1. Book Apps: Fact and Fiction IBPA Publishing University, May 22, 2011, New York City Danny O. Snow Society for New Communications Research www.sncr.org [email_address]
2. Book Apps: Fact and Fiction Thanks to IBPA, Amazon and SNCR! No need to take notes. Ring tones will be confiscated. About SNCR... About IBPA…
13. Questions? Danny O. Snow Society for New Communications Research [email_address]
14. Hardware Wars Disclosure Huge Selection Huge Customer Base Quality Material Affordable 70% Pub Comp Not a Computer Not a Touchscreen Not a Phone Proprietary Bulky 7x9” Size
15. Hardware Wars Full Computer Touchscreen Growing Selection Huge Customer Base 70% Pub Comp Expensive Proprietary Bulky Size Uneven Quality High Developer Cost Not a Phone
16. Hardware Wars Phone Mini Computer Touchscreen Growing Selection Huge Customer Base 70% Pub Comp Expensive Proprietary (iPhone) Uneven Quality Low Prices-Royalties High Developer Cost Frequent Spec Changes
19. Smartibooks.com No up-front cost 35% pub comp with “Pubu2011” code Minimal tech hassle (DOC, PDF, RTF) Quality output, slick features 100 million+ prospective customers iPad/iPhone, Kindle, Droid, Nook
20. Questions? Danny O. Snow Society for New Communications Research [email_address] See: http://www.smartibooks.com (Pubu2011 Code)
Notes de l'éditeur
* * Important to once again note, we are still in the adoption phase of epub and processes will need tweaking as they mature. Proof of EPUB Standard making a difference and working can be seen in this diagram. Everything is working as initially intended EPUB to Reading Systems and EPUB to Distributor or Compiler and transformed into proprietary format. Missing from this slide is how do you get to EPUB. This is the most critical decision you will have to make regarding your Digital Workflow. Do you go to XML workflow? Will you supply final PDF’s to service providers and have them create your epub? (Adobe unofficially mentioned possible future version of Acrobat to convert PDF to EPUB during Publishing Expo 2009 in NYC ) Will you use Page Layout Software such as Adobe InDesign CS4, which can export to EPUB? Do you utilize 3 rd party software such as Atomik Export to get from Quark to XML then to EPUB. Quicky explain EPUB Mobipocket Compiler to Kindle