SlideShare une entreprise Scribd logo
1  sur  66
Télécharger pour lire hors ligne
Prof. Tim Bruysten | Mediadesign Hochschule
Die Welt als Spiel
Szenarien für den Gamesmarkt
Bild: Brendan Dolan-Gavitt
Aufbruch
321
Landschaften Neue Welt
Aufbruch
1
Magnavox Odyssey, 1972
Exabyte
1018 Byte

1 Trillion Byte

555.555.555.555.556 Normseiten

ca. 1.388.888.888.889 gedruckte Bücher

Deren Stapel würde 185x zum Mond reichen

!
Die Gesamtheit aller gedruckten Werke wird auf 0,2 EB geschätzt*
„640kb should
be enough for
anybody…“
„640kb should
be enough for
anybody…“
Bill Gates, 1981
Loading Digitalization…
1% Finished
Loading Digitalization…
0,1% Finished
http://www.mpg.de/5917127/ferenc_krausz
Landschaften
2
https://www.youtube.com/watch?v=aBCVlIGQ0B4
https://www.youtube.com/watch?v=sUIqfjpInxY
https://www.youtube.com/watch?v=RhIa4KtrqqU
Augmented Reality Augmented Environments Augmented Platforms
Trend of Augmentation
Szenario:
The World is not enough
Neue Kooperationen für die Games Industrie
Automobilindustrie, (Innen)Architektur, Krankenkassen, …
digital-augmented LARP & Cosplay
digital cultural driven identities
Gamification als Universalkleber
gestaltete Heldenreisen im Alltag
http://vimeo.com/23164779
https://www.youtube.com/watch?v=4yT2zrIUDjM
http://vimeo.com/64389936
http://vimeo.com/2834270
Smart Tables
Trend of Convenience
Smart TV Smart WatchesTablets
Szenario:
Transparent Technology
Second Screens
dynamic-, social-, mobile- Controller
Convergent Games
Digital-Table-Top
Meta-Development
Platform-independent Programming & Design Patterns
https://www.youtube.com/watch?v=32lkdl_jQVo
macrumors.com: "Wild Rumor of Apple EarPods with Biometric Sensors Has Roots in Apple's Research"
http://www.cs.rochester.edu/hci/pubs/pdfs/FoodMood.pdf
Trend of Embodiment
Device Integrated Hidden
Szenario:
Harry Potter World
There’s an App for that
Everything is a Device with Apps. And App-Stores.
Augmented Humans
Invisible Devices augments the capabilities of humans.
Wearables as magical Artifacts, Weapons or Keys
While everything is digital and connected…
Everybody is a fakir
Controll your body and play against others
https://www.youtube.com/watch?v=4FunXnJQxYU
https://www.facebook.com/f8
http://vimeo.com/87522764
Trend of Platformication
Wallet Garden Platforms Open Web Platforms Everything as a Platform
Szenario:
Finite and Infinite Games
Plattform War
Who will establish the next Standards?
Blue Ocean!
Do not think, something is too weird…
http://www.youtube.com/watch?v=pMFdImwMDRY
https://www.youtube.com/watch?v=wE3fmFTtP9g
https://www.youtube.com/watch?v=tFrjrgBV8K0
Autonomous Systems Robust Robots Humanoid Robots
Trend of Automation
Szenario:
Meatspace NPCs
Tamagotchis on Steroids
toy-level intelligent robot design
Love & Sex with Robots
changing ethics and society
Headshot!
Ego-Shooter meets Paintball
http://www.youtube.com/watch?v=_ZyU6po_E74
http://www-05.ibm.com/de/pov/watson/index.html http://www.youtube.com/watch?v=Qv5JVRfYGnU
Social Enterprise
Technologien, Trends und Berichte aus der Praxis
Prof. Tim Bruysten | richtwert GmbH | Mediadesign Hochschule
http://apstatsmonkey.com/
Artificial Intelligence
Trend of Intelligence
Predictive Analytics Artificial Poetry
Szenario:
Everything Intelligent
Artificial Intelligence on Gamedesign-Level
Artificial rendered Mechanics, Strategies, Stories and Maps
Artificial Intelligence for Dialogues
NPCs are talking, not playing an audio file or following a script
https://www.youtube.com/watch?v=76lIQtE8oDY
https://www.youtube.com/watch?v=rNRDc714W5I
Brain Reading
Trend of Singularity
Brain Writing
Szenario:
Deep Brain Immersion
Ultra-Realistic Game Experiences
Computer to Brain Interfaces
Inception as MMORPG
Games as Brain to Brain Platforms
Alice in Wonderland as MMORPG
Going beyond Physics
Multisensoric Engines
Playing with every Sense
Neue Welt
3
WAS IST DAS
GEGENTEIL
VON SPIEL?
Foto: (c) Sabrina Nicke
LETHARGIE
LETHARGIE
Spiel
1
Arbeit?
Lernen?
Gallup Engagement Index
»What if we decided to use
everything we know about
game design to fix what‘s
wrong with reality?«
Jane McGonigal, reality is broken, 2011
http://enterprise-gamification.com/index.php/en/education-a-training/71-roadwarrior-how-sap-trains-its-sales-people-on-mobility
http://enterprise-gamification.com/index.php/en/education-a-training/71-roadwarrior-how-sap-trains-its-sales-people-on-mobility
Siehe auch: Wirtschaftswoche 7/2014 vom 10.02.2014, Seite 64ff
Abschlussrate
ist zweistellig
gestiegen
fold.it
watermarkconsult.net
Digitales Geld
Vernetzung
3D Printing
Dronen
Beacons
Bitcoin
Fast Delivery
Home Retail
Arts & Crafts
Bildquelle
Szenario:
Gamified Customer Journeys
Neue Komplexität im Gamedesign

Motivations- & Entwicklungspsychologie
Neue Märkte für Gamedesigner

Vom E-Commerce bis zum Employer-Branding
Neue Akzeptanz für die Branche

Brutto-Sozial-Glück
Fazit
!
Everything is Context Everything is a GameEverything is a Device
Trend of Digitalization
Szenario:
Life as a Game
Intercultural Gamedesign
Languages, Gestures, Symbols, Story, Monetarization
Interoperable Gamedevelopment
More platforms & devices than ever
Integrated Games
Complexer Mechanics, Deeper Integration in Social Situations
Alles erst der Anfang
do not play dominated strategies
Prof. Tim Bruysten
bruysten@richtwert.eu
!
www.bruysten.com
xing.com/profile/Tim_Bruysten
facebook.com/bruysten
de.linkedin.com/in/bruysten
twitter.com/timbruysten
!
richtwert GmbH
www.richtwert.eu
!
Mediadesign Hochschule
www.mediadesign.de Bild: Brendan Dolan-Gavitt
Danke!

Contenu connexe

En vedette

Historical memories of the german ambassador and minister dr. karl ludwig cou...
Historical memories of the german ambassador and minister dr. karl ludwig cou...Historical memories of the german ambassador and minister dr. karl ludwig cou...
Historical memories of the german ambassador and minister dr. karl ludwig cou...john_polux
 
Grosssägewerke in der Schweiz - industrieökonomische Auslegeordnung
Grosssägewerke in der Schweiz - industrieökonomische AuslegeordnungGrosssägewerke in der Schweiz - industrieökonomische Auslegeordnung
Grosssägewerke in der Schweiz - industrieökonomische AuslegeordnungMarkus Saurer
 
Unvergessen
UnvergessenUnvergessen
UnvergessenAster46
 
flinsta reduziert Retouren - Präsentation auf der neocom 2013
flinsta reduziert Retouren - Präsentation auf der neocom 2013flinsta reduziert Retouren - Präsentation auf der neocom 2013
flinsta reduziert Retouren - Präsentation auf der neocom 2013Tim Bruysten
 
Video tutorial camisa de origami
Video tutorial camisa de origamiVideo tutorial camisa de origami
Video tutorial camisa de origamicesaraml
 
Europawahl 2009
Europawahl 2009Europawahl 2009
Europawahl 2009epwien
 
Cuestionario de historia del derecho
Cuestionario de historia del derechoCuestionario de historia del derecho
Cuestionario de historia del derechoal3xg
 
Mis nuestros gritos libro álbum enoclofobi
Mis nuestros gritos libro álbum enoclofobiMis nuestros gritos libro álbum enoclofobi
Mis nuestros gritos libro álbum enoclofobiLinda Bu
 
Viviana lucero manos milagrosas
Viviana lucero manos milagrosasViviana lucero manos milagrosas
Viviana lucero manos milagrosasesteflu
 
LAS EMISIONES CONTAMINANTES DE LA AVIACIÓN
LAS EMISIONES CONTAMINANTES DE LA AVIACIÓNLAS EMISIONES CONTAMINANTES DE LA AVIACIÓN
LAS EMISIONES CONTAMINANTES DE LA AVIACIÓN041498
 
Onlinepoker Tipps
Onlinepoker TippsOnlinepoker Tipps
Onlinepoker TippsP4inBr34ker
 
Prueba de segundo bimestre
Prueba de segundo bimestrePrueba de segundo bimestre
Prueba de segundo bimestreThaliaMijas
 
Roma (fernanda guerra)
Roma (fernanda guerra)Roma (fernanda guerra)
Roma (fernanda guerra)al3xg
 

En vedette (20)

Especies emblemáticas leo
Especies emblemáticas leoEspecies emblemáticas leo
Especies emblemáticas leo
 
Historical memories of the german ambassador and minister dr. karl ludwig cou...
Historical memories of the german ambassador and minister dr. karl ludwig cou...Historical memories of the german ambassador and minister dr. karl ludwig cou...
Historical memories of the german ambassador and minister dr. karl ludwig cou...
 
Yicethana
YicethanaYicethana
Yicethana
 
Grosssägewerke in der Schweiz - industrieökonomische Auslegeordnung
Grosssägewerke in der Schweiz - industrieökonomische AuslegeordnungGrosssägewerke in der Schweiz - industrieökonomische Auslegeordnung
Grosssägewerke in der Schweiz - industrieökonomische Auslegeordnung
 
Unvergessen
UnvergessenUnvergessen
Unvergessen
 
flinsta reduziert Retouren - Präsentation auf der neocom 2013
flinsta reduziert Retouren - Präsentation auf der neocom 2013flinsta reduziert Retouren - Präsentation auf der neocom 2013
flinsta reduziert Retouren - Präsentation auf der neocom 2013
 
BusinessIntelligenceAndRatingsAssessment
BusinessIntelligenceAndRatingsAssessmentBusinessIntelligenceAndRatingsAssessment
BusinessIntelligenceAndRatingsAssessment
 
C map tools
C  map  toolsC  map  tools
C map tools
 
Video tutorial camisa de origami
Video tutorial camisa de origamiVideo tutorial camisa de origami
Video tutorial camisa de origami
 
Meninges
MeningesMeninges
Meninges
 
Europawahl 2009
Europawahl 2009Europawahl 2009
Europawahl 2009
 
Cuestionario de historia del derecho
Cuestionario de historia del derechoCuestionario de historia del derecho
Cuestionario de historia del derecho
 
Mis nuestros gritos libro álbum enoclofobi
Mis nuestros gritos libro álbum enoclofobiMis nuestros gritos libro álbum enoclofobi
Mis nuestros gritos libro álbum enoclofobi
 
Viviana lucero manos milagrosas
Viviana lucero manos milagrosasViviana lucero manos milagrosas
Viviana lucero manos milagrosas
 
LAS EMISIONES CONTAMINANTES DE LA AVIACIÓN
LAS EMISIONES CONTAMINANTES DE LA AVIACIÓNLAS EMISIONES CONTAMINANTES DE LA AVIACIÓN
LAS EMISIONES CONTAMINANTES DE LA AVIACIÓN
 
Onlinepoker Tipps
Onlinepoker TippsOnlinepoker Tipps
Onlinepoker Tipps
 
la tierra en el sistema solar
la tierra en el sistema solarla tierra en el sistema solar
la tierra en el sistema solar
 
PISCINA 2014
PISCINA 2014PISCINA 2014
PISCINA 2014
 
Prueba de segundo bimestre
Prueba de segundo bimestrePrueba de segundo bimestre
Prueba de segundo bimestre
 
Roma (fernanda guerra)
Roma (fernanda guerra)Roma (fernanda guerra)
Roma (fernanda guerra)
 

Similaire à Alles erst der Anfang - Ausblick und Szenarien für den Games-Markt

Alles erst der Anfang – Ausblick und Szenarien für den Gamesmarkt
Alles erst der Anfang – Ausblick und Szenarien für den GamesmarktAlles erst der Anfang – Ausblick und Szenarien für den Gamesmarkt
Alles erst der Anfang – Ausblick und Szenarien für den GamesmarktTim Bruysten
 
Understanding Artificial Intelligence
Understanding Artificial Intelligence Understanding Artificial Intelligence
Understanding Artificial Intelligence St. Petersburg College
 
50 years of Invention and Entrepreneurship - Nolan Bushnell - H+ Summit @ Har...
50 years of Invention and Entrepreneurship - Nolan Bushnell - H+ Summit @ Har...50 years of Invention and Entrepreneurship - Nolan Bushnell - H+ Summit @ Har...
50 years of Invention and Entrepreneurship - Nolan Bushnell - H+ Summit @ Har...Humanity Plus
 
The Future of the Web
The Future of the WebThe Future of the Web
The Future of the WebLaurie Piper
 
Digital Identity and the Evolution of Creativity (MAS.S61)
Digital Identity and the Evolution of Creativity (MAS.S61)Digital Identity and the Evolution of Creativity (MAS.S61)
Digital Identity and the Evolution of Creativity (MAS.S61)Jon Radoff
 
Why twitter matters and how (UXCamp Berlin 2009)
Why twitter matters and how (UXCamp Berlin 2009)Why twitter matters and how (UXCamp Berlin 2009)
Why twitter matters and how (UXCamp Berlin 2009)Dan Romescu
 
Gamescom 2014 - Ausblick und Szenarien für den Gamesmarkt
Gamescom 2014 - Ausblick und Szenarien für den GamesmarktGamescom 2014 - Ausblick und Szenarien für den Gamesmarkt
Gamescom 2014 - Ausblick und Szenarien für den GamesmarktTim Bruysten
 
Game On: Everything you need to know about how games are changing the world
Game On: Everything you need to know about how games are changing the worldGame On: Everything you need to know about how games are changing the world
Game On: Everything you need to know about how games are changing the worldJeremy Johnson
 
Generative AI, Game Development and the Future of Civilization
Generative AI, Game Development and the Future of CivilizationGenerative AI, Game Development and the Future of Civilization
Generative AI, Game Development and the Future of CivilizationJon Radoff
 
AI and Interactive Narrative in 2019
AI and Interactive Narrative in 2019 AI and Interactive Narrative in 2019
AI and Interactive Narrative in 2019 Mirjam Eladhari
 
AI and Interactive Narrative
AI and Interactive NarrativeAI and Interactive Narrative
AI and Interactive NarrativeMirjam Eladhari
 
SXSW 2015 - Storytelling Engines for Smart Environments
SXSW 2015 -  Storytelling Engines for Smart EnvironmentsSXSW 2015 -  Storytelling Engines for Smart Environments
SXSW 2015 - Storytelling Engines for Smart Environmentscalmr.io
 
Introducing Immersive Technologies for Libraries
Introducing Immersive Technologies for Libraries  Introducing Immersive Technologies for Libraries
Introducing Immersive Technologies for Libraries St. Petersburg College
 
Computer As Culture
Computer As CultureComputer As Culture
Computer As Cultureeennyyaa
 
Semi-sober notes from SxSW 2017
Semi-sober notes from SxSW 2017Semi-sober notes from SxSW 2017
Semi-sober notes from SxSW 2017George Wang
 
APIdays Paris 2018 - Bots on the 'Net: The Good, the Bad, and the Future, Mik...
APIdays Paris 2018 - Bots on the 'Net: The Good, the Bad, and the Future, Mik...APIdays Paris 2018 - Bots on the 'Net: The Good, the Bad, and the Future, Mik...
APIdays Paris 2018 - Bots on the 'Net: The Good, the Bad, and the Future, Mik...apidays
 
Game Design for Storytellers
Game Design for StorytellersGame Design for Storytellers
Game Design for StorytellersPietro Polsinelli
 

Similaire à Alles erst der Anfang - Ausblick und Szenarien für den Games-Markt (20)

Virtual Reality: A Renaissance
Virtual Reality: A RenaissanceVirtual Reality: A Renaissance
Virtual Reality: A Renaissance
 
Understanding Artificial Intelligence
Understanding Artificial IntelligenceUnderstanding Artificial Intelligence
Understanding Artificial Intelligence
 
Alles erst der Anfang – Ausblick und Szenarien für den Gamesmarkt
Alles erst der Anfang – Ausblick und Szenarien für den GamesmarktAlles erst der Anfang – Ausblick und Szenarien für den Gamesmarkt
Alles erst der Anfang – Ausblick und Szenarien für den Gamesmarkt
 
Game prototyping workshop
Game prototyping workshopGame prototyping workshop
Game prototyping workshop
 
Understanding Artificial Intelligence
Understanding Artificial Intelligence Understanding Artificial Intelligence
Understanding Artificial Intelligence
 
50 years of Invention and Entrepreneurship - Nolan Bushnell - H+ Summit @ Har...
50 years of Invention and Entrepreneurship - Nolan Bushnell - H+ Summit @ Har...50 years of Invention and Entrepreneurship - Nolan Bushnell - H+ Summit @ Har...
50 years of Invention and Entrepreneurship - Nolan Bushnell - H+ Summit @ Har...
 
The Future of the Web
The Future of the WebThe Future of the Web
The Future of the Web
 
Digital Identity and the Evolution of Creativity (MAS.S61)
Digital Identity and the Evolution of Creativity (MAS.S61)Digital Identity and the Evolution of Creativity (MAS.S61)
Digital Identity and the Evolution of Creativity (MAS.S61)
 
Why twitter matters and how (UXCamp Berlin 2009)
Why twitter matters and how (UXCamp Berlin 2009)Why twitter matters and how (UXCamp Berlin 2009)
Why twitter matters and how (UXCamp Berlin 2009)
 
Gamescom 2014 - Ausblick und Szenarien für den Gamesmarkt
Gamescom 2014 - Ausblick und Szenarien für den GamesmarktGamescom 2014 - Ausblick und Szenarien für den Gamesmarkt
Gamescom 2014 - Ausblick und Szenarien für den Gamesmarkt
 
Game On: Everything you need to know about how games are changing the world
Game On: Everything you need to know about how games are changing the worldGame On: Everything you need to know about how games are changing the world
Game On: Everything you need to know about how games are changing the world
 
Generative AI, Game Development and the Future of Civilization
Generative AI, Game Development and the Future of CivilizationGenerative AI, Game Development and the Future of Civilization
Generative AI, Game Development and the Future of Civilization
 
AI and Interactive Narrative in 2019
AI and Interactive Narrative in 2019 AI and Interactive Narrative in 2019
AI and Interactive Narrative in 2019
 
AI and Interactive Narrative
AI and Interactive NarrativeAI and Interactive Narrative
AI and Interactive Narrative
 
SXSW 2015 - Storytelling Engines for Smart Environments
SXSW 2015 -  Storytelling Engines for Smart EnvironmentsSXSW 2015 -  Storytelling Engines for Smart Environments
SXSW 2015 - Storytelling Engines for Smart Environments
 
Introducing Immersive Technologies for Libraries
Introducing Immersive Technologies for Libraries  Introducing Immersive Technologies for Libraries
Introducing Immersive Technologies for Libraries
 
Computer As Culture
Computer As CultureComputer As Culture
Computer As Culture
 
Semi-sober notes from SxSW 2017
Semi-sober notes from SxSW 2017Semi-sober notes from SxSW 2017
Semi-sober notes from SxSW 2017
 
APIdays Paris 2018 - Bots on the 'Net: The Good, the Bad, and the Future, Mik...
APIdays Paris 2018 - Bots on the 'Net: The Good, the Bad, and the Future, Mik...APIdays Paris 2018 - Bots on the 'Net: The Good, the Bad, and the Future, Mik...
APIdays Paris 2018 - Bots on the 'Net: The Good, the Bad, and the Future, Mik...
 
Game Design for Storytellers
Game Design for StorytellersGame Design for Storytellers
Game Design for Storytellers
 

Alles erst der Anfang - Ausblick und Szenarien für den Games-Markt