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AbsolutMind 2012
European cinema online magazine

Whether being a cinephile or a professional in the film industry, everything you
need to know is on Cineuropa.

All about the European cinema on a pan-European online magazine to promote
greater knowledge of the film, production and distribution in Europe and abroad.

Cineuropa is the meeting point of European audio visual sector: a platform where
professional figures can meet and exchange ideas, news, information …




                                  AbsolutMind 2012
                                                                www.cineuropa.org
European cinema online magazine



Cineuropa features:

  Latest daily news from all over Europe,
  in four languages: English, French, Spanish, Italian.
  Interviews, dossiers, specials, editorials
  Over 12.000 profiles of films produced since 2000
  Weekly film focus, interviews and videos
  Covering of special events and festivals
  Producers, distributors and sales agent database
  What’s new and in-depth investigations into audiovisual legislation
  Platform where professional can meet and exchange ideas and information




                               AbsolutMind 2012
Advertise on Cineuropa




Why Advertise on Cineuropa ?




                                                 4
                    AbsolutMind 2012
Advertise on Cineuropa

Beyond the issue of the magazine Cineuropa, a fact is the obvious
interest for cinema in Europe makes it an advertising space of choice.




After two record years the cinema confirms its role as popular entertainment.

In the Eurozone, average ticket prices are basically stable or even dropping, after
a couple of years.
Source Media Salles Europe.




                                   AbsolutMind 2012
Advertise on Cineuropa

Cineuropa benefits:

  Benefits: cross marketing for European content
  Daily magazine in four languages
  Growing numbers of Unique Visitors (x 10 since February 2005)
  Access to a growing community with financing-decision power
  A strategic early entry-point to the industry value chain
  Cross-European vision, not attached to a particular country




                            AbsolutMind 2012
Making of with Cineuropa




Ask your making of with Cineuropa


                                                        7
                           AbsolutMind 2012
Audience
Socio-demographics




                         8
      AbsolutMind 2012
Audience | Socio demographics

Global audience

                                                                  30-41
                                                                  Avg years
                                                                     old


                                     35,000
       600,000                      BE Page views
       Page Views


                                                                    36%
                                                                      Pro
                                                                    .Visitors

Target Audience Visitors
   Professionals and industry operators
   Cinephiles, cinema lovers
   An International public interested in and passionate about European film and
   audio visual production.




                                  AbsolutMind 2012
Audience | Socio demographics

                Age


        6%    5%
  13%
                                 0 - 20:
                           25%
                                 21 - 30:
                                 31 - 40:
                                 41 - 50:
                                 51 - 60:
26%
                                 > 60:

                   25%




                                            10
        AbsolutMind 2012
Audience | Socio demographics

           G ender


                                      M ale

45,40%
                                      Fem ale


                             54,60%




                                                11
          AbsolutMind 2012
Audience | Socio demographics

         Education level


      4% 3% 6%



                            Middle School
                     26%    High School
                            University
                            Gradaute Schoo / PhD
                            Other
61%




                                                   12
         AbsolutMind 2012
Audience | Socio demographics

           Profession


       3% 3% 4%
 13%
                             Student
                       27%   Employee
                             Executive
                             Free lance
                             Entrepreneur
                             Pensioner
34%                          Unemployed
                   16%




                                            13
        AbsolutMind 2012
Screen views




                       14
    AbsolutMind 2012
15
AbsolutMind 2012
16
AbsolutMind 2012
Ciné – film focus in four languages: English – French – Italiano - Spanish


                                                                    17
      AbsolutMind 2012
18
AbsolutMind 2012
Cineuropa industry reports

                             19
      AbsolutMind 2012
Cineuropa country focus – The site for European cinema

                                                         20
                                   AbsolutMind 2012
Cross - European partners

Cineuropa key partners:

  European Film Promotion (EFP)
  European Film Academy (EFA)
  Europa Cinemas
  Cine-regio
  Europa Distribution
  Cannes Film Market
  Berlin Film Market
  Venice Film Festival
  European Parliament …




                           AbsolutMind 2012
AbsolutMind Online Media Advertising
                                             Head Quarter UK
                                       35 Beaufort court - Admirals way
                                         South quay (Canary Wharf)
                                      E14 9XL London | United Kingdom
                                       E-mail: info@absolutmind.co.uk
                                T: +44 20 76 17 74 75 | F: +44 20 76 81 18 69




AbsolutMind Online Media Advertising                            AbsolutMind Online Media Advertising
        European Representation EU                                          French Representation FR
35, rue de Flandre | B1000 Brussels | Belgium                      151, rue Montmartre - 12, Galerie Montmartre
                                                                Passage des Panoramas | 75002 Paris | France
        E-mail: info@absolutmind.eu
                                                                        Email: info.france@absolutmind.eu
   T: +32 2 880 95 05 | F: +32 2 791 95 68




                                                                                 www.absolutmind.eu
                                                AbsolutMind 2012
THE END
THANK YOU



                     www.absolutmind.eu
  AbsolutMind 2012

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Presentation Cineuropa.org Online Advertising Space

  • 2. European cinema online magazine Whether being a cinephile or a professional in the film industry, everything you need to know is on Cineuropa. All about the European cinema on a pan-European online magazine to promote greater knowledge of the film, production and distribution in Europe and abroad. Cineuropa is the meeting point of European audio visual sector: a platform where professional figures can meet and exchange ideas, news, information … AbsolutMind 2012 www.cineuropa.org
  • 3. European cinema online magazine Cineuropa features: Latest daily news from all over Europe, in four languages: English, French, Spanish, Italian. Interviews, dossiers, specials, editorials Over 12.000 profiles of films produced since 2000 Weekly film focus, interviews and videos Covering of special events and festivals Producers, distributors and sales agent database What’s new and in-depth investigations into audiovisual legislation Platform where professional can meet and exchange ideas and information AbsolutMind 2012
  • 4. Advertise on Cineuropa Why Advertise on Cineuropa ? 4 AbsolutMind 2012
  • 5. Advertise on Cineuropa Beyond the issue of the magazine Cineuropa, a fact is the obvious interest for cinema in Europe makes it an advertising space of choice. After two record years the cinema confirms its role as popular entertainment. In the Eurozone, average ticket prices are basically stable or even dropping, after a couple of years. Source Media Salles Europe. AbsolutMind 2012
  • 6. Advertise on Cineuropa Cineuropa benefits: Benefits: cross marketing for European content Daily magazine in four languages Growing numbers of Unique Visitors (x 10 since February 2005) Access to a growing community with financing-decision power A strategic early entry-point to the industry value chain Cross-European vision, not attached to a particular country AbsolutMind 2012
  • 7. Making of with Cineuropa Ask your making of with Cineuropa 7 AbsolutMind 2012
  • 8. Audience Socio-demographics 8 AbsolutMind 2012
  • 9. Audience | Socio demographics Global audience 30-41 Avg years old 35,000 600,000 BE Page views Page Views 36% Pro .Visitors Target Audience Visitors Professionals and industry operators Cinephiles, cinema lovers An International public interested in and passionate about European film and audio visual production. AbsolutMind 2012
  • 10. Audience | Socio demographics Age 6% 5% 13% 0 - 20: 25% 21 - 30: 31 - 40: 41 - 50: 51 - 60: 26% > 60: 25% 10 AbsolutMind 2012
  • 11. Audience | Socio demographics G ender M ale 45,40% Fem ale 54,60% 11 AbsolutMind 2012
  • 12. Audience | Socio demographics Education level 4% 3% 6% Middle School 26% High School University Gradaute Schoo / PhD Other 61% 12 AbsolutMind 2012
  • 13. Audience | Socio demographics Profession 3% 3% 4% 13% Student 27% Employee Executive Free lance Entrepreneur Pensioner 34% Unemployed 16% 13 AbsolutMind 2012
  • 14. Screen views 14 AbsolutMind 2012
  • 17. Ciné – film focus in four languages: English – French – Italiano - Spanish 17 AbsolutMind 2012
  • 19. Cineuropa industry reports 19 AbsolutMind 2012
  • 20. Cineuropa country focus – The site for European cinema 20 AbsolutMind 2012
  • 21. Cross - European partners Cineuropa key partners: European Film Promotion (EFP) European Film Academy (EFA) Europa Cinemas Cine-regio Europa Distribution Cannes Film Market Berlin Film Market Venice Film Festival European Parliament … AbsolutMind 2012
  • 22. AbsolutMind Online Media Advertising Head Quarter UK 35 Beaufort court - Admirals way South quay (Canary Wharf) E14 9XL London | United Kingdom E-mail: info@absolutmind.co.uk T: +44 20 76 17 74 75 | F: +44 20 76 81 18 69 AbsolutMind Online Media Advertising AbsolutMind Online Media Advertising European Representation EU French Representation FR 35, rue de Flandre | B1000 Brussels | Belgium 151, rue Montmartre - 12, Galerie Montmartre Passage des Panoramas | 75002 Paris | France E-mail: info@absolutmind.eu Email: info.france@absolutmind.eu T: +32 2 880 95 05 | F: +32 2 791 95 68 www.absolutmind.eu AbsolutMind 2012
  • 23. THE END THANK YOU www.absolutmind.eu AbsolutMind 2012