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…and costing you money?
An unsold week is a missed opportunity
An unsold week costs you money
An unsold week is a missed opportunity to
earn you an income
You need to choose a sector of the market
who choose to travel outside peak season eg.
Families with small children or babies
You need a tightly focussed strategy that
addresses the needs and wants of families
You need a marketing strategy that gets your
property in front of mums and dads
You need to develop and tweak your
marketing until it works!
We work with to understand where you are now
We then develop your marketing strategy to enable you to
effectively niche market to families who travel outside peak
season. This takes the form of a remote assessment and a
Marketing Consultancy Visit
During the visit we take you through our proven 7 Step Blueprint
For Successful Holiday Lettings – these are practical and
repeatable strategies that are proven to increase business
Help you to deliver added value so you can put your prices up
Once we have helped you develop your value proposition we
actively market your property and match it with families seeking
child friendly holidays
We use, and support you in accessing up to the minute marketing
strategies (blogs, search engine marketing, social networking)
We work with you in an ongoing capacity to improve your
marketing – recognising that marketing is not a one off event
In doing this we help you to sell more weeks and boost your
income
This ensures that your investment works
better for you and enhances your bottom line
Sandra has been in the holiday lettings
business for 8 years in Brittany
Some success in the early days but decline in
bookings, particularly in the recession of
2010
Joined Tots to Travel and actioned the
strategies we recommended
33 EXTRA week, 82% of which are outside
peak season
Multi-award winning
Over 97% growth year on year
Featured on TV, in the broadsheets and in
practically all the glossies including Red,
Woman & Home
You want to draw a higher income from your
holiday let
You want fewer weeks sitting empty
Want a longer letting season
Actively want to tap into the family market
Want more clients
Want to increase the value of your holiday
let
Want to feel less isolated
Want to avoid competing on price
Want to put your prices up
Get to know you and your business
 Step 1: Get to know you
 Step 2: Remote assessment
 Step 3: The Marketing Consultancy Visit where
 we take your property through our 7 Step
 Blueprint to Holiday Lettings Success and identify
 the best strategies for you
 Step 4: Present you with your bespoke Marketing
 Strategy
 Step 5: Marketing Strategy call
Whilst at your property
 Help you improve family friendliness levels
 Help you to improve child safety
 Help you to deliver added value to families
 Give you objective and independent feedback
 To enable you and us to understand what’s
 special about your property (it’s USPs)
 To enable us to actively match your property to
 the right families
 To understand where you fit in ‘v’ competition
 To enable us to write an objective website
 description
 To get to know you better so can work together
Verify the property is as lovely as it looks in
the pictures
To award you the Tots Stamp of Approval
ALL so that families can trust you and your
property on the internet
The very latest in online and off-line
marketing and PR expertise
Ensure that you maximise returns
Put you ahead of your competition
 Includes your own blog, social networking, PR,
 photos and video plus lots more
“Empty Weeks? How to get more bookings &
 make more money from your holiday home”

 By Holiday Lettings Expert and founder of
            www.totstravel.co.uk

      To get your FREE copy click on
       www.freeholidayletbook.com
For more details on how to boost your lettings
                   income
     Email: owners@totstotravel.co.uk
          Tel: 0044 845 26 941 26

           Or hang out with us on:
           Facebook: totstotravel
          Twitter: totstotravelmum

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Are your empty weeks sitting empty slide show

  • 2. An unsold week is a missed opportunity An unsold week costs you money An unsold week is a missed opportunity to earn you an income
  • 3. You need to choose a sector of the market who choose to travel outside peak season eg. Families with small children or babies You need a tightly focussed strategy that addresses the needs and wants of families You need a marketing strategy that gets your property in front of mums and dads You need to develop and tweak your marketing until it works!
  • 4. We work with to understand where you are now We then develop your marketing strategy to enable you to effectively niche market to families who travel outside peak season. This takes the form of a remote assessment and a Marketing Consultancy Visit During the visit we take you through our proven 7 Step Blueprint For Successful Holiday Lettings – these are practical and repeatable strategies that are proven to increase business Help you to deliver added value so you can put your prices up Once we have helped you develop your value proposition we actively market your property and match it with families seeking child friendly holidays We use, and support you in accessing up to the minute marketing strategies (blogs, search engine marketing, social networking) We work with you in an ongoing capacity to improve your marketing – recognising that marketing is not a one off event In doing this we help you to sell more weeks and boost your income
  • 5. This ensures that your investment works better for you and enhances your bottom line
  • 6. Sandra has been in the holiday lettings business for 8 years in Brittany Some success in the early days but decline in bookings, particularly in the recession of 2010 Joined Tots to Travel and actioned the strategies we recommended 33 EXTRA week, 82% of which are outside peak season
  • 7. Multi-award winning Over 97% growth year on year Featured on TV, in the broadsheets and in practically all the glossies including Red, Woman & Home
  • 8. You want to draw a higher income from your holiday let You want fewer weeks sitting empty Want a longer letting season Actively want to tap into the family market Want more clients Want to increase the value of your holiday let Want to feel less isolated Want to avoid competing on price Want to put your prices up
  • 9. Get to know you and your business Step 1: Get to know you Step 2: Remote assessment Step 3: The Marketing Consultancy Visit where we take your property through our 7 Step Blueprint to Holiday Lettings Success and identify the best strategies for you Step 4: Present you with your bespoke Marketing Strategy Step 5: Marketing Strategy call
  • 10. Whilst at your property Help you improve family friendliness levels Help you to improve child safety Help you to deliver added value to families Give you objective and independent feedback To enable you and us to understand what’s special about your property (it’s USPs) To enable us to actively match your property to the right families To understand where you fit in ‘v’ competition To enable us to write an objective website description To get to know you better so can work together
  • 11. Verify the property is as lovely as it looks in the pictures To award you the Tots Stamp of Approval ALL so that families can trust you and your property on the internet
  • 12. The very latest in online and off-line marketing and PR expertise Ensure that you maximise returns Put you ahead of your competition Includes your own blog, social networking, PR, photos and video plus lots more
  • 13. “Empty Weeks? How to get more bookings & make more money from your holiday home” By Holiday Lettings Expert and founder of www.totstravel.co.uk To get your FREE copy click on www.freeholidayletbook.com
  • 14. For more details on how to boost your lettings income Email: owners@totstotravel.co.uk Tel: 0044 845 26 941 26 Or hang out with us on: Facebook: totstotravel Twitter: totstotravelmum