSci Research
Ta b l e o f C o n t e n t s
7.3

India Water Purifier Sales Channel Analysis

142

7.4

India Water Purifier Trends & Developments

144

7.5

India Water Purifier Market Dynamics

152

7.5.1

Key Growth Drivers

152

7.5.2

Key Restraints

152

7.5.3

India Water Purifier Tax Structure Analysis

154

7.7
8.

India Water Purifier Market Policy & Regulatory Landscape

155

Indonesia Water Purifier Market Outlook

156

8.1

Market Size & Forecast

157

8.1.1

157

8.2

By Value

Market Share & Forecast

159

8.2.1

By Technology

159

8.2.2

By Manufacturer

160

8.2.3

By Sales Channel

162

8.3

Indonesia Water Purifier Trends & Developments

164

8.4

Indonesia Water Purifier Market Dynamics

167

8.4.1

Key Growth Drivers

167

8.4.2

Key Restraints

167

8.4.3

Indonesia Water Purifier Tax Structure

169

8.5
9.

Indonesia Water Purifier Market Policy & Regulatory Landscape

170

South Korea Water Purifier Market Outlook

171

9.1

Market Size & Forecast

172

9.1.1

172

By Value

8
© TechSci Research
Ta b l e o f C o n t e n t s
9.2

Market Share & Forecast

175

9.2.1

By Technology

175

9.2.2

By Company

177

9.2.3

By Sales Channel

179

9.3

South Korea Water Purifier Trends & Developments

181

9.4

South Korea Water Purifier Market Dynamics

185

9.4.1

Key Growth Drivers

185

9.4.2

Key Restraints

185

9.4.3

South Korea Water Purifier Tax Structure

186

9.5
10

South Korea Water Purifier Market Policy & Regulatory Landscape

187

Vietnam Water Purifier Market Outlook

188

10.1

Market Size & Forecast

189

10.1.1

189

10.2

By Value

Market Share & Forecast

192

10.2.1

By Technology

192

10.2.2

By Manufacturer

194

10.2.3

By Sales Channel

196

10.3

197

10.4

Vietnam Water Purifier Market Dynamics

202

10.5
11

Vietnam Water Purifier Trends & Developments

Vietnam Water Purifier Market Policy & Regulatory Landscape

206

Turkey Water Purifier Market Outlook

208

11.1

Market Size & Forecast

209

11.1.1

209

11.2

By Value

Market Share & Forecast

211

9
© TechSci Research
Ta b l e o f C o n t e n t s
11.2.1

By Technology

211

11.2.2

By Sales Channel

212

11.3

Turkey Water Purifier Market Trends & Developments

214

11.4

Turkey Water Purifier Market Dynamics

218

11.4.1

Key Growth Drivers

218

11.4.2

Key Restraints

218

11.4.3

Turkey Water Purifier tax Structure

221

11.6
12

Turkey Water Purifier market Policy & Regulatory Landscape

222

South Africa Water Purifier Market Outlook

223

12.1

Market Size & Forecast

224

12.1.1

224

12.2

By Value

Market Share & Forecast

228

12.2.1.

By Technology

228

12.2.2.

By Company

229

12.2.3.

By Sales Channel

231

12.3

South Africa Water Purifier Trends & Developments

232

12.4

South Africa Water Purifier Market Dynamics

240

12.4.1

Key Growth Drivers

240

12.4.2

Key Restraints

240

12.4.3

South Africa Water purifier Tax Structure

241

12.5

South Africa Water Purifier Market Policy & Regulatory Landscape

242

Competitive Landscape

243

13.1

Pentair

244

13.2

Amway

247

13

10
© TechSci Research
Ta b l e o f C o n t e n t s
13.3

Panasonic Corporation

250

13.4

Philips Inc.

253

13.5

Culligan

256

13.6

BWT

258

13.7

Brita

261

13.8

Coway

264

13.9

Katadyn Group

265

13.10

Halo Source Inc

270

13.11

Haier Strauss Water Co. Ltd

274

13.12

3M

277

13.13

Eureka Forbes

279

13.14

Ion Exchange

282

13.15

Tata Chemicals

285

13.16

Hindustan Unilever

288

13.17

Kent RO

291

13.18

A O smith

294

13.19

Eco Water

297

13.20

Paragon Water

299

14

Strategic Recommendations

300

15

Research Methodology

309

16

Disclaimer

310

11
© TechSci Research
List of Figures
Page No.
Figure 1: Global Water Purifier Market Size, By Value, 2009-2018F, USD Billion

23

Figure 2: Global Water Purifier Market Size, By Volume, 2009-2018F, Million Units

24

Figure 3: Global Point-of-Use Water Purifier Market Size, By Value, 2009-2018F, USD Billion

25

Figure 4: Global Water Purifier Market Share, By Technology, By Value, 2012 & 2018F

26

Figure 5: Global Water Purifier Market Share, By Region, By Value, 2012 & 2018F

27

Figure 6: Global Water Purifier Market Annual Growth Rate, By Country, 2009-2018F

29

Figure 7: Global Water Purifier Market Size & Market Share, By Technology, By Value, 2012

30

Figure 8: Global Water Purifier Market Share, By Manufacturer Type, By Value, 2012 & 2018F

31

Figure 9: The United States Water Purifier Market Size, By Value, 2009-2018F, USD Million

37

Figure 10: The United States Water System with Health Violations, 2012

38

Figure 11: The United States Water Purifier Market Share, By Region, By Value, 2012

38

Figure 12: The United States Water Purifier Market Share, By Technology, By Value & By Volume, 2012
& 2018F

40

Figure 13: The United States Water Purifier Market Share, By Company, By Value, 2012

42

Figure 14: The United States Water Purifier Market Share, By Sales Channel, By Value, 2012

44

Figure 15: Total Water Systems (Units) & Population (Million) with NH2CL Water, 2007 & 2010

46

Figure 16: The United States Chloramine Water Filter Market Size, By Value, USD Million

47

Figure 17: The United States Chloramine Water Filter Market Size, By Volume, Thousands Units

47

Figure 18: The United States Bottled Water Market Size, By Volume (Million Gallons

49

Figure 19: The United States Water Market Share, By Water Type, By Value, 2012

50

Figure 20: The United States Top Five Export Markets of Water Purifiers, 2010

53

Figure 21: The United States Water Purifiers Export Market Value, 2002-2011, USD Billion

53

Figure 22: Brazil Water Purifier Market Size, By Value, 2009-2018F, USD Million

63

Figure 23: Brazil Water Purifiers Market Share, By Manufacturer Type, By Value, 2012 & 2018F

63

12
© TechSci Research
List of Figures
Figure 24: Brazil Water Purifiers Market Size, By Volume, 2009-2018F, Million Units

64

Figure 25: Brazil Water Purifiers Import Volume, 2009-2012, Million Units

64

Figure 26: Brazil Water Purifiers Market Size, By Technology, By Volume, 2009-2018F, Million Units

65

Figure 27: Brazil Water Purifiers Market Share, By Technology, By Value, 20012 & 2018F

66

Figure 28: Brazil Water Purifiers Market Share, By Technology, By Volume, 2012 & 2018F

66

Figure 29: Brazil Water Purifiers Market Share, By Company, By Value, 2012

67

Figure 30: Brazil Water Purifier Market Share, By Sales Channel, By Value, 2012

69

Figure 31: Brazil Water Purifier Market Share, By Sales Channel, By Value, 2018F

70

Figure 32: Brazil Water Purifiers Production, By Volume, 2009-2018F (Million Units)

72

Figure 33: Brazil Wastewater Collection & Treatment Index, 1992-2024F

77

Figure 34: Mexico Water Purifiers Market Size, By Value, 2009-2018F, USD Million

82

Figure 35: Mexico Water Purifiers Market Size, By Value, By Installation Method, 2012 & 2018F

84

Figure 36: Mexico Municipalities Share, By Region, By Volume, 2012

84

Figure 37: Mexico Water Purifiers Market Share, By Technology, By Value, 2012 & 2018F

85

Figure 38: Mexico Surface & Ground Water Consumption Share, By Volume, 2012

86

Figure 39: Mexico Water Purifiers Market Share, By Sales Channel, By Value, 2012

87

Figure 40: China Per Capita Average Water Resources Availability, 2000-2030F, Cubic Meter

97

Figure 41: China Water Supply Consumption Size, By Volume, 2005-2025F, Million Cubic Meter

97

Figure 42: Water Quality of Seven Major Rivers of China, 2012

98

Figure 43: China Drinking Water Quality Grade Share, 2012

99

Figure 44: China Water Purifiers Market Size, By Value, 2009-2018F, USD Billion

101

Figure 45: China Water Purifiers Market Size, By Volume, 2009-2018F, Million Units

102

Figure 46: China Water Purifiers Production Size, By Volume, 2009-2018F, Million Units

103

13
© TechSci Research
List of Figures
Figure 47: China Water Purifiers Market Share, By Region, By Volume 2012 & 2018F

104

Figure 48: China Membrane Based Water Purifiers Market Size, By Value, 2009-2018F, USD Billion

105

Figure 49: China Membrane Based Water Purifiers Market Size, By Volume, 2009-2018F, Million Units

105

Figure 50: China UV Based Water Purifiers Market Size, By Value, 2009-2018F, USD Million

106

Figure 51: China UV Based Water Purifiers Market Size, By Volume, 2009-2018F, Million Units

106

Figure 52: China UV Based Water Purifiers Market Share, By Technology, By Value, 2012 & 2018F

107

Figure 53: China Filter Based Water Purifiers Market Size, By Value, 2009-2018F, USD Million

107

Figure 54: China Filter Based Water Purifiers Market Size, By Volume, 2009-2018F, Million Units

108

Figure 55: China Water Purifiers Export Market, By Value, 2009-2012, USD Billion

108

Figure 56: China Water Purifiers Export Market, By Volume, 2009-2012, Million Units

108

Figure 57: China Water Purifiers Market Share, By Segment, By Value, 2012 & 2018F

109

Figure 58: China Water Purifiers Market Share, By Segment, By Volume, 2012& 2018

110

Figure 59: China Water Purifiers Market Share, By Company, By Value, 2012

111

Figure 60: China Water Purifiers Market Share, By Sales Channel, By Value, 2012 & 2018F

113

Figure 61: China Water Purifiers Retail Market Share, By Leading Tier I Cities, By Volume, 2012

113

Figure 62: China Water Purifiers Retail Market Share, By Leading Tier II & Tier III Cities, By Volume, 2012

114

Figure 63: China Drinking Water Pollution Source, 2012

116

Figure 64: China Ground Water Quality, 2012

118

Figure 65: China Surface Water Quality, 2012

118

Figure 66: China Comparative Market Share of Bottled Water Dispenser & POU Water Purifier
Equipment, 2012 & 2018F

120

Figure 67: China Internet Users Size, 2011-2016F, Million

121

14

Figure 68: Online Buyers in China, 2010-2016F, Million

121

© TechSci Research
List of Figures
Figure 69: China Online Water Purifiers Sale, By Volume, 2009-2012, Million Units

122

Figure 70: India Water Purifiers Market Size, By Value & By Volume, 2000-2018F

130

Figure 71: India Water Purifiers Market Size, By Technology, By Value, 2009-2018F, USD Million

131

Figure 72: India Water Purifiers Production & Sales, By Technology, By Volume, 2009-2018F Million Units

132

Figure 73: India Water Purifiers Market Share, By Region, By Volume, 2012 & 2018F

133

Figure 74: India Water Purifiers Market Share, By Segment per City, By Volume, 2013E

134

Figure 75: India Water Purifiers AMC Preference Per City, 2012

134

Figure 76: India Water Purifiers Market Share, By Manufacturer Type, By Volume, 2012 & 2018F

135

Figure 77: India Water Purifiers Market Share By Manufacturer Type By Tech. By Vol. 2012 & 2018F

135

Figure 78: India Water Purifiers Market Share, By Company, By Value, 2012 & 2018F

136

Figure 79: India Filter Base Water Purifiers Market Share, By Company, By Value, 2012 & 2018F

137

Figure 80: India UV Water Purifiers Market Share, By Company, By Value, 2012 & 2018F

137

Figure 81: India Membrane Water Purifiers Market Share, By Company, By Value, 2012 & 2018F

137

Figure 82: Price Point Analysis of India Offline Water Purifiers, By Company Models

149

Figure 83: Price Analysis of India RO Water Purifiers, By Company Models

150

Figure 84: Price Point Analysis of India UV water Purifiers, By Company Models

151

Figure 85: Indonesia Water Purifiers Market Size, By Value, 2009-2018F, USD Million

157

Figure 86: Indonesia Water Purifiers Market Share, By Type, By Value, 2012 & 2018F

158

Figure 87: Indonesia Water Purifiers, Market Share, By Technology, By Value & Volume, 2012 & 2018F

159

Figure 88: Indonesia Water Purifiers Market Share, By Manufacturer Type, By Value, 2012 & 2018F

160

Figure 89: Indonesia Water Purifiers Market Share, By Sales Channel, By Value, 2012 & 2018F

162

Figure 90: Indonesia Retail Market Size, By Value, 2006-2015F, USD Billion

165

Figure 91: South Korea Water Purifiers Market Size, By Value, 2009-2018F, USD Billion

172

15
© TechSci Research
List of Figures
Figure 92: South Korea Water Purifiers Market Size, By Volume, 2009-2018F, Million Units

172

Figure 93: South Korea Water Purifiers Production Size, By Volume, 2009-2018F, Million Units

174

Figure 94: South Korea Water Purifiers Production Size, By Manufacturer Type, 2009-2018F Million Units

174

Figure 95: South Korea Water Purifiers Market Share, By Technology, By Value, 2012 & 2018F

175

Figure 96: South Korea Water Purifiers Market Share, By Technology, By Volume

176

Figure 97: South Korea Water Purifiers Import Value, By Volume, Thousand Units

176

Figure 98: South Korea Water Purifiers Market Share, By Company, By Value, 2012 & 2018F

177

Figure 99: South Korea Water Purifiers Market Share, By Sales Channel, By Value, 2012 & 2018F

179

Figure 100: South Korea Internet Users Share, By Occupation, By Volume, 2011

179

Figure 101: South Korea Sales Channel Growth Rate, 2012-2018F

180

Figure 102: South Korea Water Purifiers Import Size, By Volume, 2000-2012, Thousand Units

182

Figure 103: Vietnam Water Purifiers Market Size, By Value, 2009-2018F, USD Million

189

Figure 104: Urbanization in Vietnam, 2009-2024E, Million

191

Figure 105: Vietnam Water Purifiers Market Share, By Technology, By Value, 2012 & 2018F

192

Figure 106: Vietnam Water Purifiers Market Share, By Manufacturer Type, By Value, 2012

194

Figure 107: Vietnam Water Purifiers Market Share, By Sales Channel, By Value, 2012

196

Figure 108: Vietnam Retailer Share With & Without Microloan Facility, 2012 & 2018F

198

Figure 109: Vietnam Pt. of Use & Pt. of Entry Water Purifiers Market, By Value, 2012, 2018F, USD Million

200

Figure 110: Vietnam GDP Based on Per Capita Purchasing Power Parity, 2010-2013E, USD Billion

201

Figure 111: Turkey Water Purifiers Market Size, By Value, 2010 – 2018F, USD Million

209

Figure 112: Market Size for Turkey Residential Water Purifiers, By Volume, 2010-2018F, Thousand Units

210

Figure 113: Turkey Water Purifiers Market Share, By Technology, By Value, 2012 7 2018F

211

16

Figure 114: Turkey Water Purifiers Market Share, By Segment, By Value, 2012 & 2018F

212

© TechSci Research
List of Figures
Figure 115: Turkey Water Purifiers Market Share, By Sales Channel, By Value, 2012 & 2018F

212

Figure 116: Turkey Water Purifiers Market Share, By Volume, By Region, 2012 & 2018F

213

Figure 117: Turkey Bottled Water Market Size, By Value, 2009-2018F, USD Billion

215

Figure 118: Turkey POE Water Purifiers Market Size, By Value, 2010-2018F, USD Million

216

Figure 119: Turkey Water Purifiers, Average Selling Price, 2012, USD per Unit

220

Figure 120: Average Selling Price, Branded Vs Unbranded Products, 2012, USD per Unit

220

Figure 121: South Africa Water Purifiers Market Size, By Value, 2009-2018F, USD Million

224

Figure 122: South Africa Water Purifiers Market Share, By Region, By Volume, 2012

225

Figure 123: South Africa Water Safety Planning Status, By Region, 2012

226

Figure 124: South Africa Water Purifiers Market Share, By Technology, By Value, 2012 & 2018F

228

Figure 125: South Africa Water Purifiers Market Share, By Company, By Value

229

Figure 126: South Africa Water Purifiers Market Share, By Sales Channel, By Value, 2012 & 2018F

231

Figure 127: South Africa Water Purifiers Market Share, By Technology, By Value, 2005 & 2012

233

Figure 128: South Africa under Counter Water Purifiers, Purification Cost, USD per Gallon

234

Figure 129: Nano Reactive Membrane Market Share, By End Use, By Value, 2012

235

Figure 130: South Africa Blue Drop Certification Score, 2012

239

Figure 131: Global Pentair Group Net, 2010-2012, USD Billion

245

Figure 132: Global Pentair Group Market Share of Water & Fluid Solutions Division, By Vertical, 2012

245

Figure 133: Global Pentair Group Market Share of Water & Fluid Solutions By Region, 2012

245

Figure 134: Global Revenue of Amway Group, 2008-2012, USD Million

248

Figure 135: Global Distributor Force of Amway Group, 2008-2012, In Thousands

248

Figure 136: Global Panasonic Group, Net Sales, 2009-2013, USD Billion

251

17

Figure 137: Global Philips Group, Net Sales, 2008-2012, USD Billion

254

© TechSci Research
List of Figures
Figure 138: Global Philips Group, Number of Employees, 2008- 2012, Thousands

254

Figure 139: Global Philips Group Market Share, By Segment, 2012

254

Figure 140: Global Philips Group Total Employees per Operating Sector, 2012, Thousands Units

254

Figure 141: Global BWT, Net Sales, 2008-12, USD Million

259

Figure 142: Global BWT Total Employees, 2010-12

259

Figure 143: Global BWT, Revenue, By Region, 2012

259

Figure 144: Global BWT Employees, By Region, 2012

259

Figure 145: Global, Brita Revenue, 2007-2011, USD Million

262

Figure 146: Global Coway Revenue, 2010-2012, USD Million

265

Figure 147: Global Coway Rental Volume Sale of Water Purifiers, 2010-2012, In 1000 Accounts

265

Figure 148: Global Katadyn Group Revenue, 2011-2013E, USD Million

268

Figure 149: Global Halo Source, Revenue, 2010-2012, USD Million

271

Figure 150: Global Halo Source, Revenue, By Company, 2012

271

Figure 151: Global 3 M Net Sales, 2008-2012, USD Billion

277

Figure 152: Global 3 M Market Share, By Segment, 2012

277

Figure 153: Global 3 M Net Income, 2010-2012, USD Billion

277

Figure 154: Global Eureka Forbes, Revenue (2011- 2012), USD Million

280

Figure 155: India, Ion Exchange Revenue, 2010-2012, USD Million

283

Figure 156: Global Revenue of Tata Chemicals, 2007-2012, USD Million

286

Figure 157: Global HUL Market Share, By Segment, 2011

289

Figure 158: Global HUL Market Share, By Segment, 2012

289

Figure 159: Kent RO Revenue, Global, 2009-2012, USD Million

292

18

Figure 160: A O Smith Net Sales, By Value, 2009-2012, USD Billion

295

© TechSci Research
L i s t o f Ta b l e s
Page No.
Table 1: Share of Health Violations and Contaminated Water System in the United States, By States,
2012

39

Table 2: The United States Market Potential of Chloramine Water Filters, By States

48

Table 3: The United States Water Purifiers Tax Structure, 2012

58

Table 4: Brazil Water Purifiers, Average Selling Price, 2012, USD per Unit

65

Table 5: Brazil Water Purifiers Tax Structure, 2012

79

Table 6: Mexico Diarrhea Reduction, By Improving Water Sources, 2008-2011

90

Table 7: Mexico Water Purifiers Tax Structure, 2012

94

Table 8: Water Quality Comparison between North and South China

99

Table 9: China Water Purifiers Market Tax Structure, 2012

127

Table 10: RoHS, Concentration Level of Hazardous Substance

128

Table 11: India Water Purifier Best Selling Variant, By Company

139

Table 12: India Water Purifier Sales Channel

142

Table 13: India Offline Water Purifiers Price, 2012

149

Table 14:India RO Water Purifiers Price, 2012

150

Table 15: India UV Based Water Purifiers Price, 2012

151

Table 16: India Water Purifiers Tax Structure, 2012

154

Table 17: Indonesia Retail Market Size, By Store Type, By Volume, 2010

163

Table 18: Indonesia Water Purifiers Market Tax Structure, 2012

169

Table 19: South Korea Water Purifiers Market Tax Structure, 2012

186

Table 20: Sanitation Facility Access, By % of Total Population, 2011

189

Table 21: Vietnam Water Quality, By Region

190

Table 22: Vietnam Government funding on Water Projects, 2010-2011, USD Billion

191

19
© TechSci Research
L i s t o f Ta b l e s
Table 23: Mineral Pot Filter Replacement Cost, 2012

199

Table 24: Vietnam Water Purifiers Market Tax Structure, 2012

205

Table 25: Turkey Water Purifiers Rental Financing Scheme

217

Table 26: Turkey Water Purifiers Tax Structure, 2012

221

Table 27: Water Ionizer Working Procedure

236

Table 28: South Africa Water Purifiers Market Tax Structure, 2012

241

Table 29: Panasonic Water Purifier Price List, 2012

251

Table 30: Global Panasonic Sites, 2012

251

Table 31: Global Coway Financial Ratio, 2010-2012

265

Table 32: India, Ion Exchange Revenue By Segments, 2010-2012

283

20
© TechSci Research
Sample Data - Snapshot

21
© TechSci Research
Research Methodology
For our study, we have gathered information through primary research surveys with manufacturers of
water purifiers followed by an exhaustive search of credible paid databases such as LexisNexis, EIU,
Hoovers, etc. including our internal chemicals database ChemTech. Our team of analysts have then
prudently evaluated all the collected information and personated them in chronological order to depict
a meaningful and clear picture of water Purifiers market globally.
While compiling the data we have also cross checked all the collected information from multiple
sources and data warehouses, so that we can present the most accurate and precise information of the
concerned industry.
Market size, estimates and forecasts have been computed on the basis of industry’s past & current
growth trends, analyzing influential factors on industry’s compounded annual growth rate of previous
years. We follow a well-designed methodology for rating various factor impacting the water purifiers
industry directly or indirectly. Each such factor is rated on the scale of 0 to 1, where 1 denotes highest
impact of the factor on the current industry and 0 represents least related factor. While forecasting we
also analyze related industries current and future growth trends. We rate allied sector’s growth rate on
the scale of -0.1 to 0.1, and accordingly impact of allied sector’s growth is mapped on the current
industry.
For the purpose of calculating market share of competitors the annual reports of the companies has
been scrutinized. The same information has then been verified with primary research surveys with
competitors.

22
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About Us & Disclaimer
About Us :
TechSci Research is a global market research and consulting company with offices in Canada, UK and India. TechSci Research provides
market research reports in a number of areas to organizations. The company uses innovative business models that focus on improved
productivity, that also ensure the creation of high-quality reports. The proprietary forecasting models use various analyses of both
industry-specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’ model of a country, regional
and global industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich
evaluation of the opportunities available in the market. TechSci Research currently tracks tyre industry in more than 35 countries.

Reports on Water Purifier Industry
Indonesia Purifier Market Forecast and Opportunities, 2018
China Water Purifier Market Forecast and Opportunities, 2018
India Water Purifier Market Forecast and Opportunities, 2018

Partial List of Clients

Disclaimer :
The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that
it is timely, accurate or complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sources
including which it considers reliable and first hand. However, TechSci Research does not guarantee the accuracy, adequacy or completeness of any
information and it is not responsible for any errors or omissions or for the results obtained from the use of such information and especially states that it
has no financial liability whatsoever to the subscribers / users of this report. The information herein, together with all estimates and forecasts, can change
without notice. All the figures provided in this document are indicative of relative market size and are strictly for client’s internal consumption. Usage of
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Global Water Purifiers Market Forecast & Opportunities, 2018 Brochure

  • 1. G l o b a l Wa te r P u r i f i e r s M a r ke t Fo re c a s t & Opportunities, 2018 Market . Intelligence . Experts
  • 2. G l o b a l Wa t e r P u r i f i e r s M a r k e t O ve r v i e w Every 21 seconds a child and 3.4 Million people globally dies every year due to water related disease according to a report by World Health Organization. Nearly all deaths, 99 percent, Thus, occur growing consequently in developing water borne generating world. diseases the need are for providing pure and hygienic water which in turn has resulted into development of systems which could affordably purify the water commonly known as water purifiers. The demand for water purifiers has surged radically over the last 5 year period attracting giants like Panasonic and LG to launch their own water purifiers. 2 © TechSci Research
  • 3. Report Overview According to “Global Water Purifiers Market Forecast & Opportunities, 2018”, the POU (point-of-use) water purifiers market has emerged as one of the most attractive segments in consumer electronics. The global water purifiers’ market revenues are anticipated to grow at the compounded annual growth rate of around 10% during 2013-18 which is forecasted to double in its revenue size by the end of 2018. The global water purifier industry is highly fragmented with the presence of regional players, dominating in their respective regions. Asia Pacific is the biggest market for water purifiers where China & India are the major contributors. The market growth of water purifiers in these regions are supported by rising domestic production, low penetration level of water purifiers, and growing awareness about water related health concerns. Global Water Purifier Market Forecast & Opportunities, 2018’ discusses the following aspects related to water purifiers’ market expansion globally: Global Water Purifier Market Size, Share and Forecast Top 10 Countries’ In-depth Market Analysis Changing Market Trends & Emerging Opportunities Pricing and Channel Sales Analysis Competitive Landscape & Strategic Recommendations 3 © TechSci Research
  • 4. Report Overview Why You Should Buy This Report To gain an in-depth understanding of water purifier market globally To identify the on-going trends and anticipated growth in the next five years To help industry consultants, specialty water purifier manufacturers and other stakeholders to align their market-centric strategies To obtain research based business decisions and add weight to presentations and marketing materials To avail 10% customization in the report without any extra charges and get the research data or trends added in the report as per the buyer’s specific needs Report Methodology The information contained in this report is based upon both primary and secondary sources. Primary research included interviews with water purifier manufacturers, distributors and industry personnel. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports, and proprietary databases. 4 © TechSci Research
  • 5. Ta b l e o f C o n t e n t s Page No. 1. Analyst Briefing 20 2. Global Water Purifiers Market Outlook 22 2.1 Market Size & Forecast 23 2.1.1 By Value 23 2.1.2 By Volume 24 2.2 By Technology 26 2.2.2 By Region 27 2.2.3 By Major Markets 28 2.2.4 3. 26 2.2.1 2.3 Market Share & Forecast By Manufacturer Level 31 Global Water Purifier Market Trends & Developments 32 United States Water Purifiers Market Outlook 36 3.1 Market Size & Forecast 37 3.1.1 37 3.2 By Value Market Share & Forecast 40 3.2.1 By Technology 40 3.2.2 By Company 42 3.2.3 By Sales Channel 44 3.3 United States Water Purifier Market Trends & Developments 45 3.4 United States Water Purifier Market Dynamics 55 3.4.1 Key Growth Drivers 55 3.4.2 Key Restraints 55 3.4.3 United States Water Purifier Tax Structure 58 5 © TechSci Research
  • 6. Ta b l e o f C o n t e n t s 3.5 4. United State Water Purifier Market Policy & Regulatory Landscape 59 Brazil Water Purifiers Market Outlook 60 4.1 Market Size & Forecast 63 4.1.1 63 4.2 By Value Market Share & Forecast 66 4.2.1 By Technology 66 4.2.2 By Company 67 4.2.3 By Sales Channel 69 4.3 Brazil Water Purifier Market Trends & Developments 71 4.4 Brazil Water Purifier Market Dynamics 75 4.4.1 Key Growth Drivers 75 4.4.2 Key Restraints 75 4.4.3 Brazil Water Purifier Tax Structure 79 4.5 5. Brazil Water Purifier Market Policy & Regulatory Landscape 80 Mexico Water Purifier Market Outlook 81 5.1 Market Size & Forecast 81 5.1.1 81 5.2 By Value Market Share & Forecast 85 5.2.1 By Technology 85 5.2.2 By Sales Channel 87 5.3 Mexico Water Purifier Trends & Developments 88 5.4 Mexico Water Purifier Market Dynamics 91 5.4.1 91 Key Growth Drivers 6 © TechSci Research
  • 7. Ta b l e o f C o n t e n t s 5.4.2 6. 91 5.4.3 5.5 Key Restraints Mexico Water Purifier Tax Structure 94 Mexico Water Purifier Market Policy & Regulatory Landscape China Water Purifier Market Outlook 6.1 95 96 101 6.1.1 6.2 Market Size & Forecast 101 By Value Market Share & Forecast 109 6.2.1 By Technology 109 6.2.2 By Company 111 6.2.3 By Sales Channel 113 6.3 China Water Purifier Trends & Developments 115 6.4 China Water Purifier Market Dynamics 124 6.4.1 Key Growth Drivers 124 6.4.2 Key Restraints 124 6.4.3 China Water Purifier Tax structure 127 6.5 7. China Water Purifier Market Policy & Regulatory Landscape 128 India Water Purifier Market Outlook 129 7.1 Market Size & Forecast 130 7.1.1 By Value 130 7.1.2 By Volume 130 7.2 Market Share & Forecast 132 7.2.1 By Technology 132 7.2.2 By Company 136 7 © TechSci Research
  • 8. Ta b l e o f C o n t e n t s 7.3 India Water Purifier Sales Channel Analysis 142 7.4 India Water Purifier Trends & Developments 144 7.5 India Water Purifier Market Dynamics 152 7.5.1 Key Growth Drivers 152 7.5.2 Key Restraints 152 7.5.3 India Water Purifier Tax Structure Analysis 154 7.7 8. India Water Purifier Market Policy & Regulatory Landscape 155 Indonesia Water Purifier Market Outlook 156 8.1 Market Size & Forecast 157 8.1.1 157 8.2 By Value Market Share & Forecast 159 8.2.1 By Technology 159 8.2.2 By Manufacturer 160 8.2.3 By Sales Channel 162 8.3 Indonesia Water Purifier Trends & Developments 164 8.4 Indonesia Water Purifier Market Dynamics 167 8.4.1 Key Growth Drivers 167 8.4.2 Key Restraints 167 8.4.3 Indonesia Water Purifier Tax Structure 169 8.5 9. Indonesia Water Purifier Market Policy & Regulatory Landscape 170 South Korea Water Purifier Market Outlook 171 9.1 Market Size & Forecast 172 9.1.1 172 By Value 8 © TechSci Research
  • 9. Ta b l e o f C o n t e n t s 9.2 Market Share & Forecast 175 9.2.1 By Technology 175 9.2.2 By Company 177 9.2.3 By Sales Channel 179 9.3 South Korea Water Purifier Trends & Developments 181 9.4 South Korea Water Purifier Market Dynamics 185 9.4.1 Key Growth Drivers 185 9.4.2 Key Restraints 185 9.4.3 South Korea Water Purifier Tax Structure 186 9.5 10 South Korea Water Purifier Market Policy & Regulatory Landscape 187 Vietnam Water Purifier Market Outlook 188 10.1 Market Size & Forecast 189 10.1.1 189 10.2 By Value Market Share & Forecast 192 10.2.1 By Technology 192 10.2.2 By Manufacturer 194 10.2.3 By Sales Channel 196 10.3 197 10.4 Vietnam Water Purifier Market Dynamics 202 10.5 11 Vietnam Water Purifier Trends & Developments Vietnam Water Purifier Market Policy & Regulatory Landscape 206 Turkey Water Purifier Market Outlook 208 11.1 Market Size & Forecast 209 11.1.1 209 11.2 By Value Market Share & Forecast 211 9 © TechSci Research
  • 10. Ta b l e o f C o n t e n t s 11.2.1 By Technology 211 11.2.2 By Sales Channel 212 11.3 Turkey Water Purifier Market Trends & Developments 214 11.4 Turkey Water Purifier Market Dynamics 218 11.4.1 Key Growth Drivers 218 11.4.2 Key Restraints 218 11.4.3 Turkey Water Purifier tax Structure 221 11.6 12 Turkey Water Purifier market Policy & Regulatory Landscape 222 South Africa Water Purifier Market Outlook 223 12.1 Market Size & Forecast 224 12.1.1 224 12.2 By Value Market Share & Forecast 228 12.2.1. By Technology 228 12.2.2. By Company 229 12.2.3. By Sales Channel 231 12.3 South Africa Water Purifier Trends & Developments 232 12.4 South Africa Water Purifier Market Dynamics 240 12.4.1 Key Growth Drivers 240 12.4.2 Key Restraints 240 12.4.3 South Africa Water purifier Tax Structure 241 12.5 South Africa Water Purifier Market Policy & Regulatory Landscape 242 Competitive Landscape 243 13.1 Pentair 244 13.2 Amway 247 13 10 © TechSci Research
  • 11. Ta b l e o f C o n t e n t s 13.3 Panasonic Corporation 250 13.4 Philips Inc. 253 13.5 Culligan 256 13.6 BWT 258 13.7 Brita 261 13.8 Coway 264 13.9 Katadyn Group 265 13.10 Halo Source Inc 270 13.11 Haier Strauss Water Co. Ltd 274 13.12 3M 277 13.13 Eureka Forbes 279 13.14 Ion Exchange 282 13.15 Tata Chemicals 285 13.16 Hindustan Unilever 288 13.17 Kent RO 291 13.18 A O smith 294 13.19 Eco Water 297 13.20 Paragon Water 299 14 Strategic Recommendations 300 15 Research Methodology 309 16 Disclaimer 310 11 © TechSci Research
  • 12. List of Figures Page No. Figure 1: Global Water Purifier Market Size, By Value, 2009-2018F, USD Billion 23 Figure 2: Global Water Purifier Market Size, By Volume, 2009-2018F, Million Units 24 Figure 3: Global Point-of-Use Water Purifier Market Size, By Value, 2009-2018F, USD Billion 25 Figure 4: Global Water Purifier Market Share, By Technology, By Value, 2012 & 2018F 26 Figure 5: Global Water Purifier Market Share, By Region, By Value, 2012 & 2018F 27 Figure 6: Global Water Purifier Market Annual Growth Rate, By Country, 2009-2018F 29 Figure 7: Global Water Purifier Market Size & Market Share, By Technology, By Value, 2012 30 Figure 8: Global Water Purifier Market Share, By Manufacturer Type, By Value, 2012 & 2018F 31 Figure 9: The United States Water Purifier Market Size, By Value, 2009-2018F, USD Million 37 Figure 10: The United States Water System with Health Violations, 2012 38 Figure 11: The United States Water Purifier Market Share, By Region, By Value, 2012 38 Figure 12: The United States Water Purifier Market Share, By Technology, By Value & By Volume, 2012 & 2018F 40 Figure 13: The United States Water Purifier Market Share, By Company, By Value, 2012 42 Figure 14: The United States Water Purifier Market Share, By Sales Channel, By Value, 2012 44 Figure 15: Total Water Systems (Units) & Population (Million) with NH2CL Water, 2007 & 2010 46 Figure 16: The United States Chloramine Water Filter Market Size, By Value, USD Million 47 Figure 17: The United States Chloramine Water Filter Market Size, By Volume, Thousands Units 47 Figure 18: The United States Bottled Water Market Size, By Volume (Million Gallons 49 Figure 19: The United States Water Market Share, By Water Type, By Value, 2012 50 Figure 20: The United States Top Five Export Markets of Water Purifiers, 2010 53 Figure 21: The United States Water Purifiers Export Market Value, 2002-2011, USD Billion 53 Figure 22: Brazil Water Purifier Market Size, By Value, 2009-2018F, USD Million 63 Figure 23: Brazil Water Purifiers Market Share, By Manufacturer Type, By Value, 2012 & 2018F 63 12 © TechSci Research
  • 13. List of Figures Figure 24: Brazil Water Purifiers Market Size, By Volume, 2009-2018F, Million Units 64 Figure 25: Brazil Water Purifiers Import Volume, 2009-2012, Million Units 64 Figure 26: Brazil Water Purifiers Market Size, By Technology, By Volume, 2009-2018F, Million Units 65 Figure 27: Brazil Water Purifiers Market Share, By Technology, By Value, 20012 & 2018F 66 Figure 28: Brazil Water Purifiers Market Share, By Technology, By Volume, 2012 & 2018F 66 Figure 29: Brazil Water Purifiers Market Share, By Company, By Value, 2012 67 Figure 30: Brazil Water Purifier Market Share, By Sales Channel, By Value, 2012 69 Figure 31: Brazil Water Purifier Market Share, By Sales Channel, By Value, 2018F 70 Figure 32: Brazil Water Purifiers Production, By Volume, 2009-2018F (Million Units) 72 Figure 33: Brazil Wastewater Collection & Treatment Index, 1992-2024F 77 Figure 34: Mexico Water Purifiers Market Size, By Value, 2009-2018F, USD Million 82 Figure 35: Mexico Water Purifiers Market Size, By Value, By Installation Method, 2012 & 2018F 84 Figure 36: Mexico Municipalities Share, By Region, By Volume, 2012 84 Figure 37: Mexico Water Purifiers Market Share, By Technology, By Value, 2012 & 2018F 85 Figure 38: Mexico Surface & Ground Water Consumption Share, By Volume, 2012 86 Figure 39: Mexico Water Purifiers Market Share, By Sales Channel, By Value, 2012 87 Figure 40: China Per Capita Average Water Resources Availability, 2000-2030F, Cubic Meter 97 Figure 41: China Water Supply Consumption Size, By Volume, 2005-2025F, Million Cubic Meter 97 Figure 42: Water Quality of Seven Major Rivers of China, 2012 98 Figure 43: China Drinking Water Quality Grade Share, 2012 99 Figure 44: China Water Purifiers Market Size, By Value, 2009-2018F, USD Billion 101 Figure 45: China Water Purifiers Market Size, By Volume, 2009-2018F, Million Units 102 Figure 46: China Water Purifiers Production Size, By Volume, 2009-2018F, Million Units 103 13 © TechSci Research
  • 14. List of Figures Figure 47: China Water Purifiers Market Share, By Region, By Volume 2012 & 2018F 104 Figure 48: China Membrane Based Water Purifiers Market Size, By Value, 2009-2018F, USD Billion 105 Figure 49: China Membrane Based Water Purifiers Market Size, By Volume, 2009-2018F, Million Units 105 Figure 50: China UV Based Water Purifiers Market Size, By Value, 2009-2018F, USD Million 106 Figure 51: China UV Based Water Purifiers Market Size, By Volume, 2009-2018F, Million Units 106 Figure 52: China UV Based Water Purifiers Market Share, By Technology, By Value, 2012 & 2018F 107 Figure 53: China Filter Based Water Purifiers Market Size, By Value, 2009-2018F, USD Million 107 Figure 54: China Filter Based Water Purifiers Market Size, By Volume, 2009-2018F, Million Units 108 Figure 55: China Water Purifiers Export Market, By Value, 2009-2012, USD Billion 108 Figure 56: China Water Purifiers Export Market, By Volume, 2009-2012, Million Units 108 Figure 57: China Water Purifiers Market Share, By Segment, By Value, 2012 & 2018F 109 Figure 58: China Water Purifiers Market Share, By Segment, By Volume, 2012& 2018 110 Figure 59: China Water Purifiers Market Share, By Company, By Value, 2012 111 Figure 60: China Water Purifiers Market Share, By Sales Channel, By Value, 2012 & 2018F 113 Figure 61: China Water Purifiers Retail Market Share, By Leading Tier I Cities, By Volume, 2012 113 Figure 62: China Water Purifiers Retail Market Share, By Leading Tier II & Tier III Cities, By Volume, 2012 114 Figure 63: China Drinking Water Pollution Source, 2012 116 Figure 64: China Ground Water Quality, 2012 118 Figure 65: China Surface Water Quality, 2012 118 Figure 66: China Comparative Market Share of Bottled Water Dispenser & POU Water Purifier Equipment, 2012 & 2018F 120 Figure 67: China Internet Users Size, 2011-2016F, Million 121 14 Figure 68: Online Buyers in China, 2010-2016F, Million 121 © TechSci Research
  • 15. List of Figures Figure 69: China Online Water Purifiers Sale, By Volume, 2009-2012, Million Units 122 Figure 70: India Water Purifiers Market Size, By Value & By Volume, 2000-2018F 130 Figure 71: India Water Purifiers Market Size, By Technology, By Value, 2009-2018F, USD Million 131 Figure 72: India Water Purifiers Production & Sales, By Technology, By Volume, 2009-2018F Million Units 132 Figure 73: India Water Purifiers Market Share, By Region, By Volume, 2012 & 2018F 133 Figure 74: India Water Purifiers Market Share, By Segment per City, By Volume, 2013E 134 Figure 75: India Water Purifiers AMC Preference Per City, 2012 134 Figure 76: India Water Purifiers Market Share, By Manufacturer Type, By Volume, 2012 & 2018F 135 Figure 77: India Water Purifiers Market Share By Manufacturer Type By Tech. By Vol. 2012 & 2018F 135 Figure 78: India Water Purifiers Market Share, By Company, By Value, 2012 & 2018F 136 Figure 79: India Filter Base Water Purifiers Market Share, By Company, By Value, 2012 & 2018F 137 Figure 80: India UV Water Purifiers Market Share, By Company, By Value, 2012 & 2018F 137 Figure 81: India Membrane Water Purifiers Market Share, By Company, By Value, 2012 & 2018F 137 Figure 82: Price Point Analysis of India Offline Water Purifiers, By Company Models 149 Figure 83: Price Analysis of India RO Water Purifiers, By Company Models 150 Figure 84: Price Point Analysis of India UV water Purifiers, By Company Models 151 Figure 85: Indonesia Water Purifiers Market Size, By Value, 2009-2018F, USD Million 157 Figure 86: Indonesia Water Purifiers Market Share, By Type, By Value, 2012 & 2018F 158 Figure 87: Indonesia Water Purifiers, Market Share, By Technology, By Value & Volume, 2012 & 2018F 159 Figure 88: Indonesia Water Purifiers Market Share, By Manufacturer Type, By Value, 2012 & 2018F 160 Figure 89: Indonesia Water Purifiers Market Share, By Sales Channel, By Value, 2012 & 2018F 162 Figure 90: Indonesia Retail Market Size, By Value, 2006-2015F, USD Billion 165 Figure 91: South Korea Water Purifiers Market Size, By Value, 2009-2018F, USD Billion 172 15 © TechSci Research
  • 16. List of Figures Figure 92: South Korea Water Purifiers Market Size, By Volume, 2009-2018F, Million Units 172 Figure 93: South Korea Water Purifiers Production Size, By Volume, 2009-2018F, Million Units 174 Figure 94: South Korea Water Purifiers Production Size, By Manufacturer Type, 2009-2018F Million Units 174 Figure 95: South Korea Water Purifiers Market Share, By Technology, By Value, 2012 & 2018F 175 Figure 96: South Korea Water Purifiers Market Share, By Technology, By Volume 176 Figure 97: South Korea Water Purifiers Import Value, By Volume, Thousand Units 176 Figure 98: South Korea Water Purifiers Market Share, By Company, By Value, 2012 & 2018F 177 Figure 99: South Korea Water Purifiers Market Share, By Sales Channel, By Value, 2012 & 2018F 179 Figure 100: South Korea Internet Users Share, By Occupation, By Volume, 2011 179 Figure 101: South Korea Sales Channel Growth Rate, 2012-2018F 180 Figure 102: South Korea Water Purifiers Import Size, By Volume, 2000-2012, Thousand Units 182 Figure 103: Vietnam Water Purifiers Market Size, By Value, 2009-2018F, USD Million 189 Figure 104: Urbanization in Vietnam, 2009-2024E, Million 191 Figure 105: Vietnam Water Purifiers Market Share, By Technology, By Value, 2012 & 2018F 192 Figure 106: Vietnam Water Purifiers Market Share, By Manufacturer Type, By Value, 2012 194 Figure 107: Vietnam Water Purifiers Market Share, By Sales Channel, By Value, 2012 196 Figure 108: Vietnam Retailer Share With & Without Microloan Facility, 2012 & 2018F 198 Figure 109: Vietnam Pt. of Use & Pt. of Entry Water Purifiers Market, By Value, 2012, 2018F, USD Million 200 Figure 110: Vietnam GDP Based on Per Capita Purchasing Power Parity, 2010-2013E, USD Billion 201 Figure 111: Turkey Water Purifiers Market Size, By Value, 2010 – 2018F, USD Million 209 Figure 112: Market Size for Turkey Residential Water Purifiers, By Volume, 2010-2018F, Thousand Units 210 Figure 113: Turkey Water Purifiers Market Share, By Technology, By Value, 2012 7 2018F 211 16 Figure 114: Turkey Water Purifiers Market Share, By Segment, By Value, 2012 & 2018F 212 © TechSci Research
  • 17. List of Figures Figure 115: Turkey Water Purifiers Market Share, By Sales Channel, By Value, 2012 & 2018F 212 Figure 116: Turkey Water Purifiers Market Share, By Volume, By Region, 2012 & 2018F 213 Figure 117: Turkey Bottled Water Market Size, By Value, 2009-2018F, USD Billion 215 Figure 118: Turkey POE Water Purifiers Market Size, By Value, 2010-2018F, USD Million 216 Figure 119: Turkey Water Purifiers, Average Selling Price, 2012, USD per Unit 220 Figure 120: Average Selling Price, Branded Vs Unbranded Products, 2012, USD per Unit 220 Figure 121: South Africa Water Purifiers Market Size, By Value, 2009-2018F, USD Million 224 Figure 122: South Africa Water Purifiers Market Share, By Region, By Volume, 2012 225 Figure 123: South Africa Water Safety Planning Status, By Region, 2012 226 Figure 124: South Africa Water Purifiers Market Share, By Technology, By Value, 2012 & 2018F 228 Figure 125: South Africa Water Purifiers Market Share, By Company, By Value 229 Figure 126: South Africa Water Purifiers Market Share, By Sales Channel, By Value, 2012 & 2018F 231 Figure 127: South Africa Water Purifiers Market Share, By Technology, By Value, 2005 & 2012 233 Figure 128: South Africa under Counter Water Purifiers, Purification Cost, USD per Gallon 234 Figure 129: Nano Reactive Membrane Market Share, By End Use, By Value, 2012 235 Figure 130: South Africa Blue Drop Certification Score, 2012 239 Figure 131: Global Pentair Group Net, 2010-2012, USD Billion 245 Figure 132: Global Pentair Group Market Share of Water & Fluid Solutions Division, By Vertical, 2012 245 Figure 133: Global Pentair Group Market Share of Water & Fluid Solutions By Region, 2012 245 Figure 134: Global Revenue of Amway Group, 2008-2012, USD Million 248 Figure 135: Global Distributor Force of Amway Group, 2008-2012, In Thousands 248 Figure 136: Global Panasonic Group, Net Sales, 2009-2013, USD Billion 251 17 Figure 137: Global Philips Group, Net Sales, 2008-2012, USD Billion 254 © TechSci Research
  • 18. List of Figures Figure 138: Global Philips Group, Number of Employees, 2008- 2012, Thousands 254 Figure 139: Global Philips Group Market Share, By Segment, 2012 254 Figure 140: Global Philips Group Total Employees per Operating Sector, 2012, Thousands Units 254 Figure 141: Global BWT, Net Sales, 2008-12, USD Million 259 Figure 142: Global BWT Total Employees, 2010-12 259 Figure 143: Global BWT, Revenue, By Region, 2012 259 Figure 144: Global BWT Employees, By Region, 2012 259 Figure 145: Global, Brita Revenue, 2007-2011, USD Million 262 Figure 146: Global Coway Revenue, 2010-2012, USD Million 265 Figure 147: Global Coway Rental Volume Sale of Water Purifiers, 2010-2012, In 1000 Accounts 265 Figure 148: Global Katadyn Group Revenue, 2011-2013E, USD Million 268 Figure 149: Global Halo Source, Revenue, 2010-2012, USD Million 271 Figure 150: Global Halo Source, Revenue, By Company, 2012 271 Figure 151: Global 3 M Net Sales, 2008-2012, USD Billion 277 Figure 152: Global 3 M Market Share, By Segment, 2012 277 Figure 153: Global 3 M Net Income, 2010-2012, USD Billion 277 Figure 154: Global Eureka Forbes, Revenue (2011- 2012), USD Million 280 Figure 155: India, Ion Exchange Revenue, 2010-2012, USD Million 283 Figure 156: Global Revenue of Tata Chemicals, 2007-2012, USD Million 286 Figure 157: Global HUL Market Share, By Segment, 2011 289 Figure 158: Global HUL Market Share, By Segment, 2012 289 Figure 159: Kent RO Revenue, Global, 2009-2012, USD Million 292 18 Figure 160: A O Smith Net Sales, By Value, 2009-2012, USD Billion 295 © TechSci Research
  • 19. L i s t o f Ta b l e s Page No. Table 1: Share of Health Violations and Contaminated Water System in the United States, By States, 2012 39 Table 2: The United States Market Potential of Chloramine Water Filters, By States 48 Table 3: The United States Water Purifiers Tax Structure, 2012 58 Table 4: Brazil Water Purifiers, Average Selling Price, 2012, USD per Unit 65 Table 5: Brazil Water Purifiers Tax Structure, 2012 79 Table 6: Mexico Diarrhea Reduction, By Improving Water Sources, 2008-2011 90 Table 7: Mexico Water Purifiers Tax Structure, 2012 94 Table 8: Water Quality Comparison between North and South China 99 Table 9: China Water Purifiers Market Tax Structure, 2012 127 Table 10: RoHS, Concentration Level of Hazardous Substance 128 Table 11: India Water Purifier Best Selling Variant, By Company 139 Table 12: India Water Purifier Sales Channel 142 Table 13: India Offline Water Purifiers Price, 2012 149 Table 14:India RO Water Purifiers Price, 2012 150 Table 15: India UV Based Water Purifiers Price, 2012 151 Table 16: India Water Purifiers Tax Structure, 2012 154 Table 17: Indonesia Retail Market Size, By Store Type, By Volume, 2010 163 Table 18: Indonesia Water Purifiers Market Tax Structure, 2012 169 Table 19: South Korea Water Purifiers Market Tax Structure, 2012 186 Table 20: Sanitation Facility Access, By % of Total Population, 2011 189 Table 21: Vietnam Water Quality, By Region 190 Table 22: Vietnam Government funding on Water Projects, 2010-2011, USD Billion 191 19 © TechSci Research
  • 20. L i s t o f Ta b l e s Table 23: Mineral Pot Filter Replacement Cost, 2012 199 Table 24: Vietnam Water Purifiers Market Tax Structure, 2012 205 Table 25: Turkey Water Purifiers Rental Financing Scheme 217 Table 26: Turkey Water Purifiers Tax Structure, 2012 221 Table 27: Water Ionizer Working Procedure 236 Table 28: South Africa Water Purifiers Market Tax Structure, 2012 241 Table 29: Panasonic Water Purifier Price List, 2012 251 Table 30: Global Panasonic Sites, 2012 251 Table 31: Global Coway Financial Ratio, 2010-2012 265 Table 32: India, Ion Exchange Revenue By Segments, 2010-2012 283 20 © TechSci Research
  • 21. Sample Data - Snapshot 21 © TechSci Research
  • 22. Research Methodology For our study, we have gathered information through primary research surveys with manufacturers of water purifiers followed by an exhaustive search of credible paid databases such as LexisNexis, EIU, Hoovers, etc. including our internal chemicals database ChemTech. Our team of analysts have then prudently evaluated all the collected information and personated them in chronological order to depict a meaningful and clear picture of water Purifiers market globally. While compiling the data we have also cross checked all the collected information from multiple sources and data warehouses, so that we can present the most accurate and precise information of the concerned industry. Market size, estimates and forecasts have been computed on the basis of industry’s past & current growth trends, analyzing influential factors on industry’s compounded annual growth rate of previous years. We follow a well-designed methodology for rating various factor impacting the water purifiers industry directly or indirectly. Each such factor is rated on the scale of 0 to 1, where 1 denotes highest impact of the factor on the current industry and 0 represents least related factor. While forecasting we also analyze related industries current and future growth trends. We rate allied sector’s growth rate on the scale of -0.1 to 0.1, and accordingly impact of allied sector’s growth is mapped on the current industry. For the purpose of calculating market share of competitors the annual reports of the companies has been scrutinized. The same information has then been verified with primary research surveys with competitors. 22 © TechSci Research
  • 23. Report Ordering Report Name: Global Water Purifiers Market Forecast & Opportunities, 2018 Product Price License Type Price Electronic Access - Single User License US$ 5000 CD-ROM Mail Delivery US$ 7000 Hard Copy Mail Delivery US$ 7500 Electronic Access - Multi-User License US$ 10000 To pay by Credit Card (Visa, MasterCard, American Express), please, click 'BUY NOW' button on product page http://www.techsciresearch.com/2482 23 © TechSci Research
  • 24. About Us & Disclaimer About Us : TechSci Research is a global market research and consulting company with offices in Canada, UK and India. TechSci Research provides market research reports in a number of areas to organizations. The company uses innovative business models that focus on improved productivity, that also ensure the creation of high-quality reports. The proprietary forecasting models use various analyses of both industry-specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’ model of a country, regional and global industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich evaluation of the opportunities available in the market. TechSci Research currently tracks tyre industry in more than 35 countries. Reports on Water Purifier Industry Indonesia Purifier Market Forecast and Opportunities, 2018 China Water Purifier Market Forecast and Opportunities, 2018 India Water Purifier Market Forecast and Opportunities, 2018 Partial List of Clients Disclaimer : The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that it is timely, accurate or complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sources including which it considers reliable and first hand. However, TechSci Research does not guarantee the accuracy, adequacy or completeness of any information and it is not responsible for any errors or omissions or for the results obtained from the use of such information and especially states that it has no financial liability whatsoever to the subscribers / users of this report. The information herein, together with all estimates and forecasts, can change without notice. All the figures provided in this document are indicative of relative market size and are strictly for client’s internal consumption. Usage of the same for purpose other than internal will require prior approval of TechSci Research. TechSci Research – North America 2950, Boundary Road, Burnaby, British Columbia, Canada Tel: +1- 646- 360-1656 Email: sales@techsciresearch.com www.techsciresearch.com TechSci Research – Europe 54, Oldbrook, Bretton, Peterborough, United Kingdom Email: sales@techsciresearch.com www.techsciresearch.com TechSci Research – Asia Pacific A – 51, Sector -57, Noida, National Capital Region, U.P. - India Tel: +91-120-4243434 Email: sales@techsciresearch.com www.techsciresearch.com 24 © TechSci Research