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18th WORLD EDITORS FORUM
   Session: Integration: the latest experiments in a multi-
            platform age
   Title: Newsroom Integration
   Speaker: Paula Salovaara

  Mark your calendar
64th WORLD NEWSPAPER CONGRESS
19th WORLD EDITORS FORUM




                                           Vienna, Reed Messe Wien
  www.wan-ifra.org/kiev2012
Newsroom
Integration
WAN-IFRA
14.10.2011


Paula Salovaara,
Managing Editor
World Editors Forum 11: Integration Session, Paula Salovaara
Helsingin Sanomat - nationwide daily newspaper
               and much more

                   Evening                 Breakfast


               •     The largest subscription based
                     newspaper in the Nordic region
               •     Circulation 383,361 copies,
               •     Number of readers appr. 950,000
     Commute   •     HS.fi- 1,3 million unique visitors/   Commute
                     week
               •     Weekly supplement NYT, monthly
                     supplement Kuukausiliite, HS
                     Teema, Radio Helsinki



           Work                                        Work


                                Lunch
Integrated newsroom – editorial workflow at HS

 Integrated newsroom means
 multitasking                     Reporters need to act as
 Newspaper online mobile          producers
 supplements radio themes books   Different content for
                                  different channels




Strong emphasis
on differentiating
online and print products
260   journalists, 16 work with digital                        products mostly, the
rest on and off,   increasing collaboration with TV4                            news,
managing the content flow to              different channels, 15 on                          the

development team, online pool – a steady stream of newspaper   journalists work in shifts with
online news, radio news reports, more digital awareness needed
The weekly supplement+online+radio
The core of the digital paper on mobile devices is built
 automatically from the editorial system. The newspaper
 content can be enriched with online news alerts, videos,
                  photo galleries, etc.
Early days of
multichannel
 publishing
In year 1936, people
gathered outside of
Helsingin Sanomat to
listen to the Berlin
Olympics on radio.

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World Editors Forum 11: Integration Session, Paula Salovaara

  • 1. 18th WORLD EDITORS FORUM Session: Integration: the latest experiments in a multi- platform age Title: Newsroom Integration Speaker: Paula Salovaara Mark your calendar 64th WORLD NEWSPAPER CONGRESS 19th WORLD EDITORS FORUM Vienna, Reed Messe Wien www.wan-ifra.org/kiev2012
  • 4. Helsingin Sanomat - nationwide daily newspaper and much more Evening Breakfast • The largest subscription based newspaper in the Nordic region • Circulation 383,361 copies, • Number of readers appr. 950,000 Commute • HS.fi- 1,3 million unique visitors/ Commute week • Weekly supplement NYT, monthly supplement Kuukausiliite, HS Teema, Radio Helsinki Work Work Lunch
  • 5. Integrated newsroom – editorial workflow at HS Integrated newsroom means multitasking Reporters need to act as Newspaper online mobile producers supplements radio themes books Different content for different channels Strong emphasis on differentiating online and print products
  • 6. 260 journalists, 16 work with digital products mostly, the rest on and off, increasing collaboration with TV4 news, managing the content flow to different channels, 15 on the development team, online pool – a steady stream of newspaper journalists work in shifts with online news, radio news reports, more digital awareness needed
  • 8. The core of the digital paper on mobile devices is built automatically from the editorial system. The newspaper content can be enriched with online news alerts, videos, photo galleries, etc.
  • 9. Early days of multichannel publishing In year 1936, people gathered outside of Helsingin Sanomat to listen to the Berlin Olympics on radio.