John

3. Why we Manufacture and Market?

4. How we won the niche?Pictured above: John and Carey Aron, Day 1 (Beware, early 90’s photo)

6. Gaining traction on-line

7. How we Re-Build Sales Leverage?

8. How our business model performs financially?

11. $2 Billion Wholesale Marketplace

12. 1 Million Fundraising Groups

14. 2005: 111

15. 2010: 1,747

16. 2011: 3,200+

17. 2014: 10,000

18. Each Group Grosses $2500 Average

19. 2014: $25M Gross

20. 10,000 groups = 1% penetration

22. Analytics: Version 2.0 vs. 3.0

28. Web Based Orders:

29. Highest Margin

30. Fastest Paying

31. Least touch points

32. Target Marketing:

33. 1990’s - Market to top 70%

34. 2010’s - Market to top 40%

36. From 36 to 48 states

37. Parcels into Homes

38. Bring Social Media to life

39. P&L for Web Marketing

40. Cash flow/Balance Sheet

41. Top of the Mountain