Veyond Partners is Telecom/Media/Technology focused cosulting/advisory frim based in Korea led by yunho chung a well known figure on Korean Digial Landscape

1. Providing the Insights & Connecting the Industry
Copyright © 2009 VEYOND PARTNERS
No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means —
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This document provides an outline of a presentation and is incomplete without the accompanying oral commentary and discussion.

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3. Veyond Partners
VEYOND PARTNERS’ main business model is to
provide valuable Research/Insights/
Trends/Knowledge on Korean TMT (Telecom,
Media & Technology) industry to the World.
It also provides the Professional Connecting
Service and Consulting/Advisory Services
to Global clients who want to utilize from Korea’s
advanced Digital Economy experiences.
VEYOND PARTNERS is consisted with seasoned
professionals having extensive knowledge and
experiences on TMT Sector gained from global
companies such as Accenture, Arthur D Little, AT
Kearney, Yahoo, Hyundai and KTF.
Veyond Partners providing the one week Korean TMT session +benchmark tour named
‘ Journey to Korean Digital Media’ to Norwegian Media Professionals
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4. Veyond Partners in
2008. 12.8 2008. 12.11
Industry observers generally agree that mobile-video services for In a statement, the commission said WIPI had brought some
both 3G and DMB have been financially disappointing. efficiency to South Korea’s cell phone market but left it out of step
quot;We are very good at making technology and new services,quot; says with the global development of phones based on newer types of
Chung Yun-ho, a telecom industry consultant and managing software. “ The abolition of this rule means this market is going
partner of Seoul-based consulting firm Veyond Partners. “ to be more globalised “ said Chung Yunho and industry
But considering the business model wisely is not something we consultant at Veyond Partners in Seoul.
are good at.quot;
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5. Why Veyond Partners?
Our service portfolio which includes Research, Consulting,
and Venturing, rightly reflects the logical order of clients’
needs at each stage of the business.
Veyond Partners provides its clients with insightful and
perspicacious market intelligence through its research
service by leveraging its Korean roots.
By offering logical, proven, and practical solutions, Veyond
Partners consulting helps its clients to solve business
problems regardless of its nature such as what to, whether
to and how to do so.
Further, Veyond Partners is willing to be long term partners
throughout the clients’ venturing; it either helps to find the
right partner in Korea or becomes a partner itself by
utilizing its extensive business networks.
Veyond Partners stands by its clients as an advisor who is
independent yet actively participating.
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6. Veyond Partners’ Unique Value
Our business is focusing not in Korean Local market as our primary strategy is providing
professional services to Foreign Clients who want to investigate Korean market
We do understand not only the Korean market but also consider the delicate situation of our
foreign clients and hence try to create our products in International perspective
Global Perspective Unlike many typical Korean workers we are confident and comfortable with communicating in
Global Perspective
& ‘English’ as our working language is not Korean but English
&
Communication
Communication We already have done several projects/assignments in English and have received excellent
feedbacks from our business partners who were from Swiss, UK, Hong Kong, China, Norway
Also we are possessing great communication and project management skills in Korean
business settings as most our members are ex-management consultants in major consulting
firms
Our members mostly have great career experiences gained from well established firms such
as Accenture, AT Kearney, ADL, KTF, Yahoo, Hyundai to name a few.
Most of them are post graduate level educated from prestigious schools either from
Korea/Abroad
Expertise All of them are energetic enough to venture out their well established previous careers and
Expertise
& receiving strong reputation from their peer group.
&
Professional Network
Professional Network Members of our firm come from diverse back grounds and industries such as Finance,
Telecom, Technology, Marketing, Internet
Most of them are possessing significant industry experiences allowing them to have
sufficient professional/personal networks which are really important to make the work
happen
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7. Veyond Partners’ Work - Consulting
• Created SK Telecom’s Convergence Strategy which
Consulting
Consulting can best utilise the resource and capabilities of SK
Telecom (in partnership with with Accenture)
• USIM based Marketing Aggregator model was
Research suggested alongside with RFID, Digital Home to the
Client
• Developed New Media Channel business strategy
Conference
focusing on Advertisement in order to enhance SK
corporation’s Marketing Platform and best utilize its
Marketing tool ‘OK Cashbag’
Thought Leadership • Created OK Cashbag’s Mobile Marketing strategy
in conjunction with SK Telecom’s 3rd Generation
network initiatives. Also developed new business
models which can best utilise the Mobile features for
OK Cashbag
Venturing Advisory
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8. Veyond Partners’ Work - Research
• Made a research report for Fitch Rating on Korean
Consulting
3G Mobile market focusing on its characteristics and
implications to the Global TMT industry
Research
Research • Developed custom research for Accenture’s project
to Major Korean Mobile Network Operator
identifying the benchmark cases on how MNO can
move beyond its own Telecom domain
Conference
• Provided research insights to Deloitte London
Office’s project on 2012 Digital Media Landscape
outlook reflecting the advanced status of Korean
Thought Leadership Digital Media Market
• Provided research to ADL’s Due Diligence project
for Digital Cable TV focusing on assessing
Venturing Advisory
methodology of Cable TV’s Capability/Capex/Opex
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9. Veyond Partners’ Work - Conference
• Gave speech and in-depth discussions to ‘Insights
Consulting
and Lessons from Korea & Japan’ Round Table
Conference held in London
Research
• Delivered presentation on ‘How UGC can be
understood from the Mobile perspective’ focusing
Korea’s advanced status of Digital Environment*
Conference
Conference
• Moderated the ‘Transforming Digital Television:
The case for IPTV’ session with the special guests
from Microsoft, TeliaSonera and Zattoo TV
Thought Leadership
• Chair Speaker of Mobile TV Asia summit in
Singapore, on the theme of ‘Accelerating the uptake
Venturing Advisory
of Mobile TV in Asia’
* Material for the Conference can be downloaded from www.slideshare.net/veyond/yunho-chung
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10. Veyond Partners’ Work – Thought Leadership
Consulting
• Appeared on Radio Television Hong Kong’s ‘Media
Research Watch’ program as the Expert Interview delivering
the Korean Mobile TV overview and evolution
Conference
• Provided the ‘Korean Digital Media Landscape and
Dynamics’ to the Norwegian Journalists who are all
• Authored the report on
covering the New Media Sector
Mobile TV market in Korea
Thought Leadership
Thought Leadership
providing insights, trends,
statistics, patterns of 2 years
Commercialisation
• Co- research with Professor Jan Ondrus on the
experiences of Korean Mobile
Venturing Advisory different adoption patterns of Mobile Payment
TV
depending on the regions
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11. Veyond Partners’ Work – Venturing Advisory
Consulting • Providing investment advices on Telecom/Media
Confidential sector understanding the market dynamics and
Client emerging technology considerations
Research
• Providing advisory service to a Boutique
Confidential
Conference Investment house who wants to invest in pre-IPO
Client Technology/Media companies
Thought Leadership
• Facilitated the two parties looking for the right
Confidential
business partner for sports contents distribution
Client
Venturing Advisory
Venturing Advisory
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12. Clients’ Feedback on Veyond Partners’ Work
Veyond Partners arranged the insightful journey to Korean Digital Media for our group of Norwegian journalists and editors to Korea in an impressive way.
Yunho Chung, Managing Partner of Veyond Partners, is clearly very well connected in the Korean telecom and media industry. He also possesses expert views
of the current status of - and on the future of mobile development, and the use of broadband and wireless communication in real business. On the more private
side, he is also a warm and outgoing person you can trust! I can definitely recommend Yunho Chung both as a service provider and as a business partner
Associate Director, Staale De Lange Kofoed
Yunho is an extremely bright and dedicated person who runs a great company with great people. He is an excellent mentor for his young collaborators. His
wonderful vision about how human capital should be valued in the consulting business is exemplary. Moreover, Yunho is incredibly well connected in the
Korean industry, which makes him an excellent contact to have in Seoul
Professor, Jan Ondrus
Veyond Partners is a unique and competitive business partner to ADL. They are equipped with talented personnel having insights and expertise on Telecom,
Media, Internet sector and are always on the edge to others. Their professional services to us played crucial roles on our assignments and we have strong trust
on their advices to us. We enjoy working with them and especially the more challenging the projects their participation proves to be critical.
Head of TIME Practice, (Telecoms, Information, Media, Electronics) Seoul
Hyeoksoo Lee
We work closely with Veyond Partners for our new business development projects continuously and they always proved to bring the ‘Beyond Value’ to us.
Their strong expertise on Digital Market coupled with great insights on Marketing Strategy provided valuable inputs on developing our new businesses. They
are not limiting themselves with ‘Rigid Management Methodologies’ which I have experienced several times while working with Global Management
Consulting Firms and are always creative on providing the right solutions to us. Due to their valuable support, we have close ties with them both in
consulting and advisory.
Head of New Business, Yohun Song
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13. Explore Veyond Partners’ Web 2.0
www.koreaninsight.com www.youtube.com/veyond www.slideshare.net/Veyond www.flickr.com/people/18405208@N00
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14. Yunho Chung, Managing Partner of Veyond Partners
Yunho Chung
Managing Partner, Veyond Partners
E-mail: yunho.chung@veyond.com
Yunho Chung is Managing Partner of VEYOND PARTNERS which he founded in 2005.
VEYOND PARTNERS’ main business model is to provide valuable
research/insights/trends, professional knowledge services of Korean TMT (Telecom,
Media & Technology) industry to the World.
He started VEYOND PARTNERS to response to the Global TMT community’s strong
need to know more on Korean TMT industry as he found that there were insufficient
services available to serve that needs. VEYOND PARTNERS is consisted with
seasoned professionals having extensive knowledge and experiences on TMT Sector
gained from global companies such as Accenture, Arthur D Little, AT Kearney,
Hyundai and KTF.
Prior to VEYOND PARTNERS, Yunho worked as a Management Consultant in VEYOND HAUS, 310-13
Accenture focusing on Communication & High Tech Industry and during his time in
Sangsu-dong, Mapo-gu
Accenture he has done numerous projects serving clients in Wireless, Fixed, Online
Seoul, 121-829, Korea
Company and more. He holds Master Degree in Management from LSE (London
School of Economics).
Phone 82 2 2233 4445
Recently He appeared in several conferences/seminar/media including iMobicon, Fax 82 2 2233 4451
BCWW, Mobile Entertainment Market, Wireless World Forum, Radio Television Hong
Kong, Norwegian Institute of Journalism, SK Telecom delivering the speech on mobile
related topics such as Mobile TV, UGC, SNS, WiBro, Web 2.0 and Blogging.
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