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warwick business school alumni association magazine: autumn 04




the
public management issue                                          nexus: spring 2004




                                                                 17
autumn 2004
                                               alumni in the news:
        www.wbs.ac.uk/alumni/nexus.cfm

        Leading the way
        Applying lessons
        Meeting the challenge
                                         6
                                         8
                                         9
                                                                                                driven to work
                                                                                                Paul Smith (DLMBA 1985–89) Finance Director of Ford of Britain,
        Putting theory                                                                          featured in the April issue of Accountancy magazine, in a special report
        into practice                   10                                                      on the Motor industry, entitled ‘Driven to work’. Paul was one of the
        WBS goes public!                11                                                      first Ford sponsored MBA students. Commenting on his experience of
                                                Paul Smith


        Executive education             13                                                      studying the MBA by distance learning at WBS, Paul said, ‘I found it
                                                                                                very intellectually challenging and it got my brain back into gear.’
        DoCoMo success story            14
        Networking                      17
        Event reviews                   19
                                                                                                                   immediate benefits
                                                      worthwhile investment                                           Vanessa Markey (MBA 2000–01)
                                                                                                                      was featured in The Independent
                                                                                                                      on 6 May. Under the headline



       diary
                                                      Phil White (MBA 2000–01) featured in The
                                                      Independent on Saturday 3 April, in an article                  ‘In a good school, benefits are
                                                      headlined Are returns from an MBA worth the cost?               immediate,’ Vanessa relates her
                                                      Now working as a sector development manager                     experience of studying the MBA
                                                      for the telecoms group Energis, Phil presented a                at WBS and how her project with
        www.wbs.ac.uk/alumni/forthcoming.cfm
                                                      strong case for the Warwick MBA, and affirmed,                  Ford led to a full-time position.




                                                                                                                                                                                          Vanessa Markey
                                                      ‘I’m making use of my MBA and feel my time at                   She is now Global Brand
        ACADEMIC UPDATE ON LEADERSHIP                                                                                 Communications Manager for
                                                      Warwick was a worthwhile investment in myself.’
        16 October 2004
        Radcliffe                                                                                                     Land Rover.
        Speakers: Professors Howard
        Thomas, John McGee, Colin
        Carnall and Senior Teaching
        Fellow, MSM, Grier Palmer.
        Special Guest: Anthony Carey,          life-changing
        National Technical Partner,
        RSM Robson Rhodes                      Carole Howlett (MBA 1988–90) was the subject of
                                                                                                                      new skills
        IGPM ANNUAL CONFERENCE                 an in depth feature in The Independent on 29 April.                    Carl Howard (EXMBA 2000–04) Executive
        25–26 October 2004                     Carole was sponsored by the Metropolitan Police to                     Assistant to the CE of Prudential UK, featured in an
        Scarman                                do her MBA at WBS and has subsequently experienced                     article on the MBA Job Market in The Times on 10
                                               a series of fast track promotions through the ranks to                 May. He had just completed the modular Executive
        LAUNCH OF PUBLIC
        SECTOR NETWORK                         her present position of Assistant Commissioner. In the                 MBA, sponsored by the Prudential. ‘It has meant
        26 October 2004                        article, Carole acknowledges the positive contribution                 an extra 20 hours work per week but this is a small
        Speaker: Professor Colin Crouch        of the MBA to her career path, saying: ‘the course was                 sacrifice. I was able to apply my new skills to the
                                               really life-changing in terms of the confidence and                    business immediately,’ reported Carl.
        MBA 10 YEAR REUNION
        13 November 2004                       exposure to new ideas that it gave me.’
        Radcliffe
        Mini academic update
        followed by a Gala dinner
        Speakers: Professors John
        McGee and David Wilson
                                                             chair for Anne
        WBS FORUM SERIES                                     News of Anne Gunther’s (MBA 1989–91) chief
        MBA Teaching Centre                                  executive of Standard Life Bank new appointment
        Dates, speakers and topics
        on website                                           as Chair of the Council of Mortgage Lenders
                                                             (CML) appeared in the Mortgage Finance Gazette
        REGIONAL EVENTS                                      in March. Commenting on her appointment,
        Midlands
                                                             Anne said: ‘My job in 2004 is to ensure that the
        23 November 2004
                                                             mortgage market is not used as a political football
                                                                                                                                                                           Anne Gunther




        London (First Friday)
                                                             and that any proposed policy interventions are
        3 December 2004
                                                             held up to scrutiny.‘




Designed by Parenthesis +44 (0)24 7622 9658
WBS in the news
                                                                            WBS faculty, students, and alumni regularly appear in the media, whether
                                                                            for expert comment on a subject, or as news in their own right. Faculty
                                                                            have been particularly busy in the broadcast media recently and here is just
                                                                            a snapshot of coverage.

                                                                            Sue Bridgewater, MSM, was interviewed - in French - on Radio France
                                                                            about UK football clubs, and Chelsea in particular with reference to their
                                                                            defeat by Monaco. She has also spoken on BBC Radio 5 about football
                                                                            management qualifications.

                                                                            Andrew Burke, CSME, appeared on BBC TV Breakfast, BBC Radio
good news in latest rankings                                                Scotland, and BBC Belfast, discussing entrepreneurship and families, having
In May, several media rankings of universities and business schools         previously been asked to speak on the BBC’s Working Lunch about his
appeared. The Times Good University Guide, which looks at                   research on current trends in the music industry.
undergraduate degrees taught in UK universities, was good news for          Catherine Mitchell, CMuR, appeared on a debate following If… the lights
both the University and WBS this year. The University of Warwick            go out, a BBC2 Newsnight docu-drama set in the winter of 2010, when
rose from 8th last year to 5th, and in the individual subject tables,       Britain is struggling to generate enough electricity to cope with demand.
WBS rose from 8th to 4th place.
                                                                            Bob Johnston, OM, appeared on Radio 4’s You and Yours responding to
In the Financial Times’ ranking of customised executive non-degree          listeners’ questions on complaint handling and management by
courses, WBS rose one place to 29th in the world and up to 11th in          organisations. John Benington, IGPM, appeared on BBC2 TV’s Newsnight
Europe, while retaining its 4th position in the UK.                         speaking about public sector reforms. Keith Hoskin, MSM, joined local
WBS was also ranked in joint 4th place in Europe with Rotterdam             radio to talk about the UK’s railway system.
School of Management in the first MBA ranking of Junge Karriere,            Their contributions, and the many other contributions to printed media,
Germany's leading magazine for young professionals and                      are much appreciated by all those in WBS charged with raising our profile.
university graduates.

                                                                           WBS Dean speaks at
                                                                           London’s Royal Albert Hall                 WBS Professor
accreditation success                                                        Howard Thomas, Dean of
                                                                             WBS, put the case for the role           addresses OECD
Following a recent inspection visit, the Association of MBAs has             of management education in               Professor David Storey,
re-accredited the Warwick MBA programme for the maximum five                 keeping UK business                      Director of the Centre for Small
year period for meeting the high quality standards required by the           competitive at the 2004                  & Medium Sized Enterprises
Association, and accredited the Warwick MPA for the first time.              Institute of Directors Annual            (CSME) at WBS had sound
Launched in 2000, the Warwick MPA has only just become eligible              Convention at the Royal                  advice for policy makers at the
for accreditation. The AMBA assessors looked into all aspects of MBA         Albert Hall in April. This               prestigious Organisation for
and MPA teaching, from curriculum development to management of               year’s theme was Britain                 Economic Co-operation and
programmes. Their feedback was positive, with WBS described as               Competing in the Modern World.           Development (OECD)
‘an impressive school’.
                                                                                                                      conference in June. His
                                                                                                                      recommendations to Ministers
                                                                                                                      and representatives from 64
new professors                        Wendy Currie, Professor of Information Systems, from Brunel University          countries are based on years
                                                                                                                      of observing policies aimed at
                                      Haridimos Tsoukas, returns to WBS as Professor of Organisation Studies
at WBS                                Andrew Sturdy, Professor of Organisation Studies,
                                                                                                                      supporting SMEs.


We are pleased to announce that       from Imperial College, London
during the past year, WBS has
been recruiting new professors,
some of whom have joined us
                                      Colin Crouch, Professor of Governance and Public Management,
                                      from the Instituto Universitario Europeo in Florence                        WBS welcomes
recently and others who will be                                                                                       WBS also welcomes newly
                                      Joining the Accounting & Finance Group (AFIN):
joining over the coming months.                                                                                       appointed Director of
                                      Mark Salmon, Professor of Finance and Director of the Financial                 Marketing, Simon Peatfield,
Their contributions will enhance      Econometrics Research Centre (FERC), from Cass Business School                  who joined us in March and
                                                                                                                                                           nexus: autumn 2004




our reputation as one of the most                                                                                     Nathalie Walker who joins
                                      Anthony Neuberger, Professor of Finance, from London Business
highly regarded, research led,                                                                                        us in September as Head of
                                      School
university based business schools                                                                                     Alumni Relations from Christ
in Europe.                            Gordon Gemmill, Professor of Finance, from Cass Business School                 College, Cambridge.
The most recent appointments          Colin Clubb, Professor of Accounting, from Tanaka Business School,
are shown here.                       Imperial College
                                                                                                                                                           03
a message from the Dean
                                          Warwick MPA has made a real               world-class research across all of       providing much needed additional
                                          difference to them, their organisations   their disciplines that have placed us    teaching space for new and existing
                                          and the people they serve.                as one of the top three research         programmes, which will in turn
                                                                                    faculties in the UK. The media           help us to build the reputation
                                          As this edition of Nexus goes to
                                                                                    rankings of all our programmes,          of WBS and increase the value of
                                          print we will have implemented
                                                                                    from undergraduate through MBA           your qualification. You can find
                                          our plans to strengthen and
                                                                                    and specialist masters to doctoral,      out more in the article on the
                                          develop the research and teaching
                                                                                    show a continuous upward trend           WBS Fund for Academic Excellence
                                          on governance, public management
                                                                                    and place us in the premiership          (page 15).
                                          and policy. Along with the
                                                                                    of European, university-based,
                                          organisational re-structuring of                                                   Finally I would like to welcome
                                                                                    business schools and on-track to
                                          the six research centres in this field                                             all those new WBS alumni who
                                                                                    achieve our goal of being the best.
The public sector has been a key          we have made two academic                                                          graduated in July and thank those
area of research at Warwick               appointments. We welcome Colin            A recent external review of the          former graduates who came to
Business School for over fifteen          Crouch – Professor of Governance          School praised not only the faculty      give their support. We had a
years. As governance, public policy       and Public Management who will            but also the non-academic staff          magnificent series of reception
and management are becoming               chair the Institute of Governance         who, in their opinion (and ours)         parties in the specially provided
increasingly important in both real       and Public Management (IGPM),             are some of the best in the field.       marquee venue by the lake and
and political terms, WBS has sought       the umbrella group under which            5* research, excellence in teaching      I hope that you will remember
to be at the forefront of translating     all the research centres in public        and high service levels all contribute   the day fondly for many years.
theory into practice. We have             management will sit; Robin                to our strong performance and            I look forward to meeting you at
attracted several cohorts of senior       Wensley – Professor of Policy &           attract the highest quality students     one of our many other events
managers from the public services         Marketing and Director of the             who become a strong alumni               throughout the year.
onto our MPA programme since its          Advanced Institute of Management          network. The last piece to complete
launch in 2000 – the first public         Research at ESRC, will lead the new       the virtuous circle is to enhance our
sector MBA of its kind in the UK –        teaching group.                           facilities. We still aim to start the
and as you will read later, the                                                     next phase of the Scarman Road
                                          Of course this is not the only
knowledge and experience that                                                       building in Spring 2005,
                                          activity at WBS. Our academics
they have gained on the
                                          continue to produce the sort of




WBS Alumni Board
call for applicants                                                                                                             Bridgette Sullivan-Taylor, MSM, has
                                                                                                                                been awarded a prestigious Leverhulme
The WBS Alumni Board is seeking applications for new members in 2005. The Board was constituted in                              Trust Early Career Fellowship. Bridgette’s
2002 and meets three times each year. It exists to engage Warwick Business School alumni in an effective                        research on strategic management
association, demonstrably contributing to the achievement of WBS strategic goals and, equally, creating a                       implications of global terrorism,
lifelong community.                                                                                                             will investigate the intricate inter-
All WBS alumni are welcome to apply and we consider your past and potential contribution to be equally                          relationships between international
important. We particularly welcome applications from alumni who fulfil any of the following criteria:                           tourism and terrorism.

h Graduated in the 1980s                                                                                                        This research builds on research into
                                                                                                                                emerging trends in international
h Industry background in the Public Sector or Government
                                                                                                                                strategy and global tourism. Bridgette
h An undergraduate degree from WBS                                                                                              will develop the ‘Think Global,
                                                                                                                                Act Local’ concept further to examine
If you would like to represent the interests and concerns of WBS alumni and help shape the direction of the
                                                                                                                                the added dimension of terrorism and
Alumni Relations programme then this is the job for you! For information about application requirements
                                                                                                                                its impact on strategic management
please read the terms of reference online at w www.wbs.ac.uk/alumni/board.cfm If you would like to speak
                                                                                                                                practices. The impact of national
to someone about applying, please contact Caroline Hughes on t +44 (0)24 7652 8487
                                                                                                                                policies on tourist patterns and the
The closing date for applications is Friday 19 November 2004 and successful applicants will then be invited to                  operational practices of national
join the Board for the term January 2005 – end of 2007. Previous applications will be considered along with new                 carriers, which operate across borders
ones unless we are advised differently.                                                                                         facing added risks in their operational
                                                                                                                                activities, will also be examined.
hot off
                                                   A new publication:                       Nigel Piercy,                           Dr Duncan Angwin,
                                                   European Integration                     Professor of                            MSM, has published
                                                   and Industrial                           Marketing, has                          a chapter on ‘The



the press                                          Relations: Multi-level
                                                   Governance in the
                                      Making is the result of a
                                      collaboration by Paul
                                                                                            published Marketing
                                                                                            Strategy and
                                                                                            Competitive
                                                                            Positioning, 3rd edition, with
                                                                                                                                    Managing Executive
                                                                                                                                    in Post-Acquisition
                                                                                                                                    Management’ in
                                                                                                                                    Advances in Mergers
                                      Marginson, Professor of               co-authors Graham Hooley                and Acquisitions vol 3, edited by
                                      Industrial Relations and Director     and John Saunders.                      Cooper, C and Finkelstein, S. In
                                      of the Industrial Relations           The third edition focuses on            the third book in the Elsevier/JAI
                                      Research Unit (IRRU) and Keith        competitive positioning at the          Series, leading international scholars
                                      Sisson, Emeritus Professor of         heart of marketing strategy and         from a range of disciplines explore
                                      Industrial Relations. Published by    includes in-depth discussion of         the economic, financial, strategic
                                      Palgrave/Macmillan, it provides       the processes used in marketing         or organisational behaviour aspects
                                      an integrated treatment of            to achieve competitive advantage.       of M & As.
                                      industrial relations at the EU        w www.pearsoned.co.uk                   w www.elsevier.com/wps/find
                                      community, sector and company
                                                                                              An essential guide                    ‘Making Up People:
Dr Sally Dibb                         levels; examines developments
                                                                                              to qualitative                        Consumption as a
and Dr Lyndon Simkin, of              within national systems in the
                                                                                              research methods in                   Symbolic Vocabulary
WBS’s Marketing & Strategic           light of European integration;
                                                                                              organizations,                        for the Construction
Management Group, have just           and analyses their interaction
                                                                                              edited by                             of Identity’ is the
published a second edition of         with the emerging EU framework.
                                                                                              Catharine                             title of a chapter by
Marketing Briefs: A Revision and      w www.palgrave.com
                                                                                              Cassell and                           Richard Elliott,
Study Guide. Published by Elsevier
                                                   IRRU Research Fellow,    Gillian Symon, published by                             Professor of
Butterworth-Heinemann, this
                                                   Dr Jane Parker, has      Sage, features a chapter on ‘Case       Marketing & Consumer Research,
guide provides topical and
                                                   recently published       study research’ by Jean Hartley,        in a new publication Elusive
insightful overviews of key
                                                   Women's Groups and       WBS Professor of Organisational         Consumption: Tracking New
strategic marketing concepts –
                                                   Equality in British      Analysis. Jean also co-authored         Research Perspectives, edited by
everything from buying
                                                   Trade Unions.            the chapter on ‘Co-research:            Karin Ekstrom and Helene
behaviour, CRM, value-based
                                      Published by Edwin Mellen Press,      insider/outsider teams for              Brembeck, published by Berg.
marketing, one-to-one marketing,
                                      this study shows the centrality of    organizational research’ with John      Covering virtually every aspect
target marketing, portfolio
                                      women's organising to unionism        Benington, Professor of Public          of the word 'consumerism', this
analysis, marketing shareholder
                                      and women's experience of             Policy Management, and Director         book provides a state-of-the-art
value analysis, competitive
                                      unions, and provides insights         of the Institute of Governance          view of the highly commercialised
advantage and brand value.
                                      into the circumstances necessary      and Public Management.                  society we inhabit today.
w www.bh.com/
                                      for women's sustained activism.       w www.sagepub.co.uk                     w www.bergpublishers.com
knowledgemanagement
                                      w www.mellenpress.com




research news
Details of just some of the
recent research contracts
                                      Another workshop is planned in 18
                                      months time when many of the
                                                                            the cost and availability of
                                                                            finance to small businesses along
                                                                                                                    Management group (MSM), with
                                                                                                                    David W Cravens of Texas
and projects at WBS:                  same participants will review         with comprehensive data on              Christian University on
                                      progress. The project is lead         business and owner-manager              gender research in sales and
As part of a European Social Fund
                                      organised by Anne-Marie, with         characteristics.                        marketing, have discovered
research project being run by
                                      Gill Kirton from Queen Mary                                                   that as companies move from
Anne-Marie Greene, Industrial                                               Kevin Mole, Francis Greene and
                                      University of London, and involves                                            transactional selling to
Relations & Organisational                                                  David Storey are being
                                      academics, senior managers, and                                               relationship selling, women
Behaviour (IROB), a Diversity                                               sponsored by the Small Business
                                      trade union officials.                                                        in first line management roles
in Policy and Practice workshop                                             Service to review business support
                                                                                                                    in sales seem to be particularly
was held at WBS in April.             Members of the Centre for Small       services across countries belonging
                                                                                                                    effective in managing this
The workshop provided an              & Medium sized Enterprises            to the Organisation for Economic
                                                                                                                    strategic transition, especially
opportunity for participants from     (CSME) met with success in            Co-operation and Development
                                                                                                                    when compared to their male
a broad range of sectors to share     recent funding applications.          (OECD). The review focuses on
                                                                                                                    counterparts. The evidence is
experiences, examples of good         Stuart Fraser is being funded         the choices that policy-makers
                                                                                                                    that they are just as demanding
                                                                                                                                                             nexus: autumn 2004




practice, and practical ways          by the Bank of England and other      have when designing business
                                                                                                                    and critical as male managers.
forward and also provided focus       leading staff organisations to        support programmes.
                                                                                                                    The differences seem to be in
for the research investigation into   carry out a major survey of UK
                                                                            Recent studies carried out by           the ways in which they manage
getting practitioner input into the   small business finances. This will
                                                                            Nigel Piercy and Nikala Lane,           their salespeople.
research design.                      be the first survey in the UK to
                                                                            Marketing & Strategic
                                      gather detailed information on

                                                                                                                                                             05
Warwick MPA graduation 2004
               by Professor Jean Hartley                                  Academic Director of the Warwick MPA (2000–03)

L    aunched in January 2000, the Warwick
MPA was the first public sector MBA of its
kind in the UK, being modelled on similar
                                                 also signed up for the programme in
                                                 considerable numbers, as have some private
                                                 sector managers who work closely with the
                                                                                               h The USA for two weeks, studying US
                                                                                                 and global public in Washington DC
                                                                                                 and governance and leadership at
degrees at Harvard and elsewhere in the USA,     public sector.                                  the Kennedy School of Government
and over the past five years has attracted                                                       at Harvard.
                                                 The Warwick MPA is designed primarily
considerable attention in both the academic
                                                 as a modular programme for busy, working      The distinctive teaching and learning
and policy communities, for its innovative
                                                 managers, studying as they work. Thirteen     approach is based on a carefully balanced mix
curriculum and methods of teaching.
                                                 one week modules allow for concentrated       of lectures, case studies, project work, small
Several other leading UK universities are now
                                                 study on key subjects, with the opportunity   group discussions, debates with practitioners,
developing MPA degrees, but Warwick
                                                 to put ideas into practice on return to the   and enquiry visits. This adds up to an
is still seen to be the path-breaker.
                                                 workplace. Nine of the 13 modules are core    intellectually stretching and highly
The syllabus is distinctive in combining         and compulsory, while electives are to be     interactive style of teaching and learning,
analysis of the public policy context with the   chosen from a long list which includes a      as theory and ideas are tested against practice
development of practical skills and advanced     number at Warwick and several international   and experience.
capabilities for leadership and strategic        options:
                                                                                               This often stretches beyond the confines of
and operational management. It provides
                                                 h Brussels to study European public policy    the classroom, to include enquiry visits to
an internationally recognised qualification
                                                                                               other organisations. As part of their module
which is portable across different sectors       h Cracow, Poland, for a European MPA
                                                                                               on managing people and change, MPA5
(public, private, voluntary and grassroots         summer school
                                                                                               (the fifth intake which started in October
community), different levels of government
                                                 h South Africa for two weeks studying         2003) took part in an enquiry visit to
(European, national, regional, and local) and
                                                   social exclusion and sustainable            Onley Prison near Rugby and the University
different services, organisations and
                                                   development                                 Hospital (UHCW) in Coventry.
countries. Voluntary sector managers have
profile




                                                                                    Jean Hartley (left)
    Jean Hartley is Professor of Organisational
    Analysis at Warwick Business School. She is
    an ESRC Advanced Institute of Management
    Research (AIM) Public Service Fellow, and also
    Lead Fellow for the group of 12 Public Service
    Fellows across the UK. Her research for AIM is
    examining innovation and improvement in
    public services. At Warwick she has helped to
    develop research and teaching on public policy
    and management working both in the LGC
    and IGPM. She is the Research Director for the
    evaluation of inter-organisational learning and
    service improvement through the Beacon
    Council Scheme in local government. She
    undertakes research on political leadership in
    public services, using the Warwick Political
    Leadership Questionnaire.




The 50 students were split into small                in June. The first week was spent in                 environment. Many examples of this are
sub-groups, who each interviewed staff from          Johannesburg studying Economic & Social              documented in the dissertations which form
the top of the organisation to the front-line,       Exclusion, with lectures by staff at the School      the final part of the course work.
in order to examine particular challenges            of Public and Development Management at
                                                                                                          In the following articles, three of our MPA
of organisational and cultural change.               Witwatersrand University, meetings with
                                                                                                          graduates give an insight into the challenges
The questions had been suggested by the              senior South African government officials,
                                                                                                          they face in their particular sector and how
Governor of the prison and the Chair and             and visits to Soweto and other parts of the
                                                                                                          lessons learned on the MPA have been put
Chief Executive of the hospital as change            city. The second week on Sustainable
                                                                                                          into practice.
issues which they currently had to address.          Development was spent in the Western Cape,
On the following day, the MPA groups                 with lectures and case studies by staff at the
reported back to the senior management               Sustainablity Institute at Stellenbosch
teams of both organisations on their findings,       University, practical project work, and two
and discussed the change strategies. The MPA         nights staying (in pairs) with families in two
participants and the prison and hospital             of the townships, to provide opportunities for
management teams found this opportunity to           more direct engagement with questions
test the application of academic theory and          of social exclusion and sustainable
frameworks to practice to be valuable in             development, through conversations
sharing and comparing knowledge about how            with people experiencing these challenges
                                                                                                                                                          nexus: autumn 2004




to lead and manage change in complex                 first hand.
organisations.
                                                     A further link between theory and practice
Another example of this approach was the             takes place when participants apply MPA
two week elective module in South Africa             knowledge and skills in their work


                                                                                                                                                          07
applying lessons
                                              by Andrew Wood



I
                                              Director of EDM, Countryside Agency




     joined the first cohort of the           need for organisations (irrespective of     public body responsible for ensuring
Warwick MPA in January 2000 and               their sector) to give something back to     that public money is spent
graduated in July 2003. I derived a huge      the community.                              economically, efficiently, and effectively
amount of enjoyment from these three                                                      in the areas of local government,
                                              Many of the modules helped by giving
years: benefiting from the uniformly                                                      housing, health, criminal justice and the
                                              practical support with day-to-day
high standard of the teaching, the                                                        fire and rescue services. In June 2004,
                                              management issues (Financial &
amazing quality of some of the visiting                                                   I moved to the Countryside Agency as
                                              Resource Management, for example) or
speakers and the friendship (and                                                          Director for Evaluating, Disseminating
                                              by providing explicit articulation to
network building potential) of my fellow                                                  and Mainstreaming (EDM). The
                                              previously tacit knowledge – in other
students. But, of course, the real point of                                               Countryside Agency is funded by the
                                              words, validating what I thought I
participating in the programme (apart                                                     Department for Environment, Food
                                              already knew (Managing People &
from getting the badge!) was to take                                                      and Rural Affairs (Defra) and works to
                                              Change). But the sum total of the
something useful back to the day job.                                                     improve the quality of the countryside
                                              programme and, in particular, modules
                                                                                          and the quality of life for all who use it.
Not all of this learning has been directly    such as Strategy, Leadership & Values,
                                                                                          In this position I will oversee the
transferable – I have sometimes been          Systems Thinking & Learning and
                                                                                          evaluation of all the socio-economic
surprised by the cross-fertilisation of       Designing & Managing Networks &
                                                                                          work which is due to transfer from the
ideas that has occurred. For example,         Organisations, have changed the whole
                                                                                          Agency. I am also leading the process
it is perhaps obvious that much of the        way I approach any job and stood my
                                                                                          of dissemination and managing the
material in the Operations Management         problem-solving strategy on its head.
                                                                                          transference of functions and staff to
& Service Delivery module would help          They have given me a range of tools to
                                                                                          receiving organisations from the
me in delivering audit services to a range    manage my working life (soft-systems
                                                                                          Countryside Agency as set out in Defra’s
of public sector bodies; but maybe less       analysis, for example) and a whole new
                                                                                          Rural Strategy announced in July 2004.
obvious that learning about queue             language to describe and illustrate what
management through visiting a bowling         I am trying to do. No-one from Cohort 1     While the focus of these jobs has been
alley in Leamington should help me to         will ever forget the concept of ‘frog       respectively, operational delivery, policy
theorise about the application of choice      boiling’ I’m sure, although it does         development and programme evaluation
in public services. Equally, Corporate        sometimes take a little explaining for      and dissemination; all three have
Citizenship not only helped develop my        the uninitiated!                            included significant elements of change
understanding of sustainable                                                              management. I have therefore drawn
                                              I started the MPA as Director of District
development but was also a profound                                                       on a wide range of the skills and theories
                                              Audit Wales and was subsequently
influence on my thinking about strategic                                                  taught on the MPA.
                                              promoted to Head of Policy for the
regulation, with its ideas of triple
                                              Audit Commission, an independent
bottom-line accounting and of the
meeting the
challenge
w             hat is it that is providing the
challenge for managers in local government
at the moment? From my experience in the
borough of Stockport, it is not the task of
managing the budget or streamlining services
                                                 by Jane Scullion, Assistant Chief Executive, Stockport Metropolitan Borough Council

                                                 government became clearer and the possibility
                                                 of ‘joined up’ government became visible. I
                                                 also gained an invaluable network of friends
                                                 across the public sector that go on providing
                                                 me with information and support. These are
                                                                                                  ‘creating public value’ when working
                                                                                                  alongside politicians. Much of management
                                                                                                  literature does not address the unique
                                                                                                  challenges and choices facing public sector
                                                                                                  managers working in a political environment.
so much as leading, driving and managing         the people you can call upon for help when
                                                                                                  One of the outcomes of completing the
change within the political context of public    you are tackling a particularly intractable
                                                                                                  Warwick MPA, for me, is a renewed sense of
services.                                        problem, or just when you want some advice
                                                                                                  the importance of ensuring that public sector
                                                 on the next job.
Working in an organisation with 12,000                                                            managers are equipped to do the best possible
employees and a budget of £285 million, not      The course expanded my horizons in a             job. I have begun coaching and mentoring
to mention a demanding and articulate            number of different ways. There was the          younger managers who are at an earlier stage
population of just under 300,000 people,         exposure to a wider European and                 of their careers, and the results are rewarding.
means that every day fresh problems and          international perspective on government
challenges arise. One of my tasks as Assistant   through travel to Brussels and the United
Chief Executive is about ensuring that the       States. In both cases the cultural experience
organisation keeps its focus on longer-term      matched the academic experience:
goals as well as the day to day tasks.           memorable and thought provoking.
This means ensuring timely feedback on
                                                 I also benefited from the wide
performance as well as running a robust
                                                 variety of speakers with very
system of internal challenge designed to
                                                 different and sometimes
stimulate improvement.
                                                 extremely challenging views.
Whilst I was participating in the very first     I personally appreciated the
Masters in Public Administration (MPA) I         intellectual rigour which was
moved from being an operational manager          given to the examination of
to my current strategic role.                    public sector practice.

My job gives me a role in influencing and        My dissertation project
shaping policy, and involves working closely     considered the impact of the
with local councillors on a daily basis. The     changes to decision-making
MPA certainly helped prepare me to take on       arrangements in local
new responsibilities and gave me the             government, just as the new
confidence to strike out in a new direction.     approaches to governance
                                                 were being implemented for
Working alongside colleagues from health and
                                                 the first time. I gained a
                                                                                  Jane Scullion




central government on the MPA broadened
                                                                                                                                                     nexus: autumn 2004




                                                 great deal from the work of
and deepened my understanding of the whole
                                                 Mark Moore and in
of the public sector. Suddenly the world
                                                 particular his concept of
beyond the narrow confines of local




                                                                                                                                                     09
putting theory into practice
     by Chief Superintendent Irwin Turbitt




                                                                                                           profile
                                                                                                           Irwin graduated in July 2004 and was the
Drumcree




                                                                                                           recipient of an Outstanding MPA Citizen
                                                                                                           award. He is currently on secondment
                                                                                                           from PSNI to the Police Standards Unit
                                                                                                           in the Home Office where he leads on
                                                                                                           national projects which aim to improve




                     D
                                                                                                           police performance in a number of
                                                                                                           critical areas.




                               rumcree Parish Church is set in   the conversation that afternoon,          and Warwick, calls Creating Public Value;
                      beautiful rolling countryside two miles    I decided to apply to the programme.      another bit of theory I learnt about on
                      outside Portadown in County Armagh         The hook had been the part of the         the course. A key difference between
                      in Northern Ireland.                       conversation when John expressed his      public value created in the public sector
                                                                 enthusiasm for seeing theory used to      and private value created in the private
                      It would be unremarkable, except as a
                                                                 improve practice which in turn would      sector is the absence of a single agreed
                      mildly interesting tourist attraction,
                                                                 lead to improved theory. This was just    unit of measure for public value.
                      were it not for the fact that the word
                                                                 the sort of education I was after, the
                      ‘Drumcree’ has become internationally                                                So while private value is measured in
                                                                 sort that would help me perform more
                      known and associated with trouble,                                                   pounds, euros or dollars how can
                                                                 effectively in my professional life.
                      disorder and religious conflict.                                                     public value be measured? As yet,
                                                                 So here was such an opportunity; could    there is no simple answer to that but
                      I found myself responsible for the
                                                                 the theory of adaptive leadership,        with regard to ‘Drumcree’, no violence,
                      operational policing of this event when
                                                                 developed by Ron Heifetz at Harvard       no disorder, no damage to property
                      I was appointed as the District
                                                                 and taught by John on module one of       and no injuries to people represent
                      Commander of Craigavon district of
                                                                 the MPA, be used to improve the           worthwhile measures.
                      the Police Service of Northern Ireland
                                                                 situation at Drumcree? The short and
                      (PSNI) in December 2001.                                                             So that completes one side of John
                                                                 reassuring answer was a resounding
                                                                                                           Benington’s cycle, of theory
                      I commenced my study of the MPA at         ‘Yes’. The longer and much more
                                                                                                           improving practice which in turn
                      WBS in October 2000 and while              complicated answer formed part of my
                                                                                                           improves the theory, but what about its
                      helping police the Holy Cross School       final dissertation.
                                                                                                           completion? Well I now help to teach
                      dispute in North Belfast in the autumn
                                                                 Over the course of almost two and a       adaptive leadership on the MPA and in
                      of 2001, I began to think about how
                                                                 half years, ‘Drumcree’ changed from       leadership masterclasses run by
                      to apply some of my learning from the
                                                                 being a situation dreaded by many in      Warwick’s Institute of Governance and
                      course to my operational work in
                                                                 Northern Ireland, especially in the       Public Management (IGPM), helping
                      Northern Ireland.
                                                                 PSNI, to a situation where it is now      explain, through a case study of
                      I first met Professor John Benington,      over two years since the last stone was   ‘Drumcree’, how I used the theory in
                      the MPA’s first academic director in the   thrown or the last police officer or      practice. This seems to me what world
                      summer of 2000 at an open day at WBS       citizen injured. This is what Professor   class graduate education should be
                      for the MPA course and as a result of      Mark Moore, who teaches at Harvard        about.
WBS goes public                                                                                                   by Professor John Benington
                                                                                                                  Professor of Public Policy and Management




WBS is set to become the leading        15 years research on these issues      The new structure will include:
                                                                                                                   Crouching Tiger,
business school in the UK and           within WBS. Existing research
Europe to take an equal interest in     centres will remain in operation
                                                                               Research                            Hidden Dragon?
                                                                               H Local Government Centre           We are delighted to welcome
the private, public and third           but the Warwick Institute of
                                                                                (LGC) together with the Local      Colin Crouch as Professor of
sectors by taking a bold and            Governance and Public
                                                                                Authorities Research               Governance and Public
exciting initiative to strengthen its   Management (IGPM) is expanding
                                                                                Consortium                         Management, and as the first
commitment to research and              to become the umbrella for all
                                                                               H Centre for Management             chairman of the expanded
teaching in public policy and           WBS research and teaching on
                                                                                Under Regulation (CMUR)            Warwick Institute of Governance
management and governance of            governance, public policy and
                                                                               H Economic and Social               and Public Management (IGPM).
the inter-relationships between         management.
                                                                                Research Council (ESRC)            He was Professor of Sociology at
state, market and civil society.        One of our key strengths at WBS
                                                                                                                   Oxford University from 1985–95,
                                                                                Centre for Skills, Knowledge
                                        is translating theory into practice.                                       and since then has been Head of
An outstanding European scholar,                                                and Organisational
                                        Therefore Professor Robin                                                  the Department of Political and
Professor Colin Crouch, has                                                     Performance (SKOPE)
                                        Wensley will be forming a new                                              Social Sciences at the European
been appointed to a new chair in                                               H Warwick University Health
                                        teaching group on Public                                                   University Institute in Florence.
Governance and Public                                                           Services Partnership
                                        Management and Policy with a                                               He is an internationally acclaimed
Management to lead this new                                                    H IGPM’s programme of
                                        core of around eight teaching                                              economic sociologist with a
initiative. We are not starting                                                 research and development on
                                        staff, working closely with the                                            special interest in governance of
from a blank sheet of course, but                                               Public Leadership and on
                                        nearest counties.                                                          the market, state and civil society.
building on a foundation of over                                                Health Services Management,        He will lead WBS’s research and
                                                                                together with the Warwick          teaching on governance, public
                                                                                University Health Services         policy and management, and will
                                                                                Partnership and the NHSU.          strengthen our European and
                                                                               H ESRC/AIM research on              cross-national comparative work

Warwick hosts                                                                   innovation and improvement
                                                                                in public services
                                                                                                                   on these themes.

                                                                                                                   A new WBS teaching group
Rt Hon Tessa Jowell MP                                                         Teaching
                                                                               H Warwick MPA
                                                                                                                   on Public Policy and Management
                                                                                                                   is being formed in October 2004,
IGPM hosted Tessa Jowell,           development of culture,                                                        and will bring together the
                                                                                (the public sector MBA)
Secretary of State for Culture,     media and sport in the UK.                                                     Warwick MPA (with 50
                                                                               H Postgraduate Diploma in
Media and Sport, at Warwick         We organised a small working                                                   participants per year), the
                                                                                Local Government
for two days in August. She         seminar of academics,                                                          Postgraduate Diploma in Local
used this as ‘sabbatical time’      policymakers and practitioners              Management, Public Finance
                                                                                                                   Government Management (with
to think through with us            to act as a catalyst for her                and Public Leadership and
                                                                                                                   150 fast track graduate entrants in
how theories of public value        thinking, and then helped to                Management
                                                                                                                   three cohorts of 50 per year) and
and the public realm might          draft some ideas on this theme
                                                                               Close working relationships are     a range of public leadership
contribute to a strategic           for publication.
                                                                               also being established with the     programmes under the umbrella
framework for the
                                                                               NHSU and research groups in         of the IGPM. Professor Robin
                                                                               other parts of the University of    Wensley is standing down from
                                                                               Warwick Social Science Faculty:     his role as deputy dean of the
                                                                                                                   Business School, in order to
                                                                               H ESRC Centre for the Study of      concentrate on this public
                                                                                Globalisation and                  management role within WBS.
                                                                                Regionalisation (CSGR)             Robin will lead this teaching
                                                                               H Institute of Employment           group as well as fulfilling his new
                                                                                Research (IER)                     part-time role as National Director
                                                                               H Institute of Education (IoE)      for the ESRC’s Advanced Institute
                                                                               H Institute of Health (IoH)         of Management Research (AIM).
                                                                                                                                                              nexus: autumn 2004




                                                                                                                   AIM is an ESRC initiative to
                                                                                                                   contribute to the quality of
Tessa Jowell (centre), Secretary of State for Culture, Media and                                                   management research
Sport, with John Benington to her left and Dame Yve Buckland                                                       in the UK.
to her right, together with other members of the IGPM
                                                                                                                                      continued overleaf
                                                                                                                                                              11
continued from page 11
                                          cancer nursing online
                                           CancerNursing.org is an              didn't provide the training         This feedback from a nurse in
                                           innovative online learning           online. Six months later,           New Zealand is typical: ‘The
Alumni Association launch
                                           website developed by Ray             CancerNursing.org launched          cancer of the oesophagus course
of Public Sector Network                   Irving and Stuart                    with its first course authored      is absolutely amazing and most
To complement the above                    Sutherland, e-learning               by Mark and a team from the         convenient to be able to do over
developments, Warwick Business             consultants at WBS, providing        Northern Oesophago-Gastric          the internet. The information
School’s Alumni Association is             free courses in cancer care to       Cancer Unit, one of the UK's        learned will be of benefit when
helping to launch a new special            nurses across the world.             leading treatment centres.’         looking after any cancer patient
interest group – the public sector         Launched last year, the site                                             and I urge anyone who has
                                                                                The site continues to expand,
network. Open to all WBS alumni as         currently has over 4,000 learners                                        an interest in cancer nursing to
                                                                                ‘Ten new courses are currently
well as current students on the            from over 70 different countries.                                        do this course.’
                                                                                under development and we've
Warwick MPA or PDLGM. This will
                                           Ray explains, ‘My brother is a       got authoring and peer-reviewing    Ray and Stuart have now
start on Tuesday 26 October with a
                                           cancer nurse specialist whose role   groups spread around the world.     established a registered charity,
lecture by Professor Colin Crouch at
                                           is to raise awareness of             For example, we’ve got a team       Nurse Learning, to raise money
5pm followed by drinks and a social
                                           oesophageal cancer amongst           developing a course in endoscopy    to cover the cost of current and
event at 7pm.
                                           nurses. When he told me staff        who are from the UK, New            future projects.
Crisp thinking about the                   shortages make it difficult          Zealand, Australia, and the US,’
                                                                                                                    w www.nurselearning.org
                                           to get nurses off the wards          confirms Stuart.
National Health Service                    for training, I asked why he
Sir Nigel Crisp, chief executive of the
NHS, held an ‘audience’ with
members of the Warwick University
Health Service Partnership and the
Warwick MPA, at the new University
hospital in Coventry in June 2004.
The event was jointly chaired by
                                          noticeboard
Dame Yve Buckland, programme
director for the Partnership and          Oliver Bonser (MBA 2001–02),          Colin Chew (MBA 1999–00) has         Zhen Yang (MBA 1995–96) has
Bryan Stoten, chair of the Coventry       has been appointed Channel            recently launched his own            launched a company called Vix
and Warwickshire University               Marketing Manager – Retail at         business, Precise Property Search    Media Technology Ltd, based in
Hospitals Trust, and one of the           Cushman & Wakefield Healey &          Services. Please check out           Beijing, to provide consulting
                                          Baker, one of the world’s largest     W www.preciseproperty.co.uk          and enabling services to
founding members.
                                          commercial property firms.            for details.                         international companies wishing
The Warwick University Health                                                                                        to enter China.
                                          Carolyn Dawson (MA                    Manos Nikolakis (MBA
Service Partnership draws upon the                                                                                   W www.vixmedia.com
                                          Organisation Studies 2000–03) has     2001–02) has joined Societé BiC,
University’s research and expertise in
                                          accepted a tailor-made graduate       based in Athens, as Area Account     Dave Cassidy (BSc Management
public policy and management,             scheme with GSI Lumonics as a         Manager (EEMEA), responsible         Sciences 1993) has been promoted
linked to the work of WBS, Warwick        Supply Chain Analyst.                 for business development in the      to Vice President of the Turner
Medical School, Warwick Institute of                                            Middle East and South Asia           Consulting Group, based in the
                                          John Hynes (EMBA 1994–97)
Health, the Local Government Centre,                                            regions.                             US, with responsibility for
                                          has joined Rolls-Royce as Logistics
the English Regions Network and the                                                                                  development of new business
                                          Director. John was formerly
NHSU.                                                                                                                with the US Federal government.
                                          General Manager at Land Rover.
                                                                                                                     (Benjamin) Changqing Ye
NHSU is the new                                                                                                      (MBA 1998–9) was recently made
‘corporate university’
                                          Stop press
                                                                                                                     a partner in PricewaterhouseCoopers
                                                                                                                     in China/Hong Kong. He will
for the NHS                                                                                                          continue to specialise in advising
Warwick recently bid successfully                                                                                    on cross-border mergers and
                                          WBS merchandise will be available online through the alumni
to be NHSU’s principal national                                                                                      acquisitions.
                                          page of the web site in autumn 2004... please look out for it.
academic partner and HQ.
                                          Once you’ve had a good look and made a purchase from the
                                          current product range, do let us know if there are other items
                                          that you would like us to stock.
executive education
WBS Executive Programmes work       In 2003 Coventry City Council       Lasting 18 months, the                One of the success factors of
in partnership with a number of     took the decision to launch an      programme helps participants          this programme is its use of
high profile organisations from     in-house, management                understand how to manage a            work related assignments for
both the public and private         development initiative and they     public organisation more              each of the modules and a final
sectors. We provide tailored        chose WBS as their partner.         effectively. Eight three-day          project which brings together
management development              With three cohorts of 30            workshops consider core               learning from the whole
programmes which target specific    delegates, the programme draws      topics of Finance, Operations         Diploma programme, culminating
organisational needs. Depending     senior executives from all parts    Management, Marketing,                in recommendations and
upon the scope of the project our   of the Council. Together we         Performance Management,               proposals to address identified
programmes can run from one         created a tailored version of the   HR and Strategic Thinking and         organisational issues.
or two days (short course) to an    Warwick Diploma in Applied          Practice. Delegates investigate and
                                                                                                              Other partners for WBS
18 month accredited diploma.        Management. This provides           develop how their managerial
                                                                                                              Executive programmes include:
                                    pragmatic teaching and learning     style and personal effectiveness
                                                                                                              TNT, HSBC, Peugeot, Royal Bank
                                    as well as balancing theoretical    impacts their work environment.
                                                                                                              of Scotland, Severn-Trent Water,
                                    concepts with down-to-earth,
                                                                                                              Jones Lang Lasalle.
                                    real-life application directly
                                    influencing the workplace.




                                                                                                                                                 nexus: autumn 2004




                                                                                                                                                 13
DoCoMo’s success at WBS
                                                              In April, WBS welcomed Mr Kouji Ohboshi                    Returning to Tokyo, he thanked Warwick
                                                              to campus to outline his vision of the                     for welcoming him and remarked…
                                                              international mobile communications market
                                                              and to share DoCoMo’s success story. NTT
                                                                                                                         ‘The students’ comments
                                                              DoCoMo is Japan’s leading mobile                           on my lecture were sharp
                                                              communications operator, with one of
                                                                                                                         and the occasion was very
                                                              the largest subscriber bases of any mobile
                                                              phone company in the world. Corporate                      enlightening and exciting
                                                              Advisor, Mr Ohboshi chose WBS from the                     for me. This experience
                                                              leading European business schools to mirror
                                                              a presentation he had given at Harvard
                                                                                                                         reaffirmed my belief that
                                                              University.                                                Warwick Business School
                                                              Mr Ohboshi presented to an audience of                     will continue to produce
                                                              students, staff, alumni and friends on Mobile              outstanding leaders
Kouji Ohboshi




                                                              futures: the creation of economic demand by
                                                              mobile communications and social reformation
                                                                                                                         in various fields towards
                                                              by ubiquitous network.                                     the future.’



toasting success
                The elegant Regency surroundings of the       After dinner, the Vice-Chancellor,
                Grade I listed Institute of Directors’        David VandeLinde addressed the gathering,
                headquarters in Pall Mall set the scene for   with his thoughts on the development of
                the second WBS Annual Dinner on 13 May.       the University and the role of WBS.
                                                              Howard Thomas then proposed the toast
                Champagne was served as WBS faculty, staff,
                                                              to the continued success of the School.
                alumni, students and guests gathered in the
                                                              George Cox, Director General of the IoD
                Waterloo Room, followed by dinner under the
                                                              charted the progress of the Institute and
                magnificent crystal chandeliers in the Nash
                                                              led a lively question and answer session.
                Room, surrounded by portraits of the great
                                                              Alumna Hedda Bird (DLMBA 1991–98) of
                and the good. Conversation sparkled as old
                                                              3C Associates confirmed, ‘I very much enjoyed
                classmates exchanged news and current
                                                              the dinner, with good company and good food
                students mixed with alumni from across the
                                                                                                                                 George Cox




                                                              but perhaps most importantly, a real sense of
                years, going right back to the 70’s.
                                                              the WBS community. It seems the School goes
                                                              from strength to strength.’
                                                                                                     WBS annual dinner
fund for academic excellence
Since the last edition of Nexus and the launch of the Fund for
Academic Excellence we have totalled over £30,000 in pledges and gifts.
One alumna who is giving to the Fund is Julie Jones, who
graduated in 1981 with a BSc in Management Studies.
                                                                   The Fund for Academic Excellence helps in
Currently a postgraduate student at the University of              three main ways: enrolling and teaching the
Portsmouth, Julie explains why, ‘I feel privileged to have
attended Warwick Business School and experienced the               very best students, recruiting and retaining the
rigours and delights of a world class education. Both my
sister and I were on full grants and fees were paid by the
                                                                   best academic staff, and helping to develop
state, so funding was not an issue. If we were applying today,     and maintain the highest quality facilities.
I suspect university, and more so Warwick, would have been
out of our reach.’
                                                                   We are not looking to the few – we are
‘It is easy to imagine talented students missing out for lack of   calling on all WBS alumni to consider giving
funds or support and the institutions miss out too because
such students have so much to contribute. Lifelong learning
                                                                   to the School. With your help our vision
and education for all is great, but academic excellence is         can be ensured – to become the best
essential for those with the talent. We may feel taxes should
cover everything but only complain when they are raised.           university-based business school in Europe,
Recognising that I am one of the lucky ones, the various           advancing business knowledge and
alumni funds help others achieve their potential but they
still have lots of work to do. It’s so easy not to bother, but     creating the leaders of tomorrow.
really, I enjoy window shopping and know that second
bottle of wine leads to a hangover. Giving helps me save           If you would like further
myself!’                                                           details about the Fund,
                                                                   please contact Ben Plummer,
‘The support of Warwick Business School’s alumni and
                                                                   Head of Development.
friends is critical to our success,’ confirms Dean Howard
                                                                   T +44 (0)24 7652 4188 or
Thomas. ‘I would like to thank all those alumni who have
                                                                   e ben.plummer@wbs.ac.uk
already given to the Fund for Academic Excellence, both
through one-off gifts and through supporting the School




                                                                                                                      Julie Jones
on a regular basis.’




graduation double                                                                                                     Howard and Geoffrey Jackson



When alumnus Howard Jackson            Howard is now based in the States,    Howard’s father Geoffrey Jackson,
graduated with an MBA from WBS         where he has built a successful       CBE, JP, is now retired and lives
in 1983, his father Geoffrey           career as Principal for Step 3        in Coventry. He was a member
Jackson attended his graduation        Consulting, a company offering        of the Foundation Committee
ceremony. Over 20 years later,         help and services in turnarounds      when the Coventry Chamber of
when Geoffrey graduated in July        for manufacturing and                 Commerce proposed the founding
with a BA in History after six years   distribution organisations. He and    of the University of Warwick in
of part-time study, it was Howard’s    his daughter Arianna flew over to     the 1960s.
                                                                                                                                                    nexus: autumn 2004




turn to be a proud guest at his        join in the celebrations.
father’s graduation.




                                                                                                                                                    15
Nexus Autumn 2004
Nexus Autumn 2004
Nexus Autumn 2004
Nexus Autumn 2004
Nexus Autumn 2004

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Nexus Autumn 2004

  • 1. warwick business school alumni association magazine: autumn 04 the public management issue nexus: spring 2004 17
  • 2. autumn 2004 alumni in the news: www.wbs.ac.uk/alumni/nexus.cfm Leading the way Applying lessons Meeting the challenge 6 8 9 driven to work Paul Smith (DLMBA 1985–89) Finance Director of Ford of Britain, Putting theory featured in the April issue of Accountancy magazine, in a special report into practice 10 on the Motor industry, entitled ‘Driven to work’. Paul was one of the WBS goes public! 11 first Ford sponsored MBA students. Commenting on his experience of Paul Smith Executive education 13 studying the MBA by distance learning at WBS, Paul said, ‘I found it very intellectually challenging and it got my brain back into gear.’ DoCoMo success story 14 Networking 17 Event reviews 19 immediate benefits worthwhile investment Vanessa Markey (MBA 2000–01) was featured in The Independent on 6 May. Under the headline diary Phil White (MBA 2000–01) featured in The Independent on Saturday 3 April, in an article ‘In a good school, benefits are headlined Are returns from an MBA worth the cost? immediate,’ Vanessa relates her Now working as a sector development manager experience of studying the MBA for the telecoms group Energis, Phil presented a at WBS and how her project with www.wbs.ac.uk/alumni/forthcoming.cfm strong case for the Warwick MBA, and affirmed, Ford led to a full-time position. Vanessa Markey ‘I’m making use of my MBA and feel my time at She is now Global Brand ACADEMIC UPDATE ON LEADERSHIP Communications Manager for Warwick was a worthwhile investment in myself.’ 16 October 2004 Radcliffe Land Rover. Speakers: Professors Howard Thomas, John McGee, Colin Carnall and Senior Teaching Fellow, MSM, Grier Palmer. Special Guest: Anthony Carey, life-changing National Technical Partner, RSM Robson Rhodes Carole Howlett (MBA 1988–90) was the subject of new skills IGPM ANNUAL CONFERENCE an in depth feature in The Independent on 29 April. Carl Howard (EXMBA 2000–04) Executive 25–26 October 2004 Carole was sponsored by the Metropolitan Police to Assistant to the CE of Prudential UK, featured in an Scarman do her MBA at WBS and has subsequently experienced article on the MBA Job Market in The Times on 10 a series of fast track promotions through the ranks to May. He had just completed the modular Executive LAUNCH OF PUBLIC SECTOR NETWORK her present position of Assistant Commissioner. In the MBA, sponsored by the Prudential. ‘It has meant 26 October 2004 article, Carole acknowledges the positive contribution an extra 20 hours work per week but this is a small Speaker: Professor Colin Crouch of the MBA to her career path, saying: ‘the course was sacrifice. I was able to apply my new skills to the really life-changing in terms of the confidence and business immediately,’ reported Carl. MBA 10 YEAR REUNION 13 November 2004 exposure to new ideas that it gave me.’ Radcliffe Mini academic update followed by a Gala dinner Speakers: Professors John McGee and David Wilson chair for Anne WBS FORUM SERIES News of Anne Gunther’s (MBA 1989–91) chief MBA Teaching Centre executive of Standard Life Bank new appointment Dates, speakers and topics on website as Chair of the Council of Mortgage Lenders (CML) appeared in the Mortgage Finance Gazette REGIONAL EVENTS in March. Commenting on her appointment, Midlands Anne said: ‘My job in 2004 is to ensure that the 23 November 2004 mortgage market is not used as a political football Anne Gunther London (First Friday) and that any proposed policy interventions are 3 December 2004 held up to scrutiny.‘ Designed by Parenthesis +44 (0)24 7622 9658
  • 3. WBS in the news WBS faculty, students, and alumni regularly appear in the media, whether for expert comment on a subject, or as news in their own right. Faculty have been particularly busy in the broadcast media recently and here is just a snapshot of coverage. Sue Bridgewater, MSM, was interviewed - in French - on Radio France about UK football clubs, and Chelsea in particular with reference to their defeat by Monaco. She has also spoken on BBC Radio 5 about football management qualifications. Andrew Burke, CSME, appeared on BBC TV Breakfast, BBC Radio good news in latest rankings Scotland, and BBC Belfast, discussing entrepreneurship and families, having In May, several media rankings of universities and business schools previously been asked to speak on the BBC’s Working Lunch about his appeared. The Times Good University Guide, which looks at research on current trends in the music industry. undergraduate degrees taught in UK universities, was good news for Catherine Mitchell, CMuR, appeared on a debate following If… the lights both the University and WBS this year. The University of Warwick go out, a BBC2 Newsnight docu-drama set in the winter of 2010, when rose from 8th last year to 5th, and in the individual subject tables, Britain is struggling to generate enough electricity to cope with demand. WBS rose from 8th to 4th place. Bob Johnston, OM, appeared on Radio 4’s You and Yours responding to In the Financial Times’ ranking of customised executive non-degree listeners’ questions on complaint handling and management by courses, WBS rose one place to 29th in the world and up to 11th in organisations. John Benington, IGPM, appeared on BBC2 TV’s Newsnight Europe, while retaining its 4th position in the UK. speaking about public sector reforms. Keith Hoskin, MSM, joined local WBS was also ranked in joint 4th place in Europe with Rotterdam radio to talk about the UK’s railway system. School of Management in the first MBA ranking of Junge Karriere, Their contributions, and the many other contributions to printed media, Germany's leading magazine for young professionals and are much appreciated by all those in WBS charged with raising our profile. university graduates. WBS Dean speaks at London’s Royal Albert Hall WBS Professor accreditation success Howard Thomas, Dean of WBS, put the case for the role addresses OECD Following a recent inspection visit, the Association of MBAs has of management education in Professor David Storey, re-accredited the Warwick MBA programme for the maximum five keeping UK business Director of the Centre for Small year period for meeting the high quality standards required by the competitive at the 2004 & Medium Sized Enterprises Association, and accredited the Warwick MPA for the first time. Institute of Directors Annual (CSME) at WBS had sound Launched in 2000, the Warwick MPA has only just become eligible Convention at the Royal advice for policy makers at the for accreditation. The AMBA assessors looked into all aspects of MBA Albert Hall in April. This prestigious Organisation for and MPA teaching, from curriculum development to management of year’s theme was Britain Economic Co-operation and programmes. Their feedback was positive, with WBS described as Competing in the Modern World. Development (OECD) ‘an impressive school’. conference in June. His recommendations to Ministers and representatives from 64 new professors Wendy Currie, Professor of Information Systems, from Brunel University countries are based on years of observing policies aimed at Haridimos Tsoukas, returns to WBS as Professor of Organisation Studies at WBS Andrew Sturdy, Professor of Organisation Studies, supporting SMEs. We are pleased to announce that from Imperial College, London during the past year, WBS has been recruiting new professors, some of whom have joined us Colin Crouch, Professor of Governance and Public Management, from the Instituto Universitario Europeo in Florence WBS welcomes recently and others who will be WBS also welcomes newly Joining the Accounting & Finance Group (AFIN): joining over the coming months. appointed Director of Mark Salmon, Professor of Finance and Director of the Financial Marketing, Simon Peatfield, Their contributions will enhance Econometrics Research Centre (FERC), from Cass Business School who joined us in March and nexus: autumn 2004 our reputation as one of the most Nathalie Walker who joins Anthony Neuberger, Professor of Finance, from London Business highly regarded, research led, us in September as Head of School university based business schools Alumni Relations from Christ in Europe. Gordon Gemmill, Professor of Finance, from Cass Business School College, Cambridge. The most recent appointments Colin Clubb, Professor of Accounting, from Tanaka Business School, are shown here. Imperial College 03
  • 4. a message from the Dean Warwick MPA has made a real world-class research across all of providing much needed additional difference to them, their organisations their disciplines that have placed us teaching space for new and existing and the people they serve. as one of the top three research programmes, which will in turn faculties in the UK. The media help us to build the reputation As this edition of Nexus goes to rankings of all our programmes, of WBS and increase the value of print we will have implemented from undergraduate through MBA your qualification. You can find our plans to strengthen and and specialist masters to doctoral, out more in the article on the develop the research and teaching show a continuous upward trend WBS Fund for Academic Excellence on governance, public management and place us in the premiership (page 15). and policy. Along with the of European, university-based, organisational re-structuring of Finally I would like to welcome business schools and on-track to the six research centres in this field all those new WBS alumni who achieve our goal of being the best. The public sector has been a key we have made two academic graduated in July and thank those area of research at Warwick appointments. We welcome Colin A recent external review of the former graduates who came to Business School for over fifteen Crouch – Professor of Governance School praised not only the faculty give their support. We had a years. As governance, public policy and Public Management who will but also the non-academic staff magnificent series of reception and management are becoming chair the Institute of Governance who, in their opinion (and ours) parties in the specially provided increasingly important in both real and Public Management (IGPM), are some of the best in the field. marquee venue by the lake and and political terms, WBS has sought the umbrella group under which 5* research, excellence in teaching I hope that you will remember to be at the forefront of translating all the research centres in public and high service levels all contribute the day fondly for many years. theory into practice. We have management will sit; Robin to our strong performance and I look forward to meeting you at attracted several cohorts of senior Wensley – Professor of Policy & attract the highest quality students one of our many other events managers from the public services Marketing and Director of the who become a strong alumni throughout the year. onto our MPA programme since its Advanced Institute of Management network. The last piece to complete launch in 2000 – the first public Research at ESRC, will lead the new the virtuous circle is to enhance our sector MBA of its kind in the UK – teaching group. facilities. We still aim to start the and as you will read later, the next phase of the Scarman Road Of course this is not the only knowledge and experience that building in Spring 2005, activity at WBS. Our academics they have gained on the continue to produce the sort of WBS Alumni Board call for applicants Bridgette Sullivan-Taylor, MSM, has been awarded a prestigious Leverhulme The WBS Alumni Board is seeking applications for new members in 2005. The Board was constituted in Trust Early Career Fellowship. Bridgette’s 2002 and meets three times each year. It exists to engage Warwick Business School alumni in an effective research on strategic management association, demonstrably contributing to the achievement of WBS strategic goals and, equally, creating a implications of global terrorism, lifelong community. will investigate the intricate inter- All WBS alumni are welcome to apply and we consider your past and potential contribution to be equally relationships between international important. We particularly welcome applications from alumni who fulfil any of the following criteria: tourism and terrorism. h Graduated in the 1980s This research builds on research into emerging trends in international h Industry background in the Public Sector or Government strategy and global tourism. Bridgette h An undergraduate degree from WBS will develop the ‘Think Global, Act Local’ concept further to examine If you would like to represent the interests and concerns of WBS alumni and help shape the direction of the the added dimension of terrorism and Alumni Relations programme then this is the job for you! For information about application requirements its impact on strategic management please read the terms of reference online at w www.wbs.ac.uk/alumni/board.cfm If you would like to speak practices. The impact of national to someone about applying, please contact Caroline Hughes on t +44 (0)24 7652 8487 policies on tourist patterns and the The closing date for applications is Friday 19 November 2004 and successful applicants will then be invited to operational practices of national join the Board for the term January 2005 – end of 2007. Previous applications will be considered along with new carriers, which operate across borders ones unless we are advised differently. facing added risks in their operational activities, will also be examined.
  • 5. hot off A new publication: Nigel Piercy, Dr Duncan Angwin, European Integration Professor of MSM, has published and Industrial Marketing, has a chapter on ‘The the press Relations: Multi-level Governance in the Making is the result of a collaboration by Paul published Marketing Strategy and Competitive Positioning, 3rd edition, with Managing Executive in Post-Acquisition Management’ in Advances in Mergers Marginson, Professor of co-authors Graham Hooley and Acquisitions vol 3, edited by Industrial Relations and Director and John Saunders. Cooper, C and Finkelstein, S. In of the Industrial Relations The third edition focuses on the third book in the Elsevier/JAI Research Unit (IRRU) and Keith competitive positioning at the Series, leading international scholars Sisson, Emeritus Professor of heart of marketing strategy and from a range of disciplines explore Industrial Relations. Published by includes in-depth discussion of the economic, financial, strategic Palgrave/Macmillan, it provides the processes used in marketing or organisational behaviour aspects an integrated treatment of to achieve competitive advantage. of M & As. industrial relations at the EU w www.pearsoned.co.uk w www.elsevier.com/wps/find community, sector and company An essential guide ‘Making Up People: Dr Sally Dibb levels; examines developments to qualitative Consumption as a and Dr Lyndon Simkin, of within national systems in the research methods in Symbolic Vocabulary WBS’s Marketing & Strategic light of European integration; organizations, for the Construction Management Group, have just and analyses their interaction edited by of Identity’ is the published a second edition of with the emerging EU framework. Catharine title of a chapter by Marketing Briefs: A Revision and w www.palgrave.com Cassell and Richard Elliott, Study Guide. Published by Elsevier IRRU Research Fellow, Gillian Symon, published by Professor of Butterworth-Heinemann, this Dr Jane Parker, has Sage, features a chapter on ‘Case Marketing & Consumer Research, guide provides topical and recently published study research’ by Jean Hartley, in a new publication Elusive insightful overviews of key Women's Groups and WBS Professor of Organisational Consumption: Tracking New strategic marketing concepts – Equality in British Analysis. Jean also co-authored Research Perspectives, edited by everything from buying Trade Unions. the chapter on ‘Co-research: Karin Ekstrom and Helene behaviour, CRM, value-based Published by Edwin Mellen Press, insider/outsider teams for Brembeck, published by Berg. marketing, one-to-one marketing, this study shows the centrality of organizational research’ with John Covering virtually every aspect target marketing, portfolio women's organising to unionism Benington, Professor of Public of the word 'consumerism', this analysis, marketing shareholder and women's experience of Policy Management, and Director book provides a state-of-the-art value analysis, competitive unions, and provides insights of the Institute of Governance view of the highly commercialised advantage and brand value. into the circumstances necessary and Public Management. society we inhabit today. w www.bh.com/ for women's sustained activism. w www.sagepub.co.uk w www.bergpublishers.com knowledgemanagement w www.mellenpress.com research news Details of just some of the recent research contracts Another workshop is planned in 18 months time when many of the the cost and availability of finance to small businesses along Management group (MSM), with David W Cravens of Texas and projects at WBS: same participants will review with comprehensive data on Christian University on progress. The project is lead business and owner-manager gender research in sales and As part of a European Social Fund organised by Anne-Marie, with characteristics. marketing, have discovered research project being run by Gill Kirton from Queen Mary that as companies move from Anne-Marie Greene, Industrial Kevin Mole, Francis Greene and University of London, and involves transactional selling to Relations & Organisational David Storey are being academics, senior managers, and relationship selling, women Behaviour (IROB), a Diversity sponsored by the Small Business trade union officials. in first line management roles in Policy and Practice workshop Service to review business support in sales seem to be particularly was held at WBS in April. Members of the Centre for Small services across countries belonging effective in managing this The workshop provided an & Medium sized Enterprises to the Organisation for Economic strategic transition, especially opportunity for participants from (CSME) met with success in Co-operation and Development when compared to their male a broad range of sectors to share recent funding applications. (OECD). The review focuses on counterparts. The evidence is experiences, examples of good Stuart Fraser is being funded the choices that policy-makers that they are just as demanding nexus: autumn 2004 practice, and practical ways by the Bank of England and other have when designing business and critical as male managers. forward and also provided focus leading staff organisations to support programmes. The differences seem to be in for the research investigation into carry out a major survey of UK Recent studies carried out by the ways in which they manage getting practitioner input into the small business finances. This will Nigel Piercy and Nikala Lane, their salespeople. research design. be the first survey in the UK to Marketing & Strategic gather detailed information on 05
  • 6. Warwick MPA graduation 2004 by Professor Jean Hartley Academic Director of the Warwick MPA (2000–03) L aunched in January 2000, the Warwick MPA was the first public sector MBA of its kind in the UK, being modelled on similar also signed up for the programme in considerable numbers, as have some private sector managers who work closely with the h The USA for two weeks, studying US and global public in Washington DC and governance and leadership at degrees at Harvard and elsewhere in the USA, public sector. the Kennedy School of Government and over the past five years has attracted at Harvard. The Warwick MPA is designed primarily considerable attention in both the academic as a modular programme for busy, working The distinctive teaching and learning and policy communities, for its innovative managers, studying as they work. Thirteen approach is based on a carefully balanced mix curriculum and methods of teaching. one week modules allow for concentrated of lectures, case studies, project work, small Several other leading UK universities are now study on key subjects, with the opportunity group discussions, debates with practitioners, developing MPA degrees, but Warwick to put ideas into practice on return to the and enquiry visits. This adds up to an is still seen to be the path-breaker. workplace. Nine of the 13 modules are core intellectually stretching and highly The syllabus is distinctive in combining and compulsory, while electives are to be interactive style of teaching and learning, analysis of the public policy context with the chosen from a long list which includes a as theory and ideas are tested against practice development of practical skills and advanced number at Warwick and several international and experience. capabilities for leadership and strategic options: This often stretches beyond the confines of and operational management. It provides h Brussels to study European public policy the classroom, to include enquiry visits to an internationally recognised qualification other organisations. As part of their module which is portable across different sectors h Cracow, Poland, for a European MPA on managing people and change, MPA5 (public, private, voluntary and grassroots summer school (the fifth intake which started in October community), different levels of government h South Africa for two weeks studying 2003) took part in an enquiry visit to (European, national, regional, and local) and social exclusion and sustainable Onley Prison near Rugby and the University different services, organisations and development Hospital (UHCW) in Coventry. countries. Voluntary sector managers have
  • 7. profile Jean Hartley (left) Jean Hartley is Professor of Organisational Analysis at Warwick Business School. She is an ESRC Advanced Institute of Management Research (AIM) Public Service Fellow, and also Lead Fellow for the group of 12 Public Service Fellows across the UK. Her research for AIM is examining innovation and improvement in public services. At Warwick she has helped to develop research and teaching on public policy and management working both in the LGC and IGPM. She is the Research Director for the evaluation of inter-organisational learning and service improvement through the Beacon Council Scheme in local government. She undertakes research on political leadership in public services, using the Warwick Political Leadership Questionnaire. The 50 students were split into small in June. The first week was spent in environment. Many examples of this are sub-groups, who each interviewed staff from Johannesburg studying Economic & Social documented in the dissertations which form the top of the organisation to the front-line, Exclusion, with lectures by staff at the School the final part of the course work. in order to examine particular challenges of Public and Development Management at In the following articles, three of our MPA of organisational and cultural change. Witwatersrand University, meetings with graduates give an insight into the challenges The questions had been suggested by the senior South African government officials, they face in their particular sector and how Governor of the prison and the Chair and and visits to Soweto and other parts of the lessons learned on the MPA have been put Chief Executive of the hospital as change city. The second week on Sustainable into practice. issues which they currently had to address. Development was spent in the Western Cape, On the following day, the MPA groups with lectures and case studies by staff at the reported back to the senior management Sustainablity Institute at Stellenbosch teams of both organisations on their findings, University, practical project work, and two and discussed the change strategies. The MPA nights staying (in pairs) with families in two participants and the prison and hospital of the townships, to provide opportunities for management teams found this opportunity to more direct engagement with questions test the application of academic theory and of social exclusion and sustainable frameworks to practice to be valuable in development, through conversations sharing and comparing knowledge about how with people experiencing these challenges nexus: autumn 2004 to lead and manage change in complex first hand. organisations. A further link between theory and practice Another example of this approach was the takes place when participants apply MPA two week elective module in South Africa knowledge and skills in their work 07
  • 8. applying lessons by Andrew Wood I Director of EDM, Countryside Agency joined the first cohort of the need for organisations (irrespective of public body responsible for ensuring Warwick MPA in January 2000 and their sector) to give something back to that public money is spent graduated in July 2003. I derived a huge the community. economically, efficiently, and effectively amount of enjoyment from these three in the areas of local government, Many of the modules helped by giving years: benefiting from the uniformly housing, health, criminal justice and the practical support with day-to-day high standard of the teaching, the fire and rescue services. In June 2004, management issues (Financial & amazing quality of some of the visiting I moved to the Countryside Agency as Resource Management, for example) or speakers and the friendship (and Director for Evaluating, Disseminating by providing explicit articulation to network building potential) of my fellow and Mainstreaming (EDM). The previously tacit knowledge – in other students. But, of course, the real point of Countryside Agency is funded by the words, validating what I thought I participating in the programme (apart Department for Environment, Food already knew (Managing People & from getting the badge!) was to take and Rural Affairs (Defra) and works to Change). But the sum total of the something useful back to the day job. improve the quality of the countryside programme and, in particular, modules and the quality of life for all who use it. Not all of this learning has been directly such as Strategy, Leadership & Values, In this position I will oversee the transferable – I have sometimes been Systems Thinking & Learning and evaluation of all the socio-economic surprised by the cross-fertilisation of Designing & Managing Networks & work which is due to transfer from the ideas that has occurred. For example, Organisations, have changed the whole Agency. I am also leading the process it is perhaps obvious that much of the way I approach any job and stood my of dissemination and managing the material in the Operations Management problem-solving strategy on its head. transference of functions and staff to & Service Delivery module would help They have given me a range of tools to receiving organisations from the me in delivering audit services to a range manage my working life (soft-systems Countryside Agency as set out in Defra’s of public sector bodies; but maybe less analysis, for example) and a whole new Rural Strategy announced in July 2004. obvious that learning about queue language to describe and illustrate what management through visiting a bowling I am trying to do. No-one from Cohort 1 While the focus of these jobs has been alley in Leamington should help me to will ever forget the concept of ‘frog respectively, operational delivery, policy theorise about the application of choice boiling’ I’m sure, although it does development and programme evaluation in public services. Equally, Corporate sometimes take a little explaining for and dissemination; all three have Citizenship not only helped develop my the uninitiated! included significant elements of change understanding of sustainable management. I have therefore drawn I started the MPA as Director of District development but was also a profound on a wide range of the skills and theories Audit Wales and was subsequently influence on my thinking about strategic taught on the MPA. promoted to Head of Policy for the regulation, with its ideas of triple Audit Commission, an independent bottom-line accounting and of the
  • 9. meeting the challenge w hat is it that is providing the challenge for managers in local government at the moment? From my experience in the borough of Stockport, it is not the task of managing the budget or streamlining services by Jane Scullion, Assistant Chief Executive, Stockport Metropolitan Borough Council government became clearer and the possibility of ‘joined up’ government became visible. I also gained an invaluable network of friends across the public sector that go on providing me with information and support. These are ‘creating public value’ when working alongside politicians. Much of management literature does not address the unique challenges and choices facing public sector managers working in a political environment. so much as leading, driving and managing the people you can call upon for help when One of the outcomes of completing the change within the political context of public you are tackling a particularly intractable Warwick MPA, for me, is a renewed sense of services. problem, or just when you want some advice the importance of ensuring that public sector on the next job. Working in an organisation with 12,000 managers are equipped to do the best possible employees and a budget of £285 million, not The course expanded my horizons in a job. I have begun coaching and mentoring to mention a demanding and articulate number of different ways. There was the younger managers who are at an earlier stage population of just under 300,000 people, exposure to a wider European and of their careers, and the results are rewarding. means that every day fresh problems and international perspective on government challenges arise. One of my tasks as Assistant through travel to Brussels and the United Chief Executive is about ensuring that the States. In both cases the cultural experience organisation keeps its focus on longer-term matched the academic experience: goals as well as the day to day tasks. memorable and thought provoking. This means ensuring timely feedback on I also benefited from the wide performance as well as running a robust variety of speakers with very system of internal challenge designed to different and sometimes stimulate improvement. extremely challenging views. Whilst I was participating in the very first I personally appreciated the Masters in Public Administration (MPA) I intellectual rigour which was moved from being an operational manager given to the examination of to my current strategic role. public sector practice. My job gives me a role in influencing and My dissertation project shaping policy, and involves working closely considered the impact of the with local councillors on a daily basis. The changes to decision-making MPA certainly helped prepare me to take on arrangements in local new responsibilities and gave me the government, just as the new confidence to strike out in a new direction. approaches to governance were being implemented for Working alongside colleagues from health and the first time. I gained a Jane Scullion central government on the MPA broadened nexus: autumn 2004 great deal from the work of and deepened my understanding of the whole Mark Moore and in of the public sector. Suddenly the world particular his concept of beyond the narrow confines of local 09
  • 10. putting theory into practice by Chief Superintendent Irwin Turbitt profile Irwin graduated in July 2004 and was the Drumcree recipient of an Outstanding MPA Citizen award. He is currently on secondment from PSNI to the Police Standards Unit in the Home Office where he leads on national projects which aim to improve D police performance in a number of critical areas. rumcree Parish Church is set in the conversation that afternoon, and Warwick, calls Creating Public Value; beautiful rolling countryside two miles I decided to apply to the programme. another bit of theory I learnt about on outside Portadown in County Armagh The hook had been the part of the the course. A key difference between in Northern Ireland. conversation when John expressed his public value created in the public sector enthusiasm for seeing theory used to and private value created in the private It would be unremarkable, except as a improve practice which in turn would sector is the absence of a single agreed mildly interesting tourist attraction, lead to improved theory. This was just unit of measure for public value. were it not for the fact that the word the sort of education I was after, the ‘Drumcree’ has become internationally So while private value is measured in sort that would help me perform more known and associated with trouble, pounds, euros or dollars how can effectively in my professional life. disorder and religious conflict. public value be measured? As yet, So here was such an opportunity; could there is no simple answer to that but I found myself responsible for the the theory of adaptive leadership, with regard to ‘Drumcree’, no violence, operational policing of this event when developed by Ron Heifetz at Harvard no disorder, no damage to property I was appointed as the District and taught by John on module one of and no injuries to people represent Commander of Craigavon district of the MPA, be used to improve the worthwhile measures. the Police Service of Northern Ireland situation at Drumcree? The short and (PSNI) in December 2001. So that completes one side of John reassuring answer was a resounding Benington’s cycle, of theory I commenced my study of the MPA at ‘Yes’. The longer and much more improving practice which in turn WBS in October 2000 and while complicated answer formed part of my improves the theory, but what about its helping police the Holy Cross School final dissertation. completion? Well I now help to teach dispute in North Belfast in the autumn Over the course of almost two and a adaptive leadership on the MPA and in of 2001, I began to think about how half years, ‘Drumcree’ changed from leadership masterclasses run by to apply some of my learning from the being a situation dreaded by many in Warwick’s Institute of Governance and course to my operational work in Northern Ireland, especially in the Public Management (IGPM), helping Northern Ireland. PSNI, to a situation where it is now explain, through a case study of I first met Professor John Benington, over two years since the last stone was ‘Drumcree’, how I used the theory in the MPA’s first academic director in the thrown or the last police officer or practice. This seems to me what world summer of 2000 at an open day at WBS citizen injured. This is what Professor class graduate education should be for the MPA course and as a result of Mark Moore, who teaches at Harvard about.
  • 11. WBS goes public by Professor John Benington Professor of Public Policy and Management WBS is set to become the leading 15 years research on these issues The new structure will include: Crouching Tiger, business school in the UK and within WBS. Existing research Europe to take an equal interest in centres will remain in operation Research Hidden Dragon? H Local Government Centre We are delighted to welcome the private, public and third but the Warwick Institute of (LGC) together with the Local Colin Crouch as Professor of sectors by taking a bold and Governance and Public Authorities Research Governance and Public exciting initiative to strengthen its Management (IGPM) is expanding Consortium Management, and as the first commitment to research and to become the umbrella for all H Centre for Management chairman of the expanded teaching in public policy and WBS research and teaching on Under Regulation (CMUR) Warwick Institute of Governance management and governance of governance, public policy and H Economic and Social and Public Management (IGPM). the inter-relationships between management. Research Council (ESRC) He was Professor of Sociology at state, market and civil society. One of our key strengths at WBS Oxford University from 1985–95, Centre for Skills, Knowledge is translating theory into practice. and since then has been Head of An outstanding European scholar, and Organisational Therefore Professor Robin the Department of Political and Professor Colin Crouch, has Performance (SKOPE) Wensley will be forming a new Social Sciences at the European been appointed to a new chair in H Warwick University Health teaching group on Public University Institute in Florence. Governance and Public Services Partnership Management and Policy with a He is an internationally acclaimed Management to lead this new H IGPM’s programme of core of around eight teaching economic sociologist with a initiative. We are not starting research and development on staff, working closely with the special interest in governance of from a blank sheet of course, but Public Leadership and on nearest counties. the market, state and civil society. building on a foundation of over Health Services Management, He will lead WBS’s research and together with the Warwick teaching on governance, public University Health Services policy and management, and will Partnership and the NHSU. strengthen our European and H ESRC/AIM research on cross-national comparative work Warwick hosts innovation and improvement in public services on these themes. A new WBS teaching group Rt Hon Tessa Jowell MP Teaching H Warwick MPA on Public Policy and Management is being formed in October 2004, IGPM hosted Tessa Jowell, development of culture, and will bring together the (the public sector MBA) Secretary of State for Culture, media and sport in the UK. Warwick MPA (with 50 H Postgraduate Diploma in Media and Sport, at Warwick We organised a small working participants per year), the Local Government for two days in August. She seminar of academics, Postgraduate Diploma in Local used this as ‘sabbatical time’ policymakers and practitioners Management, Public Finance Government Management (with to think through with us to act as a catalyst for her and Public Leadership and 150 fast track graduate entrants in how theories of public value thinking, and then helped to Management three cohorts of 50 per year) and and the public realm might draft some ideas on this theme Close working relationships are a range of public leadership contribute to a strategic for publication. also being established with the programmes under the umbrella framework for the NHSU and research groups in of the IGPM. Professor Robin other parts of the University of Wensley is standing down from Warwick Social Science Faculty: his role as deputy dean of the Business School, in order to H ESRC Centre for the Study of concentrate on this public Globalisation and management role within WBS. Regionalisation (CSGR) Robin will lead this teaching H Institute of Employment group as well as fulfilling his new Research (IER) part-time role as National Director H Institute of Education (IoE) for the ESRC’s Advanced Institute H Institute of Health (IoH) of Management Research (AIM). nexus: autumn 2004 AIM is an ESRC initiative to contribute to the quality of Tessa Jowell (centre), Secretary of State for Culture, Media and management research Sport, with John Benington to her left and Dame Yve Buckland in the UK. to her right, together with other members of the IGPM continued overleaf 11
  • 12. continued from page 11 cancer nursing online CancerNursing.org is an didn't provide the training This feedback from a nurse in innovative online learning online. Six months later, New Zealand is typical: ‘The Alumni Association launch website developed by Ray CancerNursing.org launched cancer of the oesophagus course of Public Sector Network Irving and Stuart with its first course authored is absolutely amazing and most To complement the above Sutherland, e-learning by Mark and a team from the convenient to be able to do over developments, Warwick Business consultants at WBS, providing Northern Oesophago-Gastric the internet. The information School’s Alumni Association is free courses in cancer care to Cancer Unit, one of the UK's learned will be of benefit when helping to launch a new special nurses across the world. leading treatment centres.’ looking after any cancer patient interest group – the public sector Launched last year, the site and I urge anyone who has The site continues to expand, network. Open to all WBS alumni as currently has over 4,000 learners an interest in cancer nursing to ‘Ten new courses are currently well as current students on the from over 70 different countries. do this course.’ under development and we've Warwick MPA or PDLGM. This will Ray explains, ‘My brother is a got authoring and peer-reviewing Ray and Stuart have now start on Tuesday 26 October with a cancer nurse specialist whose role groups spread around the world. established a registered charity, lecture by Professor Colin Crouch at is to raise awareness of For example, we’ve got a team Nurse Learning, to raise money 5pm followed by drinks and a social oesophageal cancer amongst developing a course in endoscopy to cover the cost of current and event at 7pm. nurses. When he told me staff who are from the UK, New future projects. Crisp thinking about the shortages make it difficult Zealand, Australia, and the US,’ w www.nurselearning.org to get nurses off the wards confirms Stuart. National Health Service for training, I asked why he Sir Nigel Crisp, chief executive of the NHS, held an ‘audience’ with members of the Warwick University Health Service Partnership and the Warwick MPA, at the new University hospital in Coventry in June 2004. The event was jointly chaired by noticeboard Dame Yve Buckland, programme director for the Partnership and Oliver Bonser (MBA 2001–02), Colin Chew (MBA 1999–00) has Zhen Yang (MBA 1995–96) has Bryan Stoten, chair of the Coventry has been appointed Channel recently launched his own launched a company called Vix and Warwickshire University Marketing Manager – Retail at business, Precise Property Search Media Technology Ltd, based in Hospitals Trust, and one of the Cushman & Wakefield Healey & Services. Please check out Beijing, to provide consulting Baker, one of the world’s largest W www.preciseproperty.co.uk and enabling services to founding members. commercial property firms. for details. international companies wishing The Warwick University Health to enter China. Carolyn Dawson (MA Manos Nikolakis (MBA Service Partnership draws upon the W www.vixmedia.com Organisation Studies 2000–03) has 2001–02) has joined Societé BiC, University’s research and expertise in accepted a tailor-made graduate based in Athens, as Area Account Dave Cassidy (BSc Management public policy and management, scheme with GSI Lumonics as a Manager (EEMEA), responsible Sciences 1993) has been promoted linked to the work of WBS, Warwick Supply Chain Analyst. for business development in the to Vice President of the Turner Medical School, Warwick Institute of Middle East and South Asia Consulting Group, based in the John Hynes (EMBA 1994–97) Health, the Local Government Centre, regions. US, with responsibility for has joined Rolls-Royce as Logistics the English Regions Network and the development of new business Director. John was formerly NHSU. with the US Federal government. General Manager at Land Rover. (Benjamin) Changqing Ye NHSU is the new (MBA 1998–9) was recently made ‘corporate university’ Stop press a partner in PricewaterhouseCoopers in China/Hong Kong. He will for the NHS continue to specialise in advising Warwick recently bid successfully on cross-border mergers and WBS merchandise will be available online through the alumni to be NHSU’s principal national acquisitions. page of the web site in autumn 2004... please look out for it. academic partner and HQ. Once you’ve had a good look and made a purchase from the current product range, do let us know if there are other items that you would like us to stock.
  • 13. executive education WBS Executive Programmes work In 2003 Coventry City Council Lasting 18 months, the One of the success factors of in partnership with a number of took the decision to launch an programme helps participants this programme is its use of high profile organisations from in-house, management understand how to manage a work related assignments for both the public and private development initiative and they public organisation more each of the modules and a final sectors. We provide tailored chose WBS as their partner. effectively. Eight three-day project which brings together management development With three cohorts of 30 workshops consider core learning from the whole programmes which target specific delegates, the programme draws topics of Finance, Operations Diploma programme, culminating organisational needs. Depending senior executives from all parts Management, Marketing, in recommendations and upon the scope of the project our of the Council. Together we Performance Management, proposals to address identified programmes can run from one created a tailored version of the HR and Strategic Thinking and organisational issues. or two days (short course) to an Warwick Diploma in Applied Practice. Delegates investigate and Other partners for WBS 18 month accredited diploma. Management. This provides develop how their managerial Executive programmes include: pragmatic teaching and learning style and personal effectiveness TNT, HSBC, Peugeot, Royal Bank as well as balancing theoretical impacts their work environment. of Scotland, Severn-Trent Water, concepts with down-to-earth, Jones Lang Lasalle. real-life application directly influencing the workplace. nexus: autumn 2004 13
  • 14. DoCoMo’s success at WBS In April, WBS welcomed Mr Kouji Ohboshi Returning to Tokyo, he thanked Warwick to campus to outline his vision of the for welcoming him and remarked… international mobile communications market and to share DoCoMo’s success story. NTT ‘The students’ comments DoCoMo is Japan’s leading mobile on my lecture were sharp communications operator, with one of and the occasion was very the largest subscriber bases of any mobile phone company in the world. Corporate enlightening and exciting Advisor, Mr Ohboshi chose WBS from the for me. This experience leading European business schools to mirror a presentation he had given at Harvard reaffirmed my belief that University. Warwick Business School Mr Ohboshi presented to an audience of will continue to produce students, staff, alumni and friends on Mobile outstanding leaders Kouji Ohboshi futures: the creation of economic demand by mobile communications and social reformation in various fields towards by ubiquitous network. the future.’ toasting success The elegant Regency surroundings of the After dinner, the Vice-Chancellor, Grade I listed Institute of Directors’ David VandeLinde addressed the gathering, headquarters in Pall Mall set the scene for with his thoughts on the development of the second WBS Annual Dinner on 13 May. the University and the role of WBS. Howard Thomas then proposed the toast Champagne was served as WBS faculty, staff, to the continued success of the School. alumni, students and guests gathered in the George Cox, Director General of the IoD Waterloo Room, followed by dinner under the charted the progress of the Institute and magnificent crystal chandeliers in the Nash led a lively question and answer session. Room, surrounded by portraits of the great Alumna Hedda Bird (DLMBA 1991–98) of and the good. Conversation sparkled as old 3C Associates confirmed, ‘I very much enjoyed classmates exchanged news and current the dinner, with good company and good food students mixed with alumni from across the George Cox but perhaps most importantly, a real sense of years, going right back to the 70’s. the WBS community. It seems the School goes from strength to strength.’ WBS annual dinner
  • 15. fund for academic excellence Since the last edition of Nexus and the launch of the Fund for Academic Excellence we have totalled over £30,000 in pledges and gifts. One alumna who is giving to the Fund is Julie Jones, who graduated in 1981 with a BSc in Management Studies. The Fund for Academic Excellence helps in Currently a postgraduate student at the University of three main ways: enrolling and teaching the Portsmouth, Julie explains why, ‘I feel privileged to have attended Warwick Business School and experienced the very best students, recruiting and retaining the rigours and delights of a world class education. Both my sister and I were on full grants and fees were paid by the best academic staff, and helping to develop state, so funding was not an issue. If we were applying today, and maintain the highest quality facilities. I suspect university, and more so Warwick, would have been out of our reach.’ We are not looking to the few – we are ‘It is easy to imagine talented students missing out for lack of calling on all WBS alumni to consider giving funds or support and the institutions miss out too because such students have so much to contribute. Lifelong learning to the School. With your help our vision and education for all is great, but academic excellence is can be ensured – to become the best essential for those with the talent. We may feel taxes should cover everything but only complain when they are raised. university-based business school in Europe, Recognising that I am one of the lucky ones, the various advancing business knowledge and alumni funds help others achieve their potential but they still have lots of work to do. It’s so easy not to bother, but creating the leaders of tomorrow. really, I enjoy window shopping and know that second bottle of wine leads to a hangover. Giving helps me save If you would like further myself!’ details about the Fund, please contact Ben Plummer, ‘The support of Warwick Business School’s alumni and Head of Development. friends is critical to our success,’ confirms Dean Howard T +44 (0)24 7652 4188 or Thomas. ‘I would like to thank all those alumni who have e ben.plummer@wbs.ac.uk already given to the Fund for Academic Excellence, both through one-off gifts and through supporting the School Julie Jones on a regular basis.’ graduation double Howard and Geoffrey Jackson When alumnus Howard Jackson Howard is now based in the States, Howard’s father Geoffrey Jackson, graduated with an MBA from WBS where he has built a successful CBE, JP, is now retired and lives in 1983, his father Geoffrey career as Principal for Step 3 in Coventry. He was a member Jackson attended his graduation Consulting, a company offering of the Foundation Committee ceremony. Over 20 years later, help and services in turnarounds when the Coventry Chamber of when Geoffrey graduated in July for manufacturing and Commerce proposed the founding with a BA in History after six years distribution organisations. He and of the University of Warwick in of part-time study, it was Howard’s his daughter Arianna flew over to the 1960s. nexus: autumn 2004 turn to be a proud guest at his join in the celebrations. father’s graduation. 15