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The Best Storytellers 
for your brand- 
Art Design 
& 
Inspires Motivates 
Drives Taste Drives Opinion 
Sends Different 
Message 
Sends Same 
Message 
What it does? 
Why Should you tell your story? 
It is important in order to convey a sense of purpose and convince 
consumers that you are worth their time and money. 
- Marketing Week 
A great story always initiates personal connection and inspires 
action, finally takes audience on a journey with your brand. 
Top storytelling brands 
Apple 
Cadbury 
McDonald’s 
IKEA 
Brand Category Ranking 
Charities 
Retail 
FMCG 
Restaurant 
1 
234 
Impact made by 
Art Design 
& 
It Inspires and Motivates 
people towards your 
Brand 
Creates an environment for 
interpretation and discussion 
on your product 
Universal appreciation of 
efforts and skills 
It sends a message that 
your business is 
unique and user specific 
Customer satisfaction 
increases 
Reputation increases in 
the market 
Builds a taste and opinion 
on your product 
S 
How can you tell a brand story through 
Delicious bar 
Delicious 
world 
N 
W 
E S 
Delicious Factory 
Delicious 
Chocolates 
D 
E 
L 
C 
I 
O 
U 
Up 
S 
Delic 
ious!!! 
Art 
Choco 
How can you tell a brand story through 
Design 
Delicious World 
Welcome to the world of 
Delicious Chocolates 
Milk 
Chocolate 
Sweet 
Chocolate 
Bittersweet 
Chocolate 
Factory to the world 
www.deliciouschocolate.com 
Final Take!! 
Daily 
Delicious 
f t i 
Art makes them curious 
Europe 
Asia 
US 
Designs give the first impression 
Curiosity + First Impression = 
S People dig your brand deeper S 
Disclaimer: This infographic is not a decisive model, but rather the origin point for a conversation, so let’s be open-minded! 
Resources: 
http://mashable.com/2014/05/06/design-content-marketing-brandspeak/ 
http://www.marketingweek.co.uk/trends/trending-topics/consumer-behaviour/the-top-storytelling-brands/4010993.article 
http://www.webdesignerdepot.com/2009/09/the-difference-between-art-and-design/ 
http://pixabay.com/en/ 
f/triconinfotech http://www.triconinfotech.com i/company/tricon-infotech-pvt.-ltd

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Art and Design will be your best story tellers

  • 1. The Best Storytellers for your brand- Art Design & Inspires Motivates Drives Taste Drives Opinion Sends Different Message Sends Same Message What it does? Why Should you tell your story? It is important in order to convey a sense of purpose and convince consumers that you are worth their time and money. - Marketing Week A great story always initiates personal connection and inspires action, finally takes audience on a journey with your brand. Top storytelling brands Apple Cadbury McDonald’s IKEA Brand Category Ranking Charities Retail FMCG Restaurant 1 234 Impact made by Art Design & It Inspires and Motivates people towards your Brand Creates an environment for interpretation and discussion on your product Universal appreciation of efforts and skills It sends a message that your business is unique and user specific Customer satisfaction increases Reputation increases in the market Builds a taste and opinion on your product S How can you tell a brand story through Delicious bar Delicious world N W E S Delicious Factory Delicious Chocolates D E L C I O U Up S Delic ious!!! Art Choco How can you tell a brand story through Design Delicious World Welcome to the world of Delicious Chocolates Milk Chocolate Sweet Chocolate Bittersweet Chocolate Factory to the world www.deliciouschocolate.com Final Take!! Daily Delicious f t i Art makes them curious Europe Asia US Designs give the first impression Curiosity + First Impression = S People dig your brand deeper S Disclaimer: This infographic is not a decisive model, but rather the origin point for a conversation, so let’s be open-minded! Resources: http://mashable.com/2014/05/06/design-content-marketing-brandspeak/ http://www.marketingweek.co.uk/trends/trending-topics/consumer-behaviour/the-top-storytelling-brands/4010993.article http://www.webdesignerdepot.com/2009/09/the-difference-between-art-and-design/ http://pixabay.com/en/ f/triconinfotech http://www.triconinfotech.com i/company/tricon-infotech-pvt.-ltd