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1 
Liberalization, Flexibility and Employment Relations 
Change in Southern European Telecoms since the 
1990s 
Dr. Andreas Kornelakis 
Lecturer in HR Management 
a.kornelakis@sussex.ac.uk 
11 September 2012 
IBSSPP/ J.E.Cairnes Business School 
Seminar NUI Galway
2 
Plan of Presentation 
l Background/Introduction 
l Research Design 
l Liberalisation in IT & GR Telecoms 
l Flexibility in IT & GR Telecoms 
l Wage Bargaining: Divergent Trajectories 
l Concluding Remarks
3 
Background and Introduction 
l Convergence to Anglo-Saxon model of industrial relations is 
not borne out (Wallerstein et al, 1997; Ferner & Hyman, 1998; 
Thelen, 2009) 
l Wage Bargaining Centralization remains more or less stable 
across Europe (EC Industrial Relations in Europe 2010) 
l Instead, case evidence of different trajectories of change 
(Crouch, 2000; Ferner & Hyman, 1998; Traxler, 1995): 
l Research Question: How do we explain divergent trajectories 
of change in wage bargaining, despite similar pressures ?
4 
Research Design: ‘Most similar systems’ comparison 
l Similar Cases: Italian & Greek Telecoms 
Sectors 
– Common Pressures/Challenges 
– ‘Mediterranean model’ of capitalism 
l Divergent Outcomes 
– Centralisation of Wage Bargaining in Italian 
telecoms 
– Decentralised Bargaining in Greek telecoms 
l Why?
5 
Liberalisation of Italian Telecoms 
l Telecom Italia born in 1994 (merger btw SIP, 
Telespazio, Italcable, SIRM, Iritel) IRI owned 
since the 1960s 
l Privatised in 1997, three hostile takeovers 
thereafter, now owned by Spanish Telefonica & 
Italian banks 
l Market Opened up in 1998 according to EU 
requirements
The Erosion of Telecom Italia Market Share 
(retail revenue) 
6 
New entrants (fixed telephony operators): Albacom 
(now BT Italia), Infostrada (now Wind), Teletu (now 
Vodafone)
7 
Liberalisation of Greek Telecoms 
l OTE (Greek telecoms operator) state-owned 
since 1950s 
l Privatisation (shares issuing) started in 1996 
and was completed in 2008 with a takeover 
by Deutsche Telekom 
l Market Opened up in 2001 (EU exception)
The Erosion of Hellenic Telecom(OTE) Market 
Share (retail revenue) 
8 
New fixed telephony operators: Tellas (now Wind), 
Hellas Online (now strategic alliance with Vodafone); 
Forthnet (currently in merger negotiations with Wind)
9 
The Search for Flexibility in Italian Telecoms 
l Revised job descriptions (in response to changes in 
technology); flatter job classifications 
l Downsizing of ex-monopoly operators (early retirement, 
voluntary exit, part-time work); lower wages for new 
entrants (work-entry contracts) in Telecom Italia 
l Flexibility for core employees: annualised hours, part-time; 
teleworking; on-call work. 
l Flexibility for peripheral employees: immense growth of 
precarious (freelance) work contracts (co.co.pro)
The Search for Flexibility in Greek Telecoms 
l Performance-based pay systems for marketing staff 
(sales) and technical staff (network speed) 
l Downsizing of ex-monopoly operators (early 
retirement, voluntary exit); abolishing job security 
(tenure) for new recruits 
l Flexibility for peripheral employees: immense growth 
of spurious self-employment (project-based) contracts 
(blokaki) Precariousness also for highly skilled 
engineers 
10
11 
Centralization of Bargaining in IT Telecoms (I) 
l CGIL, CISL, UIL strategy of centralization since 
mid-1990s; Telecom Italia unions transformed into 
sectoral federations (SLC, FISTEL, UILCOM); 
National Strikes for single contract 
l 1996: Intersind (IRI employer association) absorbed 
by Confindustria, and transformed into network 
services employer association 
l 1998: Tripartite Accord, includes commitment on 
‘fair competition’ in liberalized network services 
l 2000: First Agreement for Telecoms Sector between 
peak-level unions and Confindustria; low common 
standards and negotiated flexibility’
12 
Centralization of Bargaining in IT Telecoms (II) 
l 1998-2002: Confederal unionists go ‘on the ground’ and 
organise workers in new firms; firm-level workers able to 
speak with a single voice via ‘RSUs’ 
l 2002: Confindustria establishes ASSTEL, including all 
telecoms/IT companies; Lucrative compromise: getting 
the ‘best of both worlds’common standards at sector 
level and flexibility at firm-level 
l 2005-6: Unions forge a ‘labour-state coalition’& put 
pressure to resisting call-centre firms to abide by 
agreement; extend coverage of national contract & press 
for transformation of ‘spurious self employment’into 
regular open-ended contracts (even if part-time); call 
centre firms join ASSTEL 
l 2005-2009: centralisation of bargaining solidifies
13 
Wage Bargaining in Italian Telecoms 
Mid 1990s Late 2010s 
• Liberalization 
• Flexibility 
Centralization 
Coverage 
Decentralized 
Bargaining 
Unions ‘Single 
Voice’ 
Employer 
Associability 
Labour-State 
Coalition
14 
Decentralized Bargaining in Greek Telecoms (I) 
l Mid-90s: OTE company union strategy to resist 
privatization & liberalization; no plan for sectoral 
contract; Strikes and protest against independent 
regulator & government because ‘national 
champion loses market share’ => (implicit union-management 
alliance) 
l 1995: SEPE trade association (OTE & big mobile 
telecoms); no legal competence to negotiate 
agreements; 2003: SATPE association created by 
small telephone operators => small/lg firms divide 
l 2003-2008: Company unions established ‘bottom-up’ 
in WIND, Vodafone, Forthnet despite anti-union 
management; no assistance from OME-OTE; 
they negotiate rudimentary firm-level agreements to 
specify wages; but very suspicious/if not hostile to 
OME-OTE unionists
15 
Decentralized Bargaining in Greek Telecoms (II) 
l 2005-6: OME-OTE union convinces right-wing 
government to get compensation for internal 
restructuring; extremely generous severance package 
€1.6 billion for 5,000 senior employees who get early 
retirement (up to 8 years earlier) => some of them 
become OTE sub-contractors after retiring 
l Small union (SMT) requests centralisation from 
SEPE => request is of course rejected 
l 2006-9: OTE Exclusivist strategy: call-centre union 
wants to be affiliated with OME-OTE, but OTE are 
excluding call-centre employees on the basis that 
they do not have‘full-time permanent contracts’
16 
Wage Bargaining in Greek Telecoms 
Mid 1990s Late 2010s 
• Liberalization 
• Flexibility 
Centralization 
Coverage 
Decentralized 
Bargaining 
Unions ‘Single 
Voice’ 
Employer 
Associability 
Labour-State 
Coalition
17 
Concluding Remarks 
l Despite common pressures from Liberalisation, 
no simple convergence => path dependence 
l Domestic actors’ critical role for shaping wage 
setting institutions 
l Do these insights hold in the context of the 
current Eurozone crisis? 
l Domestic actors (unions, employers) vs. 
International actors (IMF, EU)? Multi-level 
games?
18 
Thank you!

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2012.09.11 liberalization, flexibility and employment relations change in southern european telecoms since the 1990s

  • 1. 1 Liberalization, Flexibility and Employment Relations Change in Southern European Telecoms since the 1990s Dr. Andreas Kornelakis Lecturer in HR Management a.kornelakis@sussex.ac.uk 11 September 2012 IBSSPP/ J.E.Cairnes Business School Seminar NUI Galway
  • 2. 2 Plan of Presentation l Background/Introduction l Research Design l Liberalisation in IT & GR Telecoms l Flexibility in IT & GR Telecoms l Wage Bargaining: Divergent Trajectories l Concluding Remarks
  • 3. 3 Background and Introduction l Convergence to Anglo-Saxon model of industrial relations is not borne out (Wallerstein et al, 1997; Ferner & Hyman, 1998; Thelen, 2009) l Wage Bargaining Centralization remains more or less stable across Europe (EC Industrial Relations in Europe 2010) l Instead, case evidence of different trajectories of change (Crouch, 2000; Ferner & Hyman, 1998; Traxler, 1995): l Research Question: How do we explain divergent trajectories of change in wage bargaining, despite similar pressures ?
  • 4. 4 Research Design: ‘Most similar systems’ comparison l Similar Cases: Italian & Greek Telecoms Sectors – Common Pressures/Challenges – ‘Mediterranean model’ of capitalism l Divergent Outcomes – Centralisation of Wage Bargaining in Italian telecoms – Decentralised Bargaining in Greek telecoms l Why?
  • 5. 5 Liberalisation of Italian Telecoms l Telecom Italia born in 1994 (merger btw SIP, Telespazio, Italcable, SIRM, Iritel) IRI owned since the 1960s l Privatised in 1997, three hostile takeovers thereafter, now owned by Spanish Telefonica & Italian banks l Market Opened up in 1998 according to EU requirements
  • 6. The Erosion of Telecom Italia Market Share (retail revenue) 6 New entrants (fixed telephony operators): Albacom (now BT Italia), Infostrada (now Wind), Teletu (now Vodafone)
  • 7. 7 Liberalisation of Greek Telecoms l OTE (Greek telecoms operator) state-owned since 1950s l Privatisation (shares issuing) started in 1996 and was completed in 2008 with a takeover by Deutsche Telekom l Market Opened up in 2001 (EU exception)
  • 8. The Erosion of Hellenic Telecom(OTE) Market Share (retail revenue) 8 New fixed telephony operators: Tellas (now Wind), Hellas Online (now strategic alliance with Vodafone); Forthnet (currently in merger negotiations with Wind)
  • 9. 9 The Search for Flexibility in Italian Telecoms l Revised job descriptions (in response to changes in technology); flatter job classifications l Downsizing of ex-monopoly operators (early retirement, voluntary exit, part-time work); lower wages for new entrants (work-entry contracts) in Telecom Italia l Flexibility for core employees: annualised hours, part-time; teleworking; on-call work. l Flexibility for peripheral employees: immense growth of precarious (freelance) work contracts (co.co.pro)
  • 10. The Search for Flexibility in Greek Telecoms l Performance-based pay systems for marketing staff (sales) and technical staff (network speed) l Downsizing of ex-monopoly operators (early retirement, voluntary exit); abolishing job security (tenure) for new recruits l Flexibility for peripheral employees: immense growth of spurious self-employment (project-based) contracts (blokaki) Precariousness also for highly skilled engineers 10
  • 11. 11 Centralization of Bargaining in IT Telecoms (I) l CGIL, CISL, UIL strategy of centralization since mid-1990s; Telecom Italia unions transformed into sectoral federations (SLC, FISTEL, UILCOM); National Strikes for single contract l 1996: Intersind (IRI employer association) absorbed by Confindustria, and transformed into network services employer association l 1998: Tripartite Accord, includes commitment on ‘fair competition’ in liberalized network services l 2000: First Agreement for Telecoms Sector between peak-level unions and Confindustria; low common standards and negotiated flexibility’
  • 12. 12 Centralization of Bargaining in IT Telecoms (II) l 1998-2002: Confederal unionists go ‘on the ground’ and organise workers in new firms; firm-level workers able to speak with a single voice via ‘RSUs’ l 2002: Confindustria establishes ASSTEL, including all telecoms/IT companies; Lucrative compromise: getting the ‘best of both worlds’common standards at sector level and flexibility at firm-level l 2005-6: Unions forge a ‘labour-state coalition’& put pressure to resisting call-centre firms to abide by agreement; extend coverage of national contract & press for transformation of ‘spurious self employment’into regular open-ended contracts (even if part-time); call centre firms join ASSTEL l 2005-2009: centralisation of bargaining solidifies
  • 13. 13 Wage Bargaining in Italian Telecoms Mid 1990s Late 2010s • Liberalization • Flexibility Centralization Coverage Decentralized Bargaining Unions ‘Single Voice’ Employer Associability Labour-State Coalition
  • 14. 14 Decentralized Bargaining in Greek Telecoms (I) l Mid-90s: OTE company union strategy to resist privatization & liberalization; no plan for sectoral contract; Strikes and protest against independent regulator & government because ‘national champion loses market share’ => (implicit union-management alliance) l 1995: SEPE trade association (OTE & big mobile telecoms); no legal competence to negotiate agreements; 2003: SATPE association created by small telephone operators => small/lg firms divide l 2003-2008: Company unions established ‘bottom-up’ in WIND, Vodafone, Forthnet despite anti-union management; no assistance from OME-OTE; they negotiate rudimentary firm-level agreements to specify wages; but very suspicious/if not hostile to OME-OTE unionists
  • 15. 15 Decentralized Bargaining in Greek Telecoms (II) l 2005-6: OME-OTE union convinces right-wing government to get compensation for internal restructuring; extremely generous severance package €1.6 billion for 5,000 senior employees who get early retirement (up to 8 years earlier) => some of them become OTE sub-contractors after retiring l Small union (SMT) requests centralisation from SEPE => request is of course rejected l 2006-9: OTE Exclusivist strategy: call-centre union wants to be affiliated with OME-OTE, but OTE are excluding call-centre employees on the basis that they do not have‘full-time permanent contracts’
  • 16. 16 Wage Bargaining in Greek Telecoms Mid 1990s Late 2010s • Liberalization • Flexibility Centralization Coverage Decentralized Bargaining Unions ‘Single Voice’ Employer Associability Labour-State Coalition
  • 17. 17 Concluding Remarks l Despite common pressures from Liberalisation, no simple convergence => path dependence l Domestic actors’ critical role for shaping wage setting institutions l Do these insights hold in the context of the current Eurozone crisis? l Domestic actors (unions, employers) vs. International actors (IMF, EU)? Multi-level games?