The document discusses how email is used throughout the entire customer workflow, from the initial greeting to completing an order, processing payment, and following up after the sale. It shows how each email addresses a new step in the process such as product information, ordering, thank you, and includes things like attachments, CCing relevant parties, and updating different systems. The goal is to help businesses optimize their email usage and workflows.
38. Partnership Opportunities
Hello” Product Info Thanks
Order/Contract
attach: Forms
Add to Mailing List
cc: Operations
bcc: Stakeholders
39. Partnership Opportunities
Hello” Product Info Thanks
Order/Contract
attach: Forms
Add to Mailing List
Update CRM and
kick off workflows s cc: Operations
bcc: Stakeholders
40. Partnership Opportunities
Hello” Product Info Thanks
Order/Contract
attach: Forms
Add to Mailing List
Update CRM and
kick off workflows s cc: Operations
bcc: Stakeholders
Update accounting system
41. Hello” Product Info Thanks
Order/Contract
attach: Forms
Add to Mailing List
Update CRM and
kick off workflows s cc: Operations
bcc: Stakeholders
Update accounting system
Teach businesses how to think this way
with Tout University.
42. Team Investors
Tawheed Kader (TK) Esther Dyson
Founder and CEO EDventure
Sold first startup to Plaxo; built
Trading Technology at Bridgewater.
Cynthia Schames Dave McClure
Sales/Business Development 500Startups
Eric Ries
Margaux Guyonneau Angel
Community Management
(and growing) (and others)