2. THE IMPORTANCE OF
FEEDBACK
Although a music video is created and put together through one person’s
creative influence it has to reach out to a wide audience and is created for the
audience to watch, enjoy and judge. For this reason audience feedback is essential
and for it to succeed it must appeal to a wide audience
3. THE IMPORTANCE OF
AUDIENCE FEEDBACK - 2
So bearing this in mind I asked friends, family and class members about giving
me some feedback as soon as the first draft of my music video was finished, I
knew that without this feedback I could not improve my video so I had to get the
feedback in right from the start. I continued to do this throughout the entire
production of my music video whenever a new idea was put in
4. POSITIVE FEEDBACK
Positive feedback was incredibly important to me but no more
than negative feedback, positive feedback gave me the confidence I
needed in the ideas I already and to create more ideas like them and
also gave me an outside perspective on what other people deemed to
be a good thing in a music video
5. NEGATIVE FEEDBACK
Whilst negative feedback was not always easy to hear it gave me an
idea of the ideas that were too ambitious or just plain bad. It allowed
me to improve my video as without it I wouldn’t be able to recognise
my own mistakes and in this way it’s equally as important as negative
feedback
6. WHAT IT TAUGHT ME
Audience feedback taught me not to rush into any of my ideas and
also to not be stubborn about any of the ideas I thought were good
but others thought were bad, as my video progressed I gradually
started to ask feedback on ideas before I had even filmed them so in
this way I could gain a perspective on my ideas before it was too late
to change them
7. THE BENEFITS OF
FACEBOOK
There were many benefits to using Facebook as a centre for my
audience feedback, I could post any of my ideas very easily for a mass
audience to reach and get the feedback almost instantly. This
Feedback could also be viewed from any computer or even my
smartphone and the feedback from ordinary people gave me a nice
perspective on my work
8. The feedback I received here was incredibly useful, giving me constructive feedback that was
also positive as it was from other media students and not just people telling me it was “good”
9. As can be seen above, most of the audience feedback I received here was useless
constructively although it was positive
10. PRODUCTION
During the production of my music video I received some
feedback from my actors and from friends who were around at the
time. This feedback was very useful as it came from the people who
could see whether a shot was too ambitious or if from they’re
prospective the shot just seemed like it wasn’t working
11. IN CONCLUSION
Firstly I think I’ve learnt that the audience feedback I gathered
whilst still in the production stages of my music video was invaluable
and I really took on board how to use that feedback so it affected my
final product in a positive way.
12. IN CONCLUSION - 2
The feedback also showed me what different people of different
backgrounds thought of my video, as the video has to appeal to a
wide audience to succeed it must be able to convey it’s message to
people of all races and classes. I feel I got a wide range of this sort of
feedback as I know lots of people from different ways of life whose
feedback all mixed into one.
13. IN CONCLUSION - 3
All in all the feedback also taught me how to improve upon the
next media product I decide to make, the feedback showed me the
flaws in my video and where my lack of digital technology skills
affected my video or where my creative ideas were too ambitious for a
video of this type. It’s frustrating to know that I could have still made
my video better if I had time but the feedback will be incredibly
relevant even when I’m making my next video