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UFI Marketing Focus Meeting - Amsterdam 2010 - Hakan Gershagen

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UFI, The Global Association of the Exhibition Industry
UFI, The Global Association of the Exhibition Industry

Special shows require special positioning - how Clarion launched a million pound global portfolio of Mobile Money Transfer confexs By: Håkan Gershagen, Commercial Director, MacBrooks, London, UK replacing Kieron Osmotherly, Group Director of Production, Clarion Conferences, Clarion Events Ltd., London , UK

1  sur  17
Special shows require special positioning How Clarion launched a million pound global portfolio of Mobile Money Transfer confexs
Please think about… ,[object Object],[object Object],[object Object],[object Object]
How to… identify a great topic for a confex ,[object Object],[object Object],[object Object],[object Object],[object Object]
How to… create a show that meets the needs of BUYERS and SELLERS ,[object Object],[object Object],[object Object],[object Object]
How to… create a truly unique experience at YOUR event ,[object Object],[object Object],[object Object],[object Object]
How to… create a community, not just a confex ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Here’s one I made earlier ,[object Object]
Here’s one I made earlier ,[object Object]
Here’s one I made earlier ,[object Object]
Interviews with key speakers
[object Object],[object Object],[object Object],[object Object],[object Object]
How to market your events through social media networks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How to… globalise a successful confex brand ,[object Object],[object Object],[object Object]
How to… beat the competition ,[object Object],[object Object],[object Object],[object Object],[object Object]
Clarion Conferences, not necessarily the biggest conference company in the world… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],… just the best!
Now it’s YOUR turn ,[object Object],[object Object],[object Object],[object Object]
Special shows require special positioning How Clarion launched a million pound global portfolio of Mobile Money Transfer confexs [email_address]

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UFI Marketing Focus Meeting - Amsterdam 2010 - Hakan Gershagen

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  • 17. Special shows require special positioning How Clarion launched a million pound global portfolio of Mobile Money Transfer confexs [email_address]