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Work it-bbc-chicago-121103150710-phpapp02
1. WORK IT
How to get virtual flexible positions for corporations using your social footprint as a portfolio.
#BBCChicago #workit @kellytirman @ypatsay
2. Nuts & Bolts
✤ This presentation is about...
✤ The tools needed to find,
land and succeed at virtual
& flexible, hourly or salaried
positions for corporations
✤ This presentation is NOT
about...
✤ Building or running your
own business
#BBCChicago #workit @kellytirman @ypatsay
3. Common Paths
✤ Already in a corporate
environment and looking for
something with more flexibility
✤ Looking to re-enter the
workforce after an extended
leave but still want flexibility
#BBCChicago #workit @kellytirman @ypatsay
4. Potential Roles
✤ Social Media Manager
✤ Designer
✤ Writer/Content Manager
✤ Community Manager
✤ Project Manager
✤ Developer
✤ Virtual Assistant
#BBCChicago #workit @kellytirman @ypatsay
5. Success Stories
Reasons to believe. They are doing it and so can you!
#BBCChicago #workit @kellytirman @ypatsay
6. Rachel
@RachelVoorhees
✤ Writer for @allParenting and
BevMo!
✤ Social Media Manager for
Wine.com
#BBCChicago #workit @kellytirman @ypatsay
7. Nichole
@NicholeBeaudry
✤ Assignment Editor for
@allParenting
✤ Parenting Columnist for
@SheKnows
#BBCChicago #workit @kellytirman @ypatsay
8. Kris
@KMulkey007
✤ Director of PR, Influencer
Marketing, Events at BevMo!
#BBCChicago #workit @kellytirman @ypatsay
9. Amy
@BayAreaMoms
✤ Writer for Gate.com
✤ Editor at BabyCenter.com
✤ Content Manager for
✤ Writer for Best Western
International
#BBCChicago #workit @kellytirman @ypatsay
10. Yuliya
@YPatsay
✤ Social Media Manager for
Spotivate.com
#BBCChicago #workit @kellytirman @ypatsay
11. How to put your
best foot forward
✤ Accounts you may already
have...
✤ Blog, Twitter, Facebook,
Flickr, Pinterest, Instagram,
etc.
✤ Your mission is to make all of
these (more) corporate friendly
#BBCChicago #workit @kellytirman @ypatsay
12. How to put your
best foot forward
✤ Accounts you might NOT
have...
✤ Quora, Slideshare, Twylah
✤ What to do with them and why
they are important
#BBCChicago #workit @kellytirman @ypatsay
13. How to put your
best foot forward
✤ The account you MUST have:
Linkedin
✤ Use corporate speak
✤ Be specific, use metrics
✤ Do’s and Don’ts
✤ Use it as a networking tool
✤ Groups
#BBCChicago #workit @kellytirman @ypatsay
14. Keys to Success
✤ Consider signing up for oDesk
(& others) AND take the tests
✤ Get credentials (Google adwords,
USF Integrated Online Strategies)
✤ Network your butt off
✤ Find mentors
✤ Be willing to work harder than
you have ever worked before
#BBCChicago #workit @kellytirman @ypatsay
15. Day in the Life of a
Social Media Manager
✤ Daily Schedule
✤ When, where and how the
magic happens
✤ Tools
✤ Time tracking, profiles,
workflow
✤ Monitoring, measuring, content
management, publishing
#BBCChicago #workit @kellytirman @ypatsay
16. Key Takeaways
✤ Potential Roles
✤ Do’s and don’ts of corporate
friendly social profiles
✤ How to actually land the job
✤ Common tools a Social Media
Manager can utilize
#BBCChicago #workit @kellytirman @ypatsay