SlideShare une entreprise Scribd logo
1  sur  63
Télécharger pour lire hors ligne
Introductions
First things, first.
VinTank: Introductions
We are VinTank.
We come in peace.
This is where we work.
Wine.   Technology.
Home.




Wine.           Technology.
vintank [vintangk]n:
   1. a digital think tank for the wine industry 2. a group of restlessly intelligent
       individuals with a dream to bring wine closer to technology in order to
   explore new opportunities for marketing and selling wine in a digital world
Meet these restlessly
intelligent folks.

Introducing, The team!
The TEam
                       Chief strategy officer
                       founder and CEO - Inertia beverage group
                       North American Beverage consultant - sumitomo
                       corp of america
                       sr. manager, business development -
                       wineshopper.com/wine.com
                       special project director - niebaum coppola
Paul Mabray            vp of sales and marketing - Napa ale works



Partner, biz dev and operations
Exec vp, Sales and Marketing - Compli, inc
Co-founder, VP of sales - eSkye solutions
Vp of sales - orion wine software
owner/operator - bevinco of miami
mba from Vanderbilt university

                                                         Clay Wallin


                                                     cont...
Partner, marketing
                   digital media strategy assoc - pulsepoint group
                   Digital media and pr consultant - Austin, TX
                   Manager - Bistro 88
                   vintank 4 candidate
Ashley bellview


      Partner, creative strategy
      founder/director - inertia beverage group
      Creative director - enzyme digital
      Designer/web developer - Tribal ddb
                                                                eric hsu


                    Partner, Technology strategy
                    VP of technology - inertia beverage group
                    senior engineer - authentidate, inc
                    director of engineering - acquire systems

    patrick angeles
Kapow!




Thanks for indulging.
We are the digital think
tank for the wine
industry...
We are the digital think
tank for the wine
industry...
...providing thought
leadership and innovative
research on the synergistic
future between wine and
technology.
This is what we write.
This is what we write.




         Knowledge,
        free for the
          industry!!
This is why we write.
This is why we write.
This is why we write.
This is why we write.
Our world has changed.
And ready or not...
...wine is online.
So, what is it that we do?
So, what is it that we do?
                      p the
                e k ee
         do  w
    ho w         so n?
          lig ht
So, what is it that we do?
                       p the
                    ee
                  k do
                e what
              w
        dodo when we’re
      w we ts on?
        You mean
    ho not being super
             gh
          li
             heroes?
We make wine work
           online.
We provide strategic
consulting and business
development wherever
wine and technology
collide.
Oh... the possibilities!
We provide strategic
consulting for and
business development
wherever wine and
technology collide.
Wine companies looking to start, or
increase online sales and marketing.
VinTank: Introductions
Hired by the UIVC during their Cahors Malbec
Video Campaign, we were able to deliver a
significant amount of exposure to the Cahors
Region and the original Malbec. Through our
efforts the Cahors’ ads had over 500,000
impressions, were highlighted in 10,000 emails and
reached the Top 10 List of Most Popular
Varietals Talked about Online.
Hired by the UIVC during their Cahors Malbec
      Video Campaign, we were able to deliver a
      significant amount of exposure to the Cahors
Kapow!Region and the original Malbec. Through our
      efforts the Cahors’ ads had over 500,000
      impressions, were highlighted in 10,000 emails and
      reached the Top 10 List of Most Popular
        Varietals Talked about Online.
Wine technology companies looking for
go-to market or escalation strategies.
VinTank: Introductions
Through strategy and business development, we
took this struggling wine social network and
transformed it into a premier social media
monitoring tool. Cruvee is now the most
respected digital conversation monitor and data
aggregator in the wine industry.
Through strategy and business development, we
took this struggling wine social network and
transformed it into a premier social media
monitoring tool. Cruvee is now the most
respected digital conversation monitor and data
aggregator in the wine industry.



                                                  zoom
VinTank: Introductions
Hired by The Winetasting Network, we developed
and launched Wine Trade Network, a new
disruptive B2B channel for facilitating wine sales
between wineries, wholesalers and the trade.
!
   aam
Wh




          Hired by The Winetasting Network, we developed
          and launched Wine Trade Network, a new
          disruptive B2B channel for facilitating wine sales
          between wineries, wholesalers and the trade.
Representing wine companies with
business development opportunities with
digital entities for increased sales and
exposure.
VinTank: Introductions
Through the VinTank Digital Pipeline, our portfolio
brands receive access to and placement on
digital outlets they previously were unable to
reach or manage. Through innovative marketing
efforts, this increased awareness catalyzes sales
and brand loyalty in a changing customer
landscape.
And non-wine companies looking to add
wine marketing or content to their site
(proven marketing agent model).
Trust us, we’re
professionals.
School of hard knocks.
So what has all this
experience and
research taught us?
To focus our
  strategies.
on relationships.
on relationships.




on ROI.
on relationships.




on ROI.




          on innovation.
on relationships.




on ROI.

And kung fu!



          on innovation.
In that order.
Because in the end
our clients want...
Freedom.
Identity.
Control.
So, who all have
joined the force?
VinTank: Introductions
Care to join?
VinTank | info@vintank.com| www.vintank.com

Contenu connexe

Tendances

Swagg Media Kit Final 1
Swagg Media Kit Final 1Swagg Media Kit Final 1
Swagg Media Kit Final 1Craig Nobles
 
Time Out Miami Conference - Keynote
Time Out Miami Conference - KeynoteTime Out Miami Conference - Keynote
Time Out Miami Conference - KeynoteCourtney Myers
 
Extreme Audience Building at Startup Extreme
Extreme Audience Building at Startup ExtremeExtreme Audience Building at Startup Extreme
Extreme Audience Building at Startup ExtremeCourtney Myers
 
Digital Communication Post Covid
Digital Communication Post CovidDigital Communication Post Covid
Digital Communication Post CovidBart De Waele
 
Disrupt Q1 2016 Brand Deck
Disrupt Q1 2016 Brand DeckDisrupt Q1 2016 Brand Deck
Disrupt Q1 2016 Brand DeckMatt Thorne
 
POST-DEMOGRAPHIC IMPERATIVES
POST-DEMOGRAPHIC IMPERATIVESPOST-DEMOGRAPHIC IMPERATIVES
POST-DEMOGRAPHIC IMPERATIVESTrendWatching
 
Creative Disruption - A Visual Résumé
Creative Disruption - A Visual RésuméCreative Disruption - A Visual Résumé
Creative Disruption - A Visual RésuméThomas Fiehn
 
Cannes Lions 2015: The truly useful trends
Cannes Lions 2015: The truly useful trendsCannes Lions 2015: The truly useful trends
Cannes Lions 2015: The truly useful trendsMEC UK
 
Tbwa Presentation
Tbwa PresentationTbwa Presentation
Tbwa Presentationdorrit
 
The Five Horsemen of Digital Disruption
The Five Horsemen of Digital DisruptionThe Five Horsemen of Digital Disruption
The Five Horsemen of Digital DisruptionPrecog Digital
 
9 Trends That Will Shape Digital Marketing in 2016
9 Trends That Will Shape Digital Marketing in 20169 Trends That Will Shape Digital Marketing in 2016
9 Trends That Will Shape Digital Marketing in 2016Webrepublic
 
BMA Chicago Fuel Resource Guide
BMA Chicago Fuel Resource GuideBMA Chicago Fuel Resource Guide
BMA Chicago Fuel Resource GuideBMAChicago
 
Technology Trends And Print Service Providers
Technology Trends And  Print Service ProvidersTechnology Trends And  Print Service Providers
Technology Trends And Print Service ProvidersJeffrey Stewart
 
Five Technologies That Are Transforming Print Sales Today
Five Technologies That Are Transforming Print Sales TodayFive Technologies That Are Transforming Print Sales Today
Five Technologies That Are Transforming Print Sales TodayJeffrey Stewart
 
Region of Waterloo Speaking Engagement, Mad Hatter Technology - Mobile Madnes...
Region of Waterloo Speaking Engagement, Mad Hatter Technology - Mobile Madnes...Region of Waterloo Speaking Engagement, Mad Hatter Technology - Mobile Madnes...
Region of Waterloo Speaking Engagement, Mad Hatter Technology - Mobile Madnes...Mad Hatter Technology
 

Tendances (20)

Swagg Media Kit Final 1
Swagg Media Kit Final 1Swagg Media Kit Final 1
Swagg Media Kit Final 1
 
The Promise of Cuba: Executive Summary
The Promise of Cuba: Executive SummaryThe Promise of Cuba: Executive Summary
The Promise of Cuba: Executive Summary
 
Time Out Miami Conference - Keynote
Time Out Miami Conference - KeynoteTime Out Miami Conference - Keynote
Time Out Miami Conference - Keynote
 
Extreme Audience Building at Startup Extreme
Extreme Audience Building at Startup ExtremeExtreme Audience Building at Startup Extreme
Extreme Audience Building at Startup Extreme
 
Digital Communication Post Covid
Digital Communication Post CovidDigital Communication Post Covid
Digital Communication Post Covid
 
Disrupt Q1 2016 Brand Deck
Disrupt Q1 2016 Brand DeckDisrupt Q1 2016 Brand Deck
Disrupt Q1 2016 Brand Deck
 
POST-DEMOGRAPHIC IMPERATIVES
POST-DEMOGRAPHIC IMPERATIVESPOST-DEMOGRAPHIC IMPERATIVES
POST-DEMOGRAPHIC IMPERATIVES
 
Creative Disruption - A Visual Résumé
Creative Disruption - A Visual RésuméCreative Disruption - A Visual Résumé
Creative Disruption - A Visual Résumé
 
Cannes Lions 2015: The truly useful trends
Cannes Lions 2015: The truly useful trendsCannes Lions 2015: The truly useful trends
Cannes Lions 2015: The truly useful trends
 
Tbwa Presentation
Tbwa PresentationTbwa Presentation
Tbwa Presentation
 
JWT: Cannes Lions 2015 (July 2015)
JWT: Cannes Lions 2015 (July 2015)JWT: Cannes Lions 2015 (July 2015)
JWT: Cannes Lions 2015 (July 2015)
 
The Five Horsemen of Digital Disruption
The Five Horsemen of Digital DisruptionThe Five Horsemen of Digital Disruption
The Five Horsemen of Digital Disruption
 
9 Trends That Will Shape Digital Marketing in 2016
9 Trends That Will Shape Digital Marketing in 20169 Trends That Will Shape Digital Marketing in 2016
9 Trends That Will Shape Digital Marketing in 2016
 
C# Book
C# BookC# Book
C# Book
 
BMA Chicago Fuel Resource Guide
BMA Chicago Fuel Resource GuideBMA Chicago Fuel Resource Guide
BMA Chicago Fuel Resource Guide
 
Swagg Media Kit
Swagg Media KitSwagg Media Kit
Swagg Media Kit
 
The Big Flip
The Big FlipThe Big Flip
The Big Flip
 
Technology Trends And Print Service Providers
Technology Trends And  Print Service ProvidersTechnology Trends And  Print Service Providers
Technology Trends And Print Service Providers
 
Five Technologies That Are Transforming Print Sales Today
Five Technologies That Are Transforming Print Sales TodayFive Technologies That Are Transforming Print Sales Today
Five Technologies That Are Transforming Print Sales Today
 
Region of Waterloo Speaking Engagement, Mad Hatter Technology - Mobile Madnes...
Region of Waterloo Speaking Engagement, Mad Hatter Technology - Mobile Madnes...Region of Waterloo Speaking Engagement, Mad Hatter Technology - Mobile Madnes...
Region of Waterloo Speaking Engagement, Mad Hatter Technology - Mobile Madnes...
 

Similaire à VinTank: Introductions

López Martí Miami's credentials, clients & accolades.
López Martí Miami's credentials, clients & accolades.López Martí Miami's credentials, clients & accolades.
López Martí Miami's credentials, clients & accolades.Gonzalo López Martí
 
Cre8mania Profile 2017 - 2018
Cre8mania Profile 2017 - 2018Cre8mania Profile 2017 - 2018
Cre8mania Profile 2017 - 2018cre8mania
 
GOLIN / DIGITAL & SOCIAL MEDIA EXCELLENCE / HONG KONG
GOLIN / DIGITAL & SOCIAL MEDIA EXCELLENCE / HONG KONGGOLIN / DIGITAL & SOCIAL MEDIA EXCELLENCE / HONG KONG
GOLIN / DIGITAL & SOCIAL MEDIA EXCELLENCE / HONG KONGZaheer Nooruddin
 
Cre8mania profile 2019
Cre8mania profile 2019Cre8mania profile 2019
Cre8mania profile 2019Gaby zoghby
 
Digital Marketing Strategy Project: Airlie Winery
Digital Marketing Strategy Project:  Airlie WineryDigital Marketing Strategy Project:  Airlie Winery
Digital Marketing Strategy Project: Airlie WineryChris Robisch
 
Ambassador Deck Gerke de Groot
Ambassador Deck Gerke de GrootAmbassador Deck Gerke de Groot
Ambassador Deck Gerke de GrootIsobar Nederland
 
Vennture Product Deck
Vennture Product Deck Vennture Product Deck
Vennture Product Deck Connor Burgess
 
hub.branded Media Pack_PDFversion below 3mb
hub.branded Media Pack_PDFversion below 3mbhub.branded Media Pack_PDFversion below 3mb
hub.branded Media Pack_PDFversion below 3mbJames Evans
 
WILD CAT DIGITAL BROCHURE
WILD CAT DIGITAL BROCHUREWILD CAT DIGITAL BROCHURE
WILD CAT DIGITAL BROCHUREWildcat Drinks
 
Confee Full Stack JS Developer
Confee Full Stack JS DeveloperConfee Full Stack JS Developer
Confee Full Stack JS DeveloperGabor Orosz
 
Isobar_Vietnam_Creds_April13_Final
Isobar_Vietnam_Creds_April13_FinalIsobar_Vietnam_Creds_April13_Final
Isobar_Vietnam_Creds_April13_FinalIsobar Vietnam
 
Geist Introduction
Geist IntroductionGeist Introduction
Geist IntroductionSheraan Amod
 
Digital Communication Strategy
Digital Communication StrategyDigital Communication Strategy
Digital Communication StrategySupernative
 
Forest Creative Corporate Brochure
Forest Creative Corporate BrochureForest Creative Corporate Brochure
Forest Creative Corporate BrochureSandeep Viswanath
 
Republik Media Company Overview
Republik Media Company OverviewRepublik Media Company Overview
Republik Media Company OverviewDaryl Barnett
 
Iq capabilities 2016 (1)
Iq capabilities   2016 (1)Iq capabilities   2016 (1)
Iq capabilities 2016 (1)Scott Solter
 

Similaire à VinTank: Introductions (20)

Communifix! - The Ideas Lab - Credentials-B2B - Jan 2017
Communifix! - The Ideas Lab - Credentials-B2B - Jan 2017Communifix! - The Ideas Lab - Credentials-B2B - Jan 2017
Communifix! - The Ideas Lab - Credentials-B2B - Jan 2017
 
López Martí Miami's credentials, clients & accolades.
López Martí Miami's credentials, clients & accolades.López Martí Miami's credentials, clients & accolades.
López Martí Miami's credentials, clients & accolades.
 
Cre8mania Profile 2017 - 2018
Cre8mania Profile 2017 - 2018Cre8mania Profile 2017 - 2018
Cre8mania Profile 2017 - 2018
 
GOLIN / DIGITAL & SOCIAL MEDIA EXCELLENCE / HONG KONG
GOLIN / DIGITAL & SOCIAL MEDIA EXCELLENCE / HONG KONGGOLIN / DIGITAL & SOCIAL MEDIA EXCELLENCE / HONG KONG
GOLIN / DIGITAL & SOCIAL MEDIA EXCELLENCE / HONG KONG
 
Cre8mania profile 2019
Cre8mania profile 2019Cre8mania profile 2019
Cre8mania profile 2019
 
Digital Marketing Strategy Project: Airlie Winery
Digital Marketing Strategy Project:  Airlie WineryDigital Marketing Strategy Project:  Airlie Winery
Digital Marketing Strategy Project: Airlie Winery
 
Ambassador Deck Gerke de Groot
Ambassador Deck Gerke de GrootAmbassador Deck Gerke de Groot
Ambassador Deck Gerke de Groot
 
Vennture Product Deck
Vennture Product Deck Vennture Product Deck
Vennture Product Deck
 
hub.branded Media Pack_PDFversion below 3mb
hub.branded Media Pack_PDFversion below 3mbhub.branded Media Pack_PDFversion below 3mb
hub.branded Media Pack_PDFversion below 3mb
 
WILD CAT DIGITAL BROCHURE
WILD CAT DIGITAL BROCHUREWILD CAT DIGITAL BROCHURE
WILD CAT DIGITAL BROCHURE
 
Work Samples 2009
Work Samples  2009Work Samples  2009
Work Samples 2009
 
Confee Full Stack JS Developer
Confee Full Stack JS DeveloperConfee Full Stack JS Developer
Confee Full Stack JS Developer
 
Pico Corporate Brochure 2021
Pico Corporate Brochure 2021Pico Corporate Brochure 2021
Pico Corporate Brochure 2021
 
Isobar_Vietnam_Creds_April13_Final
Isobar_Vietnam_Creds_April13_FinalIsobar_Vietnam_Creds_April13_Final
Isobar_Vietnam_Creds_April13_Final
 
To and Fro
To and FroTo and Fro
To and Fro
 
Geist Introduction
Geist IntroductionGeist Introduction
Geist Introduction
 
Digital Communication Strategy
Digital Communication StrategyDigital Communication Strategy
Digital Communication Strategy
 
Forest Creative Corporate Brochure
Forest Creative Corporate BrochureForest Creative Corporate Brochure
Forest Creative Corporate Brochure
 
Republik Media Company Overview
Republik Media Company OverviewRepublik Media Company Overview
Republik Media Company Overview
 
Iq capabilities 2016 (1)
Iq capabilities   2016 (1)Iq capabilities   2016 (1)
Iq capabilities 2016 (1)
 

Dernier

IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...AustraliaChapterIIBA
 
NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023Steve Rader
 
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...IMARC Group
 
Developing Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursDeveloping Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursKaiNexus
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access
 
Building Your Personal Brand on LinkedIn - Expert Planet- 2024
 Building Your Personal Brand on LinkedIn - Expert Planet-  2024 Building Your Personal Brand on LinkedIn - Expert Planet-  2024
Building Your Personal Brand on LinkedIn - Expert Planet- 2024Stephan Koning
 
Tata Kelola Bisnis perushaan yang bergerak
Tata Kelola Bisnis perushaan yang bergerakTata Kelola Bisnis perushaan yang bergerak
Tata Kelola Bisnis perushaan yang bergerakEditores1
 
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdfTalent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdfCharles Cotter, PhD
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access
 
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)tazeenaila12
 
PDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdfPDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdfHajeJanKamps
 
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISINGUNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISINGlokeshwarmaha
 
Entrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizationsEntrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizationsP&CO
 
Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Lviv Startup Club
 
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...Brian Solis
 
Project Brief & Information Architecture Report
Project Brief & Information Architecture ReportProject Brief & Information Architecture Report
Project Brief & Information Architecture Reportamberjiles31
 
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHelene Heckrotte
 
Fabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and FestivalsFabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and FestivalsWristbands Ireland
 
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...Khaled Al Awadi
 
A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.mcshagufta46
 

Dernier (20)

IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
 
NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023
 
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
 
Developing Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursDeveloping Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, Ours
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024
 
Building Your Personal Brand on LinkedIn - Expert Planet- 2024
 Building Your Personal Brand on LinkedIn - Expert Planet-  2024 Building Your Personal Brand on LinkedIn - Expert Planet-  2024
Building Your Personal Brand on LinkedIn - Expert Planet- 2024
 
Tata Kelola Bisnis perushaan yang bergerak
Tata Kelola Bisnis perushaan yang bergerakTata Kelola Bisnis perushaan yang bergerak
Tata Kelola Bisnis perushaan yang bergerak
 
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdfTalent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
Talent Management research intelligence_13 paradigm shifts_20 March 2024.pdf
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024
 
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
 
PDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdfPDT 89 - $1.4M - Seed - Plantee Innovations.pdf
PDT 89 - $1.4M - Seed - Plantee Innovations.pdf
 
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISINGUNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
UNLEASHING THE POWER OF PROGRAMMATIC ADVERTISING
 
Entrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizationsEntrepreneurship & organisations: influences and organizations
Entrepreneurship & organisations: influences and organizations
 
Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)
 
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
 
Project Brief & Information Architecture Report
Project Brief & Information Architecture ReportProject Brief & Information Architecture Report
Project Brief & Information Architecture Report
 
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptxHELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
HELENE HECKROTTE'S PROFESSIONAL PORTFOLIO.pptx
 
Fabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and FestivalsFabric RFID Wristbands in Ireland for Events and Festivals
Fabric RFID Wristbands in Ireland for Events and Festivals
 
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
 
A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.
 

VinTank: Introductions

  • 5. We come in peace.
  • 6. This is where we work.
  • 7. Wine. Technology.
  • 8. Home. Wine. Technology.
  • 9. vintank [vintangk]n: 1. a digital think tank for the wine industry 2. a group of restlessly intelligent individuals with a dream to bring wine closer to technology in order to explore new opportunities for marketing and selling wine in a digital world
  • 10. Meet these restlessly intelligent folks. Introducing, The team!
  • 11. The TEam Chief strategy officer founder and CEO - Inertia beverage group North American Beverage consultant - sumitomo corp of america sr. manager, business development - wineshopper.com/wine.com special project director - niebaum coppola Paul Mabray vp of sales and marketing - Napa ale works Partner, biz dev and operations Exec vp, Sales and Marketing - Compli, inc Co-founder, VP of sales - eSkye solutions Vp of sales - orion wine software owner/operator - bevinco of miami mba from Vanderbilt university Clay Wallin cont...
  • 12. Partner, marketing digital media strategy assoc - pulsepoint group Digital media and pr consultant - Austin, TX Manager - Bistro 88 vintank 4 candidate Ashley bellview Partner, creative strategy founder/director - inertia beverage group Creative director - enzyme digital Designer/web developer - Tribal ddb eric hsu Partner, Technology strategy VP of technology - inertia beverage group senior engineer - authentidate, inc director of engineering - acquire systems patrick angeles
  • 14. We are the digital think tank for the wine industry...
  • 15. We are the digital think tank for the wine industry...
  • 16. ...providing thought leadership and innovative research on the synergistic future between wine and technology.
  • 17. This is what we write.
  • 18. This is what we write. Knowledge, free for the industry!!
  • 19. This is why we write.
  • 20. This is why we write.
  • 21. This is why we write.
  • 22. This is why we write.
  • 23. Our world has changed.
  • 24. And ready or not...
  • 26. So, what is it that we do?
  • 27. So, what is it that we do? p the e k ee do w ho w so n? lig ht
  • 28. So, what is it that we do? p the ee k do e what w dodo when we’re w we ts on? You mean ho not being super gh li heroes?
  • 29. We make wine work online.
  • 30. We provide strategic consulting and business development wherever wine and technology collide.
  • 32. We provide strategic consulting for and business development wherever wine and technology collide.
  • 33. Wine companies looking to start, or increase online sales and marketing.
  • 35. Hired by the UIVC during their Cahors Malbec Video Campaign, we were able to deliver a significant amount of exposure to the Cahors Region and the original Malbec. Through our efforts the Cahors’ ads had over 500,000 impressions, were highlighted in 10,000 emails and reached the Top 10 List of Most Popular Varietals Talked about Online.
  • 36. Hired by the UIVC during their Cahors Malbec Video Campaign, we were able to deliver a significant amount of exposure to the Cahors Kapow!Region and the original Malbec. Through our efforts the Cahors’ ads had over 500,000 impressions, were highlighted in 10,000 emails and reached the Top 10 List of Most Popular Varietals Talked about Online.
  • 37. Wine technology companies looking for go-to market or escalation strategies.
  • 39. Through strategy and business development, we took this struggling wine social network and transformed it into a premier social media monitoring tool. Cruvee is now the most respected digital conversation monitor and data aggregator in the wine industry.
  • 40. Through strategy and business development, we took this struggling wine social network and transformed it into a premier social media monitoring tool. Cruvee is now the most respected digital conversation monitor and data aggregator in the wine industry. zoom
  • 42. Hired by The Winetasting Network, we developed and launched Wine Trade Network, a new disruptive B2B channel for facilitating wine sales between wineries, wholesalers and the trade.
  • 43. ! aam Wh Hired by The Winetasting Network, we developed and launched Wine Trade Network, a new disruptive B2B channel for facilitating wine sales between wineries, wholesalers and the trade.
  • 44. Representing wine companies with business development opportunities with digital entities for increased sales and exposure.
  • 46. Through the VinTank Digital Pipeline, our portfolio brands receive access to and placement on digital outlets they previously were unable to reach or manage. Through innovative marketing efforts, this increased awareness catalyzes sales and brand loyalty in a changing customer landscape.
  • 47. And non-wine companies looking to add wine marketing or content to their site (proven marketing agent model).
  • 49. School of hard knocks.
  • 50. So what has all this experience and research taught us?
  • 51. To focus our strategies.
  • 54. on relationships. on ROI. on innovation.
  • 55. on relationships. on ROI. And kung fu! on innovation.
  • 57. Because in the end our clients want...
  • 61. So, who all have joined the force?
  • 63. Care to join? VinTank | info@vintank.com| www.vintank.com