UShareSoft at Cloud Expo New York 20121. Building “Dynamic” App Stores
13th June 2012
James Weir
Booth #369
james.weir@usharesoft.com
Twitter: @jamesgweir
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3. AWS Marketplace
Key Points
• Setting the trend (more pressure
on the competition)
• Federating their ecosystem
• New business opportunities
• Provide flexible pricing models
for ISVs (ISV setting the price)
• Mono-cloud, opaque images
• AWS recommend ISVs to have
their own processes to publish to
marketplace
• Lack of tooling to publish to the
marketplace
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4. App Store for Cloud Providers
Build ISV Ecosystem
Requirements
Enterprise Parters/SIs • Multi-hypervisor & Cloud
ISVs
Formats
• Bridge to private clouds (that
they may also be hosting)
• Tools and services for image
Multi-Cloud management to partners and
channels
App Store
• Injection of specific managed
services
Public Cloud Private Cloud (Hosted by Cloud Provider)
+
Managed Services
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5. App Store for Enterprise
Collaborate & Share
Collaboration Platform
• Collaborate and share specific
templates with teams
Test/Pre-Prod Production • Role-based access control of
templates
• Multi-cloud (bridge between
private and public)
• Tools and services for image
management for internal teams
OS Dev Software Dev QA Perf Operations
• Standard way to deliver software
to the cloud
Process
• OS Dev Team : Maintain OS Repos and Create OS Templates
• Software Dev Team : Populate Project Catalog and Create App Templates
• QA / Perf Teams : Generate Images and Test on Pre-Prod Cloud Environment
• Operations : Use Certified Templates for Production
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6. App Store for ISVs
Federate ISV Ecosystem
Customers & Partners
Requirements
• Multi-Cloud
• Allow partners to extend and
change the templates
• Publish directly to other
marketplaces
ISV Team
Public and Private Clouds & Marketplaces
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7. IaaS Cloud Images
Current Industry Problems with Cloud Images
• Built manually
• No software governance
• Rebuild for each Cloud environment
• Difficult to collaborate and share
• Opaque image proliferation
To harness the full agility of Cloud, software onboarding requires to be
automated and have self-service
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8. Model-Driven Templates
XML, JSON
Modeling allows innovation around tooling and automation
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9. Cloud App Store Services
Template Factory App Store Front / Cloud Portal
Self-Service Tooling + Automation Collaboration & Sharing, One-Click Run
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10. UShareSoft's UForge
• Self-Service Template Modeling Tools for Software Onboarding &
Software Governance (100% API Coverage)
• White-Labelled Dynamic App Store Platform
> To create a thriving ecosystem around a cloud service
> Provides new unique added value and business opportunities
• Deployment Blueprints to automate complex multi-tier solutions
Portfolio
> UForge Online
> UForge Enterprise Edition
> UForge Cloud Provider Edition
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11. Multi Cloud App Store Ecosystem
Launched: 12th June 2012
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13. Cloud Architecture
> OS agnostic images
> Generate to any
hypervizor
> Publish to any Cloud
> Dev-Ops Integration
> Software Governance
> Share and Collaborate
Your Templates
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14. Demo
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15. Key Takeaways
• App Store is the next level value for cloud computing
• Multi-Cloud App Stores for bridging to enterprises
• Tools are core to develop a thriving ecosystem
• Template modeling allowing Multi-Cloud App Stores
possible
• Tooling around template modeling for easy software on-
boarding
• Tools are core to develop a thriving ecosystem
• Get your own App Store platform with UForge
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16. Q&A
Get a Free Account for UForge VM Factory:
https://www.usharesoft.com/registration/
Enter the Multi-Cloud App Store:
http://www.usharesoft.com/appstore
Register for a UForge Trial: Thank You
https://www.usharesoft.com/trial/ Booth #369
Contact Information
james.weir@usharesoft.com
twitter.com/usharesoft
twitter.com/jamesgweir
UShareSoft © 2012, All Rights Reserved