Innovation is about challenging existing ways of doing things, and thinking differently. Mobile technology is addressing the business challenges in ways never even thought of. It all starts with a simple conversation. Let's start the conversation, Let's innovate together! Find out more: http://enterprise.vodafone.com/innovation

1. 1
23
4
a concept
that enables us
to test new product
ideas internally
before taking
them to market
We
introduced
We have
a teamof
Vodafone Global Enterprise
employees dedicated to
spreading a culture of
innovation with both
colleagues and customers
Internal
Thought
centric innovation
& co-creation
A year in
Innovation happens when…
• we think differently • we ask difficult questions
• we challenge the way we do things
It’s the way we like to work at
Vodafone Global Enterprise.
Our customers
are at the heart
of our approach
to innovation Vodafone Innovation
Workshops
84
Senior executives
from our customer base
engaged with us at
500
Our customers relished the chance
to talk about their challenges and see
how technology could address them
in new and exciting ways
We shared our ideas and
new concepts with a wider
audience at events such as
TED talks and Dreamforce
‘Click’
each logo
for more
information
Our conversations
and thought-leadership
have forged a series
of co-creation
partnerships…
Attendees
We generated awareness and
visibility amongst more than
at events across four continents
newideas
When an idea is good – it demands to be shared
Vodafone Showcase: an app that
enables businesses to create
stunning presentations quickly,
cheaply and effectively from
their existing materials
VTM Executive Dashboard:
a simple to use and stunningly
clear dashboard that gives
executives very real control
of their telecoms expenses
Managed Tablet: a tool that allows organisations to
centrally control the tablets of their Salesforce,
allowing automatic push apps for updates, controls costs,
and remotely wipes data if stolen
& products
It all begins with a conversation.
Let’s start talking.
You never know where it might end up!
Our ideas
result in tangible benefits
– new products that can
be taken to market, and
succeed
“The Vodafone
partnership
really opened
new doors for us.”
Harold Goddijn, CEO, TomTom
“What really speaks volumes
about the effectiveness of this
session is that we walked away
with concrete ideas to start
working on.”
Bob Schukai, Global Head of Mobile
Technology, Thomson Reuters
14Innovation
Forums with over
80companies
… with some
of our
key-customers
and influencers
8eve
ntsin4thew
orld175a
ttendees
Transf
ormation months
across
Internal
Innovation
CIOs
At last year’s Mobile World
Congress CIO forum we
engaged with more than
Because we have a culture
of innovation at Vodafone we’re
better able to start and sustain
productive and exciting
conversations with
our customers