Digital Marketing, being the most crucial factor for any industry, must be handled with right strategy and creativity. At Technians, we understand how important is your face value on the Internet. Hence, we develop the right content for right audience at right time to promote your business on line.
7. 7
MARKETING ANALYSIS
Analyzing your webs
identifying the source for
generating the most leads
EMAIL MARKETING
Sending Right content to
right audience &
evaluating their response
SEARCH OPTIMIZATION
Improving your rank in
search engines by finding
& tracking your most
effective Keywords
LEAD MANAGEMENT
Track leads with a
complete timeline-view of
their interactions with
your Institute
BLOGGING
Creating and maintaining
blog content with best
SEO practices
SOCIAL MEDIA
Publishing content to
your social accounts,
then nurturing leads
based on their social
engagement
TECHNIANS ALL IN ONE
DIGITAL MARKETING SERVICE
Brings your whole marketing world under one
roof.
GET FREE EVALUATION
9. The Old Marketing
playbook is
BROKEN
86%
skip TV ads
91%
Unsubscribe
from email
44%
Of Direct mail is
never opened
200M
On the
Do Not Call List
Image Source : Hubspot
9
10. In Order attract customers,
Marketers have to provide them with
Something they will Love
This is where Inbound comes In 10
11. Using Inbound Marketing can turn strangers into
Customers and Promoters of your Business.
Image Source : Hubspot
11
17. How we convert a Stranger
Into Customer for You
(6 Steps Process)
Create blog Content, search engine optimize (SEO) your
content, and promote it on Social Media Sites
Place Call to Action through out your website to drive visitors
to landing pages with forms. Visitors fill out the forms to get
whatever you are offering and become leads
Send your leads automated emails to drive them along your
buying cycle. Provide your sales team with Lead Intelligence so
they can make more effective sales calls
Analyze the success of your marketing Campaigns, and determine
which areas need further optimization for future success
17
18. 18
Did you know there are
5.9 BILLION
searches on
everyday?
19. 19
Maybe a few of those
people would be
interested in your
services..
20. You need to know atleast
the basics of
Search engine Optimization
(SEO)
34. 34
1. REVIEWS
Keyword analysis & Research
Site structure Analysis
Technical Seo Audits
Schema markup
Social Metrics
Links analysis
Content Audits
Site structure Analysis
35. 35
2. Strategy & Execution
Website Optimization
Local Seo Strategy
Brand synchronization
Social Media integration
Content strategy
Competitive Analysis
Link Earning Strategy
36. 36
3. Reporting & Tracking
Organic Search Reporting
Website Metrics
Social Metrics
Backlinks
Google Analytics
MOZ Reporting
37. Studies found that even big brands
have faced challenges getting output
from-
-> pay-per-click advertising,
-> launch at an industry conference
-> hire a public relations firm
47. 37% of respondents said
their website metrics
changed by up to 25% after
a
Marketing Campaign.
48. And according to the data, the
most common ways to
measure site performance are:
49. And according to the data, the
most common ways to
measure site performance are:
traffic
50. And according to the data, the
most common ways to
measure site performance are:
traffic
the number of pages
viewed
51. What are the key metrics your company uses to
measure its site performance? (Select all that apply)
1 2%
% Traffic
Bounce rate
Conversion rate
New contacts rate
Time on page
Number of pages viewed
Click through rate
Leads generated
Overall revenue improvements
Other
Don't know/not applicable
7%
19
%
11
%
9%
10%
11
12 %
%
7%
*Pulled from online survey results about website design.
Sample size: 749 marketers.
70. Schedule a Free 30 min Consultation!
#123webinar | @webmarketing123 70
Or
Your Next Step
Let’s
Monica Gandhi, Business Development Manager
Talk!
e: Monica@Technians.com t: +91-9999920599
Technians Softech Pvt Ltd - NM30, Old DLF, Sector 14 Gurgaon