1. LIVE TRANSMISSION
GROUP MEMBERS
ZAREEN KHAN - 090303003
SIDRA ARSHAD - 090303010
MUSHAYADA RAUF - 090303016
HURIYAH KHALID BUTT - 090303006
BS-SS
BROADCAST JOURNALISM
2. Mass media refers collectively to
all media technologies that are intended to
reach a large audience via mass
communication
Types
ELECTRONIC PRINT
(ELECTRIC SIGNALS) (WRITTEN & PUBLISHED)
BROADCAST
TRADITIONAL
NON-BROADCAST
NON-TRADITIONAL
NARROWCAST
3. Terms
BROADCAST
To Transmit A Radio Or Television Program For Public Or General Use OR To Go On Air.
BROADCASTING
Method Of Transferring Messages To All Recipients Simultaneously.
BROADCASTER
Responsible For The Production Of Radio And Television Programs And/or Their
Transmission OR A Presenter.
BROADCAST PROGRAMMING/SCHEDULING
Organizing Television Shows Or Radio Programs In A Daily, Weekly, Or Season-long
Schedule.
BROADCAST MEDIA
Wide Spectrum Of Different Communication Methods e.g.
Television, Radio, Newspapers, Magazines And Any Other Materials Supplied By The
Media And Press.
4. Transmission
Process Of Sending, Propagating And Receiving An Analogue
Or Digital Information Signal Over A Physical Point-to-point Or Point-to-
multipoint Transmission Medium, Either Wired, Optical Fiber Or Wireless.
AMERICAN TELECOM & TELEGRAPH (1875)
(Alexander Graham Bell, Gardiner Hubbard and Thomas Sanders)
• (1892-mid 1900s): Copper wire strung on poles for long distance calls.
(1914): Vacuum-tube repeaters: thinner and longer wires
• AT&T pioneered satellite communications. On July 10, 1962, NASA launched
AT&T’s Telstar 1, the world’s first active communications satellite.
FIRST LIVE TRANMISSION PTV – 26TH NOVEMBER,1964
5. Broadcasting: Types
PRE-RECORDED LIVE
• A Recording At An Earlier Time • Transmission In Real Time.
For Later Presentation Or Use.
• Edited/Deleted/Scheduled • No Editing/No Elimination/On
Spot.
6. PRESENTATION IN REAL-TIME IN THE PRESENCE
OF THE ACTIVE AND LIABLE STAFF
LIVE RADIO LIVE TELEVISION
• Radio broadcast without any delay. • Television production broadcast in
• Before television was introduced,
real-time, as events happen, in
audiences listened to live dramas,
the present.
comedies, quiz shows, and concerts on
the radio much the same way that they • Morning shows, breaking news,
now do on TV.
entertainment shows (award
• Most talk radio is live radio where people
functions or tributes).
can speak (anonymously) about their
opinions/lives.
• Cricket commentary can also be listened
on radios live.
7. On going trends
LIVE BLOGGING LIVE STREAMING
Blog post which is intended to provide Multimedia that is constantly received
a rolling textual coverage of an ongoing by and presented to an end-user while
being delivered by a streaming provider.
event, similar to Live television or live
radio. • Delivers live over the Internet, involves:
– camera for the media,
• Single post – continuously updated – an encoder to digitize the content,
with time stamps. – a media publisher, and
– a content delivery network to
• Events including sports distribute and deliver the content.
games, elections • A broadband speed of 2.5 Mbps or
ceremonies, conferences, convention more is recommended for streaming
movies.
s and gatherings, protests and
• Podcast and webcast also come under
conflicts natural events and disasters streaming media.
are live blogged normally.
8. Live transmission VS Pre-recorded
LIVE TRANSMISSION IS
REAL-TIME
NOT EDITED
WITHOUT ELIMINATION OR DELETION
DIRECTLY ON AIR
CHALLENGING
ENVIRONMENTAL FRIENDLY
TIME FOCUSED
OBJECTIVE
A PART OF EXPERIENCE
PRE-RECORDED IS VICE-VERSA
9. BOTTOM LINE
LIVE
SHOWS/STREAMING/BLOGGING/TRANSMISSION
HAS A BOOMING FUTURE.
Blog editor, Matt Wells, contended that live
blogs, rather than being the "death of
journalism", will actually be the "embodiment of its
future”.
