1. *

2. * SYSTEMS FROM A FUNCTIONAL
PERSPECTIVE
Introduction;
IT is used in all business activities to be
Performed, business problems to be solved, & business
opportunities to be pursued.
As a business professionals, one has a specific
understanding of how ISs affects a business functions &
Appreciation of the major ways.

3. MARKETING
IS
HRM
PRODUCTION/ FUNCTIONAL
BUSINESS
IS
Mfg IS
SYSTEMS
FINANCE
ACCOUNTING IS
IS

4. * Marketing & Sale IS
 Marketing is concerned with the
planning, promotion, & sale of existing
products in existing market.
 Business firms have increasingly tuned
to IT to help them to perform vital
marketing functions in the face of the
rapid changes of today’s environment.

5. *
Marketing IS
Interactive Sales force Sale
Automation
CRM Management
marketing
Marketing Advertisement
Research & & Product
forecasting Promotion Management

6. Input Transaction Documents
• Customer order
• Order acceptance
• Delivery note
• Invoice, credit note, debit note
Accounting
1. Product sale
2. Sales value
3. Sales Tax
4. Dealer & distribution
5. Zone & customer
6. Excise duty &export market, etc
Reports
• Statutory compliance
• Information update
• Decision analysis
• Action update
• Operation update (customer complaints, order book, despatch
report)

7. * Manufacturing IS
 IS used for operations of mgt & transaction
processing.
 Support of all firms that must plan, monitor, &
control inventories, purchases & flow of goods &
services.
 IS helping them to plan & control their operations.

8.  Mfg IS help companies to simplify, automate,
& integrate the many activities which are
needed to produce Products.

9. Input Transaction Documents
• Production programme
• Production schedule
• Process planning sheet
• Quality assurance rating form
• Finished goods advice
• Material requirement
• Customer order
Accounting
1. Quantity of production with respect to a time period
2. Material requirement & its usage
3. Breakdown incidence
4. Use of power, fuel & consumables
Reports
• Statutory complaisance
• Information update
• Decision analysis
• Action update

10. * Accounting IS
A/C ISs are the oldest & mostly widely used IS in
Business.
Computer based A/C systems produce records &
reports, the flow of funds through an org & produce
important financial statements such as balance sheet
& income statements.
Operational A/C systems emphasize legal &
historical records keeping & the production of
accurate financial information.

11. Typically, these systems includes TPS such as order
processing, inventory control, accounts receivable, A/C
payable, payroll & general ledger systems
Mgt A/C systems focus on the planning & control of
business operations, & analytical reports comparing
forecasted to actual performance

12. * HRM IS
Systems maintain E’yees records, track E'yees skills, job
performance, training, E'yees compensation & carrier developmen
information by support planning.
E’yees data (from various Dept) To pay roll
E’yees
Master HR Systems Mgt Report
file
Online queries

13. * Personnel application form
* Appointment letter
* Appraisal form
* Wage/salary agreement
* Record of complaints, grievances, accidents
* Biodata, self & family
*

14. Accounting
• Attendance
• Manpower
• Leave
• Loans & deductions
• Skills
• Production data
Control
1. Probable absence versus workload
2. Projection of personnel cost against manpower
increase, etc
Reports
• Statutory report
• Information update
• Operation update
• Decision analysis
• Action update

15. * Financial IS
Computer based financial IS supports business m’gers &
Professionals in decisions.
1. The financing of a business
2. The allocation & control of financial resources
Cash
Mgt
Investment Financial Reports
Mgt IS
Capital
budgeting
Financial
planning

16. *IS in Banking
Banking is generally understood as a place where the financial
services are offered, viz checking, savings, & providing credit to
the customers.
The customers choose the bank mainly on the following 3 factors;
1. The ease of doing business
2. The quality of personnel & service
3. The range of the financial service
The MIS in banking industry revolves around this aspect. The
customer of the bank would like to know the status of the A/C
very fast to make decision on withdrawals or payments.
Hence the MIS is to be designed to identify, decide &
design a service strategy for offering a distinctive service to the
wide range of customers seeking a variety of service demand.
the following points should be taken care of while
designing an MIS for a bank

17. * Customer DB
1. Customer
2. Operator
3. Range of Service
4. Class of customers
5. Working Hours
* Service to the A/C holders
* Service for business promotions
* The index monitoring system
* Human resource upgrade

18. * IS today is used in almost all the sectors apart
from the sectors mentioned above, it is also
used in Hospitals, hotel industry, restaurants
and so on.

19. Thank you!