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GeoWeb
   Community
 Development

 “How Web 2.0 are you?”



Allan Laframboise
EDN Team - .NET Technology Lead
@AL_Laframboise
today,
  mostGIS developers
     know
the Web is our platform


   development & communication
what we might

not
  realize
Web 2.0                            Badges
                                                 Blogs

                                         Standards
                                                         Contributors
 has                          Open ID                     Rating
changed…                                       XML

                     Sharing            SOAP         Social
                                                     Networking
                               Consumers
               RIA      RSS

Social Media                             Standards          Wikis

                           Video
       Collaboration                                  Podcasts
                                         Feedback
how we
 design
  applications
interact
 with the

  web
find
 information
communicate
 with
  others
there’s this
 “thing” called
   social media
sharing
 sites
sharing sites
 for
   developers
really
 that
  different?




         social media   sharing sites
user account      discover information

    find people

               ask a question


    share                  participate
the
 reality…
social media
exposes our


thoughts   ,
   identity,
information
increases
 our
  transparency
define      strangers




social       acquaintances
                Inner
               friends

   circles      Inner
               friends
                inner
               friends
target            anything


our
  conversations   more
                  generic
                   Inner
                  friends
                   Inner
                  friends
                  focused
mix
 business with
pleasure
…should we

 really be
   worried?
no problem
  telling people
    where we are!
can’t tell them

     who
        we are
or
 what
     we are doing
multiple identities   two facebook accounts




                        two twitter accounts
this makes
  life
   complicated
be
yourself



           establish
              trust
trust
  +
  value = relationships
           = networks

               = …
Success!
we need to embrace
  social media and
    networking
as a core component of


Web 2.0
we decided to
  ask the
 GIS community
How “Web 2.0” are you?
we sent out a survey…

 over 1400 GIS developers, technologists,
  analysts…
and asked…
How valuable are   Web 2.0
   resources and tools?
RSS feeds & news aggregators
              e.g. Technorati, Digg, Reddit



                                              77%




        23%




  Valuable                        Not Valuable
Bookmarking
               e.g. Delicious



                                  89%




      11%




Valuable                   Not Valuable
Video and Media
                e.g YouTube




                                 71%



      29%




Valuable                  Not Valuable
Social networking tools
       e.g. Twitter, MySpace, Facebook, LinkedIn…



                                          85%




      15%




Valuable                         Not Valuable
Groups
            e.g., Google, Yahoo




                                  72%



      28%




Valuable                  Not Valuable
Code sharing
            e.g. CodePlex, SourceForge




      57%
                                         43%




Valuable                      Not Valuable
Document sharing
            e.g. Wikipedia, DocStoc, Scribd



      53%



                                          47%




Valuable                         Not Valuable
Widgets and gadgets
            e.g. Yahoo, Google



                                 68%



      32%




Valuable                  Not Valuable
100%

80%

60%

40%

20%

 0%
You find some value in…


Web 2.0 sharing tools

  Online groups
Less value with…


RSS feeds and aggregators


  Social bookmarking


    Social networking sites

      Social media and video
Interesting…
Aren’t these

   core components
      of Web   2.0?
we asked…
What types of Web   2.0 “activities”
  are important to you?
Find others in the community

       52%


                        48%




 Important      Not Important
Membership profiles

                        68%



      32%




Important       Not Important
Sharing code and documents

       74%



                      26%




 Important    Not Important
Leaving feedback

      70%


                         30%




Important        Not Important
Collaborative software
        development
                        54%


      46%




Important       Not Important
Subscribing to RSS feeds

                     58%

      42%




Important    Not Important
Rating Web content

                        72%



      28%




Important       Not Important
Sharing resources with social
           media
                        78%



       22%




 Important      Not Important
80%

60%

40%

20%

0%
You are
interested in…


Finding others
 Sharing
   Collaboration
     Leaving feedback
You are not
as interested in…


Membership profiles
  Chat
Interesting…
we asked…
How valuable are our (ESRI.com)
  Web 2.0 resources?


                           option: don’t use
Discussion forums
                                    90%




                        7%
       3%




Not Valuable       Don't use   Valuable
Knowledge base articles
                                94%




                    5%
       2%




Not Valuable   Don't use   Valuable
Support notifications
                                   92%




       3%              5%




Not Valuable      Don't use   Valuable
Newsletters and publications
                                85%




       10%          5%




Not Valuable   Don't use   Valuable
Code galleries
                                     81%




                      14%
       5%




Not Valuable     Don't use      Valuable
Arcscripts
                                 82%




                    12%
       5%




Not Valuable   Don't use    Valuable
Ed Services webcasts
                                   71%




                       20%
       9%




Not Valuable      Don't use   Valuable
Blogs
                                55%


                    33%


       12%




Not Valuable   Don't use   Valuable
Media and videos
                                    50%


                        33%


       18%




Not Valuable       Don't use   Valuable
Podcasts
                                47%
                    38%




       15%




Not Valuable   Don't use   Valuable
ESRI email list servers
                                  49%

                      34%


       17%




Not Valuable     Don't use   Valuable
100%

80%

60%

40%

20%    Not Valuable
       Don't use
 0%
       Valuable
You find value in…



Forums
 Code Galleries
   Knowledge Base
     Notifications
Less value in …



Blogs
 Media and video
  Podcasts
Others don’t
 use…


Blogs
Media and video

 Podcasts
Interesting…
we asked…
Would it be valuable
 to participate
   in an online community?
Product based

      95%




                            5%




Valuable            Not Valuable
Technology based

      87%




                        13%




Valuable         Not Valuable
Industry based

      75%



                            25%




Valuable             Not Valuable
IT based

      77%



                         23%




Valuable          Not Valuable
Database

      86%




                         14%




Valuable          Not Valuable
User group

      76%



                          24%




Valuable           Not Valuable
100%

80%

60%

40%

20%

 0%
you…




       communities
what have we learned so far?
the
GIS community
is   conservative
we’re uncertain of the
 value of
    social media
we want to
  share
    and   collaborate
we

     love
 online communities
Web 2.0
  development @
“Did you know…”
blogs.esri.com
new
 home page
 17 blogs
we
 have
 polls




         we want your feedback…
we
 summarize…




              we value your feedback…
Remember the API evaluator?




                     you can make a difference…
we respond
 to

 comments…
11
 resource
     centers
random facts…

 Deployed in June of 2008



 Up to 78,000+ visitors per mo

 60% using IE, 32% using Firefox

 Most active developer pages

    Javascript
    Flex
you can
 leave
   feedback…
we

 respond
13
community
 sites
new for
 Silverlight
   developers
community
 resources…
code galleries
 are for
everyone
RSS
 comments
      ratings
supports
 embedded
HTML tags
link
to other
  resources
View it Live -
 not just for
  Internet applications
What if you have

 newer versions
of code?
no problem!
  use versioned
directories


File.zip
  v1.0
  v1.1
  …
you   can
  RSS
       to the forums!
media
 galleries
new…
media galleries
  host
    videos, ppts…


    ESRItv
      How to…
         Presentations
Wiki
  pages
future…
more

 active in the
   external community…
Facebook


   RSS
EDNDeveloperResources




Delicious
Youtube.com/esritv




YouTube
and
  Viddler
Twitter
@ESRI
@ESRIDevSummit
@ESRIUC



EDN
@AL_Laframboise
@JimBarry
@agup
@dcardella
what is twitter?


micro-blogging               friends   followers
   instant message

 talk to the world
       listen to the world
DEMO – GeoTweeters

ArcGIS Silverlight API
ArcGIS Online
Silverlight Virtual Earth API
Twitter Service
don’t know
 what
to say?


             of   value!
at ESRI,


 we’ve been
    Web 2.0-enabling
 more resources
we’ve become more
  Web 2.0-enabled
ourselves
we’ve become
more
  “social”
a lot more

work
    ahead of us…
we need to
  support grow       and
the
  GeoWeb Community
bring the

community
  together
but

 what
  can you do?
ask yourself…
Are you Web   2.0 enabled?
are you
  listening
are you
plugged in
are you
  using all of the
 tools
have you set up

  Alerts
are you


   informed
are you
 tuned in
  to your   peers
are

 you
 participating!




Consumer


99%               or
                       Contributor
                       1%
we all have

  something
   valuable
     to   share
provide

 feedback
have you
told a
  friend…

you would be
 surprised
  how much we

     don’t
    know…
join
 the
conversations
homework assignment #1
Build a GeoWeb “Dashboard”

                 Alerts
                  Alerts




SocialMedia
  Social Media             RSS
                            RSS
homework assignment #2
sign up
 for a

 twitter
         account
start

   listening
start

   sharing
get

  geo-connected
be

     yourself
thank you!
Allan Laframboise
EDN Team - .NET Technology Lead
alaframboise@esri.com

www.twitter.com/AL_Laframboise

edn.esri.com

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GeoWeb Community Development: How Web 2.0 are you?

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