42. ! Save £350 on dual controls when fitted to a
Manufacturer Range-A vehicle!
! Save £450 on dual controls when fitted to a
Manufacturer Range-B vehicle!
! Save £550 on dual controls when fitted to a
Manufacturer Range-C vehicle!
! Save £750 on dual controls when fitted to a
Manufacturer Range-D vehicle!
43. ! Save up to £750 on dual controls when fitted to a
Manufacturer Range-A, Range-B, Range-C or
Range-D vehicle!
50. ! Check your spelling, grammar and punctuation.
(There are some things that a spell check won’t pick up!)
! Omit needless words.
(But don’t be brief at the expense of clarity.)
! DON’T USE ALL-CAPITALS IN YOUR BODY COPY.
(Seriously, don’t do it. It’s considered to be shouting.)
! More than one exclamation mark is a no-no!!!
(As is more than one question mark. Just use one.)
! Avoid using ellipsis... it’s not a pause.
(If you want a pause, use a comma. A long pause is a full stop.)