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RFID, Access Control and
High Volume Events
October 5, 2016
2
Steve Fore
«  Director of Event Operations at Vendini
«  Leads the team that supports Vendini festival clients
with equipment, ticketing, access control
technologies (RFID) and onsite support.
«  Over 20 years experience in high voulme event
operations, formerly for Live Nation and Crowdtorch.
«  In his spare time he enjoys cooking, hiking, traveling
and of course, hearing more music.
Our
Presenter
sfore@vendini.com
3
Vendini Festival Customers
4
North American Festivals by the numbers
81% Feature
Live Music
31% In Towns of
10k or Fewer
72% Have a
Corporate Sponsor
2500+ Events/Year in North America
Getting to Know You
Getting to Know All About You
6
Things to evaluate
« Priorities:
–  Improve onsale
–  Speed of entry
–  Data collection
« Revenue needs
« Desired number of attendees +/-
« Length of event, types of
activities, access?
What is RFID?
8
Info & Stats
«  Radio Frequency IDentification is a
term for technologies that use
radio waves for identification
«  Data can be captured for
authentication and analysis and
devices can be read-only or read-
write
«  The RFID market continues to
grow and is used across many,
many verticals
9
Use of RFID tags continues to grow
Projected size of the global market in billion US dollars
Source: Statisca 2016
10
RFID Technical and Finanical Advantages
« Doesn’t require line of sight
« More durable than barcodes
printed on paper, doesn’t
wrinkle
« Isn’t impacted by glare
« RFID wristbands cost as little as
$0.80/unit and RFID Laminates
as little as $1.20/unit
RFID Benefits
12
Patron Experience
« Excitement and involvement
before event begins
« Ability for every attendee to
get event updates once
registered
« Ability to replace lost RFID
tickets
« Expedited entry and access
13
Sponsorship
Opportunities
«  Individually brand wristbands
and/or laminates with
sponsor logos
«  Provide tokens for VIPS,
special perks and experiences
«  Work with sponsors to create
access to unique festival
experiences
Photo Credit: Corey Pudhorodsky
14
Branding Reinforcement
15
Encourage festivalgoers to share
As part of registering RFID products, you can inspire
festivalgoers to use Social Media to promote your event and
drive friends to buy tickets directly through a Facebook link
Access Control
17
Access Control
«  Helps organize and manage entry/exit of
–  Attendees by ticket types
–  Vendors/Volunteers/Media
–  Talent/Artists
–  Security
«  Provides a reliable solution to deal with
patron-related issues such as lost/stolen
tickets, wristband questions, etc.
«  Lets data be captured for analysis
«  Prevents ticket fraud
18
«  Evaluate busiest vs.
slowest scanning points in
your festival to allocate
staff and volunteers
Real-time reporting
«  Review how many credentials
have been allocated vs.
actually issued to see how
many people are still
expected
«  Review capacity limits around
VIP, Hospitality, etc. areas
«  Predict parking, camping and
exit point needs
What’s next?
20
Things to consider
«  RFID activation, fulfillment and shipping
«  Mobile box office tools to access relevant patron data
«  Access control for back of the house staff and volunteers
«  Onsite support – Internet and Wi-Fi, especially for new sales
21
What the future holds
« More flexibility for
tokens and cashless
payments
« Gamification
« More possibilities for
interaction with smart
phone apps
http://kickassfestivals.com
22
Who is
Vendini?
Vendini’s mission is to make the
business of live events simple.
Vendini designed an all-in-one solution so
organizations can promote events, sell more tickets,
increase donations, cultivate relationships with
patrons, fans and community members, streamline
logistics and have time to focus on event goals.
www.vendini.com

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RFID, Access Control and High Volume Event Management [Webinar]

  • 1. RFID, Access Control and High Volume Events October 5, 2016
  • 2. 2 Steve Fore «  Director of Event Operations at Vendini «  Leads the team that supports Vendini festival clients with equipment, ticketing, access control technologies (RFID) and onsite support. «  Over 20 years experience in high voulme event operations, formerly for Live Nation and Crowdtorch. «  In his spare time he enjoys cooking, hiking, traveling and of course, hearing more music. Our Presenter sfore@vendini.com
  • 4. 4 North American Festivals by the numbers 81% Feature Live Music 31% In Towns of 10k or Fewer 72% Have a Corporate Sponsor 2500+ Events/Year in North America
  • 5. Getting to Know You Getting to Know All About You
  • 6. 6 Things to evaluate « Priorities: –  Improve onsale –  Speed of entry –  Data collection « Revenue needs « Desired number of attendees +/- « Length of event, types of activities, access?
  • 8. 8 Info & Stats «  Radio Frequency IDentification is a term for technologies that use radio waves for identification «  Data can be captured for authentication and analysis and devices can be read-only or read- write «  The RFID market continues to grow and is used across many, many verticals
  • 9. 9 Use of RFID tags continues to grow Projected size of the global market in billion US dollars Source: Statisca 2016
  • 10. 10 RFID Technical and Finanical Advantages « Doesn’t require line of sight « More durable than barcodes printed on paper, doesn’t wrinkle « Isn’t impacted by glare « RFID wristbands cost as little as $0.80/unit and RFID Laminates as little as $1.20/unit
  • 12. 12 Patron Experience « Excitement and involvement before event begins « Ability for every attendee to get event updates once registered « Ability to replace lost RFID tickets « Expedited entry and access
  • 13. 13 Sponsorship Opportunities «  Individually brand wristbands and/or laminates with sponsor logos «  Provide tokens for VIPS, special perks and experiences «  Work with sponsors to create access to unique festival experiences Photo Credit: Corey Pudhorodsky
  • 15. 15 Encourage festivalgoers to share As part of registering RFID products, you can inspire festivalgoers to use Social Media to promote your event and drive friends to buy tickets directly through a Facebook link
  • 17. 17 Access Control «  Helps organize and manage entry/exit of –  Attendees by ticket types –  Vendors/Volunteers/Media –  Talent/Artists –  Security «  Provides a reliable solution to deal with patron-related issues such as lost/stolen tickets, wristband questions, etc. «  Lets data be captured for analysis «  Prevents ticket fraud
  • 18. 18 «  Evaluate busiest vs. slowest scanning points in your festival to allocate staff and volunteers Real-time reporting «  Review how many credentials have been allocated vs. actually issued to see how many people are still expected «  Review capacity limits around VIP, Hospitality, etc. areas «  Predict parking, camping and exit point needs
  • 20. 20 Things to consider «  RFID activation, fulfillment and shipping «  Mobile box office tools to access relevant patron data «  Access control for back of the house staff and volunteers «  Onsite support – Internet and Wi-Fi, especially for new sales
  • 21. 21 What the future holds « More flexibility for tokens and cashless payments « Gamification « More possibilities for interaction with smart phone apps http://kickassfestivals.com
  • 22. 22 Who is Vendini? Vendini’s mission is to make the business of live events simple. Vendini designed an all-in-one solution so organizations can promote events, sell more tickets, increase donations, cultivate relationships with patrons, fans and community members, streamline logistics and have time to focus on event goals.