Cloud is transforming the enterprise, find out from leading industry analysts 451 Group what the growth trends, market forecast and end user adoption in the cloud computing space. Who is leading the way as a cloud vendor and what the future might hold. To get the full report visit http://info.techtouchstone.com/cloud-computing-is-transforming-the-enterprise/

1. Cloud Adoption in the Enterprise:
This is New Wave
William Fellows, VP Research

2. The 451 Group
2

3. Cloud is Transforming the Enterprise
1977 and all that
CloudScape
How real is it? Growth trends, market forecast
End User Adoption
Privatization, hybrid models
Eco systems in Conflict
What could happen?

4. Never Mind the Bollocks Here’s the Cloud
Silver Jubilee - 1977
 Punk = technical accessibility &
DIY vs mainstream rock
 Transformed music and culture,
disrupted incumbents
 New Wave incorporated punk ethos
 Embraced, enhanced - became the
new mainstream
Diamond Jubilee - 2012
 Cloud = technical accessibility &
DIY vs mainstream IT
 Transforming enterprise IT culture
disrupting incumbents
 New Wave of IT incorporating cloud ethos
 Embraced, enhanced – becoming the
new mainstream

5. CloudScape – Service Overview
 Interdisciplinary approach – 451 Research &
Tier 1
 A comprehensive, coherent conceptual
framework, the Cloud Codex
 Cloud marketplace surveillance and
analysis – vendors, service providers
 Market sizing, surveys
 End users: best practices, vendor selection,
peer events
 Actionable advice to improve opportunity
for success
 Supported by TheInfoPro and ChangeWave
 Convergence is the key

6. Early-Adopter Program
 10 years working with early adopters and innovators
 Cloud is a logical endpoint
 Shining a light on the arc of adoption
 250+ enterprises have participated across many verticals

7. Let’s pinch ourselves

8. A Perfect Storm
Profound economic uncertainty
Do more with less
Consumerization of IT
New models around IT-as-a-Service

9. So Where’s it Raining?
Growth trends, market forecast

10. Compute-
as-a-Service
Stand Alone
as a Service
Cloud Storage
Infrastructure
PaaS from SaaS
Stand-Alone
PaaS
Pre-Production/
Testing Application
Lifecycle
Management-
Integration-as-
Platform as a Service
as-a-Service
a-Service
Cloud as-a-Service categories
Problem
Management
Systems Network IT Management-
Monitoring & Mgmt as-a-Service
Cloud Computing
Resource Utilization,
Capacity Planning &
Billing
Online Backup
Archiving
Software as a Service
ERP
CRM
Content and
Collaboration