Corporate user experience

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UXconference

Intervento di Alessandro Galetto a UXconference 2011 - Lugano, 29 ottobre

Technologie Business

What’s the problem with User
Experience?

This document represents personal
opinions on the subject, and it is not
recommended or endorsed by the
Company I worked for.
This is not a representation of past,
present, or future strategy of my past
Company.
All the information and data in this
document are in the public domain.

Ok, back on track. What’s the problem
then?

Hey, Alessandro. I would
like to launch a new
mobile TV application.

Photo Credits

Slide 7 - http://www.ﬂickr.com/photos/christopher-gozy
Slide 8 - http://www.ﬂickr.com/photos/ostp
Slide 9 - http://www.ﬂickr.com/photos/mmewuji
Slide 11 - http://www.ﬂickr.com/photos/joschmaltz
Slide 14 - http://www.ﬂickr.com/photos/pyxopotamus
Slide 22 - http://www.ﬂickr.com/photos/spunter
Slide 23 - http://www.ﬂickr.com/photos/chrism70
Slide 24 - http://www.ﬂickr.com/photos/eszter
Slide 25 - http://www.ﬂickr.com/photos/my_new_wintercoat
Slide 26 - http://www.ﬂickr.com/photos/starﬁreduluth

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Corporate user experience

1. What’s the problem with User Experience?

2. I think you (already) know the answer.

3. Who am I? Well, actually, was!

5. This document represents personal opinions on the subject, and it is not recommended or endorsed by the Company I worked for. This is not a representation of past, present, or future strategy of my past Company. All the information and data in this document are in the public domain.

6. Ok, back on track. What’s the problem then?

10.

11.

12. So, what happens, usually?

13. Hey, Alessandro. I would like to launch a new mobile TV application.

14.

15.

16.

17.

18. How did it go?

19.

20. Recipe for the perfect cake!

21.

22.

23.

24.

25.

26.

27. Contacts “Alessandro Galetto”

28.

29. Photo Credits Slide 7 - http://www.flickr.com/photos/christopher-gozy Slide 8 - http://www.flickr.com/photos/ostp Slide 9 - http://www.flickr.com/photos/mmewuji Slide 11 - http://www.flickr.com/photos/joschmaltz Slide 14 - http://www.flickr.com/photos/pyxopotamus Slide 22 - http://www.flickr.com/photos/spunter Slide 23 - http://www.flickr.com/photos/chrism70 Slide 24 - http://www.flickr.com/photos/eszter Slide 25 - http://www.flickr.com/photos/my_new_wintercoat Slide 26 - http://www.flickr.com/photos/starfireduluth