Part of our Best Practice Bootcamp which provides hotel marketers with weekly online merchandising advice and recommended best practices. Download our Mobile Checklist - http://www.vfmleonardo.com/sites/default/files/Mobile-Checklist-vfmleonardo2012.pdf

1. Session 6:
Power Up
for Mobile
Devices

2. Quick Mobile Facts
1 Tnooz: How to Optimize the Mobile Travel Experience
2 Monetate: Couch Commerce: How Tablet Shoppers are Changing Online Sales
3 Nielsen study shows travel usage trends for mobile devices

3. Quick Mobile Facts
Tnooz : Mind the gap: the mobile traveler leads the way, but who will follow?

4. Quick Mobile Facts
In 2013, the number of smartphone users is expected
to increase by 19% (eMarketer)
57% of US travelers reported using mobile devices to
access travel information (eMarketer)
20% of leisure travel searches are made on tablets
(Google)
40% of hospitality professionals have $0 allocated for
mobile (Tnooz)

5. See the
Difference

6. Mobile Compatible Mobile Optimized

7. @vfmleonardo

8. Optimized
Smartphone and Tablet Hotel Websites

9. Challenge:
 Optimize your hotel website for smartphone and
tablet devices
 Download our Mobile Checklist to find out where
to start
Next Session: Push to the Next Level
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