This infographic from Webloyalty looks in detail at spending around summer 2014. This data is taken from the wider report from Webloyalty & Conlumino (http://webloyalty.co.uk/images/webloyalty-summer-research-uk.pdf) and looks at what people are planning for summer 2014.

1. Where are we going on holiday?
What could we not go on holiday without?
What are we likely to forget to pack?
Total summer
holiday retail
spend 2013
£8.95BILLION
£9.18BILLION
Forecast total
summer holiday
retail spend 2014
Commissioned by
@WebloyaltyUK
are likely to forget
our toothbrush
are likely to forget
our phone charger
of people are
not taking any
holiday
30%
are taking
a break
abroad
47%
are planning
to take a trip
within the UK
45%
are taking time
off work, but
not travelling
4%
of people say they
couldn’t go on
holiday without
their smartphone
...even though 9% of
us say we’re likely to
forget the charger
36% of women say
they couldn’t
go without their
hairdryer...
compared to just
3% of men
22%
CONLUMINO RESEARCH OF 2,208 NATIONALLY
REPRESENTATIVE UK CONSUMERS IN MAY 2014
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8.5%9.4%