3. 1stEVERCANADIAN2016
WHYYOURCOMPANY?
We are offering your company a unique opportunity to showcase your
product and brand to an exclusive audience, while associating the brand
with an Ultra VIP group of A-List celebrities and athletes in a fun, exciting
and all around amazing environment! Like your company, MAX ALL-STAR
promises to be a refreshing change from the ordinary and caters to con-
sumers with distinguishing tastes.
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4. OUR2016ALLSTAREVENT
From February 11th - 13th 2016, we would like to o er you the exciting opportunity to
become one of our 2016 MAX ALL STAR WEEKEND EXCLUSIVE EVENT PARTNERS. This
means opportunities to be associated with an historic event before, during and after the week-
end.
Lead up to the event
Social media and online promotions to a curated audience of 1000+ basketball/lifestyle influencers.
During The Event
Huge audiences - The 2016 MAX Event will entertain 2,500 - 15,000+ guests over a period of 3 days. This
Premium event will take place at the 70,000 square foot Queen Elizabeth Theater & Hall, located at Exhibition
Place in Toronto (in close priximity to the o cial NBA Fan Zones).
Networking - These events are massive networking opportunities with athletes, celebrities, and corporate
executives.
Celebrity – NBA athletes, NBA legends, artists, comedians, movie stars and Canadian NBA basketball stars
Exclusive Entertaining Opportunities – VIP booths, bottle service, 5 Star catering, access to celebrities
Celebrity Interaction – Memoribilia signings, meet-and-greets, hosting opportunities
Post Event
Professionally produced content – Segments of the event will be captured and edited for use by corporate
partners. In some cases we can tailor content for clients.
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5. 1stEVERCANADIAN2016
OURPROPOSAL.
In return for your company providing the following for the MAX
All-Star Event:
- Product for sale in bars
- Product for giveaway on site during the event
- Official logo, brand and marks for placement online
- Staffing and equipment for your branded interraction with our guests
- An investment of $15,000
Max All-Star will provide:
- Inclusion in web, social media and print advertising material as the Official Water Sponsor
- Inclusion of your logo in pre produced content on LED jumbo screens
- A VIP Booth for 4 guests that includes 4 Elevated VIP Lounge Tickets, 2 premium bottles & mix
Complimentary 4-Star Hors-d’oeuvres, Private wait staff, entry via VIP concierge, Access to VIP & GA
- ‘5 X 5’ space for delivery of product by on-site reps to guests within the VIP and Ultra VIP areas
(staffing and stations to be provided by Aqua Hydrate)
- Coordination with your team to incorporate branding and product stations on site
- Brand placement at all MAX events to include product and logo
- Product for sale at all bars (subject to pricing and availability) throughout the event
- Branded video content, to include customer interraction with your product, edited and packaged for
use in your social and web campaigns
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6. MAXALL-STAREXPERIENCE
ARRIVAL
Dedicated parking (possibly valet)
Red carpet entrance with photo-op
Hollywood style building front
VIP ENTRANCE
Entrance to table hospitality
Tented entrance with beautiful content
Red carpet treatment
Luxurious entrance into event
ULTRA VIP LOUNGES
Lap of luxury
Private servers
Top shelf bottle service
5-Star chef tables and hors d’ouevers
STAGE & ENTERTAINMENT
Virgin Radio’s DJ Starting From Scratch
Canada’s #1 Soca DJ Dr. Jay
Chicago electronic DJ SD
Pop-up live performances
On-stage dancers
30’ screens displaying 6K Sin City type content
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THE STAGE
8. BENEFICIAR
Humber River Hospital is one of Canada’s largest regional acute care hospitals, serving
a catchment area of more than 850,000 people in the northwest GTA.
The hospital is home to Ontario’s first Centre of Excellence for laparoscopic bariatric
surgery; Canada’s first home nocturnal dialysis program and a major cancer program.
The new Humber River will be Ontario’s first digital hospital, one that Humber River
plans to make a technological and environmental showcase.
Their vision is to mobilize, engage and nurture broad investment from our diverse
community, to enhance the programs, research, equipment and facilities of Humber River
Hospital.
www.hrh.ca
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9. VIPEVENTACTIVATIONS
VIP LOUNGES
These lounges will feature products
and free gifts available only to those
in the 2 VIP lounges
A nice touch where guests are ex-
posed to luxury brands and further
reminded of their uniqueness and
VIP status
SAMPLE
WOMEN’S LOUNGE MEN’S LOUNGE
10’ X 10’ 10’ X 10’
GOLDEN BUZZER
BOTTLE SERVICE (ULTRA VIP)
Button press donated to charity partners
When pushed, the LG lights change colours,
server is notified via wearable and the charity
goal thermometer rises
Nice attention grabber
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