33. Motivation to Use 116111 (target: Children) = positive = neutral = negative Message Country Shorter/easier Part of Europe Toll-free A B C D E F G H I J K L M
36. How Child helplines perceive the Awareness Effect a Pan-European Message would have on children in their countries – see example next slide = positive = neutral = negative Message Country Shorter/easier Part of Europe Toll-free A B C D E F G H I J K L M Awareness Effect