2015 Sponsorship package for the Atlanta Phoenix women's Football team. The popularity of women's football and the idea of women playing tackle football is growing fast. One of the top women's football brands in the nation is the Atlanta Phoenix and their sponsorship is not like any other women's football team. They truly understand the power of getting sponsors visibility. You sponsor this team and you get much more than some links and a thank you letter. You get a turn key marketing plan for your business. Get your business into sports marketing. Get your business into women's football with the Atlanta Phoenix. Get some FREE tickets while you're at it. Your clients will never forget who introduced them to something they've never seen before,the next frontier in women's empowerment, women's football.

1. ATLANTA PHOENIX WOMEN’S FOOTBALL
2015 Sponsorship Package

2. Table of Contents
Real Women Real Football………...………..pg. 3
About Atlanta Phoenix………..…………….…pg. 4
In the Community………………………………..pg. 5
Women’s Football Trend……………….……..pg. 6
Mass Media…………………………………………pg. 7
Televised Home Games……….……………… pg. 8
Why Sponsor Atlanta Phoenix………………pg. 9
Team Advertising Channels…………...……..pg. 10
Feature Sponsor Packages……………….…..pg. 11
Player Sponsor Packages………………..…….pg. 12
Media Links..…………….…………..……………..pg. 13
Contact Us..………………………………………….pg. 14
Photo Gallery……………………………………….pg. 15

3. Atlanta Phoenix players come from various
backgrounds with different professions. Women
ages 20-40+ mothers, wives, soldiers, students,
doctors, teachers and more. Their commonality is
a triumphant spirit. All athletes, playing a game
that most told them they couldn’t.
Many insist they shouldn’t.
We Rise… for all girls to be who they want to be
Players pay for all their own
equipment, including helmet,
shoulder pads, cleats, and other
expenses while training for the
regular season.
REAL Women Real Football

4. ► Established August 2011
► First game ever April 14th 2012
► Regular Season is Early April - Late June
► 8 regular season games played (4 home/4 away)
► 4 round playoffs from Mid June - Early August
► Away games travel is throughout the nation
► 66 All female 2015 roster
► Overall Record is 25 wins - 6 Losses
► Ranked in Top 10 of 48 teams nationwide in the
Women’s Football Alliance (WFA)
► 2012 WFA Rookie Team of the Year
► 2012, 2013, & 2014 National Conference Division
Champions
► Over 10 WFA All Americans currently on the roster
► 8 coaches
► Featured in various media sources
► Tickets to games are sold for $12 at the gate
► Home Field – Lakewood Stadium
70 Claire Dr SE, Atlanta, GA 30315
 Motto: We Rise
Get ready to experience the city’s newest & most exciting sporting
experience.
Atlanta Phoenix is a women’s professional full contact football team.
Yes, real women playing real football, tackling life and each other.
Atlanta Phoenix Football vision is to advance women’s equality,
women’s personal growth and women’s sports development.
Through Atlanta Phoenix community activism each player is an
ambassador of women’s wellness; an advocate promoting resources
and practices to develop self esteem, inner strength, and a positive
attitude in spite of obstacles and setbacks life may have dealt. There
may be better ways to do so but, sports has always been one of the
best vehicles to use. Showing the world women can tackle, be
tackled and get up to do it all over again takes an enormous amount
of motivation, confidence and conditioning.
The team’s nonprofit organization, Phoenix Rising Awareness
Foundation, works with other organizations to coordinate
workshops, seminars, and fitness events/exhibitions to showcase and
encourage strength on the field and in life through total body
wellness and awareness.
About Atlanta Phoenix

5. Phoenix Rising Awareness Foundation(PRAF) is a 501 c(3) non-profit
organization in Atlanta, GA. It provides a service to communities for
the advancement of women’s fitness and total wellness. This often
involves volunteering labor for sports &fitness camps, empowerment
workshops, charity events, setup and clean-up.
PRAF is driven exclusively by donations from individuals &
businesses, & get no contributions from either state, municipality of
county.
Since its inception PRAF has served the community as advocates &
labor for various large & small causes. Including:
• Lead stretches for Children’s Healthcare of Atlanta StrongLegs
Run,
• Host of Jingle Jogs 5K prize walk
• Delivering Thanksgiving meals to disadvantaged homes
• Volunteering at the Atlanta Community Food Bank
• Kaiser Permanente’s Get Fit Corporate Run/Walk
• & much much more touching many lives.
Every fourth child
does not survive cancer
In the Community

6. Women’s Football Trend
Growth in women’s football is spreading world wide
• 40% growth in girls participating in high school football since 2003
• 1,804 girls in the United States played football for their high schools in 2012. That number
is indicative of steady growth over time *
• 20% NCAA participation in Women’s Sports *
• Female viewership of the NFL has grown more than 20% compared to five years ago
• Women account for 43% of NFL fans
• Several NFL teams, including the Detroit Lions, offer women's football clinics
• Women’s football teams are sparking up in Canada, Finland, Germany, Sweden, Guam,
Mexico, Tokyo, Scotland, Spain & more countries being added
• There are nationally-celebrated stories of girls taking on the sport all over the media
• There are over 80 women’s football teams in the USA with an average of 40 players per team
That’s over 300% growth since 2004
* According to the National Federation of State High School Associations,

7. Mass Media
Atlanta Phoenix Women’s Football
gets great major media exposure.
You can share the shine right
along with us!
We love telling people who our supporters
are. It is a question asked often by the media
personalities that interview us. Whether it is
a verbal plug, banner placement or branded
apparel we’re sporting on camera,
WE CAN GET YOU SEEN

8. Televised Home Games
In 2015 Atlanta Phoenix
games will be edited for
television and broadcasted
on PeopleTV’s Comcast
Channel 24, as well as other
Internet TV sites.
Unique sponsorship
possibliities are available for
your business’ brand to get
exposure during our
televised home games

9. Why Sponsor Atlanta Phoenix
Business sponsorship plays a vital role in ensuring the team’s
continued growth and success, without it we wouldn’t be where
we are today. There are significant ongoing costs associated
with the day to day running of the team. For example, providing
adequate nutrients and fueling aids for training 3-5 nights a
week as well as the cost of on and off season practice and
training facilties.
There are many other costs such as stadium rental rates,
practice & game uniforms, referees fees, branding expenses,
videography and away game travel just to name a few.
Because player fees are kept at a low rate to ease the stress of
women who desire to play, sponsorship allows us to expose the
sport to more audiences by improving our marketing, thereby
growing the Atlanta Phoenix brand visibility and our sponsors.

10. Team Advertising Channels
PR
• Press release outreach mentioning sponsors
• Radio interviews mentioning sponsors
• TV features mentioning sponsors & apparel with sponsor branding
Events
• 5K marathon & fitness event player laborers wearing sponsor
branded apparel (Co-Op)
• Game Day banners with premium placement throughout stadium
Social Media
• Facebook page w/sponsored ads (over 5,000 likes & growing)
• Twitter, Instagram, YouTube Channel (sponsor branded overlay coming soon)
• Team website sponsor banner & link on AtlantaPhoenixFootball.com site
Mobile Application
• Innovative highly engaging proprietary playoff bracket app (in development Due Feb ’15 )
• Sponsor banner ad with link to site from within app
Outdoor Marketing
• Graphic design w/Sponsor msg shared billboard inside perimeter visible from interstate (Co-Op)
• Graphic design w/Sponsor logo shared public transporation bus stop bench (Co-Op)
• Graphic design w/Sponsor logo shared store front team poster with game schedule (Co-Op)
• Graphic design w/Sponsor logo shared team sports bar banner (Co-Op)

11. Bronze Silver Gold
CONTACT GM CONTACT GM
CONTACT GM CONTACT GM CONTACT GM CONTACT GM
 All Elite Package Benefits (See Player Sponsor)
 Mobile App Advertsing
 Social Media sponsored ad boost
 VIP Game Entrance & Stands Seating
 Fan Apparel logo placement
 Travel Gear logo branding
 Practice Jersey logo branding
 Uniform logo branding
 Pre Game Event Feature sponsor promo
 End of Quarter Feature sponsor promo
 Halftime Event Feature sponsor promo
 Game Day Hosted Corporate Event
 Televised Banner Placement
 Televised Banner Prime Placement
 Game Ticket Advertising
 Framed Team Poster w/ logo placement
 Sponsor Diploma
 Team Highlight Film logo placement
* Billboard Outdoor Marketing
* Public Transportation Bench Marketing
$2500 $5000 $7500
Feature Sponsor Packages
Platinum
$10,000

12. Start Up Semi Pro
2 PASSES 4 PASSES 6 PASSES 8 PASSES
1 BANNER 1 BANNER
1 GAME 2 GAMES 3 GAMES 4 GAMES
1 BANNER 2 BANNERS 2 BANNERS
CONTACT GM CONTACT GM
 Season Passes
 Business Banner
 Website Link
 Website Banner
 Link on Social Media Page
 Banner on Social Media Page
 Game Day Announcement
 Quarter Announcements
 Vendor Table
 Game Day Marketing Distribution
 Player Banner (6’ x 4’ banner w/ player’s life size image)
 Sponsor polo shirt
 Mobile Application Advertising
 Sponsor Letter w/team photo
 Free Parking Pass
 Mention in credits of team highlight videos
 VIP Game Entrance Expedition
* Billboard Outdoor Marketing
* Public Transportation Bench Marketing
$250 $500 $750
Player Sponsor Packages
Elite
$1000

13. Media Links
CNN – http://www.youtube.com/watch?v=74hB3H5_lno
CBS News – http://www.cbs46.com/story/22663029/ousted-girl-football-player-rubs-elbows-with-the-atlanta-phoenix?clienttype=generic&smartdevicecgbypass
Lifetime TV – http://www.mylifetime.com/shows/double-divas/video/season-2/episode-13/the-divas-help-a-female-football-team
Amirikal Marketing Season Opener Interview – http://www.youtube.com/watch?v=Ajs8zk6QQus
Fox 5 Sports – http://www.youtube.com/watch?v=DGUk8mD9ki0
Team Highlight Video - http://www.youtube.com/watch?v=oTXj9lR9eOY
Team Promo Film - http://www.youtube.com/watch?v=b4J9MU2mYSc
Social Media Links
https://www.facebook.com/AtlantaPhoenixFootball https://twitter.com/Atlanta_Phoenix http://instagram.com/atlantaphoenixfootball

14. We Rise...for all women!
Thank you for showing interest in
Atlanta Phoenix Women’s Football
Contact GM: achristler@atlantaphoenixfootball.com
to initiate discussion for customization of a sponsorship package
perfect for growing your business and any marketing budget