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Advice from the Futurists
The Age of Context
“We realize that a lot of people
caught onto each of the trends
separately, For me, the five
things are converging to make a
sixth thing possible” - Robert
Scoble
Catch Context by the Tail
Companies big and small can
take baby steps into
context by transparently
putting the data they have
about their customers to
work for those customers.
People will happily supply
more information about
themselves if it means
receiving value in the form
of context.
3 steps to leverage the convergence of mobile,
social media, data, location, and sensors
Read more about how the
technologies your organization
uses are converging to help you
serve customers better than
ever before in the
Chief Optimist Magazine- Converge
For more valuable insights,
visit GetOptimistic.com
Presented by Xerox
For more valuable insights,
visit GetOptimistic.com
Presented by Xerox

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Age of Context- Advice from the Futurists

  • 1. Advice from the Futurists
  • 2. The Age of Context “We realize that a lot of people caught onto each of the trends separately, For me, the five things are converging to make a sixth thing possible” - Robert Scoble
  • 3. Catch Context by the Tail Companies big and small can take baby steps into context by transparently putting the data they have about their customers to work for those customers. People will happily supply more information about themselves if it means receiving value in the form of context.
  • 4. 3 steps to leverage the convergence of mobile, social media, data, location, and sensors
  • 5. Read more about how the technologies your organization uses are converging to help you serve customers better than ever before in the Chief Optimist Magazine- Converge
  • 6. For more valuable insights, visit GetOptimistic.com Presented by Xerox
  • 7. For more valuable insights, visit GetOptimistic.com Presented by Xerox