General Principles of Intellectual Property: Concepts of Intellectual Proper...
Tech2002lecweekone0809
1. TECH2002 Studies in Digital Technology Lecture Week 1 Tag: Introduction 1 , TECH2002 , Web 2.0 , lecture , andrew , clay , the joker , new media , digital technology
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3. ‘ creative services agency specialising in emerging digital media . We combine creative thinking with technological expertise to help brands target audiences through the ever expanding set of channels, environments and devices available to digital visual media ’
9. ‘ With the emergence of the computer, entirely new ways of making images, together with ways of assisting and augmenting established methods and techniques have become commonplace within contemporary forms of visual cultural production’ (Darley 2000: p.36)
14. Being Digital ? ‘The shift from atoms to bits is irrevocable and unstoppable’ (Negroponte, 1996, p.4)
15. ‘ Technology has altered the information game. Now, thanks to mobile phones and digital cameras, the public aren’t passive receivers of news anymore. They are umbilically connected to the action’ (Peter Preston, The Observer , 10 July 2005)
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18. Audiences, texts, industries production representation consumption model audience text industry a model more suitable for thinking about ‘mass communications’ (cinema, radio, television, and so on)
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