I discuss how to use a blog to obtain more network marketing leads. Because of these methods I have been able to attract 1-2 leads per day into my business.
Using a Blog to Obtain Network Marketing Leads (pt. 1)
1. Using a Blog to Obtain Network Marketing Leads (pt. 1) - Work With Cesar
Posted on 12/23/2013 At http://work-with-cesar.com
Today I will be writing about how to use a blog in the right way to obtain more network
marketing leads for ANY business. The reason this will work is because of the sheer fact that
you can pick any network marketing business, and you can immediately find niches for your
products and services.
You Either Invest Time or Money
There are some key concepts to keep in mind when using this strategy. First, realize that
this method does require an effort and an investment consisting in either time or money. If
you have no money to invest right now realize that you will have to write the content for
your blog manually. If you do have some capital to invest you can hire writers to create the
content for you.
This is the only real concept that I want you to understand right now as it is important to
know that with any business there is always an investment of either time or energy required
to create momentum that is long lasting and passive.
First Step - Pick Your Avatar aka Target Market
What I want you to do now is consider your network marketing opportunity and understand
just WHO your target market really is. Look, I know a lot of top leaders want to emphasize
that the product can be for anyone, but if you want to make a serious difference I want you
to go ahead and pick an avatar.
An avatar is a specific person you can have in mind, that has a specific problem, and you
have the solution to that problem. For example, if you are marketing weight loss products
and you know that your avatar is someone that is obese and is desperate to find a remedy.
Now, let's imagine for a second that one of your products has been proven to be ten times
more effective on obesity to cut fat and eliminate it for good.
Second Step - Do Your Research
Well, what you want to do next is something called keyword research. You can perform
basic keyword research through the Google Keyword Planner and search for terms like,
"obesity", "how to lose weight by dieting", etc. What the Planner will do is now give you
ideas related to your search terms. From here on out you can create content on your blog
that will teach your audience how to lose weight and give them the information they
require.
When creating your content you want to do three basic steps: Address the problem, agitate
the problem, and then give them a solution. So you want to clearly state the problem they
have, and then create a higher impact by listing out the negative emotions associated with
the concern, and you want to alleviate their pain by offering your solution, aka your
products and services.
Stay Tuned for Part Two...
2. Stay tuned for Part Two of this series to learn exactly what to do next to actually obtain
leads from the traffic that comes to your blog.
If you have the desire for more info, and you want to take your network marketing business
to the next level by marketing online then go ahead and visit http://askcesarsoto.com
(email required) to learn more about my marketing platform.
To Your Success!
-Cesar Soto