Celebrities using social media to endorse products can have both benefits and drawbacks. It can help bring attention to charities or small businesses, but constant advertising can annoy followers used to a social experience. Disclosure of celebrity-company relationships is important to avoid deception. Overall, moderate and honest celebrity endorsements on social media can be effective, but complete restriction may not be the answer and followers should be aware of a celebrity's business interests.

1. Is it a problem that celebrities endorse products using twitter and other social media? And if so should it be restricted? Becky Johns Freya Saxby Dave Pound