3. facebook
1,500 possible stories
are filtered through per
day on an average
Facebook user’s news
feed.
- Lars Backstrom, Facebook Engineering Manager
10. facebook
Link titles can be edited in
Facebook posts 100 characters or
less!
Click to adjust the title and
body of linked story.
yellow
highlight appears
11. linkedin
There are 2.6 million
company pages on
LinkedIn
LinkedIn University
coming Fall 2013
13. linkedin
87% of users trust
LinkedIn as a source of
info that affects decisionmaking.
- Racoso
14. linkedin
Include a shortened link
in copy, but enter it
yourself.
If not, it will be stripped
and turned into a lnkd.in
url, which is not
trackable.
15. linkedin
Rally around one post.
LinkedIn posts get
emailed, tweeted but not
shared as often as
Facebook.
18. linkedin
53% of LinkedIn users
join 10 or more groups
Engage in groups more!
Pick 10 groups and be
active and engaging,
tastefully represent UNH
and your own interests.
19. linkedin
As yourself, become a
great user of the UNH
Alumni group, make it
stand out, engage and
share.
But have patience. It
takes time to build an
audience!
21. twitter
3 years, 2 months, 1 day
that’s the time it took
from the first tweet to the
billionth tweet. it now only
takes 1 week
to send a
billion
tweets.
30. twitter
Direct upload your photos
to Twitter.
Instagram photos no
longer appear in Twitter
stream automatically.
It requires another click,
leaving Twitter, which
means less click-throughs.
33. twitter
Twitter is like a party.
Make your first impression
a lasting one.
Keep the conversation
going. Engage with your
followers.
Seal the deal with
personal gestures. Show
you care with creative
items, deliveries, more...
34. twitter
Respond to negativity in a
human way... if at all.
Be responsible, polite, and
nice. See #UNHSocial guidelines for more
Don't let the relationship
fade. If they’re
evangelizing your school or
brand, keep it going.
Show empathy.